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Challenges in Managing BCH Call Centers Chantal Gagné General Manager –Workforce Management Shared Services Bell Canada July 24th 2004 Day after Day… My Olympic Challenge

Day after Day… My Olympic Challenge

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Day after Day… My Olympic Challenge. Challenges in Managing BCH Call Centers Chantal Gagné General Manager –Workforce Management Shared Services Bell Canada July 24th 2004. Day after Day … My Olympic challenge. Work Volume Forecast - PowerPoint PPT Presentation

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Page 1: Day after Day… My Olympic Challenge

Challenges in Managing BCH Call Centers

Chantal GagnéGeneral Manager –Workforce Management

Shared Services

Bell Canada

July 24th 2004

Day after Day… My Olympic ChallengeDay after Day… My Olympic Challenge

Page 2: Day after Day… My Olympic Challenge

July 24th 2004 2

Work Volume Forecast

Performance against Industry Benchmark: Targets and Expectations

Optimal Workforce Management

Technology

Implicit Challenges

Day after Day … My Olympic challengeDay after Day … My Olympic challenge

Page 3: Day after Day… My Olympic Challenge

July 24th 2004 3

Work Volume ForecastWork Volume Forecast

Growth inherent to an evolving telecommunication industry

Impact of change in economic conditions

Impact of advertising: especially with the “Vision of One” messages

Impact of “self-serve” applications: WEB and IVR

Impact of more complex products

Productivity initiatives

Page 4: Day after Day… My Olympic Challenge

July 24th 2004 4

Performance against Industry Benchmark: Targets and Expectations

Performance against Industry Benchmark: Targets and Expectations

Benchmark corresponding to our reality

“Uniqueness” of each line of business

Defining exceed expectation

Page 5: Day after Day… My Olympic Challenge

July 24th 2004 5

Optimal Workforce ManagementOptimal Workforce Management

Blend Environment Inbound and Outbound calls

“Voice” contact and e- contact

Balance between training costs for “Mass” agents & implementation of smaller specialized queues

Schedules matching force to load while minimizing impact on employee work conditions (retention)

Ratio and working conditions of part time resources and forecasted needs for flexibility

Page 6: Day after Day… My Olympic Challenge

July 24th 2004 6

TechnologyTechnology

Quick evolution of products offered to Call Center managers

Evaluation of the quality of existing software (Scheduling and Call Routing systems)

Process improvement to support/optimize implementation of technology

Design a voice response system that reduces misdirected calls, increases “self-serve” options and satisfies customers

Page 7: Day after Day… My Olympic Challenge

July 24th 2004 7

Implicit challenges Implicit challenges

Need to quickly take action

Change management

Recruitment of specialized resources that can take up intellectual challenges in a fast-pace business environment

Page 8: Day after Day… My Olympic Challenge

July 24th 2004 8

Thank you!