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TheLabatOPM(TheLab)isapracticethatfostersinnovationthroughhuman-centereddesign.Ourgoalistoteachhuman-centereddesignacrosstheFederalGovernmentandhelpdeliverinnovativesolutionstoaddresscomplexpublicandcross-sectorchallenges.
TheLab atTheOfficeofPersonnelManagement
Introductions&HCDOverview
Effectivedesignofpublicserviceisitselfanessentialpublicservice.
TheDesignNecessity– ACasebookofFederallyInitiatedProducts,1973
“
MargaretMeadAnthropologist
“ Whatpeoplesayandwhatpeopledoandwhattheysaytheydoareentirelydifferentthings.
[Nottomention whatwe think theydo.]
Peoplethinkthatdesignisstyling.Designisnotstyle.It’snotaboutgivingshapetotheshellandnotgivingadamnabouttheguts.
Gooddesign… combinestechnology,cognitivescience,humanneed, andbeauty toproducesomethingthattheworlddidn’tknowitwasmissing.
–PaolaAntonelliCurator of the Departmentof Architecture & Design at MOMA
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Everyonedesignswhodevisescoursesofactionaimedatchangingexistingsituationsintopreferredones.
HerbertSimonEconomist, Psychologist, and Design Theorist
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DefiningHuman-CenteredDesign
Thediscipline ofnavigatingcomplexproblemsandcreativelydesigningeffectivesolutionstomeetpeople’srealneeds.
Introductions&HCDOverview
HCD draws on familiar design disciplines:
• Graphic Design
• Industrial/Product Design
• Digital/Web Design
• Fashion Design
• Interior/Landscape Design
• Architecture
• Etc.
AnIntegrative Discipline,AConnectiveMethodology
And incorporatesother methodologies:
• Anthropology & Sociology
• Cognitive & Computer Science
• Behavioral Economics
• Ergonomics/Human Factors
• Participatory Design
• Service/Experience Design
• Interface/Interaction Design
• Brand/Business Strategy
• Etc.
HCDOverview
Who We Are
USAJOBS Redesign
How we build a team:
ProductOwner
Designer
Lead Developer
UI
Dev.
Dev.
BusinessAnalyst
BusinessAnalyst
Design ResearchDev.
We are our own longest running design project.
2017 Year in Review
Labexample
USAJOBSELIGIBILITYMAP
Design Education
2018: Basic learning modalities
Design Education
LEARNING
2018: Basic design awareness
Design Education
HCDFUNDAMENTALS
2018: Focused design awareness
Design Education
HCDFNDAMENTALS
DESIGN MODULES
2018: Critical design awareness
Design Education
SUMMER DESIGN SCHOOL
Design Education
Summer Design School 2017
Design Education
How to Improve…
Individual Capacity
Team Capacity
Org. Capacity
Network Capacity
SystemCapacity
Individual
Team
Organization
Where We’ve Been
•
As we progressed through a diverse set of projects and initiatives, we began to see our work through a new lens.
Value Exchanges
ProductsKnowledgeIntegrationsPartnershipsAccess
Value Exchanges
“Cur
renc
ies”
Value Exchanges
( = recent work)
( = upcoming work)
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Value Exchanges
Products
Knowledge
Integrations
Partnerships
Access
