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Brokerage Operations n Brokerage firms earn commissions on executed trades, sales loads on mutual funds, profits from securities sold from inventory, underwriting fees and administrative account fees n Full-service brokers offer order execution, information on markets and firms, and investment advice n Discount brokers offer order execution
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CHAPTER FIVE
How Securities Are Traded
Cleary / Jones Investments: Analysis and
Management
Learning ObjectivesLearning Objectives To explain the role of brokerage firms and To explain the role of brokerage firms and
stockbrokersstockbrokers To describe how brokerage firms operateTo describe how brokerage firms operate To outline how orders to buy and sell securities are To outline how orders to buy and sell securities are
executedexecuted To discuss the regulation of the Canadian securities To discuss the regulation of the Canadian securities
industryindustry To explain the importance of margin trading and To explain the importance of margin trading and
short selling to investorsshort selling to investors
Brokerage OperationsBrokerage Operations Brokerage firms earn commissions on executed Brokerage firms earn commissions on executed
trades, sales loads on mutual funds, profits from trades, sales loads on mutual funds, profits from securities sold from inventory, underwriting fees securities sold from inventory, underwriting fees and administrative account feesand administrative account fees
Full-service brokers offer order execution, Full-service brokers offer order execution, information on markets and firms, and information on markets and firms, and investment adviceinvestment advice
Discount brokers offer order executionDiscount brokers offer order execution
Account TypesAccount Types Cash account:Cash account: Investor pays 100% of Investor pays 100% of
purchase price for securitiespurchase price for securities
Margin account:Margin account: Investor borrows part Investor borrows part of the purchase price from the brokerof the purchase price from the broker
Wrap account:Wrap account: Brokers match investors Brokers match investors with outside money managers; all with outside money managers; all costs are wrapped in one feecosts are wrapped in one fee
Fees and CostsFees and Costs Brokerage commissions differ by Brokerage commissions differ by
security, broker, and investorsecurity, broker, and investor– Institutional investors have greatest Institutional investors have greatest
negotiating powernegotiating power– On-line trading offers significantly lower On-line trading offers significantly lower
commission rates to individual investorscommission rates to individual investors Dividend reinvestment plans (DRIPs) Dividend reinvestment plans (DRIPs)
permit reinvestment of dividends in permit reinvestment of dividends in additional stockadditional stock
Orders on Organized Orders on Organized ExchangesExchanges
The TSE introduced the world’s first The TSE introduced the world’s first computer-assisted trading system computer-assisted trading system (CATS) in 1977(CATS) in 1977
The NYSE continues to make use of The NYSE continues to make use of the specialist system the specialist system – Specialists maintain the limit order bookSpecialists maintain the limit order book– Specialists keep a fair and orderly Specialists keep a fair and orderly
market by providing liquiditymarket by providing liquidity
Orders in OTC MarketsOrders in OTC Markets Dealers are ready to either buy or sellDealers are ready to either buy or sell
– Bid price is highest offer price to buyBid price is highest offer price to buy
– Ask price is lowest price willing to sellAsk price is lowest price willing to sell Ask price - Bid price >0 (dealer spread)Ask price - Bid price >0 (dealer spread)
– Dealer “makes a market” in the securityDealer “makes a market” in the security
– More than one dealer for each security in More than one dealer for each security in over-the-counter marketsover-the-counter markets
Types of OrdersTypes of Orders Market order:Market order: Authorizes immediate Authorizes immediate
transaction at best available pricetransaction at best available price Limit order:Limit order: Specifies a particular Specifies a particular
market price before a transaction is market price before a transaction is authorizedauthorized
Stop order:Stop order: Specifies a particular Specifies a particular market price at which a market order is market price at which a market order is authorizedauthorized
Clearing ProceduresClearing Procedures Settlement dates for stocks are three Settlement dates for stocks are three
business days after the trade datebusiness days after the trade date– Legal ownership transferred and financial Legal ownership transferred and financial
arrangements settled with brokerage firmarrangements settled with brokerage firm
Transfer of securities and funds Transfer of securities and funds between exchange members facilitated between exchange members facilitated by a clearinghouse: The Canadian by a clearinghouse: The Canadian Depository for Securities (CDS)Depository for Securities (CDS)
Canadian Regulatory Canadian Regulatory EnvironmentEnvironment
Self-Regulatory Organizations (SROs) Self-Regulatory Organizations (SROs) regulate their own activitiesregulate their own activities
Canadian Investor Protection Fund Canadian Investor Protection Fund (CIPF) established to protect investors(CIPF) established to protect investors
Investment Dealers Association of Investment Dealers Association of Canada (IDA) is the national trade Canada (IDA) is the national trade association for the investment association for the investment industryindustry
Margin AccountsMargin Accounts Exchanges set Exchanges set minimumminimum required required
deposits of cash or securitiesdeposits of cash or securities Investor pays part of investment cost, Investor pays part of investment cost,
borrows remainder from brokerborrows remainder from broker– Margin is percent of total value that cannot Margin is percent of total value that cannot
be borrowed from brokerbe borrowed from broker Margin call occurs when the actual Margin call occurs when the actual
margin declines below the margin margin declines below the margin requirementrequirement
Short SellingShort Selling Investor borrows stock from a third Investor borrows stock from a third
partyparty Borrowed security sold in open Borrowed security sold in open
market, to be repurchased later at an market, to be repurchased later at an expected price lower than sale priceexpected price lower than sale price– Investor liable for declared dividendsInvestor liable for declared dividends– Short sale proceeds held by brokerShort sale proceeds held by broker– Investor responsible for borrowed sharesInvestor responsible for borrowed shares