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8/8/2019 Booklet Digital Photography FINAL
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How to Make Money
With Your
Digital Camera
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How to Make Money
With Your
Digital Camera
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How to Make Money With Your Digital Camera
Copyright 2007 by GoFreelance.
All rights reserved. No part o this document may be reproduced or transmitted in anyorm or by any means, electronic, mechanical, photocopying, recording or otherwise,
without prior written permission o GoFreelance.
GoFreelance was previously known as Freelance Work Exchange.
www.go reelance.com
GoFreelance45 Main StreetSte 309#178BrooklynNew YorkNY11201USA
Designed by Lianabella Designswww.lianabelladesigns.com.au
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Table of contentsIntroduction 4You and your camera a money making team 4
Chapter 1: The Digital Photography Phenomenon...and How You Can Pro t rom It 5You, your camera and digital technology 5The bene ts o digital cameras or everyone 520 ways to make money with pictures 6
Chapter 2: Are You the Next Great Photographer? 9How to make ordinary photos look pro essional 9Choosing the right subjects 11Equipment that you need to have 12So tware essentials or editing and cataloging 14
Chapter 3: The Basics: Types o Freelance Photography Jobs 17A brie overview 17
Chapter 4: How to Get Started 24Creating a great port olio 24What are the rst steps to take? 25Practice makes or per ect 26Doing your research into the eld 28
Chapter 5: How to Find Legitimate Jobs 31Where to look or high paying jobs 3115 great sites or beginners 32Creative places to sell your photos 33Pro essional listings 34Selling online vs. selling o fine17
Chapter 6: How to Market Your Work 37Should you create your own website 37How to network to nd more jobs 37
The cold call 39Chapter 7: Things to Watch Out For 41
How to identi y and avoid scams 41The problem o copyrighting 42Protecting your images rom the t 43A sample model release orm 44Making sure to get everything in a contract 45
Chapter 8: Handling Your Photography Like a Business 47Your studio space 47
How to keep clear records and les 50Getting paid 53Resources or learning more 54Understanding taxes 56
Conclusion 58
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Introduction
You and your camera a money making team
Whether youre the photography nut in your amily or you simplylike to take pictures, the digital camera has certainly made it easierthan ever.
Instead o having to wait or pictures to be developed in order to seei you captured the shot, you can nd out instantly whether AuntMabels eyes were closed during that amily portrait. Whats more,
the invention o the digital camera is also providing amateurs andpros alike the chance to make money rom the pictures they take.
But you might be asking yoursel , can I really make money romtaking digital pictures?
I you take a moment to look around you,youll notice that everyone relies on visuals
in order to prove their point. Whetherits in advertising or on websites, pictures are what draw youin and make you want to learn more. Needless to say, this has notonly increased the need or photographs, but also the demand or
resh eyes or taking those photographs.
The technology is good enough that you dont need to know
everything there is to know about cameras in order to take highquality, pro essional, and saleable photographs.
This guide is going to take you through the basics o taking greatphotographs and then selling them through various markets, tappinga gold mine o opportunities or money making.
While you might have thought that taking pictures was justsomething you did or un, it can become even more un when youlearn how to receive payment in return. And thats somethingto smile about.
Can I really makemoney from takingdigital pictures?
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Chapter 1:The Digital Photography Phenomenonand How You Can Pro t from It
You, your camera and digital technologyEverywhere you turn, you can nd digital cameras these days. Yourcell phone might have a digital camera, your computer may have aweb cam, and you might even have a traditional digital camera inaddition to these. Each one provides you with an opportunity to earnextra income.
Digital technology is now a ordable or the regular olks who wantto preserve their memories on lm, but who dont necessarily want toweed through bad shots in order to nd the ones they will keep.
By providing all o the same tools that the pro essionals haveutilized or years, digital cameras help bring high quality pictures
into your li e. No longer do you need to invest a lot o time learningand buying additional equipment all you need is in one place,com ortably resting in your hand.
While lm still has a place in photography, its inability to be alteredinstantly is slowly ading out o use ulness especially or the modernday consumer. You can turn this act into a business as those whoneed pictures now want to be certain that they are getting the bestpicture or the price they pay.
The bene ts of digital cameras for everyoneWhether youve received a digital camera as a gi t or you went outand purchased the camera yoursel , youve probably noticed theadvantages it o ers over other cameras you may have used.
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Here are some o the main bene ts that users admire:
You can take hundreds o pictures at a time without having tocarry around additional rolls o lm.
You dont need to ocus the lenses or change them.
You can adjust the camera to the setting you are in.
You have a number o light and speed settings.
The camera is light and highly portable.
A digital camera allows you to look at the picture a ter you havetaken it, letting you delete it and retake it until you are satis ed.
You can easily import your pictures rom a camera to a computer saving you trips to the developer as well as developing costs.
The lack o lm is a more environmentally riendly way to takepictures no more throwing away rolls or buying new ones.One memory card can last or years.
These picture les are simple to upload to a photo sharing site orto email to riends and loved ones.
You can spend a little more money and get even higherquality pictures.
Though you can certainly spend a air amount o money on a digital
camera, the prices are getting lower each day, making this not only aworthwhile investment or your memories, but also or a pro tablereelance business.
20 ways to make money with picturesSince pictures can be used in a number o di erent ways, there arejust as many ways to make money rom taking them. Here are the 20
most common ways to make money with pictures.
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1. Weddings This special day is something everyone wants tocommemorate. From the rehearsal dinner to the actual weddingday, you have plenty o moments to capture.
2. Websites Since websites cant simply tape up regular photos,they need digital photographs to show o their products or otherservices. High quality photos are a must when youre trying to sellover the Internet.
3. Portraits Capturing the picture o a child or a couple is a greatway to watch your amily grow over the years.
4. Magazines Since people like to look at pictures as much as theylike to look at the articles that go along with them, photosare a must.
5. Newspapers I you can capture a re in progress or perhaps aphoto o a local hero, you have an opportunity to make money.
6. Gossip columns When you live amongst celebrities or you
capture one in a compromising position, thats going to be alucrative photo.
7. Catalogues All o the items you see in catalogues had theirpicture taken by someone just like you.
8. Stock agencies By submitting your photographs to stockgalleries, you may not get paid initially, but you can be credited
or your work and nd new clients.
9. Retouching Not everyones pictures are per ect, so i youre acapable retoucher, you might be able to cash in on making thepicture better.
10. Editing photos When photos need more dramatic editing andthe photographer doesnt have the time, you might be ableto help.
11. Field service Since insurance agencies need help taking pictureso accidents or other scenes, you might be able to lend a hand.
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12. Special events From graduations to anniversary parties, the list islong or events that require a photographer.
13. Pets People love their pets and what better way to capture this
special relationship than with a picture o owner and pet?
14. Tourism photography I your town has a lot to o er tourists,you might be able to work with the tourism board to update theirwebsite or their brochures.
15. Newborns Whether you go to the hospital or to the home,taking those rst pictures o a newborn is always in demand.
16. Photo gi ts t-shirts, cups, mugs, etc. For a personalized gi t,you can add the picture to an everyday item.
17. Pro essional slideshows When someone needs a PowerPointpresentation in a hurry, you might be able to help by providingcompelling and related pictures.
18. Advertisements The picture sells the item more than the words
do, a ter all.19. Press releases When a new item or a new company is trying to
break out, you can help them make a great rst impression.
20. Holiday cards From Christmas to Hanukah and other holidays,a personalized picture can send a visual update on the amily.
Su ce to say, there are plenty o places where your photographs will
not only come in handy or the customer, but where they can makeyou a air amount o money.
By keeping your eyes open to potential photo taking can help yousee that the possibilities are actually endless. Think about momentsthat people want to capture or images that people want to advertise and you will see just how pro table your reelance digital
photography business can and will be.
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Chapter 2:Are You the Next Great Photographer?
How to make ordinary photos look professional While the use o digital cameras has certainly increased your chanceso getting a great shot, you may not be aware o all o the eaturesand unctions your camera has.
A simple glance at your digital camera reveals a number o buttonsand knobs that can all help you take the best possible picture which
can then bring in the most pro ts. In order to compete with otherpro essional photographers, your pictures need to be top notch.
You dont need to spend a lot o money on classes or instructionalbooks, however. All you need to know are the basics o photographyand how to ensure that the subject o your picture is coming throughthe way the client intends.
Here are some basic tips or creating strong pictures:
Camera quality
Make sure that your camera is at least 5.0MP Anything less cancause your image details to become blurry when enlarged. Youwill also want to double check that your camera can handle ne
resolution photos in addition to long range shots.
The right camera will o ten take the guesswork out o taking highquality pictures. And the better you get, the more you can learnabout the camera itsel and how to maximize the additional eatures.
Lighting
Lighting is everything Depending on the subject you are tryingto capture, you will want to adjust the lighting to accentuatethe details.
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For example, when you are taking a portrait, you will want tohave two separate sources o lighting or the picture one thatsdi use or the setting and one thats ocused on the subject. This
will help you get a ull image that highlights the best eatures othe person. So ter lights are best as they can help conceal any slightimper ections in the skin.
From this example, you can seethat there are two types o lighting:direct and indirect. And while this isntan exact science, you will want to make sure that your lighting issomething that you consider as you are setting up the shot.
With a digital camera, you can o ten adjust the images post shooting,but its always better to create the per ect lighting right rom thestart and when you can see your image a ter taking it, you willimmediately know i you are on the right track.
Lenses
While digital cameras dont always come with interchangeable lenses,there are some cameras that will accept a lens that can act like a lter
or the lighting you are shooting in. When you are shooting picturesoutside, a UV lter is a good choice, while a Yellow (k2) lter canhelp with creating contrast between clouds and sky.
I you plan to take many pictures in bright sunlight, you may also wantto look or lters with polarizing eatures to help o set the brightness.
Creating a pro essional shot will take time and e ort, but thesee orts will add up to higher payments or your work, both nowand in the uture.
Remember that each picture you take can help you secure anotherclient or another project, so treat each shot as though it were theonly one that mattered.
If you plan to takemany pictures in bright
sunlight, you may also want tolook for lters with
polarizing features to helpoffset the brightness.
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Choosing the right subjectsWhile much o your subject matter may be dependent on the client,you may also be asked to take general theme pictures. This can
present a bit o a di cult matter in terms o creativity.
You want to choose subjects and subject matter that is exciting, butyou also need to balance this energy with subtle combinations oe ects. That is to say, you dont want your pictures to become toobusy or cluttered.
There are a ew keys to choosing the best subjects or your pictures: Choose things that are immediately recognizable You want to
choose items which are amiliar to those who will be looking atthe picture in the end. When you choose objects that are obscure,it can reduce the e ectiveness o your picture.
Come up with ideas be ore you begin searching or photo
subjects By taking a ew moments to brainstorm be ore youstart snapping pictures, you will be able to narrow down yourideas and even talk with the client about the direction you areconsidering.
Look at similar pictures When you are taking a picture or aclient or a marketing piece, you may want to investigate similarpieces to see what others have done (success ully) be ore you.
Look at the setting When you are taking pictures in a particularsetting, you need to consider not only the ocus o the picture,but also the background noise. When you do this, you willbe certain to create a picture that is interesting without beingoverwhelming.
Another consideration when you are taking a picture is the way you
set up the image. Re erred to as raming, the way you line up yourshot can help your entire image work or not work or the client.
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Here are some ways to make sure you have established the bestrame or the picture:
Position everything be ore you shoot Instead o getting behindyour camera and then having people move, set up the shot rstand then shoot it. Theres no need to adjust everyone endlesslyeither. Just a ew adjustments are ne as you can always try again.
Be certain to look at the image screen and not through theview nder This will help you see what the picture will look likewhen it is uploaded to the computer, which is accurate in terms o
what the client will see too. Place your ocal point in the center o the picture This will show
the viewer the most important part o the picture.
Remember the Rule o Thirds Each picture should be thoughto as three pieces. Imagine that your picture has three linesdividing the length evenly and then the width into threes. This
will leave you with intersection points where you will want tomake sure your subjects are placed when trying to set up a lessposed picture.
Equipment that you need to haveEvery good photographer needs the proper equipment in order to beready to take a wide variety o pictures.
Though your equipment list may be di erent rom a pro essionalphotographer, you may want to invest in these basic pieces to begin:
Camera, o course
Tripod
Carry case
Camera cleaning equipment
Interchangeable lenses, i possible or your camera
Lighting equipment
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Additional memory cards
Additional batteries
Computer.
In order to take a wide range o pictures, you need to be ready or allsorts o situations. One o the best bene ts o a digital camera is thatyou can typically have all o the lenses and lters you need alreadyinstalled in the camera so theres no need to lug around a lot oheavy equipment.
But you also need equipment or processing the pictures once youvetaken them.
The camera is the most important piece, o course, but the computeronto which you upload the pictures or review is a close second.
Your camera should be at least 5.0MP, with several shooting eaturesand image stabilization. This is a newer eature that comes standard
on many cameras, and it is crucial or helping shaky hands still take aclear and crisp picture.
I you can a ord to spend a bit more on a digital camera, its advisedthat you look or an SLR model. This will allow you to create lmquality pictures, but in a digital ormat. By allowing you the chanceto switch lters and lenses, you can create a sharper picture with
minimal e ort.
That said, these cameras are remarkably more expensive.
Basic eatures that your camera should include are:
Scenes changes outdoor, indoor, nighttime, beach, portrait, pets,children, reworks, underwater, etc.
Di erent speeds or di erent lighting
Panoramic picture setup
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Up close ability
Optical and digital zoom the higher the zoom, the arther awayyou can take the shot, though you might have reduced quality
A large viewing screen
Activity eatures these eatures help when objects are movingeither by keeping their edges crisp or by blurring the movement
or a di erent e ect
Built in fash
Ability to adjust resolution rom Normal to Super Fine.
I youre not certain what type o camera will work best or you, trygoing to a camera specialty shop instead o a big retailer. You will getmore personalized attention as well as instruction as to how to usethe camera you decide to buy.
Software essentials for editing and catalogingBecause o the popularity o digital photography, its no wonder thatthere are dozens o di erent so tware programs to use during theediting and cataloging process.
And while you might hear that some are better than others, in theend, its up to you what works best or your business.
Some o the classics o digital photography so tware include:
Adobe Photoshop No matter what version you purchase, thisis considered the standard in terms o editing your photos.With easy to use eatures and the ability to mask faws andinconsistencies, you are certain to create a balanced and saleablepicture when you learn to use this so tware. (www.adobe.com)
Corel Another standard in digital photography, you canmanipulate your images be ore you send them to a client oradjust them a ter the client has had a chance to review them.(www.corel.com)
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GIMP The GNU Image Manipulation (www.gimp.org)
So tware thats speci c to your camera When you purchase yourdigital camera, you will nd that there is a lot o so tware that
comes along with it. Try utilizing this so tware rst to see how itcan handle your needs.
Another consideration when youre new to so tware or digitalphotography is to nd ree trial downloads o ull versions o editingand managing so tware. These can be ound on the manu acturerssites or sometimes through websites like www.Download.com. Trywww.Cnet.com too to nd out i you can test out high cost so twarebe ore you use it.
When you need to manage the many pictures you have, you mightstart out with a traditional le older arrangement on your harddrive, but the more pictures you have, the more complicated this canbecome.
To help you remember what pictures you have on le, there are manyree storage systems available. They can create basic galleries o your
photographs or easy viewing by your clients and prospective clients,though some are not going to produce high quality photographs iyou use their systems or printing and processing.
Some o the most widely used online galleries and managingso tware include:
Another consideration when youre newto software for digital photography is to nd
free trial downloads of full versions of editingand managing software.
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Kodak Gallery - www.KodakGallery.com
SnapFish - www.SnapFish.com
Picasa - www.Picasa.Google.com
Apple iPhoto http://www.apple.com/ili e/iphoto/
Adobe Photoshop Album http://www.adobe.com/products/ photoshopalbum/starter.html
Lightbox - http://www.lightboxso tware.com/.
It can help to start out with ree gallery options be ore you move
into the so tware that you need to pay or. However, i you wantto be able to look through your photographs and see i they areready or the client, its a good idea to invest in the more pro essionalso tware packages.
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Chapter 3:The Basics: Types of Freelance Photography Jobs
A brief overviewJust as with any job, making money with reelance photography jobscan be a selective endeavor or one that takes you rom one kind opicture and goal to another all in the span o a day.
But this is the excitement o photography and what pulls manypeople into this highly pro table eld.
I youre not sure what kinds o photographs you might like to take,it can help to try your hand at a number o di erent elds, even ithey dont seem to be suitable or you. You never know where yourtalents lie until you begin the process o exploration.
Here are some o the most common types o reelance photographyjobs and what you may be able to expect rom each.
News
Much o the newspaper pictures you nd in your paper on a dailybasis are taken by reelance photographers.
Since news can not be predicted all the time, reelance
photographers will head to places where they think news will happenand they then take pictures to try to sell to various news outlets. Thisis a highly exciting and sometimes dangerous eld especially orthose who want to shoot international news stories.
I your photography business doesnt plan to head out o the country,there are still opportunities or you to nd pictures or your localnewspapers.
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Social
Another pro table photography market is the social arena in yourlocal area. Whether its the dating scene or the high society pages,taking pictures o whos who in your area can help garner you a highpaying reelance career.
Since social events arent ending any time soon, you will have anumber o possibilities in terms o taking pictures to sell to eithermagazines or to the local newspapers.
You might also want to connect with the various social organizationsand clubs in your area to see i you could be the photographer ortheir special private occasions in order to generate publicity or theirgood deeds.
In addition, you may nd that with each additional organization youwork with, more will come to you because o their re errals.
Stock libraries
For many beginning photographers, it can help to place your alreadytaken photographs on sites like www.iStockphoto.com to see whatthe response is.
On these stock libraries, businesses are able to purchase the use o
the picture or their advertising or other needs, listing your name asthe credited photographer. This can lead to numerous re errals oradditional work or you, and theres no charge or you to post yourphotographs on these sites.
The only potential problem o stock galleries is that they are lledwith thousands and thousands o pictures, which can o ten leave
you in the dust in terms o setting yoursel apart. You need to postthe best pictures you can on these sites and regularly update yourpictures to show prospective buyers that you are continuouslyimproving your technique and subject matter.
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These websites are also help ul, however, as they can o er picturetaking advice and even allow or comments between users to helpwith the photos quality or other questions you might have.
Retouching
Because many businesses are utilizing digital photographs, there is ahigh demand or people who are skill ul in editing and retouching.
Some reelance photographers who arent interested in handlingthis aspect o their work will hire reelance editors to manage the
cropping and editing o their pictures be ore these are sent to aclient, or example.
Or some companies want to use old photographs that simply dontlook as sharp as theyd like them to, necessitating that they be editedbe ore they are used in promotional materials or in other advertisingdesigns.
There are several skills and things you will need i you want toventure into the editing side o reelance photography:
You need to be versatile and own several di erent editingprograms.
You need to be highly skilled at using these programs.
You need to be able to turn around a project quickly, o ten thesame day.
You need to be able to communicate well with the client in orderto see what they need.
You need a ast computer that can handle high resolution images.
This is a growing and pro table type o reelance photography thatis certainly a eld to pursue i you are more interesting in the a tershots than the be ore shots.
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Websites
Image is everything when you want to make an impression on theInternet.
With the millions o websites available or people to browse, itsimperative that businesses use high quality images to promote andsell their products and services.
Even public organizations are building high powered websites toensure they are putting orth the best rst impression with new
inhabitants o the area or those who are considering moving to thearea.
Another bene t to working with website managers is that thecontent needs to change requently in order to remain exciting tothe visitors. I the website continues to remain the same or monthsat a time, it can appear to be stale and dull.
Field service
Another consideration or reelance photography is eldphotography. In this work, you might nd yoursel heading out tocertain locations to take pictures o homes or cars a ter damage hasbeen done.
You might also nd yoursel assigned to take regular pictures ocertain areas in order to establish value and collateral estimates orbanks and other lending institutions.
This is a high paying business to get into asyou are working with companies that dealin money. What you are doing is providing
physical and visual proo o certain conditionso items in order to establish their valueor the damage.
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Flood damage
Natural disaster
Fires
Burglaries.
For example, you might work with an insurance agency to help themdecide whether to reimburse a amily or the entire house or just ora partial loss.
When youre doing eld service types o work, its essential that you
are detail oriented and are able to communicate with your client.Since you are going to need to take very speci c shots, you will needto get it right the rst time.
Other potential client opportunities within this eld include:
Bankruptcy inspection
Construction reports Environmental work
Foreclosures
Leasing agencies or cars and other equipment
Leasing agencies or apartments and condos
Occupancy.Miscellaneous
Whenever there is a situation to take a picture, you might bestumbling right into another reelance photography opportunity graduations, social events, breaking news, etc. Bring your camerawherever you go and you might just pick up a ew extra dollars or
being in the right place at the right time.
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Home inventories
Look books or closets
Be ore and a ter images or remodeling projects
Keep in mind that specializing in one eld can actually prove to bemore pro table or a reelance worker.
Not only will this allow you to work exclusively on one kind ophotography, but you can also re ne your skills and become the goto person or that particular type o picture taking. On one hand,a case can be made or tackling all types o photography as you canhelp a client in a number o ways instead o being limited to onestyle or subject.
On the other hand, being the everyman (or woman) or the job can alsoyield you a higher volume o work.
Though you might not be thego to person or a certain project,you can be the person that peopleturn to when they need a goodphotograph o anything.
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Chapter 4:How to Get Started
Creating a great portfolioWhen you apply or any job, you present the prospective employerwith a rsum o your past work. But this becomes a little tricky whenyou havent sold any o your pictures yet.
And in order to convince someone to buy your pictures, you need toshow them what you have done.
Instead o a rsum, you need to create a port olio o the picturesyou are able to take. These can be photographs that you simply took
or the port olio or they can be images rom past gatherings o youramily and riends.
The key with your port olio is that you need to create a broadcompilation o the work you are able to do. Unless you want tospecialize in nature photography, you need to include more thansimply nature photos.
Here are some ideas:
Portraits
Group photos
Nature scenes
Up close photographs
Building photos
Nighttime photos
Unique subjects e.g. a dragonfy or something that is hard
to photograph
Black and whites
Photos that you have dramatically edited.
The key withyour portfolio is that
you need to createa broad compilationof the work you are
able to do.
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You might come up with many more ideas. The key is to create abroad spectrum rom which the client can see pictures they mightwant or their needs.
Needless to say, these photos should be very high quality and fawlessin terms o their editing. When they are blown up, the details shouldstill be crisp.
Be ore you begin to look or photography jobs, its essential youbegin to compile this port olio, spending as much time as possible
nding and taking the best photographs. You have to make a greatrst impression with your clients, so this should be the thing you
spend the most time on.
In addition, you will want to have your port olio available in both adigital ormat and a printed ormat in order or the client to see howyour photographs trans er to the real world.
What are the rst steps to take?When you are rst considering a new reelance career in digitalphotography, it can help to have some basic steps to ollow when youare getting started.
First, you need to consider your expectations or this new job in orderto determine the things you need to do to get started:
How much time can you spend on your business?
How many photographs have you already taken?
Do you have the right equipment?
Do you have any prospective clients in mind?
Are there certain types o photos you want to take?
Try to come up with a job description or yoursel in relation tothe photographs you wish to take. This will help you re ne yourequipment as well as your potential or pro ts.
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The next step you want to consider is whether or not you will enjoyreelance photography.
Unlike taking pictures or amilyand riends, this eld takes a bitmore precision and time, o tenresulting in hours o work orone picture. Keep in mind thatyou will need to set up your shots and take the pictures that theclient wants you to take in order to be a success.
Buying the equipment that you need as well as re erence materialsthat will assist you is the next step. In order to be as good as you canbe, you need to make sure you have everything that the pro essionalsdo in their studio.
Take your time to tinker with the camera equipment to see what itcan do and what works best or you.
It can help to browse the Internet to see what types o reelancephotography jobs are available and how they choose photographers
or the work. You may also want to look over the pay ranges to seewhat money you can receive as a beginner and as a more experiencedveteran.
Practice makes for perfect Just as with any job you want to do well, in order to make moneywith reelance photography, you need to be per ecting yourtechnique and getting the most out o your equipment.
And that means you need to practice.
For most people, you should be able to simply take hundreds opictures and nd the right sense o your style and o the way yourcamera can work or you.
Just as with any jobyou want to do well, in order
to make money with freelancephotography, you need to beperfecting your techniqueand getting the most out
of your equipment.
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But or others, you may eel you need additional training in orderto master the ner points o your reelance trade. There are manyways that you can accomplish this, some that can cost you money and
other training tools that are ree or you to use.
There are several places where you can take classes on photography:
Through your local community center
Local universities
Through local camera shops
Online classrooms.
Try looking up what is available in your local area rst be ore yougo to other resources as these classes are typically less expensive ando ten o er more individualized support.
It may be a good idea to check with the website o the camera brandyou purchased. They will o ten o er tips and tricks or making themost o your pictures, o ten or no additional charge.
In order to practice, you need to make sure you are taking pictureson a daily basis in a variety o conditions. This will help you learn howto handle the camera properly, plus it will allow you the chance toexperiment with your own personal style and approach.
Much o picture taking can be learned rom a book, at least in termso the techniques you can use, but when it comes to creating a styleo your own, that will need to be learned with the experience youhave.
Here are some tips to help you glean the most rom your practice:
Try to create a goal number o pictures to take each day.
Create a time o the day or the week when you look over yourpictures in detail.
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Be honest in critiquing your own work.
Try to improve upon shots you have taken.
Have your riends and amily look at the pictures.
Go to di erent settings.
Try di erent lighting schemes.
Bring your camera with you everywhere.
Take pictures o children, pets, fowers, etc.
The key is to make sure you are taking every picture you can think owhenever you have a ree moment to spare.
While it might not seem like you are learning everything, youwill begin to see the results in the photographs you look at later.Naturally, you will begin to line up your shots and center your ocalpoints, helping to create a more balanced picture and one thatscertainly ready or a close up rom a client.
Doing your research into the eld Just as with any new job, it can help or you to learn more about the
eld be ore you launch a new career.
Though its not di cult to create a reelance career out o digitalphotography, you want to nd out as much as you can be ore youbegin to look or clients and or new contracts. This will help you notonly produce the best shots you can, but this research will also allowyou to build your con dence in the eld so that you do produce theshots that you want to produce.
Does that make sense?
Research begins with practicing on your own, but then you want tomove into more complicated research as in learning more about theprocess o digital photography and how its used by the clients youwill be interacting with.
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First o all, you may want to pick up several books on digitalphotography rom the library or your local bookstore.
With the images they provide, along with the instructionalguidelines, you can see i you can improve upon your currenttechniques.
But when it comes to researching the eld, theres more to digitalphotography than just picture taking.
This is a business, a ter all.
What you need to realize is that your main priority is ndingthe clients who need photographs. While you might be the bestphotographer in your city, i you have no one to sell your photos to,you arent going to be running a pro table business.
To start researching the market, you will want to talk to as manyphotography-related people as you can.
Call up your local newspaper to nd out the email address to thesta photographers that they have. This can help you nd a mentoro sorts who will help guide you through the process. O course,having their contact in ormation doesnt give you the right to pesterthem with questions, but by asking i they can provide you with anyinsight, you might be able to learn more than you could on yourown.
Another way to research your market is to begin to look at the namesthat go along the sides o the photographs you nd in magazines,newspapers and in other publications.
Try to nd out more about these people, how they got started and
how they advanced through the ranks as a reelancer. With sites likewww.Google.com, theres really no limit to how much in ormationyou can nd on anyone.
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No matter how obscurethey might seem.
You may also want to pickup biographies on amousphotographers to seewhat kinds o lessons theylearned along the way.
In terms o the marketitsel , this is a stu era air.
It will help i you can subscribe or at least read the various magazinesassociated with photography and digital technology as they tend tobe the most up to date sources o in ormation. They will talk aboutthe latest and greatest techniques in digital design, but will also helpwith the latest trends in photography and the markets.
You might also want to consider looking or books that dealexclusively with the markets in the photography business, though ayearly publication is best to ensure that the markets are still viable.
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Chapter 5:How to Find Legitimate Jobs
Where to look for high paying jobsWhile getting recognition or your work is nice, getting paid is nicer.
But when youre looking or work online, you may be skeptical aboutwhat advertisements are true and which are scams.
This is a valid concern.
You want to nd jobs thatare high paying, but whenyou think about all the advice youve heard aboutavoiding anything that sounds too good to be true,where do you nd the middle ground?
What you need to do is to realize that high paying jobs do exist, but
its how you search or them that will help you improve your chanceso nding the ones that are legitimate.
There are several areas that come highly recommended or ndinggeneral reelance photography work:
www.craigslist.org
www.GoFreelance.com www.Guru.com
www.Elance.com.
O course, these are Internet sites that are good or all manners oreelance work writing, editing, web design, etc.
When you are looking to nd photography work, they can not onlyo er you advice, but also insight into the business that is reelancedigital photography work.
While getting recognition for yourwork is nice, getting paid is nicer.
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Take some time to explore these sites to see the other port olios othose writers who are trying to nd work just as you are.This can help you determine what your port olio needs in order
to be competitive.
You might also want to look to see what companies are o ering interms o payment in order to determine what prices you can chargeclients or work you do on an individual basis.
While you will need to pay a ee or some o these sites in order topost a port olio and to bid on jobs, it is a worthwhile investment orthe tools these sites provide a budding photographer.
15 great sites for beginnersWhen youre rst starting out in the digital photography business,it can help to have some guidance thats speci cally designed orbeginners.
Any help is good.
Since youre going to be alone in this work, you need to begin tond resources that provide solid in ormation or your photography
business needs.
Here are 15 sites to start o with in your business:
1. www.crestock.com
2. www.bigstockphoto.com
3. www.dreamstime.com
4. www.e otolab.com
5. www.FolioLink.com
6. www. otolia.com
7. www.i p3.com
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8. www.iFreelance.com
9. www.iStockphoto.com
10. www.ktools.net/
11. www.morephotos.com
12. www.photostockplus.com/
13. www.shutterpoint.com
14. www.SmugMug.com
15. www.stockandprints.com.
You might want to look through each site to see what will work oryou in terms o any ees or other terms o service.
It can also increase your chances o getting clients when you postyour work on a site with other similar photographer levels.
Creative places to sell your photosWhen you want to make money when taking photographs, it willhelp to think o as many potential customers as possible.
And this means getting creative.
Here are some un places to sell your photographs:
At local bars and co ee shops O ten, they are looking or art tograce the walls, so you can mount your pictures and then attachyour business card to get more in ormation.
At holiday shopping events By being available during holidaytimes, you might be able to take pictures o amilies and riendsto create lovely holiday mementos.
www.Ebay.com By placing a ew o your pictures up on Ebay,you can nd out what people are interested in buying andperhaps secure a ew long term customers.
When you want to makemoney when taking
photographs, it will helpto think of as many potential
customers as possible.
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Since the ormatting is digital, these photographs are simple totrans er to a client via email or through large le servers. And thereare also many more markets to tap online than you might be able to
tap through phone calls and networking.
Obviously, people are going to use photographs online, so theyregoing to look or photographers in the same arena.
Other bene ts o selling your work online include:
More clients
More websites devoted to photography sales
Stock photography sites
More competition leads to better paying jobs
More versatility in terms o projects
On the other hand, o fine sales can be a bit more personal and
interactive which may be something youre interested in.
You might want to sell your photographs at:
Galleries
Art shows
Cra t shows
Street tables
This way, you can directly interact with customers to see what theywant and what they need rom a photographer.
You might also be able to get into contact with potential clientsthrough re errals and pleased customers.
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The main concern with o fine selling is that you need to make sureyou are in an area where the customers are interested in ndingdigital photographs to buy. With the supply o photographs through
online sources, many people arent going to art galleries andphotography shows as they did in the past.
This is not to discount thismethod, as it has proven to bevery pro table or others.
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Chapter 6:How to Market Your Work
Should you create your own website?Would you go to a dentist who has bad teeth? Probably not.
When you are trying to get into the digital photography eld, it onlymakes sense that you would have your work posted somewhere thatit could be viewed like on the Internet.
By creating a website, you can interact with curious customers andpotential clients in a number o ways:
Showcasing a port olio o your work
You can list your rsum achievements and past clients
You can add contact in ormation
You can provide a link to help people purchase your photos orprints directly rom you
You can include a personal blog that helps bring a personal toneto your business.
And in truth, everyone expects you to have a website.
There are many easy tools you can use when you want to build yourown website and the more you know, the more you might be ableto incorporate that into your business skills.
Think about it i you can build websites and produce the imagestoo, you might be more valuable to the client.
How to network to nd more jobsNetworking is the key to making sure you are always visible to yourclients. When you are constantly trying to interact with client and potentialclients, you will keep your business at the top o peoples minds.
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Just like networking or any other job, you will want to try to ndpeople who can help you with your business and then you can helpthem with their businesses and other needs.
There are many possibilities in terms o how you can do this.
Start a local entrepreneurs group Since so much o your work isdont in a solitary way, interacting with others will not only getyou out o the house, but it will also help you nd new sources orevenue. Create a group with diverse businesses so that you canall bene t rom each other. Meet with each other on a weekly ormonthly basis to see how everyone can help each other.
Interact through message boards The Internet has a number ogroups that have virtual meetings through the use o messageboards. You can post questions here, ask or advice, and o er helpto others. The more people you interact with, the more likely youare to nd someone who might mention you to someone who
needs photographs. Spread the word There are a number o di erent ways you can
ensure that people have your name in their minds when theyneed photographs. You might want to create business cards thatyou can distribute to anyone you meet, helping to let peopleknow that youre ready or business. You can also include yourcontact in ormation at the end o every email or correspondence
that you send. Link up to others Much like starting a networking group, you
will want to make sure you are interconnected to other peopleon the World Wide Web. Make sure to include links o otherbusinesses on your website and then politely ask i those websitescan link to your site as well. This can encourage tra c to come toyour website as you direct others in exchange.
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Networking is the business o talking to as many people as possible tolet them know what you do and that you are available to help them.
Talk to anyone and everyone you can.
The cold call Many smaller digital photography businesses will experience dryspells rom time to time.
No matter how many people you have in your networks and howmany people are visiting your website, you might come into timeswhen no one wants to buy anything. I you are relying on yourphotography business to provide a steady supply o income, you willneed to start reaching out to prospective clients even i theyvenever encouraged you to apply.
You can start by creating a little sales pack to send to prospectiveclients:
A letter introducing yoursel and your business
A small port olio sample
Your business card with contact in ormation
But its not enough to simply send out your sales packand then expect people to call you with work. You needto give them a call too.
This is going to show your persistence, as well as your desireto be a part o their business movements.
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Networking is the business of talkingto as many people as possible to let
them know what you do and that youare available to help them.
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Its a good idea to wait about a week a ter sending out a sales packto see i you get a response. I not, you will want to call them to seei they received it and whether they have any projects coming up that
you might be a good t or.
I youre not com ortable talking to people that you dont know,youre not the only one. Just remember that youre just o ering yourservices and seeing i the client needs you. This isnt supposed to be apushy sales call.
All you need to do is ask.
Even i they dont have something or you right at that moment,your gentle sales approach will keep your name in their minds
or the uture.
You can also choose to resend a sales pack every six months to updatethem on your business and your port olio additions.
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Chapter 7:Things to Watch Out For
How to identify and avoid scamsScams should be the rst concern when you are trying to selling yourdigital photographs.
Though you want to go into your new digital photography businesswith the most positive o intentions, you also need to be care ulwhen it comes to the investment you are making.
There are some basic signs o scams that you need to be on thelookout or:
Anyone that wants money rom you or the work youve doneor them
Anyone that asks or the project be ore giving you any money
in return Anyone rom other countries This is a generalization, but since
its harder to veri y identities on the Internet, its generally betterto avoid large projects or oreign countries without paymentup ront.
Anyone that isnt willing to provide you with a deposit oryour work
Anyone that just doesnt seem right.
It can be very tempting to answer ads that o er lots o money oryour photographs, even be ore they see your port olio.
Who doesnt want to make a lot o money?
But when things are sounding a bit too good to be true, they usuallyare. People arent going to pay you or your work without seeingwhat you can o er rst especially when youre newer.
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This is also the case when you get contacted directly rom a job site.I you didnt sign up or the site in the rst place, especially, youshouldnt be responding to those ads.
I the client seems sincere, its always a good idea to ask them tocontact you through the job site as you can more easily track yourcorrespondence and ensure that they are legitimate.
The problem of copyrightingThe images that you are selling to people should be pictures that
you have taken yoursel because these photos are automaticallycopyrighted as your images.
Sort o .
There are some limits to the kinds o photographs you can take, soyou will want to keep this in mind or your personal photographs.When you are assigned an image, the client should be checking tomake sure that the item is allowed to be photographed.
The basic rule is that you can photography anything thats in plainview and use it or your port olio. There are a ew exceptions to thisrule government acilities and some military bases, or example.
Other things that arent legal to publish include:
Anything that has a copyright logo on it
Anything that might be construed as libelous
Many buildings since 1990.
In the end, you dont want to be publishing anything that could harmthe reputation o someone they could sue, a ter all.
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Obscure the quality o your photos online By taking theresolution down a notch, you can share your photos but keepthem rom being used.
Have your images linked into your page When this is the case,you can track how many people use that link or their ownpurposes.
Make sure that you list a copyright license on your website andwith all o your images. This protects you as it will show othersthat they need to abide by copyright laws when dealing with yourimages.
Install protection I you want, you can work with a websitedesigner to disable the ability to right click on your images andsave them. This will help stall a lot o people rom trying to takeyour images.
In the end, theres only so much you can do.
Also, when you do notice that people have stolen your work andused it without your permission, you can take legal actions againstthem.
Talk with the copyright o ce about what steps you need to take. Themain concern with this action is that it can be di cult to prove theo ense and it can take a long time without yielding any monetary
results or compensation.
A sample model release formWhen you include people in your photographs, you need to getpermission to use their images.
This is also the case with buildings these days, so it never hurts to
cover your bases i youre not sure.
What you need to do is create a standard orm (many can be oundonline) or just type out something to this e ect:
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I, [NAME OF MODEL/BUSINESS NAME/ PERMITTING PARTY],
give [YOUR NAME/BUSINESS NAME]permission to use and distribute my image or pro t.
DATE:
SIGNATURE OF MODEL:
SIGNATURE OF PHOTOGRAPHER:
Give each person a copy o the orm and keep a copy on le with thephotograph you have taken.
You might also want to include the time period in which the modelallows you to use their image as well as any receipt or payment thatthe model did receive.
This is going to cover you on the o chance that the model comesback to you in a ew years and wants money or the use o thisimage. But since they gave you the rights to the image, you areentitled to do whatever you want with it.
The only exception to the rule is that when you cant recognize theperson in the picture, you dont necessarily need to get a release.
Though its not a bad idea.
Making sure to get everything in a contract When you are setting up a project, you need to lay out the terms othe contract be ore you start snapping pictures.
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This will help achieve several things:
Both parties will know whats expected o them
The payment terms will be laid out The deadline will be written down
Many people nd that creating a standard contract is the easiest wayto make sure they get all the in ormation they need or their work.
Simply create a le that includes:
Contact in ormation or both parties
Responsibilities or the job
The method o delivery or the project
Deadline
Schedule o conversations and project updates
Any other in ormation or the projectHave both parties look it over and determine what needs to bechanged. When everyone is happy, each person signs the contractand gets to keep a copy to re er to.
This contract can help when youare having disputes about payments
and other parts o the project. I youhave a change that needsto be made, start up a new contract thatyou will both sign o on or create an amendment le thatwill help you document the changesto the project.
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Chapter 8:Handling Your Photography Like a Business
Your studio spaceWhile you may never invite anyone into your photography o ce orstudio, its still your work space, so you should treat it as such.
This is a space where you will be creating your nished picturesand where you need to be completely com ortable as you will bespending many hours huddled up at your computer. Or arranging
certain items or a particular shot.
That said, you will want to have two distinct areas or yourworkspace:
Your computer
Your space or taking pictures o people or objects.
Depending on the kind o photography you will get into, thesespaces may be very small or very large.
Lets talk about what each space should include.
Your desk area
On your desk should be a large screen monitor or your computer sothat you can see your pictures clearly and in crisp detail.
Your desk area should be well lit in order to make it easy or you tolook at your photos on the screen. I possible, you might want to nda light that can be adjusted to create di erent brightness levels ordi erent projects.
Other great things to keep in and around your desk include:
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A magni ying glass to get even more close up to pictures
A high quality printer
High quality photo paper or printing
Pencils and markers
A calendar
A ling cabinet with at least three drawers.
One o the things you need to be certain to have on hand when youare dealing with high volumes o photographs is a backup system or
your les that are on your computer.
Computers crash, but your photography business doesnt have to.
There are several backup systems that are recommended. Many othese can be scheduled to run at regular times so you dont have toremember to manually backup your projects.
Try these systems:
Norton Ghost
Mozy Remote Backup
SOS Backup.
I you dont want to buy a so tware program, you may want to
invest in a separate hard drive or your photo les. This will helpyour computer run quicker, plus it will provide security or these lesshould your main hard drive ail or some reason.
These hard drives can be purchased at computer retailers andthrough online vendors or a wide range o prices, depending on thesize o the drive you purchase.
In act, many o these hard drives will also come with backupso tware to make protecting your les simple and painless.
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Why all the uss about backing up?
When youre handing such large les, you have a higher likelihoodo having troubles with an older computer system not being able tohandle the work. This can lead to troubles when you are attemptingto save les changes you have made may be lost.
In addition, a simple virus can get into your computer accidentallyand corrupt your les, rendering all o your work useless to acustomer and to you.
Its always best to have multiple backup systems i you want to beextra care ul about le security.
A backup so tware system
An additional hard drive
Flash drives or particular clients This makes your les not onlysecure, but also portable.
You cant simply rely on your computer hard drive alone.
Studio
I you are planning to have people come into your home to do groupshots or portraits, you might want to set up your own photographystudio.
You will need to take the ollowing steps:
1. Clear out an area thats airly large.
2. Clean the area thoroughly.
3. Paint the walls a matte white nish.
4. Find refector boards white boards that can refect light intoshadowed areas.
5. Set up bright lighting and other potential lighting arrangements.
Its always best to have multiplebackup systems if you want to beextra careful about le security.
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6. Make sure to have plenty o sitting arrangements and other toolsor props or people to use in their pictures.
7. Find interesting backgrounds to use or backdrops.
8. Set up your cameras main location This will help you in settingup the rest o the space.
You may nd that you need to adjust this area as your needs change,but this list gives you a basic idea o what you need to do in order tohave enough variety or photo taking.
O course, i you dont plan on taking pictures o people, you mightbe able to have a much smaller space as is the case when you aretaking pictures o company products.
How to keep clear records and lesSince reelance digital photography isnt just a hobby or you, youneed to make sure you are treating like any other business.
By doing the paper work you need to do.
Everyone has their own system o managing their clients, but whenyoure rst getting started, you need to come up with a systemthat at least helps you keep up with the food o clients you will behandling.
There are three essential parts to this system:
Marketing
Managing
Maintaining.
In the marketing part, you need to come up with a system or
keeping track o clients that you havent worked or yet, but who youeither want to work or or who you have already contacted aboutyour services.
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This way, when they become actual clients, you will be able to movethem to another organization system. Then you can erase them ordelete them rom your book.
Here is a system that works well or marketing to clients:
Create a single document/page or each client.
Next to their names, list the kinds o photographs they arelooking or.
I they have submission guidelines, create a note o these.
Keep their contact in ormation up to date.
Record any correspondence you have had with them.
Write down anyone that might be able to help you get inwith them.
You will be able to open up these les and instantly see what theclient needs, helping you determine whether you have anythingthey might be interested in. I not, you can le it away. I so, you canbegin to think o ways to approach them.
On the le, you might want to make a note o querying them withphotos you have as well as the various ways that you have contactedthem.
In the le, you will also want to place a copy o the letter you sent tothem, the date that you sent it, and any response that you receive.
These les should stay in the marketing section o a ling cabinet maybe the rst row o a three row cabinet?
When they become active clients, you can then move into yourmanaging system.
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The managing system is or active projects that you are assigned. Thismight be photographs that you are taking or editing work that hasbeen given to you.
These les can include all o the same in ormation about the clients,but should also include a copy o the contract you signed togetheras well as any ollow up correspondence since the inception o theproject.
This will help you see where youre at with the project at any time,no matter how long its been since youve heard rom the client.
Write down any work or make notes within the le about steps youhave taken or questions you need to ask you want to keep this le
lled with the activity surrounding this particular project.
You will also want to keep any backup disks or prints that areassociated with the project as a re erence or yoursel as well as to
protect the project thats in progress. On the le or the le older,you will want to put the deadline.
It can also help to create a summary o the steps you will be takingand the points at which you and the client will be interacting.
When the project is completed, you can move into the maintainingsection o your le cabinet probably the lowest cabinet as its notnecessarily going to need to be accessed every day.
These les can include a copy o the completed project, all o theclient notes and the correspondence and a copy o the check orthe payment that you received. This way, you can re er back to it ineeded or when you have an additional project rom the client.
By setting up this system, you will be easily able to identi y whichprojects are active and which are completed, plus you will be able totell a client exactly where you are at with a project no matter whenthey call.52
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Postcards and cra t $30 - $80
Magazine $50 - $400
Books $7000-$12000
Ads $1000 - $14000
As you can see, the prices go up with each larger audience. The morepeople your photo will reach, the more you should expect to be paid
or the photo as a general rule.
Something to keep in mind too is that the more you charge or your
services, the more the client will believe your work is worth.
Too o ten, reelance workers will diminish their prices because theyeel like theyre not doing real work but this couldnt be urtherrom the truth. Youre o ten working twice as hard as someone else
because you have to do everything on your own.
Make sure to charge an amount that justi es the time you spend ontaking the photograph(s) as well as the time spent editing. You willbe surprised to see how much people will pay you i you just ask.
The higher the price, the better your work will seem too.
Resources for learning moreAs you can imagine, there are numerous websites devoted solelyto the instruction and to the networking o digital photography,photographers, and businesses.
Since this is going to be a process in which you are continuouslylearning about your eld, it will help or you to explore these optionsin between shots.
Online lessons
Here are some o the more popular online websites or taking digitalphotography courses:54
Make sure to charge an amount that justi es the time you spend on taking the photograph(s) aswell as the time spent editing.
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World Wide Learn http://www.worldwidelearn.com/online-courses/digital-photographycourse. htm
www.About.com http://cameras.about.com/od/digitalcamera101/a/
courses.htm
School o Photography http://www.schoolo photography.com/
Better Photo http://www.betterphoto.com/online-photography-courses.asp
Digital Photography Class http://digitalphotographyclass.net/
Free tips and advice
Kodak http://www.kodak.com/eknec/PageQuerier.jhtml?pq-path=11808&pqlocale=en_US&_requestid=9696
Short Courses http://www.shortcourses.com/
DPhoto Journal http://www.dphotojournal.com/
Malek Tips http://malektips.com/digital_cameras_help_and_tips.html
Composition Tipshttp://www.livingroom.org.au/photolog/tips/digital_photography_composition_tips.php
Advice and in ormation on Digital Photographyhttp://www.cryosphere. 2s.com/articles/photos/
ePhotozine http://www.ephotozine.com/learn/techniques
Blogs
Photography Blog http://www.photographyblog.com/
The Digital Photography Weblog http://digitalphotography.weblogsinc.com/ - While this site is de unct, it still is searchable.
Photo Blog www.photoblog.com
A Directory o Photography Blogs www.photoblogs.org
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As you begin to do your research online, it will help or you to createa new Favorites older in your web browser that collects all o thegreat sites you nd on your own. This is simply just a sampling o sites
that are available to list them all is a completely di erent book.
Understanding taxes
Something to keep in mind is that reelance digital photographymoney is not ree money that you can hide rom the government.
Un ortunately.
Well, you can, but theres the whole problem o getting into troublewith the IRS and going to prison.
Better to sidestep that.
In order to set up your taxes or your new business, it will help thatyou create a system o logging your invoices and the payments youreceive. But not only do you need to list the money you make; youwill also want to list the expenses you have or things you use in yourbusiness.
You can deduct rom your taxes or:
Equipment costs when you rst buy them
Equipment costs as they depreciate over time
Supplies
Printing
O ce supplies
Travel expenses.
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Create a new Favorites folder in yourweb browser that collects all of the great
sites you nd on your own.
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The government expects that you are going to need to buy thingsin order to make your business pro table, so you can deduct theseexpenses rom the gross money you make.
Another thing to keep in mind is that you need to be able to proveanything that you list on your taxes.
Keep every email and correspondence that you have between yourclients and yoursel , as well as copies o the work you chargedsomeone or. You might also want to keep copies o checks and otherpayments you receive.
In addition, you will need to keep in mind that you have ve yearsin which to pro t in your business. Three o these years need tobe pro table. The IRS will then consider your business an o cialbusiness, which will allow you to continue to take deductions.
I you arent making a pro t a ter that time, you arent considered a
business in the eyes o the IRS until you can have three pro t lledyears.
Since the taxes or your own business can be much more complicatedthan your normal taxes, you may even want to invest in tax serviceswhen that time o the years comes around.
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ConclusionI youre the one with the cameraat all o the amily gatheringsand you simply love tocapture special momentsand images on lm, youmight be the per ect person ora career in digital photography.
With an increasingly digital world and need or images, this is a
lucrative and pro table venture that can create a long term side jobor ull time career or the right person.
While talent is part o the equation, your dedication to learning moreabout photography is going to increase your chances o success.
With the tools youve learned, your new career in digital
photography can be a success.Ready? Say Cheese.
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While talent is part of the equation, your dedication
to learning more about photography is going
to increase your chancesof success.
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