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Information pertaining to IMBA's corporate membership program.
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corporate membership benefits
Top Reasons To Join Joining is smart. Joining is right. Joining is easy.
JoininG imba is an inVestment in the fUtUre of YoUr bUsiness
IMBA’s combination of successful programs, proven strategies and powerful partnerships creates more riding opportunities for everyone to enjoy. From novice cyclists to experienced mountain bikers, the singletrack trails, bike parks and other facilities we create directly support the bicycling and outdoor industries.
mtb is a GatewaY sport: Research published by the Outdoor Foundation illustrates that mountain biking is one of the top three activities that draws youth into an active, outdoor lifestyle. IMBA works to grow the sport through youth rides, urban bike parks and beginner-friendly trails that help riders get hooked and build their skills.
imba LeVeraGes YoUr sUpport: IMBA leverages each donation with government, foundation and individual member support, typically tripling the value of corporate contributions. For every dollar donated to IMBA, 88 cents are spent on advocacy and trail building programs.
sUpportinG imba is affordabLe: Corporate membership dues start at $300 a year, or 82 cents a day. Dues are scaled to a company’s annual sales. All donations are tax deductible as allowed by the IRS. When everyone gives a little, much more can be accomplished. For online information visit imba.com/membership/corporate
The International Mountain Bicycling Association (IMBA) is a 501(c)(3) non-profit association whose mission is to create, preserve and enhance great mountain biking experiences. IMBA’s staff, chapters, clubs and members work to benefit the entire mountain bike community:
We create a powerfUL Voice for trails, public land and policies that welcome bikes.
We bUiLd sustainable trails and bike facilities to make mountain biking more accessible.
We teach environmentally responsible trail building and trail etiquette practices.
We inspire more people to experience the outdoors on bicycles.
Mission
2
benefits of membership
• National representation lobbying for bike friendly policies on public lands• Building bike infrastructure: IMBA enables numerous trail and bike park projects annually,
makes trail building grants and supports volunteers• Company name listing in quarterly IMBA Trail News (Quarterly circulation 25,000)• Company link and listing on IMBA.com (60,000 visits/month)• Use of IMBA logos and graphics in marketing materials• Share news of outstanding commitments to IMBA’s work • Cause-related marketing programs• Destination and map listing for travel and tourism members• Access to a global advocacy and trail building network
To get involved, contact IMBA’s Development Team at [email protected] or 303-545-9011 to learn more or to help you enroll. You can also join on-line at imba.com/join
IMBA is recognized around the globe as a leading force in the design and construction of long-lasting, environmentally sustainable trails. We also deliver pump tracks, flow trails and bike parks to communities who desire bike-specific facilities.
TRadiTional singleTRack and nexT-geneRaTion
TRails
3
The IMBA network conducts over 3,000 trail projects annually
23,000 miles of trail are built or maintained every year by IMBA members
1500+ miles of trail closures prevented by IMBA in 2011
25 YeaRs of pRoTecTing and expanding TRail access
participation snapshot
Mountain biking has 6,816,000 annual participants, with 3 percent growth from 2009 to 2012 (2012 Outdoor Foundation Recreation Participation Study). Among the most popular outdoor activities for all Americans, bicycling ranks third among “gateway” activities — outdoor sports with participants that are highly likely to enjoy multiple outdoor activities.
imba bY the nUmbers
750
35,00030
150K
800
150,000 contacts in our global network
35,000 individual members in all U.S. states and 30 countries
750 affiliated MTB chapters and clubs
800 retail and corporate members
3K
23,000
1,500
traiL bUiLdinG
inspirinG VoLUnteers
20,000
707,000
3,000
$15,652,980
3000 = People attending IMBA Trail Building Schools in 2012
707,000 = Volunteer hours on trail projects each year
20,000 = Kids and families participating in IMBA’s Take a Kid Mountain Biking Day annually
$15,652,980 = value of IMBA’s volunteer contribution to public lands in 2011
$3.5 MILLION $3.5 million = dollars IMBA invests each year for advocacy and trail building projects
4
<$40K 6% $40-100K 37%
$100K + 41%
media reach• 52,000 = monthly e-newsletters, covering seven regions • 25,000 = quarterly print circulation for IMBA Trail News• 57,000 = average IMBA.com monthly page views• 35,000 = IMBA Facebook fans (facebook.com/IMBAonFB)
imba’s memberstop 5 cross-over activities:
Road Cycling, Hiking, Camping, Fishing, Trail Running
45% 22% 21% 10%
WESTSOUTHMIDWESTNORTHEAST
AGE3%
18-24
4%
65+
17%
25-34 31%
35-44
30%
45-54
15%
55-65
85% 14%
NO 63%Children in Households
YES 36% 76% Education: 76% College degree or higher
Household income
5
5
coRpoRaTe and desTinaTion MeMBeRsJoin these Partners in sUPPort oF imBa’s WorK
ELITE-LEVEL SUPPORTERSWith annual contributions of $100,000 or more, these supporters make a huge difference for everyone who rides a mountain bike.
Easton Bell SportsShimano American Corporation Specialized Bicycles SRAM Corporation Subaru of America Trek Bicycle Corporation
ABOVE & BEYOND SUPPORTERSCompanies in this group go above and beyond their annual membership dues with an additional $5,000 or more for IMBA programs and initiatives
Bicycle Sport Shop Bicycle Technologies International Bicycling magazine (Rodale Inc.)Bike magazine Bikes Belong CoalitionCamelbak CLIF Bar
Dirt Rag magazine FoxInterbike League of American BicyclistsLeisure Trends GroupLife Time FitnessMaxxis International/CST Niner BikesOsprey PacksPrimal Wear Recreational Equipment Inc. StravaThe North Face Yakima
6
4Site Incorporated3Point5 – PromotiveA’me GripsAdvanced Sports International/Fuji Adventure AdvocatesAdventuremaps, Inc.Aero Tech DesignsAirborne Bicycle Co.Alchemist ThreadworksArbutus ImagesB.O.B. Trailers, Inc.Backcountry.comBanks Chiropractic Center, PCBicycle ColoradoBig AgnesBike FixtationBike RoarBike SolutionsBoulder Business Products Catalyst Communication, Inc.CatEyeCity Cycle - MarinClub RideConference ResultsCycle TherapyCycling Sports GroupCygoliteDakine
DeFeet InternationalDeuter USADirtball Fashion LLCDowneast Bicycle SpecialistsDT Swiss, IncEastern Mountain SportsEllsworth Handcrafted BicyclesEpic Life CompanyErgon USAExcel Sports BoulderEyedentity GraphicsFinish Line TechnologiesFlowline Trail DesignFocus BicyclesFOX Racing ShoxGates Carbon DriveGiant BicyclesGoProGU Energy LabsHans Johnsen CompanyHawley CompanyHayes Bicycle GroupHeadsweatsHilrideHoney StingerHowell At The Moon ProductionsHydrapak, LLCiBert, Inc.
Icebreaker USAICEdotiHelp+J&B ImportersJamis Bicycles / G. Joannou Cycle Jenson USAKali ProtectivesKenda USAKona Mountain BikesL.H. Thomson CompanyLong Cane Trails, LLCMapMyRideMarin Mountain BikesMcBee StrategicMedical Data CarriersMellow Johnny’s Bike Shop Michelin North AmericaMidwest CyclingMoots Cycles Mt. Borah DesignsMyBikeNet.comNational Bicycle Dealers Assn National Parks Service RTCANative Eyewear New Belgium BreweryNuun and CompanyOptic NerveOrange Mud
U.s. coRpoRaTe MeMBeRs aT-laRgethese Partners sUPPort trails throUgh their annUal imBa memBershiP dUes
45 7
imba destinations proGram
IMBA’s tourism industry supporters are featured in our online bike travel directory, imba.com/destinations. This group includes travel bureaus, reservation services, bike tour operators, bike shuttles and rentals, bike parks and resorts, skills camps, bike-friendly accommodations and post-ride eateries.
Outdoor Industry Association P. Nutty & Co.Paceline Products IncPearl IzumiPedal AmericaPerformance Bicycle, Inc. Pivot CyclesPlanet BikePlatypus HydrationProforma Bishop GraphicsProGold LubricantsProvencia Digestive HealthPush IndustriesQuality Bicycle Products Resource RevivalRitchey Design Inc.ROTOR Bike Components USARuntasticS&S Trail ServicesSanta Cruz BicyclesSaris Cycling GroupSBS - Seattle Bike SupplyScott USASmith OpticsSock GuySpectrum Trail DesignStan’s No TubesStravaStrider Sports International, Inc.Sutter Equipment CompanyTechno Quest LLCTexas Mountain Bike Racing AssociationThe ClymbThe HiveThudbuster SeatpostsTools for TrailsTrailArtsTTL Trails - Bikeparks Construction
Two Knobby TiresVermeer CorporationVoler Team ApparelXpel TechnologiesYeti CyclesZavod Aliansa
DESTINATION MEMBERS
These partners provide services for mountain bike travelers and support IMBA’s work through corporate membership.
Adventure Travel Trade AssociationAlianza Mesoamericana de EcoturismoAll Terra EcotrailsAlpenglow Vacation RentalsAlyeska ResortApex Ex Adventure TripsAvid4 Adventure, Inc.Beer & Bike ToursBentonville Convention & Visitors BureauBetterrideBig Bear Lake CamplandsBig Mountain AdventuresBike Tours New YorkBikeflights.comBikeToursDirect LLCBoreale Mountain BikingCanyons ResortCascade HutsChequamegon Fat Tire FestivalCOG Wild Mountain Bike ToursColorado Backcountry BikerCountry Inn DeerwoodCrested Butte Mountain ResortCycle Path & PaddleDeer Valley ResortDesert SportsDirt Series Mountain Bike CampsDiversion en MontanaEpic Rides, Inc.Explore Biltmore EstateFalcon Guides
Gilmer County Chamber of CommerceGO-AdventuresHighlands & Islands AdventuresHampton Inn & Suites – Oxford, ALHelena Montana Tourism Business Improvement DistrictHidden Hollow CabinsHilton Sedona Resort & SpaHoliday Inn Express & Suites – Oxford, ALHot Tomato Café & PizzeriaHyatt Escala LodgeIdaho Resort Rentals LlcJans Mountain OutfittersKeystone ResortKillington ResortKirkwood Mountain ResortMarquette County Convention & Visitor’s BureauMountain Bike AmericaMountain Creek Resort, Inc.MTB ProjectNational Ski Areas AssociationPark City LodgingPlattekill MountainPura Vida RideRed Agave ResortRedHouseMediaRuttger’s Bay Lake LodgeSea Otter ClassicSeaside NaturallyShenandoah Mountain TouringSingletracks.comSnow Flower Condominiums and ReservationsSugarboo FarmsSustainable Travel InternationalTeton Mountain Bike ToursThe Rock Sports ComplexTravel OregonUnique TrailsUtah Vacation HomesVail Associates, Inc.Western Spirit Cycling White Pine TouringWilderness Trails RanchWinter Park Resort
Join Today at imba.com/join
For more information about IMBA’s corporate membership program, visit imba.com/membership/corporate, or contact IMBA’s development team at [email protected]. You can also call us at 303-545-9011.
“the state of oUr nation’s traiLs is siGnificantLY better becaUse of the time, dedication and passion that the imba network pUts into them — we aLL benefit from their
work.” daVid JaYo VP OF PUBLIC AFFAIRS FOR REI