CRISIS COMMUNICATIONMANAGER

COMPETENCYLEVEL

COMPETENCY WHICH LEVEL SHOULD I BE STARTINGMY BUSINESS CONTINUITY TRAINING?

CC-200

CC-300

CC-400

CC-5000

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• I am new to crisis communications (CC)

• I just need basic knowledge on crisis communications.

• I am new to crisis communications (CC) and I have been asked to be a part of the crisis communications team within my organisation.

• I have some prior knowledge of crisis communications and would like to have more practical hands on training in implementing my enterprise-wide crisis communication plan.

• I have been tasked to spearhead and manage the enterprise-wide Crisis Communication programme.• I would like to have in-depth knowledge of Crisis Communication.• I am a BC/CM/DR practitioner and would like to upgrade my CC knowledge to the highest level andacquire the CCCE certification.

• I am new to CC would like to have in-depth knowledge of CC.

CRISIS COMMUNICATION MANAGER CC-400

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COurse DESCRiPTION

BCM INSTITUTE GLOBALBODY OF KNOWLEDGE

TARGET AUDIENCEBC Managers and practitioners tasked to drive corporate level BCM programmes will reap maximum benefits from the concepts and practices.

Professionals with at least two years of BC/DR/CM or 3 years of Security/Risk Management/ Crisis Management or related experiences

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CRISIS COMMUNICATION MANAGER CC-400

The CC-400: Crisis Communication Manager is an advanced level of Crisis Communication (CC) course that is primarily designed to instil deeper crisis communication implementation and execution concepts and knowledge. Business Continuity Management (BCM), Crisis Management (CM) and/or IT Disaster Recovery (DR) practitioners wanting to upgrade their crisis communication knowledge to the highest level may find this course suitable. It will enable professionals to acquire the necessary crisis communication skills that will in-turn enable the individual to drive, or be part of the crisis communication program for the entire organisation. This course is structured to develop and train the Organization BCM Coordinator, CC/CM/BCM managers, planners, and project managers who are directly involved in the implementation of the crisis communications plan.

Drive organisational-wide crisis communication program.

Develop crisis communication policies and procedures.

Develop and implement comprehensive crisis communication plan.

Learn to track and trace incident events and prioritize decisions and activities.

Create and develop crisis communication awareness and training programmes.

Develop and implement press release and holding statements.

Adopt a crisis communication to manage social media during crisis.

Learn how to develop an organization-wide crisis communication exercising and testing program.

Implement audit and assessment program to ensure crisis communication planeffectiveness.

This course will provide participants with the concept and knowledge, which will enable them to:

COURSE OBJECTIVE

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CRISIS COMMUNICATION MANAGER CC-400

This is a 2 day advanced course with a CCCE examination on the following day, upon successful completion of the course.

The CCCE examination consists of 150 Multiple Choice Questions (MCQ) electronic based examinations. The examination which lasts for 3.5 hours would need candidates to achieve a 75% passing grade.

Completed CC-300 Crisis Communication Implementer course.

At least 3-year of CM or BCM or IT DRP experience.

PRE-REQUISITE

COUrSE DURATION

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CRISIS COMMUNICATION MANAGER CC-400

CC-400DAY 1Formation of Crisis Communications Team •Identify and list CM and CC concepts. •Relate counter measures to the types of disruptive events. •Assign and reinforce the roles and responsibilities of the CC team member.

Communication of Business Continuity Strategies and Plans •Identify and engage the stakeholder. •Align business continuity strategies and plans to communication. •Identify and develop the components of CC Plans. •Implement communicating and communication techniques.

COURSE CONTENT

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CRISIS COMMUNICATION MANAGER CC-400

CC-400Message Preparation •Identify action steps prior to delivering key messages.

Message Delivery •Implement action steps for delivering key messages. •Adopt and design media handling principles. •Develop readiness checklist for CC and CM.

Record Keeping of Communication •Record keeping information.

Case Study

DAY 2

The globally recognised Crisis Communication Certified Expert (CCCE) certification is designed to instill pertinent concepts and knowledge in BCM/CM/DR practitioners. Certified professional would be able them to collaborate with communication professionals or drive organizational-wide CC programs, develop and implement comprehensive CC plans. This certification is most suited for BCM/CM/DR managers, planners and project managers.

CCCE applicants are required to complete and pass the qualifying CCCE examination attached to the CC-400: Crisis Communication Manager or CC-5000 Crisis Communication Expert Implementer course.

QUALIFYING FOR CERTIFICATION

PRE-REQUISITE COURSE

CC-400CC Manager

Crisis CommunicationCertified Expert (CCCE)

COURSEwarE and description

MANAGE CCCE Examination

Day

Handbook

CompetencyLevel

1 and 2 3

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CRISIS COMMUNICATION MANAGER CC-400

The qualifying CCCE examination done on the last day of a CC-400 or a CC-5000 course is a half day 150 Multiple Choice Questions (MCQ) electronic based examination. The examination which lasts for 3.5 hours would need candidates to achieve a 75% passing grade.

QUALIFYING EXAMINATION

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CRISIS COMMUNICATION MANAGER CC-400

Applicants who would like to apply for the CCCE certification needs to furnish BCM Institute with the CCCE certification application fees of SGD150.This can be paid via Paypal, AMEX, Cheque (drawn from a Singapore bank), Telegraphic Transfer, Bank Transfer or Cash.

Once BCM Institute Certification Department has ascertain that they have received the complete CCCE application form and processing fees, application would be sent to an independent review board that would assess the applicants’ eligiblilty for the certification applied for. The process may take about 4 – 8 weeks before an applicant is awarded the relevant certification.

APPLICATION PROCESSING FEES

APPLICATION PROCESS

CCCE applicants should have at least 3 years of Crisis Management (CM) or Business Continuity (BC) professional experience. They should be able to demonstrate this experience via an application form that would allow them to showcase at least 5 of the BCM BoK.The experience should be backed by 2 referees that should be the applicant’s colleagues (not subordinate), clients or superiors.Candidates who lack the pre requisite 3 years’ experience may opt to apply for a specialist certification (CCCS) or planner certification (CCCP).

RELEVANT EXPERIENCE

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YOUR INVEstMENt

CONTACT US

sales.sg@bcm-institute.org

www.bcm-institute.org

We are also available On :

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Course Code CC-400Duration 2.5 days (Inclusive of 3.5 hours examination) Course Duration: 2 days Exam Duration : 3.5 hours

Course Fee SGD 2,200

CRISIS COMMUNICATION MANAGER CC-400