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This document is my current professional portfolio. It contains my resume as well as examples of my work throughout college.
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CHRISTINA RODRIGUEZPortfolio3440 Linderwood Drive
Augusta, GA 30906
(706) 399 - 1935
Bachelor of Arts in Communication
Concentration in Public Relations
Minor in International Studies
Cover Letter
Christina Rodriguez
3440 Linderwood Drive
Augusta, GA 30906
April 26, 2011
Dear Hiring Manager,
With a degree in Communications from Augusta State University I have the experience and
skills that would be an asset to any public relations position.
I acquired excellent communication and marketing skills through real-life public relations
campaigns as a Communications major with a concentration in Public Relations. As part of the
coursework for these campaigns I have participated in organizing special events and distributing
promotional material, writing press releases and increasing traffic to Facebook pages for these
events as well. My last study abroad trip to Ireland has also given me experience in writing
engaging blogs as I maintained an online blog of our travels.
In addition to my academic coursework I have obtained skills in feature writing through
published articles during my year as a staff writer for the Phoenix Magazine student publication
of Augusta State University. I have also gained valuable experience in layout design with my use
of the Adobe inDesign software for this work. My experience as a staff writer for the Phoenix
Magazine has taught me valuable lessons of time management as we were required to meet
numerous tight deadlines.
My ability to work as part of a team and the experience and skills I have obtained as a
communications student are an asset to any communications need within an organization. I
would welcome the opportunity to apply my skills to promote an interested organization and
expand its mission with the community.
My attached resume will provide further details into my background and strengths. If after
reviewing my material you believe that there is a match or if you have any questions, please
email me at [email protected] or call me at 706-399-1935.
Sincerely,
Christina Rodriguez
General Resume
Christina Rodriguez 3440 Linderwood Drive
Augusta, GA 30906 706-399-1935
OBJECTIVE To obtain a public relations position in an environment where my skills in writing, public speaking and problem solving can be utilized to create a positive relationship between the organization and its constituents.
EDUCATION Augusta State University May 2011 Bachelor of Arts, Major in Communications-Public Relations
Minor in Political Science-International Studies Augusta State University Study Abroad in Ireland May 2010-June 2010
Studied Feature Writing
Studied Travel Blogging Study Abroad in Australia and New Zealand June 2009
Studied Anthropology and History of Australia and New Zealand WORK EXPERIENCE Augusta State University September 2009-April 2011 Reese Library Special Collections Student Assistant Augusta, GA
Executed various clerical tasks including answering phones, typing email responses to patrons, and data entry among other duties
Created promotional and informational brochures, flyers, and posters for various library events and departments
Augusta State University Alumni Association September 2006-March 2007 Phon-A-Thon Caller Augusta, GA
Called ASU alumni during the A Day for Augusta State University campaign to petition for donations to Augusta State
Spoke with hundreds of ASU alumni and raised thousands of dollars in donations to the university
VOLUNTEER EXPERIENCE Iglesia de Dios Pentecostal M.I. January 2008-September 2009 Vacation Bible School Director Martinez, GA
Organized a week-long children’s summer program for the church
Created promotional material for the event and recruited more than 35 volunteers to staff the event
Reached out to 40 children and their families and as a result 3 families joined as members of the church
Iglesia de Dios Pentecostal M.I. January 2004-December 2006
Youth Group President Martinez, GA
Coordinated numerous youth events throughout the year
Organized events that varied from fundraising activities, weekend retreats, church revivals, and district and regional church gatherings
Led an average group of 20 people ranging in age from 14 to 25 years
Creative Resume
PROFILEAs a recent Public Relations graduate I am seeking a position in public relations where my skills in writing, public
speaking, and problem solving can be utilized to create a positive relationship between the organization and its constituents.
EXPERIENCESTUDENT ASSISTANT, AUGUSTA STATE UNIVERSITY REESE LIBRARY; AUGUSTA, GA— SEPT 09 - APRIL 11While I was a student assistant in the Special Collections department of Reese Library I carried out numerous and various clerical tasks as well as assisted patrons in their research activities. I engaged with numerous pa-trons which included students, faculty as well as members of the community.
PHON-A-THON CALLER, AUGUSTA STATE UNIVERSITY ALUMNI ASSOCIATION; AUGUSTA, GA— SEPT 06 - MAR 07During my time as a phon-a-thon caller I engaged with hundreds ASU alumni through telephone conversations and encouraged them to pledge donations to support ASU. I helped raise thousands of dollars in donations to the university.
VOLUNTEERISMVACATION BIBLE SCHOOL DIRECTOR, IGLESIA DE DIOS PENTECOSTAL M.I; MARTINEZ, GA
— JAN 08 - SEPT 09 I organized a weeklong children’s summer program and created the promotional material used to increase ex-posure of the event. I recruited 35 volunteers for the program and reached out to 40 children and their families
through the event. As a result, three families joined as members of the church after the program.
YOUTH GROUP PRESIDENT, IGLESIA DE DIOS PENTECOSTAL M.I., MARTINEZ, GA — JAN 04 - DEC 06
I led an average group of twenty people ranging in age from fourteen to tweny-five years and coordinated nu-merous youth events throughout the year. Such events included church revivals . fundraising activities, weekend
retreats, and district and regional gatherings.
EDUCATIONAugusta State University, Augusta, GA — Bachelor of Arts in Communications, 2011
Concentration in Public Relations with a minor in International Studies
SKILLSWriting, feature writing, public speaking, creativity, problem solving, design
3440 Linderwood DrAugusta, GA 30906
T (706)399-1935
CHRISTINA RODRIGUEZ
NC
R
Ireland
Study Abroad
Feature Writing
“Want to see the best of the World? Ask Nature.”
By Christina Nicole Rodriguez
When you are about to head out on a trip, whether it be stateside or international, you
always make a mental checklist of what you want to see, if it’s not already in a planned itinerary.
You already know what historical sites you want to visit, what buildings you want to see and
what activities you want to take part in that will show the world that you were there.
While this is all well and good, many times the most amazing parts of a trip do not have
an informational plaque in front of them. They were not the creation of men from years gone by,
nor do they belong to one era. The most amazing part of a trip will usually be too big to fit in one
photo and even if it did your family and friends back home will probably not understand its true
beauty like you will. It is the landscape of where you are.
Some may think landmarks like the Grand Canyon, the Rocky Mountains and the Cliffs
of Moher are the only natural places worth taking photos of but that is not the case. A place does
not have to be designated as a tourist attraction in order to make it worthy of a visit, or of your
attention. A simple turn of your head could lead you to find the next memorable souvenir of your
trip.
It could be a slow-moving creek flowing underneath a bridge that that you find soothing
or the discovery of a large clearing behind some bushes that fills you with wonder. What makes
these simple natural views so much more memorable than a tourist attraction is the effect and
impression that they leave you with. These impressions carry on beyond the captured photo and
are more impacting than any words you could use to describe them. Even if others think it looks
pretty, they cannot grasp what is means to you and what feelings are brought back upon sight of
these landscapes.
It may sound silly and exaggerated, but consider my own trip to Ireland. If you were to
go through all the photos that I took while in Ireland for two weeks, you would clearly see that
photos of the natural environment far outweigh the number of photos of structures and other
landmarks.
Once we left Dublin and headed west across Ireland through the County Mayo and the
countryside, I was overwhelmed with the beauty that passed by my window. The green rolling
hills were so smooth, and their extreme curves made them look as if they were blankets that
someone had just snapped and begun to roll over a bed. Meanwhile the mountain ranges that we
passed through could have broken my camera trigger considering how many photos I snapped of
them. They did not have the extreme peaks of places like the Rockies or Mt. Everest, but their
expansive size completely captured our attention.
Despite all these descriptions it was still nothing more than a pretty sight. As with most
experiences, one of the most impacting moments of the trip was also the most unexpected. It was
a very cloudy, wet and drab day in an Aran Island town about the size of the Augusta Mall in its
entirety.
During a quick photo stop along the rocky shoreline of the island against the Atlantic
Ocean I stood at the water’s edge staring out towards a group of huge boulders that were located
out on the water. The waves from the ocean slammed against the rocks with full force and
sprayed clouds of water all around them each time. Sometimes two waves of different direction
would hit the same rock and the explosion of water would be all the larger.
In the light of the cloudy day, the entire sea looked grey instead of blue, and despite the
fierce impact of water against rock, there was a calm about the place. The sound of water
rumbling as it made contact with the rock and the soft spraying of water falling back on the
ocean were the only sounds that could be heard in that place. There was a tranquility there that I
gained by quietly watching the water attack fiercely and then softly fade away over and over
again. We were not alone in appreciating the sights before us. While I was captured by the scene
before me, a little seal had popped its head just above the waterline to observe us in silence. His
own stillness and silence seemed to only add to the character of that place.
This little spot along the back shore of the island did not have any markers. It did not
contain a plaque with information about it from Ireland’s tourism department. You would not
even hear a word about it in the most thorough Lonely Planet travel guide. The only indication
that anyone knows about it is the worn fishing boat lying on the ground above the waterline. The
place has not been marketed for tourists, it is simply there. It may not even have the same
profound effect on everyone who comes by. I am sure that my fellow classmates did not gain the
same impression that I did from our short time there. Some may have simply thought it would be
a cool picture, took a photo, and headed back to the bus.
That is the amazing thing about landscapes, scenery and nature. It does not speak one
idea to every passerby. Each individual receives what they will from it in their own way and
interpretation. Sure, creations of man like Bunratty Castle and the Spire of Dublin can be
amazing, but if you are going to travel the world, then it would do you good to check out what
nature has created too. Who knows? You may just leave with an impact and memory that will
last you much longer than those photos you took.
Phoenix Magazine
Professional Logo
This logo was created for a website design business using Adobe inDesign software.
ASU Reese Library
Special Event Program
Ireland Study Abroad
Campaign
2010
5/4/2011
1
Terra Black, Mariam Tafazoli, Christina
Rodriguez, Melissa Powell, and
Christina Hock
Introduction:
� Ireland
Research:
� Client Meeting:
� Event Information
� Expectations
� PR Strengths and Weaknesses
� Target Audience
Objectives:
� Impact Objectives:
� Informational
� Behavioral
� Output Objectives:
5/4/2011
2
ROAD BLOCKS! Programming
� Controlled Media:
� Facebook Link:
� Pipeline E-Mail
Programming
� Events
� Effective Communication
Evaluation
� Ticket Sales
� Raffle Ticket Sales
� Volunteers
� Silent Auction
Impact and Output Objectives
5/4/2011
3
Evaluation
Nightof Irish Musicand Storytelling
Do you have the luck o’ the Irish?
Join us for an Irish concert and Silent Auction
Try your luck at door prizes open only to Study Abroad students
All proceeds raised go towards scholarships for Ireland students!
$10
8pm
Goodwill Money Smart
Campaign
2011
5/4/2011
1
Wesley, Taryn, and Christina
� Client Research◦ Clientele
◦ Mission statement
◦ Knowledge of organization personnel
◦ Organizational attitudes towards PR
� Opportunity Research◦ Reasons for campaign
� Audience Research◦ Audience identification
◦ Targeting
� Non-quantitative Research
o Previously published materials of Money Smart program
o Past communications and past records of Money Smart program
� Output Objectives
◦ Present three poster designs, press release, and community calendars by Tuesday, March 8th
◦ Present three flyer design to Goodwill Corporate University by March 18th
◦ Create and publish press release to online distribution sites by April 1
◦ Posting event details into community calendars by March 25
5/4/2011
2
�Impact Objectives
�Informational objectives
oIncrease awareness and exposure of Money Smart program to the communities
�Attitudinal objectives
oIncrease favorable awareness and exposure of Village West Job Connection to the public
� Behavioral Objectives
• To increase traffic of public community to Village West Job Connection
� Theme: The 8 session series is designed to help you understand bank services, your credit, checking and savings accounts, loans and ownership.
� Contact with supervisor of Money Smart three times a week
� Team: to create flyers, materials, announcements, and press releases for promotions
� Source Credibility: Goodwill in CSRA since 1996
� Two-way communication by email and phone contact with program supervisor about logistics of event
� Group influence◦ Team wanted to stay consistent on flyer design to differentiate from prior design
� $250 maximum budget
◦ 100 full letter size pages ($20)
◦ 200 half size ($20)
� Total cost as of 4/20/11: $40
� Posted in Peach Orchard Road location
�Team accountability for the budget was printing and paper.
� Within scope of team involvement (3 weeks) did not exceed the maximum budget
5/4/2011
3
� Impact evaluation
◦ Out of max capacity of 20 attendees..
� For 1st class, 14 employees attended
� For 2nd class, 5 employees attended
� For 3rd class, 3 Augusta Tech students and 12 employees attended
� Attitudinal evaluation
o Three weeks in, 3 members of general public attended so far
� Behavioral evaluation
�Attendee evaluations and results
Goodwill Corporate University
“To Your Credit” Wednesday, April 13, 2011
How did you hear about Goodwill’s Money Smart program? (Check all that apply)
In-store employees Flyers/Posters Community calendars Word of mouth Online press release
Have you visited this Goodwill Village West location before?
Yes No
If yes, how often have you visited this Goodwill Village West location in the past 3 months?
Multiple times a week Once a week Twice a month Once a month Less than once a month
Have you used Goodwill Job Connection services before?
Yes No
If yes, which Goodwill Job Connection have you used? (Check all that apply)
South Augusta location (Peach Orchard Rd) Village West location (Washington Rd)
If yes, how often have you used Goodwill Job Connection services in the past 3 months?
Multiple times a week Once a week Twice a month Once a month Less than once a month
Goodwill - Village West
3179 Washington Rd
Augusta, GA 30907
Money Smart Evaluation
FOR IMMEDIATE RELEASE:
CONTACT:
Deanna M. Smith
Goodwill Industries of Middle Georgia & CSRA
Phone: (478) 471-4854
Fax: (478) 471-4845
http://www.goodwillworks.org
Outsmart the Economy with Money Smart
Augusta, GA (March 17, 2011) - Goodwill Corporate University will host the Money Smart
program April 6 through May 26 at the Village West Job Connection on 3179 Washington Road
to help area adults master their financial health. Participants of the free program will receive
training from local bankers and will leave with the knowledge they need to control their finances
in today’s complex economic climate.
Money Smart classes are part of a program created by the FDIC to help adults enhance their
money skills and create positive banking relationships with their local banks. Goodwill
Corporate University chose to bring this curriculum to the Augusta area to continue its mission
of building lives, families and communities.
The eight weekly classes will increase financial knowledge and confidence to help people learn
more about the credit and banking services available to them such as credit managing,
responsible money borrowing and their financial rights. Adults with this knowledge are more
likely to effectively manage their budgets, increase their savings and buy homes. In addition,
they will have the resources they need to use the products and services of their banks or credit
unions, to use credit responsibly, to protect their financial rights and to effectively safeguard
their money.
Goodwill of Middle Georgia and the CSRA, founded in 1975, is made up of 12 retail stores and
two Job Connection sites. Goodwill’s mission is to build lives, families, and communities - one
job at a time - by helping people discover and develop their God-given gifts through work and
career development services. Goodwill career services have helped Augustans learn the job
training they need to gain employment and gain self-confidence and self-worth. For more
information, contact: (478) 471-4854.
Awards
