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BUTTENHEIM DESIGN Brand Presentation Brussels 16.07.2012 ICON STORE BUTTENHEIM BERLIN First pictures of store PAGE 1

Buttenheim Berlin

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Buttenheim Berlin Store Design

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Page 1: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

icon SToREBUTTEnHEiM BERlinFirst pictures of store

PAGE 1

Page 2: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

site developmentJune 26

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Page 3: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

FlooRPlAnThree areas to capsule LVC, Made & Crafted and RED TAB

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Page 4: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

FlooRPlAnThree areas to showcase Made & Crafted, LVC and RED TAB in a flexible way. The product stories can move from room to room to keep the space fresh over time

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Page 5: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

FlooRPlAnTop and front view of space

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Page 6: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

inSPiRATion: simplicity, product firstInspiration of overall feel of space. Product is king, sense of space and simplicity in furniture and design

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Page 7: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

FASADE DESiGnOpen window allow for large scale seasonal vinyl on glass: THIS IS A PAIR OF LEVI’S. TAILORED, handpaint onto glas, work in progress

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Inspiration

Page 8: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

MADE & cRAFTEDEntrance area is dedicated to Made & Crafted presentationA large table presentation allows for luxurious product merchandising. Simple navigation and imagery in wooden frames.

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Page 9: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

MADE & cRAFTEDEntrance area is dedicated to Made & CraftedBack of store shows LVC and Best of Levi’s

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Page 10: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

MADE & cRAFTEDLarge entrance table presentation with best products and framed imagery

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Page 11: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

MADE & cRAFTEDSchool chairs and industrial containers are re-used from BBB stock

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Page 12: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

service AREA & lVcMain area of the store dedicated to LVC.Cash desk functions as community tables, stools to be added to invite consumers to engage and connect.

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Page 13: Buttenheim Berlin

BUTTENHEIM DESIGN

Brand Presentation Brussels

16.07.2012

lVc & FiTTinGFit guide and LVC key styles presented in centre of spaceSimple fitting room design re-uising 60’s doors into clean dry wall structure

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