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Chapter 1 Globalization
Managing Organizations in a Global Economy: An Intercultural Perspective
First Edition
John Saee
Copyright by South-Western, a division of Thomson Learning. All rights reserved.
The Nature of International Business Management:
Globalization and Its Impact on Management in a Global
Economy
What is international business?International business is the business whose activities involve crossing the national border.
International Business Activities
• International trade: exporting and importing
• Merchandise exports and imports
• Commodities exports and imports
• Service exports and imports
Foreign Investment
International investments take place when residents of one
country supply capital to residents of another country.
Portfolio Investment
Investors are not concerned with controlling the firm. Foreign
financial assets (stocks and bonds) are purchased to obtain return on
investment.
Foreign Direct Investment
FDI is the purchase of sufficient stock in a foreign firm to obtain significant management control.
International trade/globalization is not a recent phenomenon.
Why trade between nations?
International Trade Theories
Theory of Absolute Advantage (Adam Smith)
International Trade Theories
Theory of Comparative Advantage (Ricardo)
Factor Proportions Trade Theory (Hecksher-Ohlin Theory)
International Product Life Cycle (Vernon)
International Trade Theories
Porter’s Competitive Advantage of Nations
Theory of International Investment
Why Companies Go Global
Why Enter Foreign Markets?The reasons for going abroad are the desire to increase profits and sales and to protect them from competition.
Why Companies Go Global
Increase profits and sales by entering new markets:Emerging new marketsCreation of large new markets due to
economic integration
Faster-growing foreign markets
Why Companies Go GlobalObtain greater profits
Less competitionReduced cost of R&D per unit of
productLower manufacturing costs
Protect markets, profits, and salesProtect domestic marketProtect foreign markets
Why Companies Go GlobalGuaranteed supply of raw materialsAcquire technology and management
know-howGeographic diversification Satisfy management’s desire for
expansion
The Modern Market Place Foreign Trade Volume
According to the statistics released by the World Trade Organization and the United Nations, the volume of world trade has grown consistently faster than the volume of world output since 1950.
Trade in goods and services is approaching $8 trillion. With world GDP $30 trillion, one quarter of everything produced in the world is exported.• Leading exporters and importers in
merchandise trade.• Leading exporters and importers in
services. • Australia’s international trade.
Direction of Trade: Developed nations trade primarily with other developed nations and so do the developing nations.
Trends: developed countries, especially USA and Japan, increasingly trade with developing nations; developing nations increasingly trade with each other.
Foreign Direct Investment VolumeAccording to the United Nations data,
between 1984 and 1996 the average yearly outflow of FDI from all countries increased by 830% to U.S. $349 billion. This compares with a 92% expansion in world trade and a 27% expansion in world output over the same period (Hill 1999).
Direction Industrialized nations invest primarily
in other industrialized nations just as they trade more with them.
The Role of MNCs in the World EconomyThere are 63 000 transnational
corporations with around 700,000 foreign affiliates in the world today (UNCTAD 2000).
The global 500 list by Fortune.The national composition of the largest
multinationals.
Less than 30 countries in the world have GDP exceeding total revenues of General Motors.
The importance of international business has changed dramatically over time.Foreign trade and foreign direct
investments have experienced explosive growth.
Large MNCs play increasingly important roles in the world economy.
National economies are becoming more and more interdependent.
Changes in the world environment: Shrinkage of time and space due to
increased application of technology. Institutional developments and
arrangements. Economic integration. Unification and socialization of the
global community.
Globalization of the World Economy
What is Globalization?Sociologists’ definition: Globalization is a concept which is
describing the ever-intensifying networks of cross-border human interaction (Hoogvelt 1997).
Economists’ definitions:Globalization is a drive toward the
“commercial integration of world economies” (Drago et al. 1992, p.192).
Causes of market and industry globalization: (1) Technological forces
IndustrializationTransportationInformation and communicationIncreased role of technology
Globalization as a move away from “an economic system in which national barriers are district entities, isolated from each other by trade barriers and barriers of distance, time, and culture and toward a system in which national markets are merging into one huge global marketplace” (Hill 1999, p.5).
(2) Social forces• Consumerism.• Convergence in consumers’ tastes.• Education and training.
(3) Political and legal forces• Reduced barriers to trade.• Increased protection of the intellectual property.• Reduction of the government interference in the
economy and privatization.
(4) Economic forces Increased competition, trade, incomes. Instututional developments and
arrangments.
GlobalizationThe globalization debate: prosperity or
impoverishment?
Is the shift toward a more integrated and interdependent global economy a good thing?
Challenges of Managing Organizations within the Global
Marketplace**