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Cross-Border Cooperation for Investment Promotion
ABOUT PROJECT
In July 2012, the National Alliance for Local Economic Development (NALED),
in partnership with the Municipality of Gradiste, started the implementation of project
Cross-border cooperation for investment promotion (EU CBC IP)
Total project value on both sides of the border is594,608.31 EUR and the share of 505.417,06 EUR
is being funded by the European Union
PROJECT PARTNERS
The project, lasting for two years, is being implemented in cooperation with:
Office for International Cooperation (TINTL), Municipality of Gradiste, Municipality of Lovas, City of Ilok - Croatia
Municipality of Odzaci, Municipality of Kula - Serbia
PROJECT GOALS
The overall project goal is to improve the competitiveness and ensure sustainable economic growth of the border region.
The specific objectives:
Cross-border region will be positioned and recognized as investment friendly region on Europena market
and to increase local capacities for attracting and managing investmens
The project will encourage creation of investment-friendly environment and promotion of cooperation among Croatian and
Serbian companies and local governments in the border area
The project will contribute to the positioning and visibility of border region as business-friendly in the European market, which involves,
among other things, development of conditions for attracting investments and strengthening the capacities of local governments
to identify and promote the investment opportunities
EXPECTED RESULTS
Local capacities for attracting and managing investments increased
Set of investment attraction and managing tools developed according to needs of local communities and investors
Business and investment climate at the local level in the program region improved
TARGET GROUPS AND FINAL BENEFICIARIES
Target groups of the CBC IP Project are local self-governments in cross-border region (Vukovar-Srijem County, Croatia; West Backa District, Serbia) twenty trainess educated to attract and manage
investment in cross-border region, participating investors and local companies
Final beneficiaries of the CBC IP Project are public institutions related to investment, potential and existing investors in the cross-
border region, citizens and local community
PREVIOUS ACTIVITIES
Curriculum for educational program that includes workshops and practical work with mentors, to train persons on investment
attraction and management
Sets of three-day workshops:
Led data collection, maintainance, analysis and useBusiness planning and soft management skills
Investment promotion and investment management
FURTHER STEPS
In order to identify investment possibilities in the region, in cooperation with consulting house SEEDEV ltd from Belgrade, we
are working on developing of two sector studies (for Agricultural/Food processing sector and Chemical sector), and
two subsector studies for West-Backa District, Serbia. Six round tables will be organized in Odzaci and Kula to discuss about these
studies
Investment brochure describing investment possibilities in the CB region in 4 sectors identified through sector study
Regional investment strategy with action plan for the next three years will be prepared based on these sector studies. It will help municipalities to plan all activities in developing their investment
offers and ensure that municipalities are dealing with potential and existing investments in the best way possible
Development of database software in 4 languages (Eng, Ger Cro, Srb) that will be used by municipalities and investors
alike. It will contain data on workforce demographics, taxes and tax-based incentives, business costs, infrastructure etc.
English language course as a part of the educational programme for serbian trainees and seminars with exicting foreign investors as a
part of the Aftercare service will be organized
Visiting missions of foreign investors to Kula and Odzaci:
Organize two visits of potential investors and meetings with stakeholders and local decision makers in the area, visits to business
areas and investment locations in municipalities, as a part of proactive presentation of opportunities
Investment missions abroad: Milano, Vienna, Stuttgart
Organize three visits to foreign companies (potential foreign investors) and present municipal and regional investment potentials
to company’s leadership. Visit will be organized to preidentified companies who have done or plan to do business in the region and
might have interest to expand their investments
International trade fair: Hannover (Germany)
Contact potential investors and companies willing to expand in the area directly
