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Sampling Distribution of. Chapter 7 Sampling and Sampling Distributions. Simple Random Sampling. Point Estimation. Introduction to Sampling Distributions. Example: St. Andrew’s. St. Andrew’s College receives 900 applications annually from prospective students. The - PowerPoint PPT Presentation
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Chapter 7Chapter 7Sampling and Sampling DistributionsSampling and Sampling Distributions
xx Sampling Distribution ofSampling Distribution of
Introduction to Sampling DistributionsIntroduction to Sampling Distributions
Point EstimationPoint Estimation
Simple Random SamplingSimple Random Sampling
Example: St. Andrew’sExample: St. Andrew’s
St. Andrew’s College receivesSt. Andrew’s College receives
900 applications annually from900 applications annually from
prospective students. Theprospective students. The
application form contains application form contains
a variety of informationa variety of information
including the individual’sincluding the individual’s
scholastic aptitude test (SAT) score and whether scholastic aptitude test (SAT) score and whether or notor not
the individual desires on-campus housing.the individual desires on-campus housing.
Example: St. Andrew’sExample: St. Andrew’s
The director of admissionsThe director of admissions
would like to know thewould like to know the
following information:following information:
• the average SAT score forthe average SAT score for
the 900 applicants, andthe 900 applicants, and
• the proportion ofthe proportion of
applicants that want to live on campus.applicants that want to live on campus.
Example: St. Andrew’sExample: St. Andrew’s
We will now look at threeWe will now look at three
alternatives for obtaining thealternatives for obtaining the
desired information.desired information. Conducting a census of theConducting a census of the entire 900 applicantsentire 900 applicants Selecting a sample of 30Selecting a sample of 30
applicants, using a random number tableapplicants, using a random number table Selecting a sample of 30 applicants, using ExcelSelecting a sample of 30 applicants, using Excel
Conducting a CensusConducting a Census
If the relevant data for the entire 900 applicants If the relevant data for the entire 900 applicants were in the college’s database, the population were in the college’s database, the population parameters of interest could be calculated using parameters of interest could be calculated using the formulas presented in Chapter 3.the formulas presented in Chapter 3.
We will assume for the moment that conducting We will assume for the moment that conducting a census is practical in this example.a census is practical in this example.
990900
ix 990
900ix
2( )80
900ix
2( )80
900ix
Conducting a CensusConducting a Census
648.72
900p
648.72
900p
Population Mean SAT ScorePopulation Mean SAT Score
Population Standard Deviation for SAT ScorePopulation Standard Deviation for SAT Score
Population Proportion Wanting On-Campus HousingPopulation Proportion Wanting On-Campus Housing
as Point Estimator of as Point Estimator of xx
as Point Estimator of as Point Estimator of pppp
29,910997
30 30ix
x 29,910997
30 30ix
x
2( ) 163,99675.2
29 29ix x
s
2( ) 163,99675.2
29 29ix x
s
20 30 .68p 20 30 .68p
Point EstimationPoint Estimation
Note:Note: Different random numbers would haveDifferent random numbers would haveidentified a different sample which would haveidentified a different sample which would haveresulted in different point estimates.resulted in different point estimates.
ss as Point Estimator of as Point Estimator of
PopulationPopulationParameterParameter
PointPointEstimatorEstimator
PointPointEstimateEstimate
ParameterParameterValueValue
= Population mean= Population mean SAT score SAT score
990990 997997
= Population std.= Population std. deviation for deviation for SAT score SAT score
8080 s s = Sample std.= Sample std. deviation fordeviation for SAT score SAT score
75.275.2
pp = Population pro- = Population pro- portion wantingportion wanting campus housing campus housing
.72.72 .68.68
Summary of Point EstimatesSummary of Point EstimatesObtained from a Simple Random SampleObtained from a Simple Random Sample
= Sample mean= Sample mean SAT score SAT score xx
= Sample pro-= Sample pro- portion wantingportion wanting campus housing campus housing
pp
Process of Statistical InferenceProcess of Statistical Inference
The value of is used toThe value of is used tomake inferences aboutmake inferences about
the value of the value of ..
xx The sample data The sample data provide a value forprovide a value for
the sample meanthe sample mean . .xx
A simple random sampleA simple random sampleof of nn elements is selected elements is selected
from the population.from the population.
Population Population with meanwith mean
= ?= ?
Sampling Distribution of Sampling Distribution of xx
The The sampling distribution of sampling distribution of is the probability is the probability
distribution of all possible values of the sample distribution of all possible values of the sample
mean .mean .
xx
xx
Sampling Distribution of Sampling Distribution of xx
where: where: = the population mean= the population mean
EE( ) = ( ) = xx
xxExpected Value ofExpected Value of
Sampling Distribution of Sampling Distribution of xx
Finite PopulationFinite Population Infinite PopulationInfinite Population
x n
N nN
( )1
x n
N nN
( )1
x n
x n
• is referred to as the is referred to as the standard standard error of theerror of the meanmean..
x x
• A finite population is treated as beingA finite population is treated as being infinite if infinite if nn//NN << .05. .05.
• is the finite correction factor.is the finite correction factor.( ) / ( )N n N 1( ) / ( )N n N 1
xxStandard Deviation ofStandard Deviation of
Form of the Sampling Distribution of Form of the Sampling Distribution of xx
If we use a large (If we use a large (nn >> 30) simple random sample, the 30) simple random sample, thecentral limit theoremcentral limit theorem enables us to conclude that the enables us to conclude that thesampling distribution of can be approximated bysampling distribution of can be approximated bya normal distribution.a normal distribution.
xx
When the simple random sample is small (When the simple random sample is small (nn < 30), < 30),the sampling distribution of can be consideredthe sampling distribution of can be considerednormal only if we assume the population has anormal only if we assume the population has anormal distribution.normal distribution.
xx
8014.6
30x
n
80
14.630
xn
( ) 990E x ( ) 990E x xx
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
SamplingSamplingDistributionDistribution
of of xx
With a mean SAT score of 990 and a standard deviation ofWith a mean SAT score of 990 and a standard deviation of
80, what is the probability that a simple random sample80, what is the probability that a simple random sample
of 30 applicants will provide an estimate of theof 30 applicants will provide an estimate of the
population mean SAT score that is within +/population mean SAT score that is within +/10 of10 of
the actual population mean the actual population mean ? ?
In other words, what is the probability that will beIn other words, what is the probability that will be
between 980 and 1000?between 980 and 1000?
xx
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
Step 1: Step 1: Calculate the Calculate the zz-value at the -value at the upperupper endpoint of endpoint of the interval.the interval.
zz = (1000 = (1000 990)/14.6= .68 990)/14.6= .68
.2517.2517
Step 2:Step 2: Find the area under the curve between the mean Find the area under the curve between the mean and the and the upperupper endpoint. endpoint.
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
Probabilities forProbabilities for the Standard Normal the Standard Normal
DistributionDistributionz .00 .01 .02 .03 .04 .05 .06 .07 .08 .09
. . . . . . . . . . .
.5 .1915 .1950 .1985 .2019 .2054 .2088 .2123 .2157 .2190 .2224
.6 .2257 .2291 .2324 .2357 .2389 .2422 .2454 .2486 .2517 .2549
.7 .2580 .2611 .2642 .2673 .2704 .2734 .2764 .2794 .2823 .2852
.8 .2881 .2910 .2939 .2967 .2995 .3023 .3051 .3078 .3106 .3133
.9 .3159 .3186 .3212 .3238 .3264 .3289 .3315 .3340 .3365 .3389
. . . . . . . . . . .
z .00 .01 .02 .03 .04 .05 .06 .07 .08 .09
. . . . . . . . . . .
.5 .1915 .1950 .1985 .2019 .2054 .2088 .2123 .2157 .2190 .2224
.6 .2257 .2291 .2324 .2357 .2389 .2422 .2454 .2486 .2517 .2549
.7 .2580 .2611 .2642 .2673 .2704 .2734 .2764 .2794 .2823 .2852
.8 .2881 .2910 .2939 .2967 .2995 .3023 .3051 .3078 .3106 .3133
.9 .3159 .3186 .3212 .3238 .3264 .3289 .3315 .3340 .3365 .3389
. . . . . . . . . . .
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
xx990990
SamplingSamplingDistributionDistribution
of of xx14.6x 14.6x
10001000
Area = .2517Area = .2517
Step 3: Step 3: Calculate the Calculate the zz-value at the -value at the lowerlower endpoint of endpoint of the interval.the interval.
Step 4:Step 4: Find the area under the curve Find the area under the curve between the mean between the mean and the and the lowerlower endpoint. endpoint.
zz = (980 = (980 990)/14.6= - .68 990)/14.6= - .68
= .2517= .2517
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
xx990990
SamplingSamplingDistributionDistribution
of of xx14.6x 14.6x
980980
Area = .2517Area = .2517
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
xx980980 990990
Area = .2517Area = .2517
SamplingSamplingDistributionDistribution
of of xx14.6x 14.6x
10001000
Area = .2517Area = .2517
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
Step 5: Step 5: Calculate the area under the curve betweenCalculate the area under the curve between the lower and upper endpoints of the interval.the lower and upper endpoints of the interval.
PP(-.68 (-.68 << zz << .68) = .68) =
= .2517 = .2517 .2517 .2517= .5034= .5034
The probability that the sample mean SAT The probability that the sample mean SAT score willscore willbe between 980 and 1000 is:be between 980 and 1000 is:
PP(980 (980 << << 1000) = .5034 1000) = .5034xx
xx10001000980980 990990
Sampling Distribution of Sampling Distribution of for SAT Scoresfor SAT Scoresxx
Area = .5034Area = .5034
SamplingSamplingDistributionDistribution
of of xx14.6x 14.6x
Relationship Between the Sample SizeRelationship Between the Sample Size and the Sampling Distribution of and the Sampling Distribution of xx
Suppose we select a simple random sample of 100Suppose we select a simple random sample of 100 applicants instead of the 30 originally considered.applicants instead of the 30 originally considered.
EE( ) = ( ) = regardless of the sample size. In regardless of the sample size. In ourour example,example, E E( ) remains at 990.( ) remains at 990.
xxxx
Whenever the sample size is increased, the standardWhenever the sample size is increased, the standard error of the mean is decreased. With the increaseerror of the mean is decreased. With the increase in the sample size to in the sample size to nn = 100, the standard error of the = 100, the standard error of the mean is decreased to:mean is decreased to:
xx
808.0
100x
n
80
8.0100
xn
Relationship Between the Sample SizeRelationship Between the Sample Size and the Sampling Distribution of and the Sampling Distribution of xx
( ) 990E x ( ) 990E x xx
14.6x 14.6x With With nn = 30, = 30,
8x 8x With With nn = 100, = 100,
Recall that when Recall that when nn = 30, = 30, PP(980 (980 << << 1000) = .5034. 1000) = .5034.xx
Relationship Between the Sample SizeRelationship Between the Sample Size and the Sampling Distribution of and the Sampling Distribution of xx
We follow the same steps to solve for We follow the same steps to solve for PP(980 (980 << << 1000) 1000) when when nn = 100 as we showed earlier when = 100 as we showed earlier when nn = 30. = 30.
xx
Now, with Now, with nn = 100, = 100, PP(980 (980 << << 1000) = .7888. 1000) = .7888.xx
Because the sampling distribution with Because the sampling distribution with nn = 100 has a = 100 has a smaller standard error, the values of have lesssmaller standard error, the values of have less variability and tend to be closer to the populationvariability and tend to be closer to the population mean than the values of with mean than the values of with nn = 30. = 30.
xx
xx
Relationship Between the Sample SizeRelationship Between the Sample Size and the Sampling Distribution of and the Sampling Distribution of xx
xx10001000980980 990990
Area = .7888Area = .7888
SamplingSamplingDistributionDistribution
of of xx8x 8x
Chapter 7 Chapter 7 Sampling and Sampling DistributionsSampling and Sampling Distributions
Other Sampling MethodsOther Sampling Methods
pp Sampling Distribution ofSampling Distribution of
A simple random sampleA simple random sampleof of nn elements is selected elements is selected
from the population.from the population.
Population Population with proportionwith proportion
pp = ? = ?
Making Inferences about a Population Making Inferences about a Population ProportionProportion
The sample data The sample data provide a value for provide a value for
thethesample sample
proportionproportion . .
pp
The value of is usedThe value of is usedto make inferencesto make inferences
about the value of about the value of pp..
pp
Sampling Distribution ofSampling Distribution ofpp
E p p( ) E p p( )
Sampling Distribution ofSampling Distribution ofpp
where:where:pp = the population proportion = the population proportion
The The sampling distribution of sampling distribution of is the probability is the probabilitydistribution of all possible values of the sampledistribution of all possible values of the sampleproportion .proportion .pp
pp
ppExpected Value ofExpected Value of
pp pn
N nN
( )11
pp pn
N nN
( )11
pp pn
( )1 pp pn
( )1
is referred to as the is referred to as the standard error standard error of theof theproportionproportion..
p p
Sampling Distribution ofSampling Distribution ofpp
Finite PopulationFinite Population Infinite PopulationInfinite Population
ppStandard Deviation ofStandard Deviation of
• A finite population is treated as beingA finite population is treated as being infinite if infinite if nn//NN << .05. .05.
Recall that 72% of theRecall that 72% of the
prospective students applyingprospective students applying
to St. Andrew’s College desireto St. Andrew’s College desire
on-campus housing.on-campus housing.
Example: St. Andrew’s CollegeExample: St. Andrew’s College
Sampling Distribution ofSampling Distribution ofpp
What is the probability thatWhat is the probability that
a simple random sample of 30 applicants will providea simple random sample of 30 applicants will provide
an estimate of the population proportion of applicantan estimate of the population proportion of applicant
desiring on-campus housing that is within plus ordesiring on-campus housing that is within plus or
minus .05 of the actual population proportion?minus .05 of the actual population proportion?
p
.72(1 .72).082
30
p
.72(1 .72).082
30
( ) .72E p ( ) .72E p pp
SamplingSamplingDistributionDistribution
of of pp
Sampling Distribution ofSampling Distribution ofpp
Step 1: Step 1: Calculate the Calculate the zz-value at the -value at the upperupper endpoint of endpoint of the interval.the interval.
zz = (.77 = (.77 .72)/.082 = .61 .72)/.082 = .61
.2291.2291
Step 2:Step 2: Find the area under the curve Find the area under the curve between the mean between the mean and and upperupper endpoint. endpoint.
Sampling Distribution ofSampling Distribution ofpp
Probabilities forProbabilities for the Standard Normal the Standard Normal
DistributionDistributionz .00 .01 .02 .03 .04 .05 .06 .07 .08 .09
. . . . . . . . . . .
.5 .1915 .1950 .1985 .2019 .2054 .2088 .2123 .2157 .2190 .2224
.6 .2257 .2291 .2324 .2357 .2389 .2422 .2454 .2486 .2517 .2549
.7 .2580 .2611 .2642 .2673 .2704 .2734 .2764 .2794 .2823 .2852
.8 .2881 .2910 .2939 .2967 .2995 .3023 .3051 .3078 .3106 .3133
.9 .3159 .3186 .3212 .3238 .3264 .3289 .3315 .3340 .3365 .3389
. . . . . . . . . . .
z .00 .01 .02 .03 .04 .05 .06 .07 .08 .09
. . . . . . . . . . .
.5 .1915 .1950 .1985 .2019 .2054 .2088 .2123 .2157 .2190 .2224
.6 .2257 .2291 .2324 .2357 .2389 .2422 .2454 .2486 .2517 .2549
.7 .2580 .2611 .2642 .2673 .2704 .2734 .2764 .2794 .2823 .2852
.8 .2881 .2910 .2939 .2967 .2995 .3023 .3051 .3078 .3106 .3133
.9 .3159 .3186 .3212 .3238 .3264 .3289 .3315 .3340 .3365 .3389
. . . . . . . . . . .
Sampling Distribution ofSampling Distribution ofpp
.77.77.72.72
Area = .2291Area = .2291
pp
SamplingSamplingDistributionDistribution
of of pp
.082p .082p
Sampling Distribution ofSampling Distribution ofpp
Step 3: Step 3: Calculate the Calculate the zz-value at the -value at the lowerlower endpoint of endpoint of the interval.the interval.
Step 4:Step 4: Find the area under the curve Find the area under the curve between the mean between the mean and the and the lowerlower endpoint. endpoint.
zz = (.67 = (.67 .72)/.082 = - .61 .72)/.082 = - .61
.2291.2291
Sampling Distribution ofSampling Distribution ofpp
.67.67 .72.72
Area = .2291Area = .2291
pp
SamplingSamplingDistributionDistribution
of of pp
.082p .082p
Sampling Distribution ofSampling Distribution ofpp
PP(.67 (.67 << << .77) = .4582 .77) = .4582pp
Step 5: Step 5: Calculate the area under the curve betweenCalculate the area under the curve between the lower and upper endpoints of the interval.the lower and upper endpoints of the interval.
PP(-.61 (-.61 << zz << .61) = .61) =
= .2291 = .2291 .2291 .2291= .4582= .4582
The probability that the sample proportion of applicantsThe probability that the sample proportion of applicantswanting on-campus housing will be within +/-.05 of thewanting on-campus housing will be within +/-.05 of theactual population proportion :actual population proportion :
Sampling Distribution ofSampling Distribution ofpp
.77.77.67.67 .72.72
Area = .4582Area = .4582
pp
SamplingSamplingDistributionDistribution
of of pp
.082p .082p
Sampling Distribution ofSampling Distribution ofpp
Other Sampling MethodsOther Sampling Methods
Stratified Random SamplingStratified Random Sampling Cluster SamplingCluster Sampling Systematic SamplingSystematic Sampling Convenience SamplingConvenience Sampling Judgment SamplingJudgment Sampling
The population is first divided into groups ofThe population is first divided into groups of elements called elements called stratastrata.. The population is first divided into groups ofThe population is first divided into groups of elements called elements called stratastrata..
Stratified Random SamplingStratified Random Sampling
Each element in the population belongs to one andEach element in the population belongs to one and only one stratum.only one stratum. Each element in the population belongs to one andEach element in the population belongs to one and only one stratum.only one stratum.
Best results are obtained when the elements withinBest results are obtained when the elements within each stratum are as much alike as possibleeach stratum are as much alike as possible (i.e. a (i.e. a homogeneous grouphomogeneous group).).
Best results are obtained when the elements withinBest results are obtained when the elements within each stratum are as much alike as possibleeach stratum are as much alike as possible (i.e. a (i.e. a homogeneous grouphomogeneous group).).
Stratified Random SamplingStratified Random Sampling
A simple random sample is taken from each stratum.A simple random sample is taken from each stratum. A simple random sample is taken from each stratum.A simple random sample is taken from each stratum.
Formulas are available for combining the stratumFormulas are available for combining the stratum sample results into one population parametersample results into one population parameter estimate.estimate.
Formulas are available for combining the stratumFormulas are available for combining the stratum sample results into one population parametersample results into one population parameter estimate.estimate.
AdvantageAdvantage: If strata are homogeneous, this method: If strata are homogeneous, this method is as “precise” as simple random sampling but withis as “precise” as simple random sampling but with a smaller total sample size.a smaller total sample size.
AdvantageAdvantage: If strata are homogeneous, this method: If strata are homogeneous, this method is as “precise” as simple random sampling but withis as “precise” as simple random sampling but with a smaller total sample size.a smaller total sample size.
ExampleExample: The basis for forming the strata might be: The basis for forming the strata might be department, location, age, industry type, and so on.department, location, age, industry type, and so on. ExampleExample: The basis for forming the strata might be: The basis for forming the strata might be department, location, age, industry type, and so on.department, location, age, industry type, and so on.
Cluster SamplingCluster Sampling
The population is first divided into separate groupsThe population is first divided into separate groups of elements called of elements called clustersclusters.. The population is first divided into separate groupsThe population is first divided into separate groups of elements called of elements called clustersclusters..
Ideally, each cluster is a representative small-scaleIdeally, each cluster is a representative small-scale version of the population (i.e. heterogeneous group).version of the population (i.e. heterogeneous group). Ideally, each cluster is a representative small-scaleIdeally, each cluster is a representative small-scale version of the population (i.e. heterogeneous group).version of the population (i.e. heterogeneous group).
A simple random sample of the clusters is then taken.A simple random sample of the clusters is then taken. A simple random sample of the clusters is then taken.A simple random sample of the clusters is then taken.
All elements within each sampled (chosen) clusterAll elements within each sampled (chosen) cluster form the sample.form the sample. All elements within each sampled (chosen) clusterAll elements within each sampled (chosen) cluster form the sample.form the sample.
Cluster SamplingCluster Sampling
AdvantageAdvantage: The close proximity of elements can be: The close proximity of elements can be cost effective (i.e. many sample observations can becost effective (i.e. many sample observations can be obtained in a short time).obtained in a short time).
AdvantageAdvantage: The close proximity of elements can be: The close proximity of elements can be cost effective (i.e. many sample observations can becost effective (i.e. many sample observations can be obtained in a short time).obtained in a short time).
DisadvantageDisadvantage: This method generally requires a: This method generally requires a larger total sample size than simple or stratifiedlarger total sample size than simple or stratified random sampling.random sampling.
DisadvantageDisadvantage: This method generally requires a: This method generally requires a larger total sample size than simple or stratifiedlarger total sample size than simple or stratified random sampling.random sampling.
ExampleExample: A primary application is area sampling,: A primary application is area sampling, where clusters are city blocks or other well-definedwhere clusters are city blocks or other well-defined areas.areas.
ExampleExample: A primary application is area sampling,: A primary application is area sampling, where clusters are city blocks or other well-definedwhere clusters are city blocks or other well-defined areas.areas.
Systematic SamplingSystematic Sampling
If a sample size of If a sample size of nn is desired from a population is desired from a population containing containing NN elements, we might sample one elements, we might sample one element for every element for every nn//NN elements in the population. elements in the population.
If a sample size of If a sample size of nn is desired from a population is desired from a population containing containing NN elements, we might sample one elements, we might sample one element for every element for every nn//NN elements in the population. elements in the population.
We randomly select one of the first We randomly select one of the first nn//NN elements elements from the population list.from the population list. We randomly select one of the first We randomly select one of the first nn//NN elements elements from the population list.from the population list.
We then select every We then select every nn//NNth element that follows inth element that follows in the population list.the population list. We then select every We then select every nn//NNth element that follows inth element that follows in the population list.the population list.
Systematic SamplingSystematic Sampling
This method has the properties of a simple randomThis method has the properties of a simple random sample, especially if the list of the populationsample, especially if the list of the population elements is a random ordering.elements is a random ordering.
This method has the properties of a simple randomThis method has the properties of a simple random sample, especially if the list of the populationsample, especially if the list of the population elements is a random ordering.elements is a random ordering.
AdvantageAdvantage: The sample usually will be easier to: The sample usually will be easier to identify than it would be if simple random samplingidentify than it would be if simple random sampling were used.were used.
AdvantageAdvantage: The sample usually will be easier to: The sample usually will be easier to identify than it would be if simple random samplingidentify than it would be if simple random sampling were used.were used.
ExampleExample: Selecting every 100: Selecting every 100thth listing in a telephone listing in a telephone book after the first randomly selected listingbook after the first randomly selected listing ExampleExample: Selecting every 100: Selecting every 100thth listing in a telephone listing in a telephone book after the first randomly selected listingbook after the first randomly selected listing
Convenience SamplingConvenience Sampling
It is a It is a nonprobability sampling techniquenonprobability sampling technique. Items are. Items are included in the sample without known probabilitiesincluded in the sample without known probabilities of being selected.of being selected.
It is a It is a nonprobability sampling techniquenonprobability sampling technique. Items are. Items are included in the sample without known probabilitiesincluded in the sample without known probabilities of being selected.of being selected.
ExampleExample: A professor conducting research might use: A professor conducting research might use student volunteers to constitute a sample.student volunteers to constitute a sample. ExampleExample: A professor conducting research might use: A professor conducting research might use student volunteers to constitute a sample.student volunteers to constitute a sample.
The sample is identified primarily by The sample is identified primarily by convenienceconvenience.. The sample is identified primarily by The sample is identified primarily by convenienceconvenience..
AdvantageAdvantage: Sample selection and data collection are: Sample selection and data collection are relatively easy.relatively easy. AdvantageAdvantage: Sample selection and data collection are: Sample selection and data collection are relatively easy.relatively easy.
DisadvantageDisadvantage: It is impossible to determine how: It is impossible to determine how representative of the population the sample is.representative of the population the sample is. DisadvantageDisadvantage: It is impossible to determine how: It is impossible to determine how representative of the population the sample is.representative of the population the sample is.
Convenience SamplingConvenience Sampling
Judgment SamplingJudgment Sampling
The person most knowledgeable on the subject of theThe person most knowledgeable on the subject of the study selects elements of the population that he orstudy selects elements of the population that he or she feels are most representative of the population.she feels are most representative of the population.
The person most knowledgeable on the subject of theThe person most knowledgeable on the subject of the study selects elements of the population that he orstudy selects elements of the population that he or she feels are most representative of the population.she feels are most representative of the population.
It is a It is a nonprobability sampling techniquenonprobability sampling technique.. It is a It is a nonprobability sampling techniquenonprobability sampling technique..
ExampleExample: A reporter might sample three or four: A reporter might sample three or four senators, judging them as reflecting the generalsenators, judging them as reflecting the general opinion of the senate.opinion of the senate.
ExampleExample: A reporter might sample three or four: A reporter might sample three or four senators, judging them as reflecting the generalsenators, judging them as reflecting the general opinion of the senate.opinion of the senate.
Judgment SamplingJudgment Sampling
AdvantageAdvantage: It is a relatively easy way of selecting a: It is a relatively easy way of selecting a sample.sample. AdvantageAdvantage: It is a relatively easy way of selecting a: It is a relatively easy way of selecting a sample.sample.
DisadvantageDisadvantage: The quality of the sample results: The quality of the sample results depends on the judgment of the person selecting thedepends on the judgment of the person selecting the sample.sample.
DisadvantageDisadvantage: The quality of the sample results: The quality of the sample results depends on the judgment of the person selecting thedepends on the judgment of the person selecting the sample.sample.