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How do you aware of Surya ad systems?
Electronic
media
Print
media
Sales
personal
Word of
mouth
other Total
35 43 23 1 ! 12!
percenta"e 2#2 35#$ 1#2 15#$ ! 1!!
%u& 2#2 '5 $4#2 1!!
1.
INTERPRETATION:()ser*e the a)o*e ta)le ma+ority of respondents
are aware of suryaad systems throu"h print media and then followed
)y electronic media, sales personal, word of
mouth, others
2.
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-o you thin. that promotional strate"ies are important for
awareness of a product/or"ani0ation?
ery
mportant
mportant oderately
mportant
(f ittle
mportant
nimportant Total
22 43 1' 3' 3 12!
percenta"e 1$#4 35#$ 13#3 3! 2#5 1!!
%u& 1$#4 54#2 '6#5 6#5 1!!
INTERPRETATION: ()ser*e the a)o*e ta)lethin.that promotional
strate"ies are important
for awareness of a product/or"ani0ation# 22 persons say *ery
important, 43 persons say important, 1'
num)ers say moderately important,3' num)ers say of little
important,3 num)ers say unimportant#
a+ority people are sayin" important awareness of a
product/or"ani0ation#
3.
-o you a"ree promotion throu"h social networ.in" we)sites will
)e helpful?
Stron"ly 7"ree ndecided -isa"ree Stron"ly Total
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7"ree -isa"ree
4! 2 2' 1' 12!
percenta"e 33#3 24#2 21#6 13#3 6#5 1!!
%u& 33#3 56#5 6#2 2#5 1!!
INTERPRETATION:
8rom the a)o*e fi"ure, it was o)ser*ed that 4!nums of
respondents said stron"ly a"ree )y the
promotion throu"h social networ.in" we)sites,2 said a"ree and 2'
num)s said undecided,1' nums
said disa"ree, nums said stron"ly disa"ree#
7ccordin" to you, which promotional tools are more effecti*e for
surya adsystems?
7d*ertisin" -irect
ar.etin"
E*ent and
E9perience
Pu)lic
:elations
others Total
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3' 2' 23 2 ' 12!
percenta"e 3! 21#' 1#2 24#2 5 1!!
%u& 3! 51#' 6!#$ 5 1!!
4.
INTERPRETATION:
8rom the a)o*e fi"ure, ma+ority of the respondents says that
ad*ertisements performed )y surya
ad systems are ha*in" clear concept 3' nums said that yes it is
all the time, 2'nums say direct
mar.etin"#23 nums say e*ent and e9perience#2 nums say pu)lic
relations,' nums say others#
Which factor influenced you to "o with Surya ad systems pri*ate
limited?
;rand :eference
friends/relati*es
7d*ertisements ser*ices others Total
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1 5' 33 1! 2 12!
percenta"e 15#$ 4'#6 26#5 $#3 1#6
%u& 15#$ '2#5 ! $#3 1!!
5.
INTERPRETATION:
8rom the a)o*e fi"ure, it was o)ser*ed that 1 nums say )rand of
respondents said
ad*ertisements createinfluenced you to "o with Surya ad systems
of the )usiness, 5' nums said
reference and33 nums said ad*ertisements#1! nums say ser*ices#2
nums say others#
6.
7re you a)le to understand concept of the ad*ertisements
performed )y Surya ad systems?
7lways ery often Sometimes :arely
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8/12/2019 Data Raki 22
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1' 4 35 1' 4 12!
percenta"e 13#3 4!#$ 2#2 13#3 3#34 1!!
%u& 13#3 54#1' $3#3' '#'' 1!!
INTERPRETATION:
8rom the a)o*e fi"ure, t was o)ser*ed that 1' nums of
respondents said that concept of the
ad*ertisements made )y surya ad systems are appealin" always, 4
nums said *ery often, 35
nums said sometimes, 1'nums said rarely#4 nums said ne*er#
7.
7re you satisfied with the performance of Surya ad systems
pri*ate limited?
7lways ery often Sometimes :arely
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percenta"e 15#$ 43#4 31#6 $#3 !#$ 1!!
%u& 15#$ 5#2 !# #2 1!!
INTERPRETATION:
()ser*e the a)o*e ta)le satisfied with the performance of Surya
ad systems#
1 nums say always well#
52 nums say *ery often#
3$ nums say sometimes#
1! nums say rarely#
1 num say ne*er#
8.
What is your opinion a)out the ser*ices rendered )y Surya ad
systems =compared to other competitors>?
E9cellent 7)o*e
7*era"e
7*era"e ;elow
7*era"e
E9tremely
Poor
Total
13 45 35 2' 1 12!
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percenta"e 1!#$ 36#5 2#2 21#6 !#$ 1!!
%u& 1!#$ 4$#3 66#5 #2 1!!
INTERPRETATION:
8rom the a)o*e fi"ure, t was o)ser*ed that 45 nums of
respondents said that the ad*ertisements
made )y surya ad systems are a)o*e a*era"e, 35nums said a*era"e,
2' nums said )elow
a*era"e ,13 nums said e9cellent#1 num said e9tremely poor#
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9.
INTERPRETATION:
8rom the a)o*e fi"ure, it was o)ser*ed that 46nums of
respondents said "ood concept opinion
a)out the ad*ertisements )y the surya ada"ency,4! nums said
)arely accepta)le,1' nums said
*ery "ood,12 nums said poor #5 nums said *ery poor#
10.
What is your opinion a)out the ad*ertisements made )y Surya ad
systems?
ery @ood @ood ;arely7ccepta)le
Poor ery Poor Total
1' 46 4! 12 5 12!
percenta"e 13#3 3#2 33#3 1! 4#2 1!!
%u& 13#3 52#5 $5#5 5#$ 1!!
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INTERPRETATION:
8rom the a)o*e fi"ure, it was o)ser*ed that 56 nums of
respondents said there is creati*ity and
concept )ehind adplannin" )y the surya ada"ency, said
a"ree,36nums said undecided,11nums
said disa"ree#$ nums said stron"ly a"ree,6 nums said stron"ly
disa"ree#
-o you thin. that there is creati*ity and concept )ehind
adplannin" )y the Surya ada"ency?
Stron"ly
7"ree
7"ree ndecided -isa"ree Stron"ly
-isa"ree
Total
$ 56 36 11 6 12!
percenta"e '#6 46#5 3!#$ #2 5#$ 1!!
%u& '#6 54#2 $5 4#2 1!!
-o ad*ertisements created )y the or"ani0ation le*era"e the
o)+ecti*es of the )usiness?
ery @ood @ood ;arely
accepta)le
Poor ery Poor Total
1! 54 3' 1$ 2 12!
percenta"e $#3 45 3! 15 1#6 1!!
%u& $#3 53#3 $3#3 $#3 1!!
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11.
INTERPRETATION:
8rom the a)o*e fi"ure, 54 nums respondents say that
ad*ertisements created )y the or"ani0ation
le*era"e the o)+ecti*es of the )usinessare "ood, 3' nums said
)arely accepta)le , 1$ nums said poor
and1! nums said *ery "ood#2 nums said *ery poor#
12.
-o you feel that the Surya 7d 7"ency creates effecti*e )usiness
solutions )y ad*ertisements?
Stron"lydisa"ree -isa"ree
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INTERPRETATION:
8rom the a)o*e fi"ure, it was o)ser*ed that 54 nums of
respondents said there i s concept feel
that the Surya 7d 7"ency creates effecti*e )usiness solutions
said a"ree,26nums said neutral,16nums
saidstron"lydisa"ree#14 nums said stron"ly a"ree,$ nums said
disa"ree#
