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Brand guidelines di Stent for Life Incontro SFL con le aziende Milano, Rosa Grand Starhotels 04 Aprile 2012 onardo De Luca, M.D., Ph.D., F.A.C.C. artment of Cardiovascular Sciences erventional Cardiology Unit opean Hospital e, Italy [email protected]

Brand guidelines di Stent for Life

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Incontro SFL con le aziende Milano, Rosa Grand Starhotels 04 Aprile 2012. Brand guidelines di Stent for Life. Leonardo De Luca, M.D., Ph.D., F.A.C.C. Department of Cardiovascular Sciences Interventional Cardiology Unit European Hospital Rome, Italy [email protected]. - PowerPoint PPT Presentation

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Brand guidelines diStent for Life

Incontro SFL con le aziende

Milano, Rosa Grand Starhotels04 Aprile 2012

Leonardo De Luca, M.D., Ph.D., F.A.C.C.

Department of Cardiovascular SciencesInterventional Cardiology UnitEuropean HospitalRome, [email protected]

Coordinating Consistency, Synergising Activities

Ensure internal alignment and drive digital development to give SFL greater presence and durability

SFL e-Toolkit SFL Brochure

SFL Newsletter SFL Website

SFL e-Toolkit

• How-to guide Step-by-step guide to setting up SFL

in-country Best practice Example case study Checklist

• Key messages (Q&A)

• Brand guidelines Logo do’s & don’ts SFL language Template materials

To support local SFL activities and ensure alignment/consistency across countries

SFL Brochure

• Unmet need• SFL overview• Opportunity for involvement• Participating organisations and partners

Sponsorship levels insertElectronic and for printing versions

To provide to potential partners to raise awareness of SFL and opportunities for involvement, with ultimate goal of driving sponsorship

PARTNERS di SFL ITALIA

Abbott VascularAstraZenecaBoston ScientificCordisEli Lilly and Daiichi SankyoMedtronicTerumoThe Medicines Company