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1 SHOW DAILY MEDIA KIT 2011 BOOK YOUR SPACE TODAY! E xhibitors at Eurobike and Taipei Cycle have discovered the benefits of advertising in the Official Show Daily - and they come back again and again. It's the advertising medium that goes direct to prospective customers, lifting your company's profile above the hundreds of other exhibitors. Agency discount of 15% is available - only to registered advertising agencies that make the initial enquiry/booking and handle all artwork themselves with the client and that process the payments. For enquiries regarding enclosures and furnished inserts, please contact [email protected] ADVERTISING FORMAT (+ POSITION) ESD PACKAGE (4 EUROBIKE ISSUES) TSD PACKAGE (3 TAIPEI CYCLE ISSUES) ESD/TSD PACKAGE (ALL 7 ESD & TSD ISSUES) €6,800 €9,690 €3,800 €5,500 €7,000 €2,900 €3,600 €5,200 €7,800 €10,720 €5,000 €8,000 €12,000 €4,600 €6,000 €7850 €3,200 €4,500 €6,200 €2,500 €5,600 €6,800 €9,500 €10,000 €14,400 €16,000 N/A JUNIOR PAGE (regular position) 1/3 PAGE (regular position) 1/5 PAGE (regular position) FULL PAGE (inside front cover) 1/2 PAGE (regular position) 1/4 PAGE (regular position) FULL PAGE (regular position) FULL PAGE (outside back cover) 1/5 PAGE (outside front cover) Officially authorized by the show organizers and extensively distributed free of charge every morning alongside the Official Show Guides, the Show Daily gets your message straight to the people you want to reach. Everything is geared towards driving informed business leads to your stand. No other publication can offer this high and measureable return on advertising investment. The Show Dailies carry handy event guides, company reports as well as in-depth product features that are essential reading for all show visitors. Ad packages also guarantee inclusion of two product introductions. + UNRIVALLED REACH Distributed alongside the official show guide to visitors and to every stand. Printing & Distribution (2010 figures): Eurobike Show Daily: (Demo Day) 3,000, (Day 1) 6,000, (Day 2) 5,000, (Day 3) 5,000 Taipei Show Daily: 4,000 copies/day + SAVE VALUABLE TIME The Show Daily introduces your firm and products to trade contacts, tells them exactly where to go and who to talk to. You save time because they arrive at your stand already informed. + MAXIMIZE YOUR SHOW INVESTMENT The Show Daily makes your company stand out from the crowd. It's the first place business people look when choosing which stands to visit. + TIMELY Nothing beats the convenience of a free, freshly printed copy of today's Show Daily. + VALUE FOR MONEY A substantial discount (up to 20%!) if you choose all-issue packages in both the Eurobike and Taipei Show Dailies.

Bike Show Daily Advertising Press Kit

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Package Rates, Contact Info and Artwork Supply Specs for Advertising in the Bike Show Daily at Eurobike and Tapei Cycle.

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Page 1: Bike Show Daily Advertising Press Kit

1SHOW DAILYM E D I A K I T 2 0 1 1 B O O K YO U R S PAC E T O DAY !

E xhibitors at Eurobike and Taipei Cycle have discovered the benefits of advertising in the Official Show Daily - and they come back again and again. It's the advertising medium that

goes direct to prospective customers, lifting your company's profile above the hundreds of other exhibitors.

Agency discount of 15% is available - only to registered advertising agencies that make the initial enquiry/booking and handle all artwork themselves with the client and that process the payments.

For enquiries regarding enclosures and furnished inserts, please contact [email protected]

ADVERTISING FORMAT (+ POSITION)

ESD PACKAGE (4 EuRObIKE ISSuES)

TSD PACKAGE(3 TAIPEI CYCLE ISSuES)

ESD/TSD PACKAGE(ALL 7 ESD & TSD ISSuES)

€6,800 €9,690

€3,800

€5,500 €7,000

€2,900

€3,600 €5,200

€7,800 €10,720

€5,000

€8,000

€12,000

€4,600

€6,000 €7850

€3,200

€4,500 €6,200

€2,500

€5,600

€6,800 €9,500

€10,000 €14,400

€16,000 N/A

JuNIOR PAGE (regular position)

1/3 PAGE (regular position)

1/5 PAGE (regular position)

FuLL PAGE (inside front cover)

1/2 PAGE (regular position)

1/4 PAGE (regular position)

FuLL PAGE (regular position)

FuLL PAGE (outside back cover)

1/5 PAGE (outside front cover)

Officially authorized by the show organizers and extensively distributed free of charge every morning alongside the Official Show Guides, the Show Daily gets your message straight to the people you want to reach. Everything is geared towards driving informed business leads to your stand.

No other publication can offer this high and measureable return on advertising investment. The Show Dailies carry handy event guides, company reports as well as in-depth product features that are essential reading for all show visitors.

Ad packages also guarantee inclusion of two product introductions.

+ uNRIVALLED REACHDistributed alongside the official show guide to visitors and to every stand.

Printing & Distribution (2010 figures): Eurobike Show Daily: (Demo Day) 3,000, (Day 1) 6,000, (Day 2) 5,000, (Day 3) 5,000 Taipei Show Daily: 4,000 copies/day

+ SAVE VALuAbLE TIMEThe Show Daily introduces your firm and products to trade contacts, tells them exactly where to go and who to talk to. You save time because they arrive at your stand already informed.

+ MAXIMIZE YOuR SHOW INVESTMENTThe Show Daily makes your company stand out from the crowd. It's the first place business people look when choosing which stands to visit.

+ TIMELYNothing beats the convenience of a free, freshly printed copy of today's Show Daily.

+ VALuE FOR MONEYA substantial discount (up to 20%!) if you choose all-issue packages in both the Eurobike and Taipei Show Dailies.

Page 2: Bike Show Daily Advertising Press Kit

2SHOW DAILYM E D I A K I T 2 0 1 1

page inc. bleed page trim area page text area advert inc. bleed advert trim area advert text area

FuLL PAGE

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

255 mm x 350 mm

trim area:245 mm x 340 mm

text content area:keep text inside this area measured from page centre!

225 mm x 320 mm

A D V E R T I S I N G S I Z E S

JuNIOR PAGE

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

180 mm x 260 mm

trim area:170 mm x 250 mm

text content area:keep text inside this area measured from page centre!

160 mm x 240 mm

1/2PG. HORIZ.

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

255 mm x 179 mm

trim area:245 mm x 169 mm

text content area:keep text inside this area measured from page centre!

235 mm x 159 mm

1/2 PG. VERTICAL

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

142 mm x 350 mm

trim area:132 mm x 340 mm

text content area:keep text inside this area measured from page centre!

122 mm x 330 mm

1/3PG. HORIZ.

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

255 mm x 126 mm

trim area:245 mm x 116 mm

text content area:keep text inside this area measured from page centre!

235 mm x 111 mm

1/3PG. VERTICAL

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

94 mm x 350 mm

trim area:84 mm x 340 mm

text content area:keep text inside this area measured from page centre!

74 mm x 330 mm

1/4 PG. HORIZ.

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

255 mm x 94 mm

trim area:245 mm x 84 mm

text content area:keep text inside this area measured from page centre!

235 mm x 79 mm

1/4 PG. VERTICAL

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

132 mm x 179 mm

trim area:122 mm x 169 mm

text content area:keep text inside this area measured from page centre!

112 mm x 159 mm

1/5PG. HORIZ.

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

255 mm x 77 mm

trim area:245 mm x 67 mm

text content area:keep text inside this area measured from page centre!

235 mm x 57 mm

1/5 PG. VERTICAL

MEASUREMENTSartwork inc. 5mm bleed:any images to cover this area!

132 mm x 145 mm

trim area:122 mm x 135 mm

text content area:keep text inside this area measured from page centre!

112 mm x 125 mm

P R E - S H O W E M A I L N E W S L E T T E R S

T he email newsletter for the Taipei Cycle Show is distributed to 20,000 industry people worldwide.

Produced by bikeshowdaily.com and distributed by TAITRA, the organizers of the Taipei Show. We offer a limited number of advertising opportunities in each of the nine issues which will be published December through March.

SIDEbAR ADVERTISEMENT (WITH CLICKTHROuGH TO YOuR WEbSITE)

Dimensions: 180 pixels (width) x 180 pixels (height)Advertising fee: €250 per insertion + discounts for multiples

bANNER ADVERTISEMENT (WITH CLICKTHROuGH TO YOuR WEbSITE)

Dimensions: 570 pixels (width) x 150 pixels (height)Advertising fee: €300 per insertion + discounts for multiples

Taipei Cycle e-Newsletter schedule: December (2 issues), January (3 issues), February (3 issues), March (1 issue).

For further details and to reserve your space, contact:Tom Kavanagh at [email protected]

Page 3: Bike Show Daily Advertising Press Kit

3SHOW DAILYM E D I A K I T 2 0 1 1

Two New Product introductions are guaranteed with booking of an all-issue ad package.

In the case of Show Dailies in more than one language, requests for placement in particular languages must be specified and appropriate translations supplied. K.B. Media Ltd. takes no responsibility for any errors in such translations.

New Product Introductions must be in the following format:

1. Show name (i.e. Eurobike or Taipei Cycle)2. Company/brand name3. Product name & description (maximum 100 words)5. Photo filename6. Stand number at the show

Please email text and photo files as early as possible to: [email protected].

T he Eurobike Show Daily (ESD) and Taipei Show Daily (TSD) are published on each of the 3 exhibition days - the Eurobike Daily also has an additional issue distributed on Demo Day. The deadlines for

submission of ad materials are August 12th, 2011 (ESD) and March 1st, 2011 (TSD). In case of ads being late, we reserve the right to publish advertiser's previous ads (if available).

Composite PDF format ONLY for ad submis-sion (5mm bleed included where applicable). Ads can designed by us if required, subject to a design fee of €60.- an hour (proofs included). Should you wish to avail of this service, please contact [email protected].

Please supply ads in high-res PDF format only!- Minimum resolution: 300dpi in actual size in order for adverts to be suitable for print.

- only use Type 1 Fonts - No TrueType fonts or font substitutions. All fonts used should be either imbedded/supplied or otherwise converted to paths where applicable.

- include all image used in SWOP (CMYK or

Grayscale colour mode) in actual reproduc-tion size at 300dpi resolution or higher.

- include flat jpg-preview of adverts (when supplying finished artwork), to allow us check for accurate reproduction.

- ensure that any files submitted contain SINGLE advertisements. (i.e. NO MULTIPLE ADS to be submitted in one single file).

- ensure that folders containing multiple files are compressed into self-extracting ZIP-archives before they're uploaded to our FTP-server.

Terms & Conditions

- Please note that we will NOT accept any responsibility whatsoever for errors which result from the supply of non-PDF files!

FILENAMES

Filenames of adverts should CLEARLY indicate your company name (and issue number if different materials are being used on various days). For example:Company_TSD2_ADSIZE_HOR/VER.pdf

FTP-upload:

Ad submissions accepted either by email to [email protected] or by upload to our FTP-server:

Server: ftp://ftp.bikeshowdaily.com

Username: ftp1178309-admaterial

Password: admaterial

CO N T E N T I N C LU S I O N

A R T WO R K S U P P LY ( P D F F O R M AT O N LY )

CO N TAC T U S

K.B. MEDIA LTD, 28 Llewellyn Way, Rathfarnham, Dublin 16, IrelandT: +353 (0)1 4930179 | M: +353 (0)87 2844374

[email protected] | www.bikeshowdaily.comAD SALES ASIA / PACIFIC

Peggy LeeT: +886 (0)2 2768 4272

[email protected]

SENIOR EDITORJo Beckendorff

T: +49 (0)160 [email protected]

AD SALES LATIN AMERICAGeorge Aburad

T: +55 (0)11 8447 [email protected]

DESIGNERMarkus ZiermannT: +49 (0)160 90240690

[email protected]

PROJECT MANAGERTom Kavanagh

T: +353 (0)[email protected]

Page 4: Bike Show Daily Advertising Press Kit

4SHOW DAILYM E D I A K I T 2 0 1 1

or post hardcopy to: K.B. Media Ltd.

28 Llewellyn Way Rathfarnham, Dublin 16

IRELAND

Please indicate below the desired size and frequency of your advertising requirements in the Eurobike Show Daily and/or Taipei Show Daily ...

fax, or scan and email, this order to: Jo Beckendorff, Germany

F: +49 (0)89 497586 [email protected] Kavanagh, Ireland

F: +353 (0)1 4930179 [email protected]

ADVERTISING SPECIFICATIONS

PAYMENT INFORMATION

CLIENT DETAILS / AGREEMENT

NOTES / SPECIAL REquIREMENTS (IF AGREED IN ADVANCE)

NOTE 1: Advertising copy deemed objectionable by publisher for any reason may be rejected.

NOTE 2: For bookings other than 3/4/7-day package deals, K.B. Media Ltd. reserves the right to select the issue(s) in which the advertising will appear.

Payment terms: 30 days from invoice issue (invoices for each show issued separately)

Currency:

Agreed price:

€ (Euros)

✓NT$ (Taiwanese Dollars) US$ (US Dollars)

Street address:

Country:

Contact person:

Postal code: City:

Company name:

I herewith authorize K.B. Media Ltd. to insert our advertisement in the Show Daily issues specified above, according to the specifications listed. I agree to pay at the rates under the conditions shown in the rate info attached / published in the Show Daily Media Kit.

Signature :

Initials: Surname:

Date:

- day -

/- month -

/- year -

Telephone:

Email:

Insertion frequency:

Advertising format:

Full page (prime spot: inside front cover)

Full page (prime spot: inside back cover)

Full page (prime spot: back cover)

Full page(regular 'random' inside spot)

Junior page(regular 'random' inside spot)

1/2 page vertical (regular 'random' inside spot)

1/2 page horizontal(regular 'random' inside spot)

1/3 page horizontal(regular 'random' inside spot)

1/3 page vertical(regular 'random' inside spot)

1/4 page horizontal(regular 'random' inside spot)

A D V E R T I S I N G O R D E R F O R M

7-Day ESD+TSD Package(all 3 Taipei Show Daily 2011 + all 4 Eurobike Show Daily 2011 issues)

4-Day ESD Package(all 4 Eurobike Show Daily 2011 issues)

3-Day TSD Package(all 3 Taipei Show Daily 2011 issues)

TSD e-Newsletter AdsTaipei Show Daily 2011 pre-show mailings.Please specify details in Notes section below!

1/5 page horizontal(regular 'random' inside spot)

1/4 page vertical(regular 'random' inside spot)

1/5 page vertical(regular 'random' inside spot)

1/5 page horizontal(prime spot: front cover)