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DECEMBER NEWSLETTER
Bon Air Artists Association
December, 2017
Volume 12, Issue 10
PRESIDENT’S MESSAGE
Deadline for January
BAAA Newsletter is
December15
Please email your
Information to:
or
Please note: If you have any information that must go out by email immediate-ly during the month, send it to my personal email ad-dress:
as
I do not check the Bon Air Artists email daily
BAAA’s Postal Address:
BAAA
PO Box 72932
Richmond, VA 23235
December Meeting
December 1, 2017
Crossroads Art Center
Holiday Luncheon
ANNUAL HOLIDAY LUNCHEON MEETING
I hope everyone has a splendid Thanksgiving and they follow it up with a won-
derful holiday season however you may celebrate. I want to let you know how much
we raised at the last meeting for the Huguenot Road Baptist Church Bike Fund. You
will be proud to know that we gave $570. I received an email from Donna Earley, the
church secretary, telling me the amount and she said that they were so grateful for
our generosity. The cost of bikes has made an alarming jump this year so our contri-
bution will make an enormous difference. Well done Bon Air !
As you probably know this is my last message as Bon Air President. I was
skeptical when I agreed to become president again in late 2014. Now I think it was
one of the best decisions I ever made. I have enjoyed having this job immensely, and I
think we as a club got some good work done. Thank you for supporting me and toler-
ating my sometimes—maybe more often than not—lame efforts at humor. It has
been my honor to serve you. I know you will be in good hands with our incoming Pres-
ident Dave Oxley. I want to thank all the people who worked with me over the last
three years. Your help was invaluable. The new board will be terrific, and I anticipate
that Bon Air Artists Association has a lot of good work to do in the future.
Jill Chafin
December 1st is our annual holiday luncheon meeting. It provides an oppor-
tunity to socialize with our many artist friends, to meet and greet new members, and
to enjoy some wonderful treats provided by our members. If you haven’t signed up to
attend, please consider doing so. Come with some yummy food to share and be pre-
pared at this special meeting to start the holiday seasons with friends and fellow
artists in a warm pleasant atmosphere. We will start with a brief meeting around
11:00, initiate our officers for 2018, enjoy a wonderful luncheon while socializing with
old and new friends. All you need to do to attend is bring a dish to share then relax
and enjoy the meeting. If you don’t know what to bring, call Lee Austin at 804-250-
0305 or Carol Cullinan at 804-755-7066 for suggestions as to what is still needed. In
addition, Jill has arranged for the exchange of art trading cards for those of you sub-
mitted cards. We do hope to see all of you there for an enjoyable afternoon of warm
comradery and yummy foods.
IN APPREICATION OF OUR RECENT BAAA BOARD
Just a brief note to thank those who have diligently served on the BAAA
Board for the past few years. You have provided us with opportunities to expand our
horizons, to learn from more experienced artists, and to provide us with opportunities
to show and sell our work. Your job has helped us grow in numbers and knowledge.
It has not been easy at times, but it has benefitted us personally and as an organiza-
tion. Thank you.
December, 2017 Page 2
OPPORTUNITIES
IMPRESSIONISTIC OIL PAINTING WORKSHOP BY Mark Hierholzer, awarded “Best Art Instructor for Adults” by Richmond
Magazine 2017. Proceeds benefit Art for the Journey Programs. Mondays from 1:30—4:00 pm at Independence Golf Club, 600
Founders Bridge Parkway, Midlothian, VA 12113. Cost of 6 week session is $240 supplies included. To register contact Mark at
mark@artforthejourney
UPTOWN GALLERY EXHIBIT “PASSION FOR PURPLE” will be held at the ELM Loft Exhibit from February—March, 2018.
The exhibit will be the next color in our series of judged color shows. Called “PASSION FOR PURPLE”, it will highlight all shades of
violet and is open to all Richmond area artists. The entry fee is $10 EACH for the first two pieces, and $5.00 EACH for up to three
additional pieces. Ribbons and awards will be given. What better color than purple to usher in the Spring? But whether you plan
to paint spring blooms or purple people eaters, bring your “purple’ paintings to Uptown Gallery between January 25—27. The
show goes up on January 31th, and the opening reception will be on February 2nd. For more information, talk to BAAA members
Pat Angevine or Kathy Miller.
ART SPEAKS ON THE BAY JURIED SHOW will be held on April 28—May 29, 2018. Opening receiption and awards will be
held April 29th at 4:00 pm. Total prizes will be $5000, including $1,500 for Best in Show. Entry deadline is March 1, 2018. Applica-
tion opens December 1, 2017. Check their website at artspeaksonthebay.com for more information and application.
100 x 100, A SHOW OF ART FOR $100 EACH, at the Bay school, june 15—28, 2018. Contact Saraya Cheney for details at
804-725-1278 or [email protected]
Sam Anderson of Enso Media Firm presented our program on how to market your art on social media. He stated that if
you’re not on social media, you’ll be out of business in two years! That got our attention very quickly! Social media provides multi-
ple platforms: Facebook, twitter, blogs, Youtube, podcasts, Instagram, etc. It’s free, and the audience
is eager for information. He recommended a focus on the human element of your art: tell your story
through videos, photos, and messages. Educate people on art, telling them what’s involved, sources
of materials and inspirations. Sell yourself first. The objective is to build multiple relationships and
familiarize people with you and your product. This will establish the value of your art; and sales will
follow.
Sam suggested that 2 minutes of content is the optimum. For Facebook set up a business
page for a more extensive reach; a personal page is limited to 5,000 friends. He recommended two
posts a day for Facebook, three a day for Instagram. He encouraged the use of hashtags on Insta-
gram—the maximum of 30 for every post. People are out there searching on hashtags and the more
you use, the easier it is for them to find you. Hashtags can be set up ahead of time and posted as a
comment on Instagram will hide them.
In response to a question on donating work, Sam said his firm does free work strategically
and requests coverage in response. He suggested when making a donation of art to always use the
best work.
Sam said not to overthink social media management—a smart cell phone is all you need.
However, his firm will handle it for you for a fee. In closing, Sam shared the services his firm offers
and the associated charges.
Cathy Tyler
RECAPE OF OUR NOVEMBER PROGRAM, “Using Social Media to Market Your Art”
Minutes of the
Bon Air Artists Association
November 3, 2017
December, 2017 Page 3
President Jill Chafin called the meeting to order at 9:30 a.m. at the Huguenot Road Baptist Church. Jill welcomed everyone; there were no visitors at this meeting.
Minutes: Cathy Tyler moved to approve the October meeting minutes, Renee Major seconded, and the minutes were approved by unanimous vote.
President’s Report:
• Jill announced there will be a special “meet and greet” meeting for invited new members and board members in the room across the hall after the BAAA meeting. It will last about an hour to describe and discuss the Bon Air Artists Association and its purpose and goals. Past new member meetings at Jill’s home and Sherwin Graphery’s were lovely, but many new mem-bers could not attend so this meeting will try to include recent new members and those new members who missed the intro-duction meetings.
• Jill reminded members to turn in their completed Art Trading Cards and sign the sheet with name and number of submitted cards; she still has cards for sale during the break: four for $1.00. Completed cards can be mailed to Jill so that she can or-ganize them before December 1. Do NOT bring them to the December meeting.
• Jill encouraged members to support the Huguenot Road Baptist Church with its fundraising effort spearheaded by the South Richmond Baptist Center Christmas Store to purchase bicycles for disadvantaged children. The bikes will be purchased from Walmart on Black Friday and families will be given the opportunity to “shop” at the Christmas Store on December 7 and 8. Jill will accept cash, and checks should be written out to Huguenot Road Baptist Church with the notation Annual Bike Fund. Bev Perdue mentioned that several program speakers did not accept the speaker fee allocated so there is unused money available. Bev made a motion that BAAA donate $150.00 to the Bike Fund and Jack Frable said there are adequate funds available. The motion passed by a unanimous vote and Jack made out the check and gave it to Jill.
• Next was voting on the new slate of officers. Jill asked each nominated officer to come and stand in the front when called:
President: Dave Oxley Fundraising Chair: Marti Franks
1st Vice President: Jill Chaffin Parliamentarian: Cathy Tyler
2nd Vice President: Frank Mercado Publicity Chair: Kathy Scott
Recording Secretary: Pat Angevine Historian: (still unfilled)
Corresponding Secretary: Jean Miller, Sara Richards Hospitality Chairs: Shavon Peacock, Lee Austin
Membership Chair: Trish Berry Directory: Kathy Miller
Treasurer: Jack Frable
Patrice Reese moved to accept the slate of officers, Bobbi Delgado seconded and the motion passed by unanimous vote.
• J’net Kaulfers will be doing critiques again starting in January and sign-up sheets are available.
Officers' Reports:
1st Vice-President-Programs: (Bev Perdue Jennings) Bev said that Sam Anderson, President of Enso Media Firm, would speak about promoting your art through social media.
2nd Vice-President-Exhibits: (Dave Oxley and Suzanne Jepson)
• Kathy Miller and Suzanne Jepson had a sale at the Virginia Eye Institute.
• The Capital One show needs to be delivered November 11th. Contact Susan Smith with the name of the artwork.
• Cedarfield will hang on January 4, 2018. Sally Guynn and Trish Berry are cochairs.
• Suzanne Jepson noted that the Treasurer from Independence said that any artist who hangs a painting there must complete a W-9 form and have it on file there. Forms are available and should be completed and given to Suzanne at the next Inde-pendence change out. In addition, Kathy Scott is making new title cards, adding that anyone wishing to purchase a painting should take card to the sports store.
• Vince Calabrese said that all slots for the Crossroads booth are filled. Anyone who wants to be placed on the wait list, should contact Vince or Sara Richards.
(continued on page 4)
Corresponding Secretary-Newsletter: (Jean Mille. Sara Richards) Anyone who does not receive the newsletter should let Jean
know as soon as possible.
Treasurer: (Jack Frable) Jack is looking into getting a new insurance provider. For October 2017, the month ended with total as-sets of $21,949.01. The full report is on file. It’s time for annual dues so make out checks for $35.00 and give to Jack. Checks should be mailed to Jack’s home address as listed in the 2017 directory. It was suggested to put Jack's correct address in the up-coming newsletter.
Membership: (Shirley Hinkson) There were four inquiries this month, with one new member: Susan Linder who works in water-color. Shirley spoke about the new member meeting being held today and thanked Jill and Sherwin for their hospitality for prior new member events. Jill, Sherwin, Nell, Dave, Suzanne and Shirley will discuss the various aspects of BAAA, e.g. history, member-ship, exhibiting, Artful Healing, participation and answering questions. As a reminder, Shirley read the names of new members who were asked to attend this new member meeting today. The twelve members who juried last meeting were all approved. Shirley read the names and their juried medium:
Artful Healing: (Marti Franks) All slots are filled. There are 15 invited artists for the Ballroom and 18 or 19 artists for the Quigg Room. There are four 3-D artists but there is a need for one more preferably in glass or another medium. Currently represented are jewelry, fiber art, pottery, and woodcarving. Marti asked members to let her know of any 3-D artists who might be interested. There is room for six 3-D artists in the hall. It should be another great show.
Parliamentarian: (Pat Angevine) No report.
Publicity: (Beverley Jane Gallini) No report.
Historian: (Cathy Tyler) Cathy brought the draft copy of the book on the history of the Bon Air Artists Association. Pat Angevine helped edit the book. The finished book should be ready in January and books can be ordered from Shutterfly. Cathy will check with Shutterfly to see if there would be a discount for a large number or orders for members interested in a copy. Pat Angevine recommended that Cathy be reimbursed for any expenses she paid on this project, and by unanimous vote, it was approved.
Hospitality: (Carol Cullinan and Lee Austin) Carol and Lee asked members to sign up to help set up and take down for the Christ-mas luncheon. Set up starts at 10:00 a.m. with lunch starting at 11:00 a.m. It will be held in Classroom 3 at Crossroads Art Center like last year. Today, thanks to Trish Berry, Carolyn Payne, Jane Priddy, Sally Guynn, Carol Cullinan and Lee Austin for bringing re-freshments.
Directory: (Kathy Miller) Kathy said the new directories would be ready in January. It is important to let Kathy know about any changes in address, phone etc. Bev Perdue asked if cell phone numbers could be included. Kathy said there is not enough room, but she will look into it. Adding another line would add cost and size; it is an issue that will be considered.
Social Director: (Bobbie Delgado) Jill welcomed Bobbie Delgado back after her battle with cancer. Bobbie was appreciative and said after five months of chemotherapy and radiation treatments she is cancer free! Great news!
Museum Representative: (Ronda Dandliker) Not present. Museum activities are listed in the newsletter.
Old Business: None
New Business:
Garry-Lou Upton is the Richmond Representative for the Virginia Watercolor Society so if members have anything they want in-cluded in the “Waterlog” publication, let her know. If there is something for the “Splashings” page in the Waterlogue, contact Jack Frable. The annual show in Winchester was excellent this year. Bev Perdue won Best in Show, Sue Stuller: 1st Place, and Linda LaVigne-Long won an Award of Distinction. Richmond will host the annual show in 2020 so volunteers will be needed. Garry-Lou will be looking for a venue, artists and forming a workshop. She sent out an email to everyone asking for volunteers so please respond to her. Winchester raised $17,000 for prize money and local banks, garden clubs, and other groups helped with the plan-ning and donations, which made it a wonderful show.
With no other discussion, the business meeting was adjourned.
Break: Refreshments were available
Program: Bev Perdue Jennings introduced Sam Anderson and his photographer partner Shane of their Enso Media Firm. Sam gave a very animated talk about his varied career and how it led him to being a consultant helping companies and individuals be-come more successful by using social media. He spoke of the importance of using social media everyday, having an updated web-site is good but not as effective as having a video of yourself with artwork on a blog, Facebook, Instagram and others. His compa-ny can present training seminars and work with individuals to help get started.
Respectfully submitted:
Barbara Newlin, Recording Secretary
December, 2017 Page 4
Please mark your calendars and save this information for reference.
Second VP and Exhibit Co-Chair: Dave Oxley 513-3112 and Suzanne Jepson 794-7646
CONTINUING EXHIBITS—Dates refer to the next time a change out will be made
Winchester Office Complex Friday, January 12 @ 10:00 am Address: 10800 Midlothian Turnpike
Chairpersons: Larry Robinson, 320-7734 Horst Arfert, 744-2553
Directions: Turn onto Koger Center Blvd. First right takes you into Winchester parking lot. All doors head to the Main hallways.
Prices can be displayed and sold pieces replaced. Coordinate with show chair.
Independence Golf Course Friday, December 8, 2017 @1:00 pm
Chairpersons: Kathy Scott, 378-8717 Suzanne Jepson, 794-7646
Address: 600 Founders Bridge Parkway, Midlothian
Commission is 25%, so price accordingly Pieces must be wired 2 inches from the top with tight wires. Price is displayed and
sold pieces can be replaced.
DISCRETE EXHIBITS
Capital One: Knolls 1 Gallery Take Down: Monday, February 5 2018@ 10:00
Chairperson: Susan Smith, 639-5563 Co-Chairperson: Lee Austin, 350-9305
Cedarfield Drop off: Friday, January 4, 2018 @ 9:30 am Take Down: Wednesday, February 14, 2018 @ 9:30 am
Chairperson: Trish Berry, 350 –1462
Address: 2300 Cedarfield Parkway
Exhibiting members may sign up for BAAA exhibits by adding their names to the sign-up sheet at the monthly meetings or by
calling the chairperson before the show begins. Space is limited at each venue, so please register early. If you need specific
directions to any venue, it is probably most productive to check Google Maps or MapQuest on the internet and print out direc-
tions.
EXHIBIT SCHEDULE
DECEMBER MEMBERSHIP REPORT
Susan Linders and Gay Plank are new members. A New Members Event was held after the November meeting.
Since this is my last month as Membership Chair, I want to thank everyone for their encouragement and assistance over the last
3 years. Since 2015 we have welcomed 63 new members and successfully juried 35 members. Thanks to all for choosing Bon Air
Artists.
Shirley Hinkson
BAAA ARTISTS ARE MAJOR PLAYERS AT UPTOWN GALLERY’S CURRENT SHOWS
BAAA connected artists are major players at Uptown Gallery in November and December. Kathy Miller and Patrice Reese are fea-
tured with watercolors of old-world European scenes and colorful abstracts of childhood innocence. The Abstract acrylic paintings
of Dave Northcott, are full of energy and verve. Artful Healing invited artist Jesi Pace-Berkeley fills the Frable Gallery with her
intense contemporary watercolors. Another Artful Healing invited artist Ron Holden helps fill your gift needs with his artistic and
practical turned wood vessels. In addition, Uptown artists are banding together in the Uptown Holiday Sale with discounted
works both framed and unframed.
Kathy Miller
Jean Miller
3518 Bohannon Dr.
Glen Allen, VA 23060
December, 2017
Volume 12, issue 10 Page 6
SUSAN STULLER: All media classes. Openings in Tuesday
afternoon class at Crossroads Art Center, 1:00—3:30. Cost is
$30 per class paid the first of the month with a one month
commitment. Call Susan at 379-1477 for more information.
CHRISTOPHER WYNN: Watercolor Classes: Contact Christo-
pher at [email protected] to find out more
about his schedule.
SARAH HOYLE; Beginning watercolor classes. Mondays. Call
804-320-7560
LORRAINE MEADE: Mosaic classes. Contact Lorraine At Lor-
raine@mosaiquecreations or 804-314-9862.
ANN MARIE VAUGHN: Oil painting class. Tuesdays and
Thursdays from 1:00 to 4:00, located in home studio. Call 784
-0824 or email: [email protected].
ELEANOR COX: Watercolor classes. If interested contact
Ellie at (804)320-1445 or Email: [email protected]
JILLIAN WARNER: Watercolor and Oil Classes. Tuesdays For
more information call Jullian @ 320-2727
GLORIA CALLAHAN: Colored Pencil Classes at her home studio.
Continuing Colored Pencil Classes : Weekly classes are ending
November 9th. Check my class page on my website: wwwgloria-
callahan.com for upcoming class offerings for 2018 or contact
her at 804-379-0016.
JEANNETTE (J-NET) KAULFERS: Mentoring Sessions 1/2 hour to
1 hour appointment. (804)794-8964. Talk with the founder
about your work and receive a variety of choices from her expe-
riences. No fee for BAAA members. Perspective members also
invited.
ART CLASSES
