Craig_watterson@mac.com t 1211 Sunny Hill Place, Hackett AR 72937t (479) 461-6991

RESUME PROFILE I am a creative and technically minded individual who is often drawn toward difficult and complex challenges for the

satisfaction and benefit gained from overcoming them. I enjoy working with others in an environment where the experience and strengths of each individual contribute to the overall success of the team and company but am also

equally versatile working independently. Customer relationships, satisfaction and loyalty are of vital importance and I utilize my creative, technical, written and interpersonal skills to meet this objective.

PROFESSIONAL QUALITIES • Driven and Ambitious Account Manager- I’ve enjoyed a long history of exceeding employer and client

expectations. I enjoy talking with people and establishing long-term, loyal client and co-worker relationships founded on exceptional care and service.

• Persuasive Communicator and Effective Negotiator- I use consultative selling skills to identify opportunities, overcome objections and build rapport resulting in client and co-worker relationships based on trust and confidence.

• Professional Writing and Oral Skills- I am adept in efficiently communicating product and project details in written and verbal form to co-workers and clients in a well though out, comprehensive and professional approach.

• Technical and Creative Minded- I consider myself adept in solving complex problems yielding creative product and project solutions with a well rounded understanding of technical details and components.

EDUCATION Kerman Unified High School, Kerman CA

Graduated with honors

Fresno City College, Fresno CA Attended for one year for general education requirements but dropped due to personal reasons

University of Phoenix Attended online for nearly 2 years focused on a degree for business management (did not obtain degree)

PERSONAL ACCOMPLISHMENTS Happily married for 20 plus years

Proud father of two boys (15 and 9 years old) Active dog rescue participant

Raised money for Leukemia and Lymphoma Society’s Team in Training program from the age of 28 to 39 running countless marathons, half marathons, one half ironman and a full ironman

CRAIG WATTERSON

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Craig Watterson

Traveled to Hong Kong in 2007 to gain a more worldly perspective Current chairman of children’s ministries and commander of Awana program for our church

EXPERIENCE Quick Signs/Mega Prints t Fresno, CA

Produc t ion/Sales/Graphi c Layout from April 1994-May 2000 Development and production of a variety of standard and custom signage solutions ranging from rigid panel signs,

banner, magnetic and large format digitally printed applications.

History- I researched and developed new and improved methods of signage production to better equip clients with more effective marketing solutions. Working with the national pizza chain Me and Ed’s, I created for them the first

large format digitally printed wallpaper for use in their boutique restaurant locations. I performed graphic layout, production and sales for both companies on a daily basis.

LNI Custom Manufacturing Company, Inc. t Hawthorne, CA Execut iv e Account Manager from April 2000-March 2009

Lead generation to sell product lines across multiple industries. Business and product development while building relationships with key decision makers and matching customers with the right solutions for their needs.

History- Promoted early from Junior Sales Support to Executive Account Manger as a result of advanced potential leading to closed sales and new accounts. Researched and developed new business and product lines of transit shelters and amenities now amounting to more than 60% of current business for the company and secured first

municipal and federal contracts for such. Coordinated the expediting process for a state required C-61 contractors license in order to obtain a contract award for my own project valued at 1.7 million dollars; the largest in company

history to date. Consulted Tri Met in Portland Oregon, one of the nations largest transit agencies, over a 5 year period on the development of a series of custom glass style bus shelters valued on average at $40,000 each. The

contract was negotiated and to accomplish award, I coordinated and successfully obtained a required 4.2 million dollar bond by successfully facilitating a deal between LNI’s bank and a national surety firm.

Brasco International, Inc. t Detroit, MI Execut iv e Account Manager /Outs ide Sa le s from March 2009-July 2012

Lead generation and prospecting from internet, publications and existing client base. Marketing, business development, account management, project management from home office and travel to client locations.

History- I began with a goal of 1.5 million in sales per year and achieved 3 million in sales my first year. I continued to increase sales by 1 million per year until my time with the company came to an end. Brasco was producing 5

million in sales per year when I began and now averages more than 12 million per year as a result of the many multi-year contracts I secured while there. I researched and developed new business and product lines of transit shelters and amenities while also marketing existing lines to maximize sales potential for the company. While there, I was

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successful in obtaining the largest contracts in Brasco history and managed multi million dollar projects on a regular basis.

Tolar Manufacturing Company, Inc. t Corona, CA Regiona l Sa le s Manager /Outs ide Sa le s from July 2012-Present

Lead generation and prospecting from internet, publications and existing client base. Marketing, business development, account management, project management from home office and travel to client locations.

History- I moved from Brasco to join the largest transit shelter and amenities provider in the country, Tolar. Working from a home office, I procure leads and business opportunities using the internet, publications and federal government sites. I routinely develop custom spreadsheets to track material and labor costs for estimating new and

existing products for sale to municipal and federal transit agencies across the East coast territory. With these estimates, I then prepare and submit bids and proposals to win projects. From there, I work with the production and

engineering departments to facilitate design, fabrication, delivery and freight while also managing customer expectations. During my time with Tolar, I have been successful in securing many local and national multi-year

contracts contributing to my sales quota for the company. Most recently I was able to accomplish a 5 year contract for the provision of transit shelters and amenities to Rock Region Metro in Little Rock Arkansas. Unfortunately,

Tolar has recently decided to dissolve the outside sales position in favor of an inside position to better monitor efforts they feel are possible with someone working in the facility. I suspect this decision is in large part made to reduce security threats on their current enterprise resource planning software and to avoid the extra expenses required to

provide a network and services capable of supporting a remote office location.

SKILLS Proficient in all Microsoft Office applications • Comfortable with either a PC or Mac environment • Have used a variety of CRM solutions ranging from Goldmine, Sage, Salesforce, Insightly and others • Effective listener, communicator and negotiator • Strong in dealing with national, well known companies and high profile contacts • Highly technical and pull from my own experience when providing client solutions • Love working with people and appreciate the value of long term relationships • Strong work and organization ethic and capable of accomplishing daily tasks while on the run • Equipped with the latest technology to maximize work efforts • Effective under pressure • Effective manager of time and resources • Appreciates the opportunity to mentor and coach individuals to help them in reaching their personal and •

professional goals Patient and diplomatic with clients and co-workers •