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Buttenheim Berlin Store Design
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BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
icon SToREBUTTEnHEiM BERlinFirst pictures of store
PAGE 1
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
site developmentJune 26
PAGE 2
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
FlooRPlAnThree areas to capsule LVC, Made & Crafted and RED TAB
PAGE 3
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
FlooRPlAnThree areas to showcase Made & Crafted, LVC and RED TAB in a flexible way. The product stories can move from room to room to keep the space fresh over time
PAGE 4
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
FlooRPlAnTop and front view of space
PAGE 5
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
inSPiRATion: simplicity, product firstInspiration of overall feel of space. Product is king, sense of space and simplicity in furniture and design
PAGE 6
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
FASADE DESiGnOpen window allow for large scale seasonal vinyl on glass: THIS IS A PAIR OF LEVI’S. TAILORED, handpaint onto glas, work in progress
PAGE 7
Inspiration
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
MADE & cRAFTEDEntrance area is dedicated to Made & Crafted presentationA large table presentation allows for luxurious product merchandising. Simple navigation and imagery in wooden frames.
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BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
MADE & cRAFTEDEntrance area is dedicated to Made & CraftedBack of store shows LVC and Best of Levi’s
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BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
MADE & cRAFTEDLarge entrance table presentation with best products and framed imagery
PAGE 10
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
MADE & cRAFTEDSchool chairs and industrial containers are re-used from BBB stock
PAGE 11
BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
service AREA & lVcMain area of the store dedicated to LVC.Cash desk functions as community tables, stools to be added to invite consumers to engage and connect.
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BUTTENHEIM DESIGN
Brand Presentation Brussels
16.07.2012
lVc & FiTTinGFit guide and LVC key styles presented in centre of spaceSimple fitting room design re-uising 60’s doors into clean dry wall structure
PAGE 13