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8/11/2019 CDE - North Carolina Research Roundtable 2014 Mkt Briefing
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National K-12 Education:
Scope of Market
There are 98,817public schools in the US
organized into 13,588districts.
Over 50 million students are enrolled in K-12.
Nearly 3.1 million public school teachers
K-12 spending accounts for nearly 50% of all
education spending!
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Public Education IT Spending
2014
2.5%Increase in a
SingleYear
Source: Center for Digital Education, White, house, FCC, Xplana
$9.94 BILLION
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Perspective on North Carolina
K-12 Education
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North Carolina K-12 Education:
Scope of Market
There are 2,418public schools in NC
Organized into 115districts/administrative units.
More than 1.44millionenrolled K-12 students
Over 177 thousand public school teachers
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Top 10 School Districts inNorth Carolina (Budget)
1. Wake County Schools - $1.37B
2. Charlotte-Mecklenburg Schools - $1.33B
3. Guilford County Schools - $664M
4. Forsyth County Schools - $540M
5. Cumberland County Schools - $451M
6. Union County Public Schools - $446M
7. Durham Public Schools - $375M8. Johnston County Schools - $360M
9. Gaston County Schools - $296M
10. New Hanover County Schools - $294M
Source: Navigator
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Funding and Legislative
News: K-12 Education
$8.6 Billion$23 Million in NewTextbook Funding
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North CarolinaK-12 Public Education
$149 per student for IT$66M to Implement Common Core
Navigator, National Center for Educational Statistics (NCES)
$215 Million
IT Spending
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Priority 1 Awarded
$1.96 Billion
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2014 Changes to E-Rate(ConnectED)
More Wi-Fi Focused, Less Telecom Based
No More Priority Term Use, Now Categories Category 1Broadband
Category 2Internal Connections and Maintenance
Caching Devices and Managed Wi-Fi Allowed Email hosting, web hosting and paging services not allowed
More Long Term Planning Oriented5 Years
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Noteworthy Legislationfrom the 2014 Session
HB 1039/SB 748 (Howard) Provides tuition waiver for non-public school students to take up to
two virtual public school courses
Codifies the North Carolina Virtual Public School Program
HB 1061/SB 812 (Holloway, Pittman, Speciale) Gives authority to the State Board of Education to create academic
standards and perform review of the standards.
HB 1111/SB 758 (Blackwell, Hager, Starnes, Dobson) Appropriates planning funds for additional Burke County Campus
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Market Realities
Various mandates are driving market investment. Districts must implement online assessments.
Teaching and learning is ever more mobile. 31% of district leaders believe that increasing the use of mobile
devices for will have the largest impact in the classroom.
Curriculum is increasingly becoming morepersonalized and digital. 26% of district leaders believe that evolving learning
environments will have the largest impact in the classroom.
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State of Transformation
Were in the beginning of the digital
transformation. Technology will no longer be nice to have.
Right now, everything is in flux. Teachers, administrators, school boards and legislatures, are
struggling for the right mix of budgets, expectations and
standards.
The market is evolving!
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Are you having a difficult time managing the influx of technology on yourcampus or in your classrooms?
Limited personnel resources 57%
Difficulty monitoring student behavior on devices 49%
Time consuming IT maintenance and updates 42%
Lack of hardware and software integration 39%
Device and data security 31%
Other 24%
What challenges are you facing when it comes to managing technology?
The Evolution is Challenging
63% say Yes!!!
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Impact of Mobility
70.8% of district leaders said that mobile tech has been
adopted in at least a quarter of their schools.
By high school, 51% of students carry a smartphone withthem every day.
More than a third of end-user devices shipped to U.S.
education institutions in 2012 were tablets.
Over 1 million Chromebook devices sold to schools in 2nd
quarter alone
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Going Mobile Checklist1. Educational Objectives and Culture Outcomes Seeking? Open Culture?
2. Capacity of Infrastructure Assess Current Infrastructure
3. Compliance Adhere to Compliance of Federal and State Laws
4. Security and Management Disaster vs. Distraction
5. Device Requirements Apps Used? Meet Curriculum Needs?
6. Professional Development Teachers in Position to Make a Success or Failure
7. The Parents BYOD vs. 1:1 Parents Play a Role in its Success
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Curriculum is Changing too
K-12 spends $8 billion on instructional materials annually. Pearson, McGraw-Hill and Houghton-Mifflin have captured 85%
of the textbook market in K-12.
Virtual learning revenue growth increased from $73 millionto $178 million between the 2010-11 and 2011-12 school
years. By 2019, half of all high school courses will be in some online
form The curriculum and textbook business is evolving and so are
the providers. Potential disruption of the sharing economy?
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Source: Center for Digital Education, Innosight Institute
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Infrastructureand IT
Readiness
MobileDevice
Adoption
21stCentury
Classrooms
Blended Learning: Future ITInvestments
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For more information or to pre-register:
www.centerdigitaled.com/roundtables
Follow the conversation at #cdelive
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