DECISION MAKING0

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    Group Members

    Hafiz Syed maaz Agha

    Hafiz Syed Raheel Agha

    Mohammad Nabeel Khan

    Mohammad Umer Khan

    Mohsin Aslam Khan

    DECISION MAKING

    The Essence Of Manager's Job

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    Decision Making ProcessDecision Making Process

    A set of eight steps that include identifying a

    problem, selecting an alternative, and

    evaluating the decisions effectiveness

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    The Decision Making ProcessThe Decision Making Process

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    STEP 1:STEP 1: Identifying A Problem

    The decision making process begins with the existence of aPROBLEM or , more specifically, a discrepancy between an

    existing and a desired state of affairs.

    STEP 2:STEP 2: Identifying Decision Criteria

    Once a manager has identified a problem that needs attention, the

    decision criteria important to resolving the problem must beidentified.

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    STEP 3:STEP 3: ALLOCATING WEIGHTS TO THE CRITERIA

    The criteria identified in Step 2 arent equally important so the

    decision maker must weight the items in order to give them the

    correct priority in the decision.

    STEP 4:STEP 4: DEVELOPING ALTERNATIVES:

    The fourth step requires the decision maker to list the variable

    alternatives that could solve the problem. No attempt is made in

    this step to evaluate the alternatives, only to list them.

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    STEP 5:STEP 5: ANALYZING ALTERNANTIVES:

    Once the alternatives have been identified, the decision maker

    must critically analyze each one. After analyzing each criteriaor from this comparison of alternatives the strength &

    weaknesses of each alternative becomes evident.

    STEP 6:STEP 6: SELECTING AN ALTERNATIVE:SELECTING AN ALTERNATIVE:

    The sixth step is the important act of choosing the bestalternative from among those considered.

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    STEP 7:STEP 7: IMPLEMENTING THE ALTERNATIVE

    Although the choice process is completed in the previous step

    STEP 8:STEP 8: EVALUATING DECISION EFFECTIVENESSEVALUATING DECISION EFFECTIVENESS

    Appraising the outcome of the decision to see if the problem

    has been resolved . Did the alternative chosen andimplement accomplish the desired result.

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    Rational Decision Making:

    Decision-making behavior where choices are

    consistent and value-maximizing within specified

    constraint.Bounded Rationality:

    Decision-making behavior thats rational , but

    limited(bounded)by Individual ability to process

    information.

    Intuitive Decision Making:

    Making Decision on the basis of experience,

    feelings, and accumulated judgment.

    Making Decisions : Rationality ,Making Decisions : Rationality ,

    Bounded Rationality, and intuitionBounded Rationality, and intuition

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    Types Of Problems and DecisionsTypes Of Problems and Decisions

    Structured Problems and Programmed Decisions:

    Some problems are straight forward. The goals of decisions

    makers are clear, the problems is familiar and information about

    the problems is easily defined and complete.

    Unstructured problems and nonprogrammed Decisions:

    In this situation the problems are new or unusual for which the

    information is ambiguous or in complete.

    Integration: The difference between programmed and non programmed

    decisions backed by organization characteristics and hierarchy.

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    DecisionDecision--Making ConditionsMaking Conditions

    Managers within organizations make decisions and permeateseverything an organization does.

    Decisions are the means by which organizations turn ideas into

    action and can have a positive or a negative impact.

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    Decision-Making Conditions

    CertaintyA situation in which a

    manager can make an

    accurate decision because the

    outcome of every alternativechoice is known.

    RiskA situation in which the

    manager is able to estimate

    the likelihood (probability) of

    outcomes that result from the

    choice of particular

    alternatives.

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    UncertaintyUncertainty

    Limited information prevents estimation ofoutcome probabilities for alternatives

    associated with the problem and may force

    managers to rely on intuition, hunches, and

    gut feelings.

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    DecisionDecision--Making StylesMaking Styles

    y Dimensions ofDecision-Making Styles

    y Ways of thinking

    y Rational, orderly, and consistent

    y Intuitive, creative, and unique

    y Tolerance for ambiguity

    y Low tolerance: require consistency and order

    y High tolerance: multiple thoughts simultaneously

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    Decision-Making Biases and Errors

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    Overconfidence Bias

    When decision makers tend to think they know more than they

    do or hold unrealistically positive views of themselves and

    ones performance.

    Immediate Gratification Bias

    Decision makers who tend to want immediate rewards and that

    to avoid immediate costs. For these individuals decision

    choices that provide quick payoffs are more appealing thanthose in the future.

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    Anchoring Effect

    Fixating on initial information as a starting point and the once

    set fail to adequately adjust for subsequent information.

    Selective Perception Bias

    When decision makers Selectively organize and interpret

    events based on their biased perceptions they are using

    Selective Perception Bias

    Confirmation Bias

    Seeking out information that reaffirms past choices and

    discount information that contradicts past judgments exhibit theconfirmation bias.

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    Framing Bias

    When decision makers Select and highlight certain aspects

    of a situation while excluding others. By drawing

    attention to specific aspects of a situation and highlighting

    them while at the same time omitting other aspects

    Availability Bias

    When decision makers tend to remember events that are the

    most recent and vivid in their memory.

    It distorts their ability to recall events in an objective mannerand results in distorted judgments.

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    Representation Bias

    When decision makers assess the likelihood of an event basedon how closely it resembles other events or set of events.

    Managers exhibiting this bias draw analogies and see

    identical situations where dont exist

    Randomness Bias

    They do this because most decision makers have difficulty

    dealing with chance even though random events happen to

    everyone & there is nothing that can be done to predict them

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    Sunk Costs Errors

    Forgetting that current actions cannot influence past events andrelate only to future consequences.

    Self-Serving Bias

    Taking quick credit for successes and blaming outside factors forfailures.

    Hindsight Bias

    Is the tendency for decision makers to falsely believe that theywould have accurately predicted the outcome of an event once

    that outcome is actually known

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    Thank You!