Bwm content product description v2

Blue Wave’s Content

Syndication and

Monetization Solution End to End Content Syndication and Monetization for Your Valuable Media

Blue Wave Media’s Syndication and Monetization Platform is a comprehensive, easy to use, massively

scalable solution which empowers your organization to deliver rich content to Internet-connected

devices easily, affordably, and with minimal overhead. From application development to cloud storage

and delivery, we have simplified the game. Start a new revenue stream for your content today.

Content Syndication and

Monetization Solution

Copyright © 2012 Blue Wave Media, Inc. September 18, 2012

All rights reserved. Page 1 of 6

Blue Wave Media’s Content Syndication and Monetization Solution is a unique offering which

gets your valuable content to IP-connected devices worldwide simply, affordably, and with

minimal management overhead. By supporting multiple monetization options, how you choose

to make money with your content is entirely up to you. Whether delivering to mobile devices,

laptops, or IPTVs, if it’s connected to the Internet, we can get your content to it.

Blue Wave collaborated with content partners, vendors, studios, and OEM solution providers to

solve the challenges associated with rich media content delivery. We offer a single-source

portal through which we are able to build your application, publish your content, and monetize

it – all from a single, easy to use interface. Our advanced suite of tools allows you to watch

your content statistics, monitor performance, and change monetization options rapidly to

maximize your earnings and fully exploit your content.

Blue Wave is a company founded on unwavering principles, strong work ethics, and dedication

to our clients. Outstanding customer support is what we’re all about.

Blue Wave’s Content Syndication and Monetization Solution

sets a new standard for simplicity, management, reporting, and

monetization. We’ve raised the bar…again.





Application Development It all begins with application development. Blue Wave’s team of outstanding app design specialists will

work with you to design a captivating, intuitive application. Your app is the first thing your end users will

see, and we believe in “best foot forward” mentality. Working together with you, our designs typically

integrate artwork and concepts of

your choosing, along with tried and

true design guidelines and best

practices to create a stellar revenue-

generating app.

Not only will your app be built to your

specifications, it will be on all relevant

platforms from day one. Our

advanced design tools let us build an

app and deploy it to multiple

platforms with a single click. This

amounts to continuity between

platforms. No longer will your IOS

look different from your Android app.

Plus, our advanced Content

Management Solution provides single-source feeds for your content. This means the application

structure, data, images, and actual media are all identical in appearance across platforms. This is key to

protecting your valuable brand and maintaining consistency across the marketplace. Should you choose

to add additional content (we have an interface which allows you to do just that) or move/change

existing content or structure, you can rest assured you change it in ONE place and it is reflected in all

published platforms. We offer single-point management of your rich content – without writing a single

line of code – AND without requiring republication of your app. That’s brilliant. That’s Blue Wave.

We also offer all relevant social media integration, along with a plethora of other engagement options

to build loyalty and spread the word about your content.

Media Delivery Our delivery solution makes digital media delivery simple to implement and provides massive scalability.

Our Publish Once, Play Anywhere embedded technology allows you to upload content once, transcode it

once, and deliver it to any IP-connected device via its native player…all

from a single URL.

We support subscription, download to own, ad-supported, and other

less-common monetization models, as well as hybrid models which

leverage two or more monetization methods to maximize your profit and

most effectively engage your target market.

Our app designers are

experts at integrating the

creative with the functional.





Storage Blue Wave dug in and assessed EVERY component required to effect quality media delivery. Along with

assessing delivery methods, we had to analyze other ancillary services which support our clients’ needs.

Once media is transcoded to our delivery service and ready for consumption, it is effectively “in the

cloud”; however, many of our clients lack centralized,

redundant storage of their valuable media assets. With

Blue Wave’s Solution, you will enjoy not only “stored for

delivery” services, but general storage in a separate

instance of our cloud as well. Our primary storage

solution stores your files “as uploaded” prior to

transcoding. A copy of your raw media is stored securely

and ready for transcoding. How many application

development and deployment services offer this type of

convenience, reliability, ease of use and management?

We maintain your media “as-is” prior to submission for

transcoding. Think of it as an off-site backup. You

manage your uploads and storage, or we can do it for

you. Putting your media library in our cloud makes it

readily available for transcoding while eliminating the

cost and complexity of constant capacity planning,

security management, and upgrades to your existing

storage systems. Whether ripping DVDs or uploading from your PC, know that your media will be safe in

the cloud. If your intent is to use Blue Wave’s Cloud storage as a primary media storage solution, check

with our technical sales staff to explore security, redundancy, and availability options.

Content Management and Delivery Our Content Delivery Network (CDN) layer integrates the largest delivery network on the planet –

comprised of over 100,000 globally distributed servers – to ensure your content is delivered effectively,

efficiently, and with the quality you expect. Network latency, congestion,

and packet loss can have a dramatic impact on media delivery. By

leveraging thousands of edge servers, content is served “more locally” and

the delivery infrastructure is dynamically managed to compensate for high-

traffic hot spots and failures. Stuttering video and failures to load can

quickly spell the end of any application and harm your brand, regardless of

appearance or content quality. Our uncompromising delivery solution

ensures your rich content is delivered with optimal quality and performance under all circumstances.

Reach, scale, and availability are all important features every CDN should offer. Our CDN is specifically

optimized for media content and reaches and scales based on intelligent balancing and delivery.

Storage security extends beyond theft. Brand

integrity, reputation, and business continuity

are all factors in choosing a solution.





Monetization Whether you’re monetizing content or promoting additional products or services, our Platform allows

dynamic ad insertion anywhere in the stream on the fly. Blue Wave’s solution also supports the

continually expanding UltraViolet services which

provide access to premium content via any device.

It’s not enough to just publish content – maximizing

profit and establishing a solid revenue model is

important to the ongoing success of your brand and

improving your bottom line.

Download to own, subscriptions, and pay per view

models are also supported. Use the respective

stores’ methodology of handling those events, or

refer to an external site of your own – we support

virtually all relevant monetization models and offer a

full-featured integrated paywall as part of our integrated solution. Our expert analysts can assist in

evaluating your content and choosing realistic, real-world monetization models which best support your

goals.

Blue Wave applications are currently streaming rich content 24 hours a day, 7 days a week to over 200

countries on over 400 different devices.

Reporting and Monitoring Application performance is an important part of assessing campaigns and impact of a given application.

Our reporting solution offers deep insight into revenue generation, geographical and demographical

statistics, application performance, and user engagement. It’s not enough to

know how many people downloaded your app. You should know how many

continue to use it, how many don’t, and why.

Server-side insight allows you to change strategy on the fly, and our advanced

reporting tools allow you to see exactly what is happening at any given time.

Knowing how an application is performing across multiple platforms gives you a

competitive edge in the connected device market and gives you the power to change a campaign or

content on the fly to accommodate strategic changes and the evolving connected device marketplace.

Flexibility is an important part of any reporting solution. Blue Wave offers powerful tools to provide

your organization with deep insight, and all data is exportable to your own management and financial

systems. Use our built-in tools to extract the data with the parameters and format of your choosing.

Choose monetization options suited to your

application objectives. Blue Wave’s Platform

supports all major monetization options.





Content Ingestion Where content is already accessible on client servers, the Blue Wave platform can easily and quickly

ingest it for distribution. This allows ready content management and updates with single point

publishing to all mobile and IPTV platforms. Content may be ingested from remote

locations and quickly transcoded to the media delivery platform for immediate

distribution and monetization.

For clients with stand-alone content (MP4, DVD masters, et al), the Blue Wave Media

platform provides an easy to use web interface for uploading and managing client

content. Content can also be pre-loaded for future distribution and activated at a later

date. The Content Ingestion engine is also equipped with a robust batch upload utility capable of

ingesting entire libraries automatically.

Pricing Blue Wave’s Platform is licensed to clients via usage-based and revenue sharing models. Fees for usage-

based agreements fall into three simple categories: Storage, transcoding, and streaming. For most

clients, the primary expense is streaming/platform usage. As usage increases, per-hour costs decrease

on a fixed schedule. Blue Wave leverages its economy of scale attained by aggregation of clients and

content partners to reduce costs. As a result, we offer superior

service at extremely competitive pricing – all on one invoice –

with one phone number to call when you need assistance or

have general questions. No finger-pointing, no blaming. If there

is a problem, we handle it.

Revenue sharing models leverage advertising revenue to support

application distribution and content streaming. Generally, Blue

Wave will publish the app and retain a share of advertising

earnings, passing along the remainder to your organization.

Each contract comes with an attached Fee Schedule which

outlines ALL fees and costs associated with doing business with

Blue Wave. There are never any hidden charges or gimmicks.

Our pricing model was designed similarly to the rest of our

platform – based on input and recommendations from our

content, studio, and OEM partners. As part of the Blue Wave

client group, your organization will have direct access to our

development group and be a part of the future of our Platform’s

evolution. We view clients as partners and continually strive to build the necessary tools and

functionality to stay ahead in this very competitive marketplace.

Blue Wave treats clients as

partners, constantly soliciting

input and feedback to ensure our

solution meets tomorrow’s

needs today.





Summary Blue Wave’s Platform allows content owners of any size to rapidly and inexpensively get their content

into the hands of consumers and start earning revenue. Our flexible pricing models put control of your

mobile strategy completely in your hands. We have brought best-of-breed technologies under one

common umbrella and leveraged our economy of scale to provide excellent pricing and outstanding

customer service. We are first and foremost a delivery solution – facilitating direct to consumer

endeavors and outstanding media experiences around the world.

Blue Wave eliminates the need to engage and contract individually with providers of: storage,

transcoding, streaming, ad serving, reporting, application development, analytics, and content delivery.

Blue Wave offers you one point of contact and outstanding customer support.

Contact Information

http://www.blue-wavemedia.com

(800) 732-1495 Main

[email protected]

Documents

Bwm content product description v2