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Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation Center, SAP Personalize and Simplify the User Experience Public

Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

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Page 1: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé

Andreas Hauser, Global Head of Design and Co-Innovation Center, SAP

Personalize and Simplify the User Experience

Public

Page 2: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

2 © 2014 SAP AG or an SAP affiliate company. All rights reserved.

The world is changing Consumer user experience

is the new standard

Page 3: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 3 Public

Gain productivity

Increase user adoption

Decrease user errors

Save training costs

User Experience impacts Business Value

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

Page 4: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

4 © 2014 SAP AG or an SAP affiliate company. All rights reserved.

the SAP you know

Page 5: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 5 Public

Top use

scenarios

Core use

scenarios Specific customer value

use scenarios

SAP’s User Experience Strategy

Existing applications

RENEW ENABLE

Renovation Enablement tools (for example, SAP Screen

Personas software)

NEW

New applications

Usage/r

each

UX DESIGN SERVICES

SAP

Fiori

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

Page 6: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Nestlé Experience with SAP Fiori Apps and SAP Screen Personas

SAPPHIRE NOW

Orlando, June 3, 2014

Page 7: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

User Experience / Usability / Mobility The Nestlé Needs

Our Business Realities

• Geographically dispersed sales organization rarely in the office

• Large production/warehouse facilities increasingly supported by mobile and paperless back office

• Global organization with employees on the move supported by shared service centres

Opportunities

• Proliferation of affordable mobile devices

• The “app” concept universally accepted

• Our people are always connected

Challenges

• Complex interfaces requiring expensive support (for example, training)

• Security and compliance

04.06.2014 7

Page 8: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Usability

on traditional

devices

The Hype

04.06.2014 8

SAP transactions

Mobilizing

and usability

capabilities

SAP Fiori SAP Screen

Personas Custom

UI5 app

No fit?

Page 9: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

04.06.2014 9

Page 11: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Usability & Mobility by Design Our Positioning

04.06.2014 11

Page 12: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Usability & Mobility by Design Approach for success

Lighthouse project(s)

• Define standards and best practices for methodology and approach, design, development,

deployment, testing and support

• Define who should be involved. Which roles

• Define a governance strategy for further projects

Nestlé expectations, as a trailblazer, of SAP:

• More coherent and consistent approach

• Serious attention to the technical issues before we can industrialize

• Proactive collaboration in helping us industrialize the methods

04.06.2014 12

Page 13: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Current Status

SAP Fiori

Six apps live

• Approve Purchase Orders

• Approve Requisitions

• Approve Shopping Carts

• Approve Purchase Contracts

• Approve Leave Requests

• Create Leave Requests

SAP Screen Personas

Proof of concept done

• Simple testing demonstrated 43% time saving on 4 tasks

Pilot running on transactions Create and Modify Sales Orders

• Improve the design methodology and resolve technical and performance issues

04.06.2014 13

Page 14: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Our Experience

New ways of working: Design Thinking Phase is Key

• Understanding how the users use the information to optimize the screen flow

• Remove unnecessary information on the screen to avoid confusion

• Tools drive design thinking as focus is on usability optimization

04.06.2014 14

Page 15: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Our Experience

Learning from the first six SAP Fiori apps

• Define strategy for implementation waves (functional and technical alignment)

• Not much flexibility of out-of-the-box SAP Fiori apps

• Acceptance with the end-users: how to bring the message

Learning from SAP Screen Personas pilot

• Take one lighthouse project to tackle technical problems before rolling out

• Flavors allow to modify per market (maximum flexibility)

• Heavy transactions cannot perform SAP Screen Personas without configuration

• How to make a sustainable support with customized local screens?

• Define standards and design guidelines for consistency

04.06.2014 15

Page 16: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Going Forward

Stabilize technical challenges faced today

• Prerequisite to being able to industrialize use

Governance definition

• Ownership to manage successful use of technologies in the company.

• Train and support teams in new ways of working (build-in internal capability)

• SPOC in every business solution stream to be main contact.

• Keeps teams informed of latest SAP updates

• Definition of global/regional/local involvement in new technology: who is responsible for what?

Contribute to continuous improvement of SAP Fiori apps and SAP Screen Personas

04.06.2014 16

Page 17: Daphne van den Brule, Product Owner for SAP Fiori …...Daphne van den Brule, Product Owner for SAP Fiori and Personas at Nestlé Andreas Hauser, Global Head of Design and Co-Innovation

Learn more at experience.sap.com © 2013 SAP AG or an SAP affiliate company. All rights reserved.