Melanie Marshall

Creating a Performance Ethos in a Club Programme

‘2009’

‘2015’

Club History

Formed in 1983 following a change of name

1999 – 2002 previous success Ross Davenport Dean Millwain

2003 Change of status to feeder club

2008 – Change of Direction

Participation

Perseverance

PERFORMANCE

WHY

Build a Performance

Environment Within a Club

My Values

My Values

Hard Work

Support

Never give up

Its not about

me

Inspire

People come first

Fun

Care

Make the best of

everything you have

Anything is possible

WHAT

Needed to Happen to Build a

Performance Environment Within a Club

CULTURE ENVIRONMENT

Culture

Understanding that we were capable of a greater purpose

Established excellence culture – (Don't fall victim Evolution of relaxed standards)

Created a team with a clear identity (Family)

Work ethic – from swimmers, coaches, committee

Facility was secondary to the development of character ( Adam Question what do you do ?)

Go to your Olympics

Participation, Perseverance, Performance

Have more fun than anyone else striving to be the best.... Christmas Challenges, Training Camps, !!

Environment

Constant on going evolution to meet needs of athletes

Start point – End Point (facility focus)

Designated roles not all the Head Coach’s responsibility

Make it as close to a performance environment as possible – Insight transferred

Environment encompasses more than facility

Usually the best answers are right in front of you amidst the people.

Planned Innovative Reflective

Demanding

Support

Humility Decisive Individualised

Authentic

Science

and Art balance

Challenge Competition Compassion

Empowering

Elite Environment

Challenges Faced With

Waiting to fail – what do I know Threats Lonely road Financial unrest Villain Council Never ending task Peoples reluctance to change

‘ Kill them with kindness ‘

HOW

We Built a Performance

Environment Within a Club

Swimmers

Education

Inspiration

Motivation

Innovation

Build each year

Professionalised Committee

Getting the right people on board

Non personal confrontation

Building a team within the team

Transparency

Separation

Inclusion

Responsibility

Professionalised Coaches

Build a team ( teachers in teaching roles coaches in coaching )

One philosophy

Recognition

Support

Constant recruit 5-21

Performance Achievements

2008

2009

2010

2011

2012

2013

2014

County level

medal count 180 219 237 274 300 +

300+ 350+

Regional

level

qualifiers

12 18 26 38 45 44 inc relays 50 inc relays

Regional

Medals 2 12 47 46 44 more at

youths

National

level

qualifiers

0 3 5 (7 Individual)

21

9 (Individual)

23

13 Individual

23

14 Individual

23

National

Medals 0 0 1 7 10 6 4

International

s 0 0 1 1 1 2 5

British

Champ 0 0 3 3 4 5 5

Arena

League 3rd in

League

National B

final 9th

Nat B final

Champs

National A

Final

National B Final 3rd in League Must beat

Ruckers!!!

Junior

League 2nd in

League

National

Final

National

Final

x Regional

Final

Regional

Final

What it looks like now?

Derby Elite (8) Full Performance Programme

National Youth Group Squad (28)

National Age Group Squad( 28 )

Age Group Development Squads (2x30)

Junior coaching (40)

Masters Group (40)

Participation Group 35

Teaching Groups (50 )

Performance Training

Environment

Repton School Link (Repton ITC)

4 Full time jobs

Mix with club and own time

Individualised specific programmes including S&C

British Swimming top up support

Any Questions?