Can-Go Team Porject

7/29/2019 Can-Go Team Porject

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Final Analysis and Observations for CanGo

Project Team

Table of Contents

Overview .................................................................................................................................................. 1

SWOT Analysis ........................................................................................................................................ 2

Human Resources ..................................................................................................................................... 3

New Idea Process...................................................................................................................................... 4

Nonfinancial Goals ................................................................................................................................... 4

One year .................................................................................................................................................... 4

Customer Service ...................................................................................................................................... 4

Orders ....................................................................................................................................................... 4


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Easy Find .................................................................................................................................................. 5

Developing relationships .......................................................................................................................... 5

Enhance relationships ............................................................................................................................... 5

Branding ................................................................................................................................................... 5

Social Media Plan ..................................................................................................................................... 5

Two year ................................................................................................................................................... 6

Strengthen Relationships .......................................................................................................................... 6

Introduce a New Service ........................................................................................................................... 6

Selling New Services ................................................................................................................................ 6

Five Year .................................................................................................................................................. 7

Broaden a Geographic Base ..................................................................................................................... 7

Knowledge of Merchandise/Products ....................................................................................................... 7

Understanding the Competition ................................................................................................................ 7

Competitive Advantage ............................................................................................................................ 8

Product Perks ............................................................................................................................................ 8

Outstanding Customer service .................................................................................................................. 8

Advertising ............................................................................................................................................... 8

Competitor Analysis ................................................................................................................................. 9

Marketing Statistics 2010 ....................................................................................................................... 11

Inventory Control ................................................................................................................................... 12

Conclusion .............................................................................................................................................. 13

References .............................................................................................................................................. 14

Appendix 1-7 .......................................................................................................................................... 16


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Overview

This report will touch on several areas within your organization we found needing

revising. We have narrowed this down to those we feel are in need of immediate attention. Our

project team has created a mission and vision statements along with an overview of the strengths,

weaknesses, opportunities and threats to your entity and an updated gaming logo. We will delve

into your Human Resources department and move on to marketing strategy and demographics,

and finally financials and risk management.

Currently Elisabeth Barret is the Chief Executive Officer (CEO) and founder of CanGo

which is an internet retailer that began in 1996. CanGo is leasing a warehouse in Kingston, New

York and at this time sells books, magazines, movies, music and games, as well as

manufacturing MP3 players and acquired WebJouster in an attempt to venture into online

gaming in July 2000. As a quick review the only area CanGo is turning a profit is in their book

sales division. The public offering of stocks was set for April 2000 and with that Initial Public

Offering (IPO) it has raised one-hundred thirty million at its release. Shortly thereafter stocks

did not do as well with the release of the online gaming sector.

Coast to Coast Managerial Experts aim is to have CanGo stand apart from its

competitors. This report will show how this can be accomplished by improving some key areas

of your business. Your organization does not have a mission or a vision statement. The

strategic focus and plan for CanGo will be needed to help with the step up to the next level. This

will encompass the mission statement which we have created:

Our mission at CanGo is to provide entertainment for all individuals with inspiring

books, a variety of movies and creative gaming for fun and friendly competition.

A long-term vision statement has been added to compliment the new mission statement.


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In the future, CanGos vision is to continue providing entertainment and growth through

technology and to become internationally known for all of its products while ensuring a

positive public image.

We have also added to your already famous logo for your expansion into the gaming

industry. This new addition will show the consumer the known integrity of CanGo while

branching into this new area. (Appendix 1)

SWOT Analysis

Coast to Coasts SWOT Analysis (strengths, weaknesses, opportunities, and threats)

Strengths

Large well know company with identifiable logo Great mission and vision statementsif our company is hired

Coast to Coast Managerial Experts

Financially stable

Weaknesses

Competition

New unknown product

No association with a know character or movie

Human Resourcesrecognized holidays

Opportunities

Bringing a new product into the gaming industry

Diverse market

National and Global

Coast to Coast Managerial Experts

Threats

Competition Shippingbad reputation from previous years

National and Global competition

The recognized holidays can have a detrimental impact on the bottom line

The strengths can be made stronger, weaknesses can be cultivated and your company can

take more advantage of its opportunities. Knowing the threats is half the battle as this awareness


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can help to overcome these threats with good strategic actions. This knowledge will lead to a

more successful business over your competitors.

Human Resources

One of the glaring issues noted was the fact that the employees do not seem to be

properly classified within their positions. While much of the personnel have the credentials to

work in a business environment, they are not placed in the departments where they have the most

potential for success. To maximize the highest potential for CanGo, we have put together an

outline for a Compensation and Job Classification Program which also includes the process for

determine a hybrid job for those wearing many hats. This will assist in developing job

descriptions, benchmarking pay ranges and opportunities for promotions.

(Appendix 2, Appendix 3)

Another issue noted is the Holiday observances. In an attempt to provide optimal benefits

CanGo is affording the staff ten observed holidays while leaving the largest grossing shopping

days of the year for a retail business unattended. For example:

Christmas Eve (last minute rush)

Day after Thanksgiving (also known as Black Friday)

Presidents Day (often a major sales day)

These money making sales days require their best customer service staff to handle the large

volume of orders which will enhance the bottom line.

If CanGo wants to entice skilled employees and to offer ten days off the entity can offer

alternatives and allow for personal days (two at the most) to be taken at leisure.

(Appendix 4)


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New Idea Process

CanGo does not have a process for voicing and reviewing new ideas. Encouraging input

from employees is crucial to the success of any business. The staff should have the proper

channels to have their ideas recognized. We have created a document we named the Eureka

form as in, Eureka, Ive got an idea! The employee notes the idea and submits the form to

bring it to fruition. It is then submitted to a manager for review and it goes up the chain from

there. If the idea is chosen, it goes through a more formal process to decide how it will work

best, such as a design review. It is recommended that management sets goal for submission of

these forms, such as one a month. (Appendix 5)

Nonfinancial Goals

One year

Customer Service

CanGo has had an issue with maintaining its customer service and has received multiple

complaints against them. The next step would be to offer education and training to the customer

service representatives to ensure better service. Answering the phone promptly, keeping a

positive attitude when handling an irate customer, giving speeding and correct information about

the products and services in a timely manner.

Orders

To fix the problem of CanGos late order arrivals, back ordering issues and finding

desired merchandise for the customers, a new system has to create for these orders. A special

division of customer service representatives should handle these problems with immediate

attention. Contacting the customer, fixing the order problem, offering other incentives for the

mistake as well to guarantee the customer they will receive the product they have ordered.

Making sure that the customer is happy with the solution to this problem will be a top priority.


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Easy Find

A sister website should be created from CanGos online gaming/merchandise website.

This website would be able to provide information about items that were purchased. After

purchasing products, customers will receive a tracking number to trace when the product has

been shipped, at what points it will stop and arrival time as to when it will deliver directly to

their door. This information can also be accessed through CanGos customer service team as

well.

Developing relationships

By developing relationships with competitor, this can lead to teaming up with marking

and advertising of certain products. This could also help the company gain insider information as

to what company is releasing certain products and how CanGo can make its next decision in their

products, specialty items being released and promotional products.

Enhance relationships

Use major events to advertise CanGos name and logo. For example: gaming

tournaments for video games, sponsoring Nascar Motocross, College Bowl games, Olympic

athlete or team. CanGo not only selling gaming products but books and magazines as well that

may feature these events.

Branding

Create brand awareness by using our logo, positioning statement and theme whenever

possible and in the correct format. Promote your organization in positive and memorable ways.

Maintain brand, logo and message consistency.

Social Media Plan

Create a strong social media presence for CanGo by building and maintaining a LinkedIn

presence, creating a Face book page or establishing a Twitter account.This can then decide how


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many connections, fans or followers you'd like to have by a specific date, making measuring this

objective for marking easy and consistent. Using the internet with their website or purchasing

banners to put on other well known pages such as Facebook, yahoo, Google, ask.com and

Twitter will grab the consumers attention along with sweetening the purchase with special

discounts.

Two year

Strengthen Relationships

CanGo will need to focus on bring in new customers while maintain the current

relationship with previous and consistent customers. Focusing on the new products, creating a

superior customer service experience and giving incentives to customers or companies that have

been with the CanGo for a period of time would strengthen relationships.

Introduce a New Service

Creating new services and keeping up with competitors in the new market is imperative

and ensuring CanGos products go above and beyond the competitors when it comes to 100%

stakeholder satisfaction. Branching off into new divisions of electronics such as computers,

IPods, MP3 players and other specialty items will enhance the profits.

Selling New Services

CanGo is offering the online gaming service that is appealing to all ages. Making sure

that the service is offered to the right people who would be interested and selling the product

should be a definite focus. Any other products or warranties with these products should be

offered as well to keep the customers happy with the many services CanGo has to offer.


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Five Year

Change a perception of a firm by its marketconsider looking into another area of the

market such as combining a product with another company or seeing their products in big box

electronic stores which will keep the customers and competitors on edge not knowing what to

expect for the company.

Broaden a Geographic Base

Consider marketing out of the United States and taking the products over to Canada and

the U.K. Making the name on CanGo known around the world for the products, online gaming,

DVDs and books. Start out small then expand when the demand grows in other countries. CanGo

will provide an arrangement of options for purchasing their products; the first option will be

from manufacture to consumer; the customer will be afforded the opportunity to order products

or purchase gaming points through the CanGo.com website. Another comes from manufacturer

to retailer to consumer; CanGo should offer their product to retailers like Best Buy and Game

Stop. The last choice of distribution would be Manufacturer to wholesaler to retailer to

consumer. Marketing and sales will be buying CanGos products for the retailer and selling these

items to the consumers.

Knowledge of Merchandise/Products

Understanding what the merchandise and products and what they used to be till now.

Knowing the advancements and continuing to think of creative ideas for the company and the

constantly changing products.

Understanding the Competition

More experienced staff will be able to compare the competitors to CanGo. This would

help them able to predict and contemplate the competitors next move as a company. Focusing


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on their products and having a good understanding as to what is to be expected. Having

experience and bring it the new and creative ideas for CanGo.

Competitive Advantage

Product Perks

We have noticed that CanGo is having issues with marketing their products they need to

show ways to market the name, products and provide excellent customer service in the process:

CanGo is offering an arrangement of products that reflect the electronic and social media world.

Ranging from Movies, DVDs to books and Magazines and now the latest project of gaming and

online gaming. When purchasing with CanGo the company offers: Top of the line DVD/Blu

Ray Quality; earliest releases of video games. The customer will find only the latest and most

recent articles. Warranties will come with all products sold with the exception of the books and

Magazines. CanGo will offer 90 day money back guarantees with the receipt of purchase if the

customer is not 100% satisfied.

Outstanding Customer serviceIf a customer is in need of assistance he or she can call the hotline and a customer

advocate will be more than happy to assist. 1-800 hotlines will be available 24/7 to assist

consumers.

Advertising

Using the internet with their website or purchasing banners to put on other well known

pages such as Facebook, yahoo, Google, ask.com and Twitter will grab the consumers attention

along with sweetening the purchase with special discounts. Running short commercials on the

television that will catch the watchers attention and get them thinking about purchasing

electronics and exploring the world of online gaming. A short advertisement with a catchy tune


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on the radio will target the younger players and inspire a purchase. Many prefer reading the

newspapers, magazines, and clipping coupon thus this type of advertising space would prove

profitable when trying to bring grandparents into the online gaming loop. The child mentions a

game; the elder recalls the statement and make the call or online contact to purchase the item.

Make CanGo a well know company while driving by placing eye catching information on

billboards. This triggers an impulse buy while on the road to keep the kids quiet for the long

journey. Offering promotional and special offers on different DVDs/games, for free test trials,

coupons and other and discounts to for CanGos customers is another avenue to pursue.

Competitor Analysis

Wal-Mart Stores, Inc. branded as Wal-Mart since 2008 and Wal-Mart before then, is an

American multinational retailer corporation that runs chains of large discount department stores

and warehouse stores (Thompson, 2008). The company is the world's 18th largest public

corporation, according to the Forbes Global 2000 list, and the largest public corporation when

ranked by revenue. It is also the biggest private employer in the world with over 2 million

employees, and is the largest retailer in the world. The company is controlled by the Walton

family which owns 48% stake in Wal-Mart (Thompson, 2008).

Target Corporation, doing business as Target, is an American retailing company

headquartered in Minneapolis, Minnesota. (Grant, 1999) It is the second-largest discount retailer

in the United States, behind Wal-Mart. The company is ranked at number 33 on the Fortune 500

as of 2010 and is a component of the Standard & Poor's 500 index (Grant, 1999). Its bulls-eye

trademark is licensed to Wesfarmers, owners of the separate Target Australia chain.

Best Buy Co., Inc. is an American specialty retailer of consumer electronics in the United

States, accounting for 19% of the market. It also operates in Mexico, Canada & China (Rhodes,


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2010`). The company's subsidiaries include Geek Squad, Cinema Now, Magnolia Audio Video,

Pacific Sales, and, in Canada operates under both the Best Buy and Future Shop label. Together

these operate more than 1,150 stores in the United States, Puerto Rico, Canada, China, and

Mexico. On March 9, 2009, Best Buy became the largest electronics retail store (online and

bricks and mortar) in the eastern United States (Rhodes, 2010`).

Best Buy exclusive brands:Insignia - Focuses on discount electronic equipment such as HDTVs, Blu-rayplayers, home theater systems, and digital imaging and GPS devices (Rhodes,2010`). It's the company's signature house brand that competes with more wellknown brand names.Rocket Fish Gaming (Rhodes, 2010`). - Gaming Division of Rocket Fish

Fry's Electronics is a big-box store and retailer of software, consumer electronics,

computer hardware, with in store computer repair and custom computer building services and

household appliances with a chain of superstores headquartered in Silicon Valley (Johnson,

2011). Starting with one store located in Sunnyvale, California; by 2008 the chain posted sales of

$2.4 billion and operated 34 stores in nine states (Johnson, 2011).

GameStop Corporation is an American video game and entertainment software retailer.

The company, whose headquarters is in Grapevine, Texas, United States, operates 6,500 retail

stores throughout the United States (Seitz, 2004). The company operates retail stores under the

names GameStop, EB Games, Babbage's, Software ETC, Micro mania, Movie Stop, Planet X

and FuncoLand. In addition, the company runs three e-commerce websites (GameStop.com,

EBgames.com and ImpulseDriven.com), Flash game site Kongregate, Jolt Online Gaming, and

Game Informer magazine, GameStop's proprietary video and computer game publication. In

addition to video and computer games, GameStop sells magazines, strategy guides, and other


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related merchandise. In the fiscal year ending May 2010, 48.1% of GameStop's profits came

from the sale of used video game products (Seitz, 2004).

After reviewing the top five gaming sites listed to see what games are played the most.

In doing this, they will know This will give us some insight as towhat games to offer on our

gaming site as well as our own software.

The chart focuses on games to be played on 3DS for their global market as well as Japan,

Xbox 360 for their North America market and PS3 for their Europe market.

If CanGo considers the console market they should include the Wii, Xbox 360 and PS3 as

their choices as well as these are also the top playing games per the weekly average statistics.

Marketing Statistics 2010

The online gaming market is worth $15 Billion

20 million players spent 17 billion hours on Xbox Live

40 million registered PlayStation Network accounts

Weekly average time spent playing in the US in 2010

o 7.3 hours on Xboxo 6.6 hours on PC

o 5.8 hours on PS3

Top 5 gaming sites visited in 2010

o Pogo.com

o Real Arcade

o Big Fish Games

o Game Tap

o Disney

Top 5 Consoles in 2012o 3DS15.8 million

o Wii95.0 million

o Xbox 36064.5 million

o PS361.4 million

o PS Vista0.5 million

The top games they should focus on are the Wii and Xbox 360 and maybe even the PS3.


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Games played Globally in 2012

Platform N. America Europe Japan Global

3DS 90,309 76,116 88,730 277,089

PS3 64,675 90,108 21,906 204,524

Xbox 360 100,402 52,717 1,075 68,441Wii 55,695 40,465 9,620 119,007

PSP 11,980 21,501 15,687 64,071

DS 28,708 24,651 1,870 63,975

PS Vista n/a n/a 18,636 21,618

Top Game Played in Local Second Top Game Played in Local

These statistics show the gaming industry growing nationally and globally and breaking

into the market at this time based on the popularity of the competitors if a great marketing

strategy is in place the company should thrive.

Inventory Control

Making the company more visible on the internet will improve inventory turnover

resulting in more products sold. CanGos short- and long-terms goals to decrease its inventory

by 1% in the next year, 3% the next 2 years and 5% the next 5 years are doable. These goals will

improve each time we surpass a milestone during the course of this eighteen month rehabilitation

project.

To make your company visible on the internet is the use of pay-per-click. The company

will pay a small fee to have your information appear at the top of a web page when potential

customers use search engines to find an item. One could be looking for CanGo Software thus the

company will pay 15 when consumers click on your website searching for a product. The

advantage is the company just spent 15 to make $50 and will only be charged when a potential

customer actually clicks the website when they do an internet search for a CanGo item


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Investigating computers showed the most compatible laptops for gaming which are Acer

Aspire Timeline X and the Dell Inspiron. Forming an alliance with one or more of these entities

could prove profitable contracting one of your games as software installed on their computer

with a 30-day free trial.

CanGos current Assets are about five times its Current Liabilities. This means your

company has finances available to invest in more assets. The company could now invest in an

Automated Storage Retrieval System (ASRS) which would be an additional asset to your

organization.

Conclusion

This report is based on the information we have collected while speaking with all

stakeholders inclusive of employees, vendors, and customers. We have toured your facility and

have every reason to believe we will be an asset in bringing CanGo to a higher ranking. We look

forward to working with you and using our expert skills to get the company ready for success.


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(n.d.).Retrieved on 1/31/2012 from

http://dev.bizstats.com/net-profit-risk/retail-7.0000/sporting-goods-hobby-book-music-stores-7.0900/show
http://www.computerworld.com/s/article/47655/Laws_apply_equally_to_Internet_sales_advertisinghttp://www.computerworld.com/s/article/47655/Laws_apply_equally_to_Internet_sales_advertisinghttp://www.computerworld.com/s/article/47655/Laws_apply_equally_to_Internet_sales_advertisinghttp://dev.bizstats.com/net-profit-risk/retail-7.0000/sporting-goods-hobby-book-music-stores-7.0900/showhttp://dev.bizstats.com/net-profit-risk/retail-7.0000/sporting-goods-hobby-book-music-stores-7.0900/showhttp://dev.bizstats.com/net-profit-risk/retail-7.0000/sporting-goods-hobby-book-music-stores-7.0900/showhttp://dev.bizstats.com/net-profit-risk/retail-7.0000/sporting-goods-hobby-book-music-stores-7.0900/showhttp://dev.bizstats.com/net-profit-risk/retail-7.0000/sporting-goods-hobby-book-music-stores-7.0900/showhttp://www.computerworld.com/s/article/47655/Laws_apply_equally_to_Internet_sales_advertisinghttp://www.computerworld.com/s/article/47655/Laws_apply_equally_to_Internet_sales_advertising


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Appendix 1

CanGo Logo


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Appendix 2

Hybrid/Best Fit Job Classification Guidelines for CanGo

Business Objectives Ensure all employees are properly classified.

When to Use

When an individuals role matches to multiple jobs,

none of which constitutes a full time assignment.

Steps in the Process Determine Assignment

Conduct a review of the organizations structure

and the incumbent's roles and responsibilities.

1. Identify the appropriate job function

Determine the job in which the incumbent

spends the highest percent of his time OR wherethey are making their most significant

contributions to the business

Identify which function the job belongs to

2. Identify an appropriate job level; entry, career,

expert

Refer to the factors such as Level Definitions,

General Descriptors, Knowledge etc to select

the employees level

For classification into the Expert and Master job

levels, a key consideration is whether there isa business need for this level of work to be

performed. Incumbent education/experience alone

are not sufficient to warrant a move to one of

these levels

4. Classify the employee, submit to Human

Resources

CanGo Standards & Guidelines Only evaluate duties which constitute 20%

or greater of the time spent

Exclude duties that are not standard to the

position (e.g., the employee may do.)

Performing multiple jobs doesnt

necessarily justify moving the incumbent

to the next level


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Key Questions 1. What is the primary nature of the work

performed within the overall department?

2. How and where has this work been

performed before?

3. What is the relationship of this job to other

jobs in the department?

4. How much overlap is there with other jobs

in the department?

5. If there is a large overlap, what are the job

classifications being used for those

positions?

6. What are special skills and knowledge

critical to the position?


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Appendix 3

Objectives of a compensation program are:

To ensure that compensation programs and tools provide managers the ability to attract, retain,

develop and reward employees based on performance.

Job Classification Program:

Need Job Descriptions

Job Descriptions should be generic for benchmarking pay purposes

Format and content information is needs to be consistent

All jobs must have a descriptionCommon issues with a Job Classification Program:

Employees can be misclassified due to out-of-date descriptions, must get them in

place and keep them current Managers select job classifications based on pay range vs based on the job content

Employees do not have defined career pathsthis is imperative to CanGos success inexpanding

Recruiting tools are lacking. CanGo needs accurate job descriptors for posting and payranges for offers

Pay ranges can be out of date. CanGo needs to keep up with salary surveys to ensure thisdoesnt happen

Managers are not confident that they are paying stellar performers adequately

How to Properly Benchmark Pay

Participate in premier surveys including Hewitt, Towers Perrin, Mercer, Watson Wyatt,GATX and Radford

Analyze market data based on industry cuts and geography locations

Develop competitive pay ranges for CanGo

Do an annual review of pay ranges


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Appendix 4

Industry Analysis for CanGo

Top 5 Companies Globally

Company Sales Location

Amazon.com, Inc. 34,204.00M Seattle, WA

Liberty Media Corp. 10,084.00M Englewood, CO

Rakuten, Inc. 3,233.35M Tokyo, Japan

Shop Direct Home Shopping Limited 2,006.59M Liverpool, United Kingdom

SENSHUKAI CO., LTD. 1,678.17M Osaka, Osaka

Industry Codes

SIC: 5961

NAICS: 454111, 454113

Industry Indicator

Total US consumer spending, an indicator of internet and catalog sales, rose 2.5 percent,

primarily from nondurable goods expenditures, in November 2011 compared to the same

month in 2010.

The industry leader is Amazon.com, Inc. topping the sales charts with 34,204 million

The Internet and mail-order retail industry in the US includes 16,000 companies withcombined annual revenue of about $235 billion.

The top 50 companies account for about 60 percent of industry revenue

There has been a major shift from catalog sales to internet sales, making CanGo a prime

candidate coming to a peak at the perfect time

Government Regulations

A US Senate bill aimed at collecting online sales taxes is gaining support from retailers,

including onetime critic Amazon. The Marketplace Fairness Act would allow states to collect

sales tax from online purchases.

FTC has gotten involved in making internet sales safe for consumers. A list of these regulations

can be found in their Dot Com Disclosure Handbook. Here is a breakdown of the things it

covers:

Place disclosures near - and, when possible, on - the same screen as the claims they

qualify.


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Use text or visual cues to encourage consumers to scroll down a Web page when it's

necessary to view a disclosure.

Display disclosures prior to a purchase, but recognize that placement limited to only the

order page may not always work.

Review the entire ad to ensure that other elements - test, graphics, hyperlinks or sound -

don't distract attention from the disclosure.

Repeat disclosures on lengthy Web sites and when repeating claims, as needed.

Display disclosures for a sufficient length of time for consumers to notice, read and

understand them.

Use clear language and syntax so that consumers understand the disclosures.

Net Profit Risk

Industry - Sporting goods, Hobby, Book, Music stores (Sole Prop Average Financial Ratios as of2008)

Profitable Sole Proprietorships 41.01%

Non-Profitable Sole Proprietorships 58.99%

Income Among Profitable Sole Proprietorships 72.77%

Income Among Non-Profitable Sole Proprietorships 27.23%

Average Net Profit 1.65%

Appendix 5


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General Requirements Max Points Allowed Points Scored

Are the following included in the suppliers

quality program?

Management Responsibility 5

Facilities, Equipment, Work Environment 5

Sales and Order Processing 5

Production 5

Purchasing 5

Receiving 5

Control of Documents 5

Control of Records 5

Delivery 5

Personnel Competence and Skill 5

Corrective and Preventive Action 5

Customer Satisfaction 5

Documentation Requirements Max Points Allowed Points ScoredDoes documentation include statements of

Quality Policy and Quality Objectives as

defined by upper management?

5

Does documentation include a Quality

Manual?5

Does the supplier have the documents and

procedures needed to ensure the effective

planning, operation and control of it

processes? 5

Quality Manual Max Points Allowed Points Scored

Does Quality Manual include a scope of thequality system? 5

Does Quality Manual include the

documented procedures established for the

quality system 5

Control of Records Max Points Allowed Points Scored

Are records established and maintained? 5

Are records legible and retrievable? 5

Is there a procedure for retaining records? 5

Total Score 100

Supplier Quality Evaluation Checklist


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Appendix 6

Eureka FormIve got an idea!

This Eureka Form is intended to detail a newproductidea that is not yet in development for

CanGo.

Submitter Information

Name: __________________________________________________________________

Title: __________________________________ Department: ________________________

Telephone: __________________ E-mail:______________________________________

Please include any additional documents that may facilitate understanding to evaluate this idea (i.e. Drawings and/orphotographs, product samples, prototypes, patents).

Product Description

Name of idea: ____________________________________________________________

Please answer the following questions to the best of your knowledge. If the answer is

unknown, please respond with N/A.

Please give a brief description of your idea:________________________________________________________________________________________________

_____________________________________________________________________________________________________________________________________________

What unmet need does your product satisfy?_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

What are the critical next steps to develop it?

________________________________________________________________________________________________

________________________________________________________________________________________________

_____________________________________________

Signature: _______________________________ Date: ____________


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Appendix 7

Electronic Book Readers (amazon.com)

There are over 1,000 free linked lists of fiction classics for download through Amazon

Kindle -- $79

Kindle Touch - $99 comes with free 3G and Wi-Fi, has a 6 display. Was viewed on Amazon by

3,006 peoples and liked by 1,259

Kindle Keyboard - $139 come with free 3G and Wi-Fi, has a 6 display was reviewed on Amazon

by 35,628 people and liked by 3,404

Kindle Fire = $199 come with full color 7 display and Wi-Fi was reviewed on amazon by 3,372

Top Selling Books Available in Paperback and Electronic Reader

Release Paperback

Read on

a Kindle

Buy Wireless

Kindle

Edition

The Hunger Games: Movie Tie-in Edition 2/7/12 8.48 Free 4.69

Catching Fire (The Hunger Games, Book

22010 11.06 Free 7.70

Mockingjay (Hunger Games Trilogy, Book

3)2011 14.83 Free 5.98

Taken 9/24/10 10.75 .99 N/A

Hannahs Blessing 8/1/11 12.55 Free N/A

Games and Consoles (gamestop.com)

GameCube

A used Limited Edition GameCube console can be purchased for approximately $770. A

refurbished regular GameCube console can be purchased for approximately $30.

Nintendo 64A Nintendo 64 console can be purchased for approximately $40.

Wii

A used Wii console can be purchased for approximately $90 and a new console withSuper Mario bundle can be purchased for approximately $150 or Mario Sports bundle can be

purchased for approximately $200.

Wii Games

$30 Just Dance 3 Release Date 10/7/11


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$50 Mario Party 9 Released Date 3/11/12

3DSA new console can be purchased for approximately $170

3DS Games

$50 Resident Evil: Revelations Released Date 2/7/12

$40 Super Mario 3D Land or Mario Kart 7

Sony PlayStation (PS2 and PS3)

PS2 console can be purchased for approximately $40

PS3 console with 160GB can be purchased for approximately $250

Refurbished PS3 console with 60GB can be purchased for approximately $220

PS3 Uncharted 3 with Drakes Deception bundle with 320GB can be purchased for

approximately $300

PS2/PS3 Games

$60 South Park the Game Releases 12/31/12

$40 Red Dead Redemption Edition - Rated Game of the Year

$20 Grand Theft Auto IV Rated Best Game of 2008

Xbox360A console with 250GB can be purchased for approximately $300

Xbox360 Games

$18 Used / $20 New Grand Theft Auto IV Rated Best Game of 2008)

$60 Halo 4 2014 Release

$60 Call of Duty Modern Warfare 3

Xbox Kinect

Console can be purchased with 50GB with Holiday Value Bundle (with 2 Games) for

approximately $350. The console alone can be purchased pre-owned for approximately $80.

Xbox Kinect Games

$70 Tiger Woods PGA Tour 13: The Masters Collectors Edition with Bonus Release

Date 3/27/12