Dell and HP Laptop

7/26/2019 Dell and HP Laptop

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A

Research Report

on

A Consumer perception of Dell and HP Laptop

A case of Bareilly City.

Submitted For the

Partial fulfillment of degree of master of Business Administration from

G.B. Technical University, Lucno!

20!2

Research super"isor#! $u%mitted %y# !

"r.Siddharth Shula Gyanesh Gu#ta

Asstt .Professor ,$.B.".%. $oll no.&''&()''&*

$u%mitted &o

Ra'shpal Bahadur (ana)ement *nstitute +Bareilly,


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*-D/

. *ntroduction

About +ell

About P

-onsumer #erce#tion of about P +ell

2. %1ecti"e of study

. Research (ethodolo)y

/ a0 $esearch -once#ts

/ b0 1#ted methodology

3. Data *nterpretation 4 Analysis

Analysis %nter#retation

5. 6indin)s

7. Limitations

8. $u))estions 4 Recommendations

9. Conclusion

9. Bibliography


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A%out Dell

Dell is an American multinationalcom#uter technology cor#oration based in & +ell

2ay, $ound $oc, Te3as, United States, that develo#s, sells and su##orts

com#uters and related #roducts and services. Bearing the name of its founder,

"ichael +ell, the com#any is one of the largest technological cor#orations in the

!orld, em#loying more than &'4,4'' #eo#le !orld!ide. +ell is listed at number 5&

in theFortune 500list. %t is the third largest P- maerin the !orld after P and

Lenovo. +ell has gro!n by both increasing its customer base and through

ac6uisitions since its ince#tion7 notable mergers and ac6uisitions including

Alien!are 89''(0 and Perot Systems 89''*0. As of 9''*, the com#any sold

#ersonal com#uters, servers, data storage devices, net!or s!itches, soft!are, and

com#uter#eri#herals. +ell also sells +T:s, cameras, #rinters, "P4 #layers and

other electronics built by other manufacturers. The com#any is !ell no!n for its

innovations in su##ly chain management and electronic commerce.Fortune

"aga;inelisted +ell as the si3th largest com#any in Te3as by total revenue. %t isthe second largest non/oil com#any in Te3as < behind ATT< and the largest

com#any in the Austin, Te3asarea.+ell traces its origins to &*=5, !hen "ichael

+ellcreatedPCs Limited!hile a student at the University of Te3as at Austin. The

dorm/room head6uartered com#any sold %B" P-/com#atiblecom#uters built from

stoc com#onents. +ell dro##ed out of school in order to focus full/time on his

fledgling business, after getting about >4'',''' in e3#ansion/ca#ital from his

family.%n &*=?, the com#any #roduced the first com#uter of its o!n design, the

@Turbo P-@, !hich sold for US>)*?.P-s Limited advertised its systems in national

com#uter maga;ines for sale directly to consumers and custom assembled each
http://en.wikipedia.org/wiki/Multinational_corporationhttp://en.wikipedia.org/wiki/Round_Rock,_Texashttp://en.wikipedia.org/wiki/Michael_Dellhttp://en.wikipedia.org/wiki/Fortune_500http://en.wikipedia.org/wiki/Market_share_of_leading_PC_vendorshttp://en.wikipedia.org/wiki/Mergers_and_acquisitionshttp://en.wikipedia.org/wiki/Alienwarehttp://en.wikipedia.org/wiki/Perot_Systemshttp://en.wikipedia.org/wiki/Server_(computing)http://en.wikipedia.org/wiki/Data_storage_devicehttp://en.wikipedia.org/wiki/Network_switchhttp://en.wikipedia.org/wiki/Computer_softwarehttp://en.wikipedia.org/wiki/Peripheralhttp://en.wikipedia.org/wiki/HDTVhttp://en.wikipedia.org/wiki/Supply_chain_managementhttp://en.wikipedia.org/wiki/Electronic_commercehttp://en.wikipedia.org/wiki/Fortune_Magazinehttp://en.wikipedia.org/wiki/Fortune_Magazinehttp://en.wikipedia.org/wiki/AT%26Thttp://en.wikipedia.org/wiki/Austin,_Texashttp://en.wikipedia.org/wiki/Michael_Dellhttp://en.wikipedia.org/wiki/Michael_Dellhttp://en.wikipedia.org/wiki/University_of_Texas_at_Austinhttp://en.wikipedia.org/wiki/IBM_PC_compatiblehttp://en.wikipedia.org/wiki/Round_Rock,_Texashttp://en.wikipedia.org/wiki/Michael_Dellhttp://en.wikipedia.org/wiki/Fortune_500http://en.wikipedia.org/wiki/Market_share_of_leading_PC_vendorshttp://en.wikipedia.org/wiki/Mergers_and_acquisitionshttp://en.wikipedia.org/wiki/Alienwarehttp://en.wikipedia.org/wiki/Perot_Systemshttp://en.wikipedia.org/wiki/Server_(computing)http://en.wikipedia.org/wiki/Data_storage_devicehttp://en.wikipedia.org/wiki/Network_switchhttp://en.wikipedia.org/wiki/Computer_softwarehttp://en.wikipedia.org/wiki/Peripheralhttp://en.wikipedia.org/wiki/HDTVhttp://en.wikipedia.org/wiki/Supply_chain_managementhttp://en.wikipedia.org/wiki/Electronic_commercehttp://en.wikipedia.org/wiki/Fortune_Magazinehttp://en.wikipedia.org/wiki/Fortune_Magazinehttp://en.wikipedia.org/wiki/AT%26Thttp://en.wikipedia.org/wiki/Austin,_Texashttp://en.wikipedia.org/wiki/Michael_Dellhttp://en.wikipedia.org/wiki/Michael_Dellhttp://en.wikipedia.org/wiki/University_of_Texas_at_Austinhttp://en.wikipedia.org/wiki/IBM_PC_compatiblehttp://en.wikipedia.org/wiki/Multinational_corporation


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ordered unit according to a selection of o#tions. The com#any grossedmore than

>)4 million in its first year of o#eration.

The com#any changed its name to @+ell -om#uter -or#oration@ in &*== and began

e3#anding globally. %n une &*==, +ells maret ca#itali;ation gre! by >4' million

to >=' million from its une 99 initial #ublic offeringof 4.? million shares at >=.?'

a share.C*D %n &**9,Fortune magazine included +ell -om#uter -or#oration in its

list of the !orlds ?''largest com#anies, maing "ichael +ell the youngest -E1

of a Fortune ?'' com#any ever.

:ro;th in


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+ell continues to run Alien!are as a se#arate entity, but still a !holly o!ned

subsidiary.

(issed e=pectations and return of founder

o!ever in 9''?, !hile earnings and sales gre!, sales gro!th slo!ed

considerable, and the com#any stoc lost 9?I of its value that year.The slo!ing

sales gro!th has been attributed the maturing P- maret, !hich constituted ((I of

+ells sales, and analysts suggested that +ell needed to mae inroads into non/P-

businesses segments such as storage, services and servers. +ells #rice advantage

!as tied to its ultra/lean manufacturing for desto# P-s, ho!ever this became less

im#ortant as the maret shifted to la#to#s, and as rivals such as e!lett/Pacard

and Acer made their P- o#erations more efficient. Throughout the entire P-

industry, declines in #rices along !ith commensurate increases in #erformance

meant that +ell had fe!er o##ortunities to u#sell to their customers 8a lucruative

strategy of encouring buyers to u#grade #rocessor or memory0, and as a result the

com#any !as selling a greater #ro#ortion of ine3#ensive P-s than before !hicheroded #rofit margins.There has also been a decline in consumers #urchasing P-s

through the 2eb or on the #hone, as increasing numbers !ere visiting consumer

electronics retail stores. As !ell, many analysts !ere looing to innovating

com#anies as the ne3t source of gro!th in the technology sector. +ells lo!

s#ending on $+ relative to its revenue 8com#ared to A##le %nc.0 !hich !ored

!ell in the commoditi;ed P- maret #revented it from maing inroads into more

lucrative segments such as "P4 #layers. +ells re#utation for #oor customer

service, !hich !as e3acerbated as it moved call centres offshore and as its gro!th

outstri##ed its technical su##ort infrastructure, came under increasing scrutiny on

the 2eb. There !as also criticism that it used faulty com#onents for its P-s.There
http://en.wikipedia.org/wiki/Apple_Inc.http://en.wikipedia.org/wiki/Apple_Inc.


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!as also a battery recall in August 9''(, as a result of a +ell la#to# catching fire

!hich caused much negative attention for the com#any, although later Sony!as

found to be res#onsible for the faulty batteries.

9''( mared the first year that +ells gro!th !as slo!er than the P- industry as a

!hole. By the fourth 6uarter of 9''(, +ell lost its title of the largest P-

manufacturer to rival e!lett Pacard !hich !as invigorated thans to a

restructuring initiated by their -E1 "ar urd. After four out of five 6uarterly

earnings re#orts !ere belo! e3#ectations, $ollins resigned in anuary 9'') and

founder "ichael +ell assumed the role of -E1 again. +ell announced a change

cam#aign called @+ell 9.',@ reducing headcount and diversifying the com#anys

#roduct offerings.

Recent plans and ac>uisitions

%n 9''(, +ell ac6uired Alien!are, a manufacturer of high/end P-s #o#ular

!ith gamers.

The com#any ac6uired E6ualLogic on anuary 9=, 9''=, to gain a foothold

in the iS-S% storage maret. Because +ell already had an efficient

manufacturing #rocess, integrating E6ualLogics #roducts into the com#any

drove manufacturing #rices do!n.

%n 9''*, +ell ac6uired Perot Systems, a technology services and outsourcingcom#any, mainly active in the health/sector, founded by former #residential

ho#eful . $oss Perot
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%n 9''*, +ell ac6uired Perot Systems, based in Plano, Te3as, in a re#orted

>4.* billion deal.C&*D Perot Systems #rovided +ell !ith a##lications

develo#ment, systems integration, and strategic consulting services throughits o#erations in the U.S. and &' other countries. %n addition, the ac6uisition

of Perot brought a variety of business #rocess outsourcing services,

including claims #rocessing and call center o#erations.

1n February &', 9'&', the com#any ac6uired HA-E et!orsa leader in

Systems "anagement A##liances. The terms of the deal !ere not disclosed.

1n August &(, 9'&', +ell announced #lans to ac6uire the data storage

com#any 4PA$.C99D1n Se#tember 9, e!lett/Pacardoffered >44 a share for

4PA$, !hich +ell declined to match.

1n ovember 9, 9'&', +ell ac6uired Soft!are/as/a/Service 8SaaS0

integration leader Boomi. Terms of the deal !ere not disclosed.

%n February 9'&& the ac6uisition of -om#ellent by +ell !as com#leted after

the initial announcement of +ells intention to buy the com#any !as

announced on &4 +ecember, 9'&'

1n Friday February 95, 9'&9 +ell ac6uired Bacu# and +isaster $ecovery

soft!are solution A##Assure Soft!are of $eston, :A. A##Assure delivered

&*5 #ercent revenue gro!th in 9'&& and over 4?''I gro!th in the #rior 4

years. A##Assure su##orts #hysical servers and :"!are, y#er/: and

JenServer. The deal re#resents the first ac6uisition since +ell formed its

soft!are division under former -A -E1 ohn S!ainson. +ell added that it

!ill ee# A##AssureKs 94' em#loyees and invest in the com#any.
http://en.wikipedia.org/wiki/Perot_Systemshttp://en.wikipedia.org/wiki/Plano,_Texashttp://en.wikipedia.org/wiki/Dell#cite_note-18http://en.wikipedia.org/wiki/KACE_Networkshttp://en.wikipedia.org/wiki/3PARhttp://en.wikipedia.org/wiki/Dell#cite_note-21http://en.wikipedia.org/wiki/Hewlett-Packardhttp://en.wikipedia.org/wiki/Perot_Systemshttp://en.wikipedia.org/wiki/Plano,_Texashttp://en.wikipedia.org/wiki/Dell#cite_note-18http://en.wikipedia.org/wiki/KACE_Networkshttp://en.wikipedia.org/wiki/3PARhttp://en.wikipedia.org/wiki/Dell#cite_note-21http://en.wikipedia.org/wiki/Hewlett-Packard


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+ell is head6uartered in $ound $oc, Te3as

%n "arch 9'&9, USA Today said that +ell agreed to buy Sonic2all, a

com#any !ith &4' #atents. Sonic2all !hich develo#s security #roducts, is a

net!or and data security #roviderC9?D.

1n 9 A#ril, 9'&9, +ell announced that it !ants to ac6uire 2yse, global

maret/leader for thin clientsystemsC9(D

1n 4 A#ril, 9'&9, +ell announced that it has ac6uired Clerity $olutions.

-lerity, a com#any offering services for a##lication 8re0hosting, !as formed

in &**5 and has it head6uarters in -hicago. At the time of the tae/over

a#ro3. )' #eo#le !ere !oring for the com#any

Dell facilities

+ells head6uarters is located in $ound $oc, Te3as. As of 9'&' the com#any

em#loys about &(,''' #eo#le in the facility, !hich has 9,&'',''' s6uare feet

89'',''' m90 of s#ace. As of &*** almost half of the general fund of the -ity of

$ound $oc originates from sales ta3es generated from the +ell head6uarters. +ell

#reviously had its head6uarters in the Arboretum com#le3 in northern Austin,
http://en.wikipedia.org/wiki/Round_Rock,_Texashttp://en.wikipedia.org/wiki/USA_Todayhttp://en.wikipedia.org/wiki/SonicWallhttp://en.wikipedia.org/wiki/Dell#cite_note-24http://en.wikipedia.org/wiki/Wysehttp://en.wikipedia.org/wiki/Thin_clienthttp://en.wikipedia.org/wiki/Dell#cite_note-25http://en.wikipedia.org/wiki/Round_Rock,_Texashttp://en.wikipedia.org/wiki/Austin,_Texashttp://en.wikipedia.org/wiki/Round_Rock,_Texashttp://en.wikipedia.org/wiki/USA_Todayhttp://en.wikipedia.org/wiki/SonicWallhttp://en.wikipedia.org/wiki/Dell#cite_note-24http://en.wikipedia.org/wiki/Wysehttp://en.wikipedia.org/wiki/Thin_clienthttp://en.wikipedia.org/wiki/Dell#cite_note-25http://en.wikipedia.org/wiki/Round_Rock,_Texashttp://en.wikipedia.org/wiki/Austin,_Texas


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Te3as. %n &*=* +ell occu#ied &9),''' s6uare feet 8&&,='' m90 in the Arboretum

com#le3. %n &**' +ell had &,9'' em#loyees in its head6uarters. %n &**4 +ell

submitted a document to $ound $oc officials, titled @+ell -om#uter -or#orate

ead6uarters, $ound $oc, Te3as, "ay &**4 Schematic +esign.@ +es#ite the

filing, during that year the com#any said that it !as not going to move its

head6uarters. %n &**5 +ell announced that it !as moving most of its em#loyees

out of the Arboretum, but that it !as going to continue to occu#y the to# floor of

the Arboretum and that the com#anys official head6uarters address !ould continue

to be the Arboretum.

The com#any s#onsors +ell +iamond, the home stadium of the $ound $oc

E3#ress, the AAA minor league baseball affiliate of the Te3as $angers maor

league baseball team.By &**( +ell !as moving its head6uarters to $ound $oc.

As of anuary &**( 4,?'' #eo#le still !ored at the current +ell head6uarters. 1ne

building of the $ound $oc head6uarters, $ound $oc 4, had s#ace for (,5''

em#loyees and !as scheduled to be com#leted in ovember &**(. %n &**= +ell
http://en.wikipedia.org/wiki/Austin,_Texashttp://en.wikipedia.org/wiki/Dell_Diamondhttp://en.wikipedia.org/wiki/Round_Rock_Expresshttp://en.wikipedia.org/wiki/Round_Rock_Expresshttp://en.wikipedia.org/wiki/Minor_league_baseballhttp://en.wikipedia.org/wiki/Texas_Rangers_(baseball)http://en.wikipedia.org/wiki/Austin,_Texashttp://en.wikipedia.org/wiki/Dell_Diamondhttp://en.wikipedia.org/wiki/Round_Rock_Expresshttp://en.wikipedia.org/wiki/Round_Rock_Expresshttp://en.wikipedia.org/wiki/Minor_league_baseballhttp://en.wikipedia.org/wiki/Texas_Rangers_(baseball)


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announced that it !as going to add t!o buildings to its $ound $oc com#le3,

adding &,('',''' s6uare feet 8&?',''' m90 of office s#ace to the com#le3.

$cope and %rands

+ells tagline ours is ere, as seen at their "all of Asiabranch in Pasay -ity,

Phili##inesThe cor#oration marets s#ecific brand names to different maret

segments.%ts BusinessM-or#orate class re#resent brands !here the com#any

advertising em#hasi;es long life/cycles, reliability, and serviceability. Such brands

includeN

1#tiPle38office desto# com#utersystems0

:ostro8officeMsmall business desto# and noteboosystems0

n Series8desto# and noteboo com#uters shi##ed !ith Linu3or Free+1S

installed0

Latitude8business/focused noteboos0
http://en.wikipedia.org/wiki/SM_Mall_of_Asiahttp://en.wikipedia.org/wiki/Pasay_Cityhttp://en.wikipedia.org/wiki/Market_segmenthttp://en.wikipedia.org/wiki/Market_segmenthttp://en.wikipedia.org/wiki/Technology_lifecyclehttp://en.wikipedia.org/wiki/Dell_OptiPlexhttp://en.wikipedia.org/wiki/Desktop_computerhttp://en.wikipedia.org/wiki/Dell_Vostrohttp://en.wikipedia.org/wiki/Laptophttp://en.wikipedia.org/wiki/Dell_n_Serieshttp://en.wikipedia.org/wiki/Linuxhttp://en.wikipedia.org/wiki/FreeDOShttp://en.wikipedia.org/wiki/Dell_Latitudehttp://en.wikipedia.org/wiki/SM_Mall_of_Asiahttp://en.wikipedia.org/wiki/Pasay_Cityhttp://en.wikipedia.org/wiki/Market_segmenthttp://en.wikipedia.org/wiki/Market_segmenthttp://en.wikipedia.org/wiki/Technology_lifecyclehttp://en.wikipedia.org/wiki/Dell_OptiPlexhttp://en.wikipedia.org/wiki/Desktop_computerhttp://en.wikipedia.org/wiki/Dell_Vostrohttp://en.wikipedia.org/wiki/Laptophttp://en.wikipedia.org/wiki/Dell_n_Serieshttp://en.wikipedia.org/wiki/Linuxhttp://en.wikipedia.org/wiki/FreeDOShttp://en.wikipedia.org/wiki/Dell_Latitude


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Precision8!orstationsystems and high/#erformance noteboos0,C?'D

Po!erEdge8business servers0

Po!er:ault8direct/attach and net!or/attached storage0

Po!er-onnect8net!or s!itches0

+ell -om#ellent8storage area net!ors0

E6ualLogic 8enter#rise class iS-S%SAs0

+ells ome 1fficeM-onsumer class em#hasi;es value, #erformance, and

e3#andability. These brands includeN

%ns#iron8budget desto# and noteboo com#uters0

Studio8mainstream desto# and la#to# com#uters0

JPS8high/end desto# and noteboo com#uters0

Studio JPS8high/end design/focus of JPS systems and e3treme multimedia

ca#ability0

Alien!are8high/#erformance gaming systems0

Adamo8high/end lu3ury la#to#0

+ell E"$8electronic medical records0
http://en.wikipedia.org/wiki/Dell_Precisionhttp://en.wikipedia.org/wiki/Computer_workstationhttp://en.wikipedia.org/wiki/Dell#cite_note-49http://en.wikipedia.org/wiki/Dell_PowerEdgehttp://en.wikipedia.org/wiki/Server_(computing)http://en.wikipedia.org/wiki/Dell_PowerVaulthttp://en.wikipedia.org/wiki/Network-attached_storagehttp://en.wikipedia.org/wiki/Dell_PowerConnecthttp://en.wikipedia.org/wiki/Network_switchhttp://en.wikipedia.org/wiki/Dell_Compellenthttp://en.wikipedia.org/wiki/Storage_area_networkhttp://en.wikipedia.org/wiki/ISCSIhttp://en.wikipedia.org/wiki/Storage_area_networkhttp://en.wikipedia.org/wiki/Dell_Inspironhttp://en.wikipedia.org/wiki/Dell_Studiohttp://en.wikipedia.org/wiki/Dell_XPShttp://en.wikipedia.org/wiki/Dell_Studio_XPShttp://en.wikipedia.org/wiki/Alienwarehttp://en.wikipedia.org/wiki/Dell_Adamohttp://content.dell.com/us/en/healthcare/healthcare-electronic-medical-records.aspxhttp://en.wikipedia.org/wiki/Dell_Precisionhttp://en.wikipedia.org/wiki/Computer_workstationhttp://en.wikipedia.org/wiki/Dell#cite_note-49http://en.wikipedia.org/wiki/Dell_PowerEdgehttp://en.wikipedia.org/wiki/Server_(computing)http://en.wikipedia.org/wiki/Dell_PowerVaulthttp://en.wikipedia.org/wiki/Network-attached_storagehttp://en.wikipedia.org/wiki/Dell_PowerConnecthttp://en.wikipedia.org/wiki/Network_switchhttp://en.wikipedia.org/wiki/Dell_Compellenthttp://en.wikipedia.org/wiki/Storage_area_networkhttp://en.wikipedia.org/wiki/ISCSIhttp://en.wikipedia.org/wiki/Storage_area_networkhttp://en.wikipedia.org/wiki/Dell_Inspironhttp://en.wikipedia.org/wiki/Dell_Studiohttp://en.wikipedia.org/wiki/Dell_XPShttp://en.wikipedia.org/wiki/Dell_Studio_XPShttp://en.wikipedia.org/wiki/Alienwarehttp://en.wikipedia.org/wiki/Dell_Adamohttp://content.dell.com/us/en/healthcare/healthcare-electronic-medical-records.aspx


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+ells Peri#herals class includes USB eydrives, L-+ televisions, and#rinters7

+ell monitors includes L-+ T:s, #lasma T:s and#roectors for +T: and

monitors. +ell UltraShar#is further a high/end brand of monitors.+ell service

and su##ort brands include the Dell Solution Station 8e3tended domestic

su##ort services, #reviously @+ell on -all@0, Dell Support Center 8e3tended

su##ort services abroad0,Dell Business Support8a commercial service/contract

that #rovides an industry/certified technician !ith a lo!er call/volume than in

normal 6ueues0,Dell Everdream Desktop Management8@Soft!are as a Service@

remote/desto# management0,C?&D and Your Te! Team 8a su##ort/6ueue

available to home users !ho #urchased their systems either through +ells

!ebsite or through +ell #hone/centers0.+iscontinued #roducts and brands

include A3im8P+A7 discontinued A#ril *, 9'')0, +imension8home and small

office desto# com#uters7 discontinued uly 9'')0, +ell +igital uebo38"P4

#layer7 discontinued August 9''(0, +ell Po!erA## 8a##lication/based servers0,

and +ell 1mni#le3 8desto# and to!er com#uters #reviously su##orted to run

server and desto# o#erating systems0.

Manufacturing

From its early beginnings, +ell o#erated as a #ioneer in the @configure to order@

a##roach to manufacturingOdelivering individual P-s configured to customer

s#ecifications. %n contrast, most P- manufacturers in those times delivered large

orders to intermediaries on a 6uarterly basis. To minimi;e the delay bet!een#urchase and delivery, +ell has a general #olicy of manufacturing its #roducts

close to its customers. This also allo!s for im#lementing a ust/in/time 8%T0

manufacturing a##roach, !hich minimi;es inventory costs. Lo! inventory is

another signature of the +ell business modelOa critical consideration in an
http://en.wikipedia.org/wiki/Keydrivehttp://en.wikipedia.org/wiki/Liquid_crystal_display_televisionhttp://en.wikipedia.org/wiki/Printer_(computing)http://en.wikipedia.org/wiki/Dell_monitorshttp://en.wikipedia.org/wiki/LCDhttp://en.wikipedia.org/wiki/Plasma_displayhttp://en.wikipedia.org/wiki/Video_projectorhttp://en.wikipedia.org/wiki/High_definition_televisionhttp://en.wikipedia.org/wiki/Computer_displayhttp://en.wikipedia.org/w/index.php?title=UltraSharp&action=edit&redlink=1http://en.wikipedia.org/wiki/Dell_monitorshttp://en.wikipedia.org/w/index.php?title=Dell_Solution_Station&action=edit&redlink=1http://en.wikipedia.org/wiki/Dell#cite_note-50http://en.wikipedia.org/wiki/Dell_Aximhttp://en.wikipedia.org/wiki/Personal_digital_assistanthttp://en.wikipedia.org/wiki/Dell_Dimensionhttp://en.wikipedia.org/wiki/Dell_Digital_Jukeboxhttp://en.wikipedia.org/wiki/Just-in-time_(business)http://en.wikipedia.org/wiki/Inventoryhttp://en.wikipedia.org/wiki/Keydrivehttp://en.wikipedia.org/wiki/Liquid_crystal_display_televisionhttp://en.wikipedia.org/wiki/Printer_(computing)http://en.wikipedia.org/wiki/Dell_monitorshttp://en.wikipedia.org/wiki/LCDhttp://en.wikipedia.org/wiki/Plasma_displayhttp://en.wikipedia.org/wiki/Video_projectorhttp://en.wikipedia.org/wiki/High_definition_televisionhttp://en.wikipedia.org/wiki/Computer_displayhttp://en.wikipedia.org/w/index.php?title=UltraSharp&action=edit&redlink=1http://en.wikipedia.org/wiki/Dell_monitorshttp://en.wikipedia.org/w/index.php?title=Dell_Solution_Station&action=edit&redlink=1http://en.wikipedia.org/wiki/Dell#cite_note-50http://en.wikipedia.org/wiki/Dell_Aximhttp://en.wikipedia.org/wiki/Personal_digital_assistanthttp://en.wikipedia.org/wiki/Dell_Dimensionhttp://en.wikipedia.org/wiki/Dell_Digital_Jukeboxhttp://en.wikipedia.org/wiki/Just-in-time_(business)http://en.wikipedia.org/wiki/Inventory


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industry !here com#onents de#reciate very ra#idly. +ells manufacturing #rocess

covers assembly, soft!are installation, functional testing 8including @burn/in@0, and

6uality control. Throughout most of the com#anys history, +ell manufactured

desto# machines in/house and contracted out manufacturing of base noteboos

for configuration in/house. o!ever, the com#anys a##roach has changed. The

9''( Annual $e#ort states @!e are continuing to e3#and our use of original design

manufacturing #artnershi#s and manufacturing outsourcing relationshi#s.@ T!e

"all Street #ournalre#orted in Se#tember, 9''= that @+ell has a##roached contract

com#uter manufacturers !ith offers to sell@ their #lants. Assembly of desto#

com#uters for the orth American maret formerly too #lace at +ell #lants in

Austin, Te3as8original location0 and Lebanon, Tennessee8o#ened in &***0, !hich

have been closed in 9''= and early 9''*, res#ectively. The #lant in 2inston/

Salem, orth -arolinareceived >9=' million US+ in incentives from the state and

o#ened in 9''?, but ceased o#erations in ovember 9'&', and +ells contract !ith

the state re6uires them to re#ay the incentives for failing to meet the conditions. C?)D

C?=D%t is e3#ected that most of the !or that used to tae #lace in +ells U.S. #lants

!ill be transferred to contract manufacturers in Asia and "e3ico, or some of +ells

o!n factories overseas. The "iami, Florida facility of its Alien!are subsidiary

remains in o#eration. +ell servers continue to be #roduced in Austin, Te3as.+ell

assembles com#uters for the E"EAmaret at Limericin the $e#ublic of %reland,

and em#loys about 5,?'' #eo#le in that country. +ell began manufacturing in

Limericin &**& and !ent on to become %relands largest e3#orter of goods and its

second/largest com#any and foreign investor. 1n anuary =, 9''*, +ell announced

that it !ould move all +ell manufacturing in Limeric to +ells ne! #lant in the

Polish city of QdR by anuary 9'&'. Euro#ean Unionofficials said they !ould
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investigate a ?9.)million aid #acage the Polish government used to attract +ell

a!ay from %reland. Euro#ean "anufacturing

Technical support

+ell routes technical su##ort 6ueries according to com#onent/ty#e and to the level

of su##ort #urchased

&. Basic su##ort #rovides business/hours tele#hone su##ort and ne3t business/

day on/site su##ortM $eturn/to/Base, or -ollect and $eturn Services 8based

on contracts #urchased at #oint of sale0

9. +ell ProSu##ort #rovides 953)34(? tele#hone and online su##ort, a

selection of 5 or (/hour onsite su##ort after tele#hone/based

troubleshooting, and a "ission -ritical o#tion !ith t!o/hour onsite su##ort,

for customers !ho choose the highest level of su##ort for their most critical

hard!are assets.

+ells -onsumer division offers 953) #hone based and online troubleshooting in

certain marets such as the United States and -anada. %n 9''= +ell redesigned

services/and/su##ort for businesses !ith @+ell ProSu##ort@, offering customers

more o#tions to ada#t services to fit their needs. $ather than tae a one/si;e/fits/all

a##roach, +ell allo!s various o#tions for its customers.

%n addition, the com#any #rovides #rotection services, advisory services,

multivendor hard!are su##ort, @ho!/to@ su##ort for soft!are a##lications,

collaborative su##ort !ith many third/#arty vendors, and online #arts and labor

dis#atching for customers !ho diagnose and troubleshoot their hard!are. +ell also


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#rovides +ell ProSu##ort customers access to a crisis/center to handle maor

outages, or #roblems caused by natural disasters.C()D

Organization

The board consists of nine directors. "ichael +ell, the founder of the com#any,

serves as chairman of the board and chief e3ecutive officer. 1ther board members

include +on -arty, 2illiam Gray, udy Le!ent, Hlaus Luft, Ale3 "andl, "ichael

A. "iles, and Sam unn. Shareholderselect the nine board members at meetings,and those board members !ho do not get a maority of votes must submit a

resignation to the board, !hich !ill subse6uently choose !hether or not to acce#t

the resignation. The board of directors usually sets u# five committees having

oversight over s#ecific matters. These committees include the Audit -ommittee,

!hich handles accounting issues, including auditing and re#orting7 the

-om#ensation -ommittee, !hich a##roves com#ensation for the -E1 and other

em#loyees of the com#any7 the Finance -ommittee, !hich handles financial

matters such as #ro#osed mergers and ac6uisitions7 the Governance and

ominating -ommittee, !hich handles various cor#orate matters 8including

nomination of the board07 and the Antitrust -om#liance -ommittee, !hich
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attem#ts to #revent com#any #ractices from violating antitrust la!s.+ay to day

o#erations of the com#any are run by the Global E3ecutive "anagement

-ommittee !hich sets strategic direction. +ell has regional senior vice/#residents

for countries other than the United States, including +avid "armonti for E"EA

and Ste#hen . Felice for AsiaMa#an. As of 9''), other officers included "artin

Garvin 8senior vice #resident for !orld!ide #rocurement0 and Susan E. Shesey

8vice #resident and -hief %nformation 1fficer0.

(ar'etin)

+ell advertisements have a##eared in several ty#es of media including television,

the %nternet, maga;ines, catalogsand ne!s#a#ers. Some of +ell %ncs mareting

strategies include lo!ering #rices at all times of the year, offering free bonus

#roducts 8such as +ell #rinters0, and offering free shi##ing in order to encourage

more sales and to stave off com#etitors. %n 9''(, +ell cut its #ricesin an effort to

maintain its &*.9I maret share. o!ever, this also cut #rofit/margins by more

than half, from =.) to 5.4 #ercent. To maintain its lo! #rices, +ell continues toacce#t most #urchases of its #roducts via the %nternet and through the tele#hone

net!or, and to move its customer/care division to %ndia and El Salvador.A

#o#ular United States television and #rint ad cam#aign in the early 9'''s featured

the actor Ben -urtis#laying the #art of @Steven@, a lightly mischievous blond/

haired youth !ho came to the assistance of bereft com#uter #urchasers. Each

television advertisement usually ended !ith Stevens catch/#hraseN @+ude, youre

gettin a +ell@A subse6uent advertising cam#aign featured interns at +ell

head6uarters 8!ith -urtis character a##earing in a small cameo at the end of one

of the first commercials in this #articular cam#aign0.A +ell advertising cam#aign

for the JPS line of gaming com#uters featured in #rint in the Se#tember 9''(
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issue of "ired. %t used as a taglinethe common term in %nternet and gamerslangN

@FT2@, meaning @For The 2in@. o!ever, +ell %nc. soon dro##ed the cam#aign.%n

the first/#erson shootergame F.E.A.$. E3traction Point, several com#uters visible

on dess !ithin the game have recogni;able +ell JPS model characteristics,

sometimes even including the +ell logo on the monitors.%n 9''), +ell s!itched

advertising agencies in the US from BB+1 to 2oring "other"edia. %n uly

9''), +ell released ne! advertising created by 2oring "other to su##ort the

%ns#iron and JPS lines. The ads featured music from the Flaming Li#sand +evo

!ho re/formed es#ecially to record the song in the ad @2or it 1ut@. Also in 9''),

+ell began using the slogan @ours is here@ to say that it customi;es com#uters to

fit customers re6uirements.

Dell partner program

%n late 9''), +ell %nc. announced that it #lanned to e3#and its #rogram to value/

added resellers8:A$s0, giving it the official name of @+ell Partner +irect@ and a

ne! 2ebsite.

Criticisms of marketing of laptop security

%n 9''=, +ell received #ress coverage over its claim of having the !orlds most

secure la#to#s, s#ecifically, its Latitude +(4' and Latitude +=4'. At Lenovos

re6uest, the 8U.S.0 ational Advertising +ivision 8A+0 evaluated the claim, and

re#orted that +ell did not have enough evidence to su##ort it.

Retail

+ell first o#ened their retail stores in %ndia.
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United States

%n the early &**'s, +ell sold its #roducts through Best Buy, -ostcoand Sams -lub

stores in the United States. +ell sto##ed this #ractice in &**5, citing lo! #rofit/

margins on the business. %n 9''4, +ell briefly sold #roducts in Searsstores in the

U.S. %n 9''), +ell started shi##ing its #roducts to maor retailers in the U.S. once

again, starting !ith Sams -lub and 2al/"art. Sta#les, the largest office/su##ly

retailer in the U.S., and Best Buy, the largest electronics retailer in the U.S.,

became +ell retail #artners later that same year.

Kiosks

Starting in 9''9, +ell o#ened ioslocations in sho##ing malls across the United

States in order to give #ersonal service to customers !ho #referred this method of

sho##ing to using the %nternet or the tele#hone/system. +es#ite the added e3#ense,

#rices at the ioss match or beat #rices available through other retail channels.

Starting in 9''?, +ell e3#anded ioslocations to include sho##ing malls acrossAustralia, -anada, Singa#oreand ong Hong.1n anuary 4', 9''=, +ell shut

do!n all &5' ioss in the U.S. due to e3#ansion into retail stores. By une 4,

9'&', +ell had also shut do!n all of its mall ioss in Australia.

Stores

%n 9''(, +ell %nc. o#ened one full store, 4,'''/s6uare/foot 89=' m90 in area, at

orthPar -enterin +allas, Te3as. %t o#erates the retail outlet seven days a !ee to

dis#lay about 4( models, including P-s and televisions. As at the ioss,

customers can only see demonstration/com#uters and #lace orders through agents.

+ell then delivers #urchased items ust as if the customer had #laced the order by
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#hone or over the %nternet.%n addition to sho!casing #roducts, the stores also

su##ort on/site !arranties and non/!arranty service 8@+ell Solution Station@0.

Services offered include re#airing com#uter video/cards and removing s#y!are

from hard drives.1n February &5, 9''=, +ell closed the Service -enter in its

+allas orthPar store and laid off all the technical staff there.

Competition

+ells maor com#etitors include e!lett/Pacard8P0, Acer, Toshiba, Gate!ay,

Sony, Asus, Lenovo, %B", "S%, Samsung, A##leand Sun "icrosystems. +ell and

its subsidiary, Alien!are, com#ete in the enthusiast maret against A:A+irect,

Falcon orth!est, :oodooP-8a subsidiary of P0, and other manufacturers. %n the

second 6uarter of 9''(, +ell had bet!een &=I and &*I share of the !orld!ide

#ersonal com#uter maret, com#ared to P !ith roughly &?I.%n late 9''(, +ell

lost its lead in the P-/business to e!lett/Pacard. Both Gartner and %+-

estimated that in the third 6uarter of 9''(, P shi##ed more units!orld!ide than

+ell did. +ells 4.(I gro!th #aled in com#arison to Ps &?I gro!th during thesame #eriod. The #roblem got !orse in the fourth 6uarter, !hen Gartner estimated

that +ell P- shi#ments declined =.*I 8versus Ps 94.*I gro!th0. As a result, at

the end of 9''( +ells overall P- maret/share stood at &4.*I 8versus Ps

&).5I0.%+- re#orted that +ell lost more server maret share than any of the to#

four com#etitors in that arena. %+-s 5 9''( estimates sho! +ells share of the

server maret at =.&I, do!n from *.?I in the #revious year. This re#resents a

=.=I loss year/over/year, #rimarily to com#etitors E"-and %B".

%n 9'&&, The Brand Trust $e#ort, %ndia study revealed that +ell is raned as the

9)th most trusted brand as com#ared to Samsung !hich stood at ?th and P !hich

raned 94
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Partnership ;ith (C

The +ellME"- brand a##lies solely to #roducts that result from +ells #artnershi#

!ith E"- -or#oration. %n some cases +ell and E"- ointly design such #roducts7

other cases involve E"- #roducts for !hich +ell !ill #rovide su##ort O

generally midrange storage systems, such as fibre channeland iS-S%storage areanet!ors. The relationshi# also #romotes and sells 1E" versions of bacu#,

recovery, re#lication and archiving soft!are. 1n +ecember *, 9''=, +ell and E"-

announced the multi/year e3tension, through 9'&4, of their strategic #artnershi#

that began in 9''&. %n addition, +ell #lans to e3#and its #roduct line/u# by adding

the E"- -elerraJ5 storage system to the #ortfolio of +ellME"- family of

net!ored storage systems, as !ell as #artnering on a ne! line of de/du#lication

#roducts as #art of its Tier+is family of data/storage devices. 1n 1ctober &),

9'&&, +ell announced officially discontinued reselling all E"- storage #roducts,

this #ut end to &' years of Partnershi#.

Environmental record

+ell committed to reduce greenhouse gas emissions from its global activities by

5'I by 9'&?, !ith 9''= fiscal year as the baseline year. %t is listed in Green#eaceKs

Guide to Greener Electronics that scores leading electronics manufacturers

according to their #olicies on sustainability, climate and energy and ho! green

their #roducts are. %n ovember 9'&&, +ell raned 9nd out of &? listed electronics
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maers 8increasing its score to ?.& from 5.*, !hich it gained in the #revious

raning from 1ctober 9'&'0. +ell !as the first com#any to #ublicly state a

timeline for the elimination of to3ic #olyvinyl chloride 8P:-0 and brominated

flame retardants 8BF$s0, !hich it #lanned to #hase out by the end of 9''*. %t

revised this commitment and no! aims to remove these to3ics by the end of 9'&&

but only in its com#uting #roducts. %n "arch 9'&', Green#eace activists #rotested

at +ell offices in Bangalore, Amsterdam and -o#enhagen calling for +ellKs

founder and -E1 "ichael +ell to Vdro# the to3icsK and claiming that +ellKs

as#iration to be Vthe greenest technology com#any on the #lanetK!as Vhy#ocriticalK.

C=?D+ell has launched its first #roducts com#letely free of P:- and BF$s !ith the

G/Series monitors 8G99&' and G95&'0 in 9''*.

:reen initiati"es

+ell became the first com#any in the information technology industryto establish

a #roduct/recyclinggoal 8in 9''50 and com#leted the im#lementation of its global

consumer recycling/#rogram in 9''(. 1n February (, 9''), the ational $ecycling-oalition a!arded +ell its @$ecycling 2ors@ a!ard for efforts to #romote

#roducer res#onsibility. 1n uly &*, 9''), +ell announced that it had e3ceeded

targets in !oring to achieve a multi/year goal of recovering 9)? million #ounds of

com#uter e6ui#ment by 9''*. The com#any re#orted the recovery of )= million

#ounds 8nearly 5',''' tons0 of %T e6ui#ment from customers in 9''(, a *4/#ercent

increase over 9''?7 and &9.5I of the e6ui#ment +ell sold seven years earlier. 1n

une ?, 9'') +ell set a goal of becoming the greenest technology com#any on

Earth for the long term. The com#any launched a ;ero/carbon initiative that

includesN

&. reducing +ells carbon intensityby &? #ercent by 9'&9
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9. re6uiring #rimary su##liers to re#ort carbon emissions data during 6uarterly

business revie!s

4. #artnering !ith customers to build the @greenest P- on the #lanet@

5. E3#anding the com#anys carbon/offsetting #rogram, @Plant a Tree for me@.

The com#any introduced the term @The $e/Generation@ during a round table in

London commemorating 9'') 2orld Environment +ay. @The $e/Generation@

refers to #eo#le of all ages throughout the !orld !ho !ant to @mae a difference@

in im#roving the !orlds environment. +ell also taled about #lans to tae the lead

in setting an environmental standard for the @technology industry@ and maintaining

that leadershi#in the future.

+ell re#orts its environmental #erformance in an annual -or#orate Social

$es#onsibility 8-S$0 $e#ort that follo!s the Global $e#orting %nitiative 8G$%0

#rotocol. +ells 9''= -S$ re#ort raned as @A##lication Level B@ as @checed by

G$%@.The com#any aims to reduce its e3ternal environmental im#act through

energy/efficient evolution of #roducts, and also reduce its direct o#erational im#act

through energy/efficiency #rogrammers. %nternal energy/efficiency #rogrammers

re#ortedly save the com#any more than >4 million annually in energy/cost savings.

C*9D The largest com#onent of the com#anys internal energy/efficiency savings

comes through P- #o!er managementN
http://en.wikipedia.org/wiki/The_Re-Generationhttp://en.wikipedia.org/wiki/Round_tablehttp://en.wikipedia.org/wiki/World_Environment_Dayhttp://en.wikipedia.org/w/index.php?title=Technology_industry&action=edit&redlink=1http://en.wikipedia.org/wiki/Leadershiphttp://en.wikipedia.org/wiki/Corporate_Social_Responsibilityhttp://en.wikipedia.org/wiki/Corporate_Social_Responsibilityhttp://en.wikipedia.org/wiki/Global_Reporting_Initiativehttp://en.wikipedia.org/wiki/Dell#cite_note-91http://en.wikipedia.org/wiki/PC_power_managementhttp://en.wikipedia.org/wiki/The_Re-Generationhttp://en.wikipedia.org/wiki/Round_tablehttp://en.wikipedia.org/wiki/World_Environment_Dayhttp://en.wikipedia.org/w/index.php?title=Technology_industry&action=edit&redlink=1http://en.wikipedia.org/wiki/Leadershiphttp://en.wikipedia.org/wiki/Corporate_Social_Responsibilityhttp://en.wikipedia.org/wiki/Corporate_Social_Responsibilityhttp://en.wikipedia.org/wiki/Global_Reporting_Initiativehttp://en.wikipedia.org/wiki/Dell#cite_note-91http://en.wikipedia.org/wiki/PC_power_management


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HP+He;lett!Pac'ard,

He;lett!Pac'ard Company or HP is an American multinational information

technology cor#oration head6uartered in Palo Alto, -alifornia, United States that

#rovides #roducts, technologies, soft!are, solutions and services to consumers,

small/ and medium/si;ed businesses 8S"Bs0 and large enter#rises, including

customers in the government, health and education sectors.The com#any !as

founded in a one/car garagein Palo Alto by 2illiam 8Bill0 $edington e!lettand

+ave Pacard. P is the !orlds leading P- manufacturer. %t s#eciali;es in

develo#ing and manufacturing com#uting, data storage, and net!oring hard!are,

designing soft!are and delivering services. "aor #roduct lines include #ersonal

com#uting devices, enter#rise, and industry standard servers, related storagedevices, net!oring #roducts, soft!are and a diverse range of #rinters, and other

imaging #roducts. P marets its #roducts to households, small/ to medium/si;ed

businesses and enter#rises directly as !ell as via online distribution, consumer/

electronics and office/su##ly retailers, soft!are #artners and maor technology

vendors. P also has strong services and consulting business around its #roducts

and #artner #roducts."aor com#any events have included the s#in/offof #art of

its business as Agilent Technologiesin &***, its merger!ith -om#a6in 9''9, and

the ac6uisition of E+Sin 9''=, !hich led to combined revenues of >&&=.5 billion

in 9''= and a Fortune ?''raning of * in 9''*. %n ovember 9''*, P announced

the ac6uisition of 4-om, !ith the deal closing on A#ril &9, 9'&'. 1n A#ril 9=,
http://en.wikipedia.org/wiki/Multinational_corporationhttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/HP_Garagehttp://en.wikipedia.org/wiki/William_Redington_Hewletthttp://en.wikipedia.org/wiki/David_Packardhttp://en.wikipedia.org/wiki/Market_share_of_leading_PC_vendorshttp://en.wikipedia.org/wiki/Corporate_spin-offhttp://en.wikipedia.org/wiki/Agilent_Technologieshttp://en.wikipedia.org/wiki/Mergerhttp://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/Electronic_Data_Systemshttp://en.wikipedia.org/wiki/Fortune_500http://en.wikipedia.org/wiki/3Comhttp://en.wikipedia.org/wiki/Multinational_corporationhttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/HP_Garagehttp://en.wikipedia.org/wiki/William_Redington_Hewletthttp://en.wikipedia.org/wiki/David_Packardhttp://en.wikipedia.org/wiki/Market_share_of_leading_PC_vendorshttp://en.wikipedia.org/wiki/Corporate_spin-offhttp://en.wikipedia.org/wiki/Agilent_Technologieshttp://en.wikipedia.org/wiki/Mergerhttp://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/Electronic_Data_Systemshttp://en.wikipedia.org/wiki/Fortune_500http://en.wikipedia.org/wiki/3Com


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9'&', P announced the buyout of Palmfor >&.9 billion. 1n Se#tember 9, 9'&',

P !on itsbidding !ar for 4PA$!ith a >44 a share offer 8>9.') billion0 !hich

+elldeclined to match. e!lett/Pacard is not affiliated !ith Pacard"otor -ar

-or#oration, founded by ames 2ard Pacardand 2illiam +oud Pacard, or !ith

Pacard Bell.

6oundin)

Bill e!lett and +ave Pacardgraduated !ith degrees in electrical engineering

from Stanford Universityin &*4?. The com#any originated in a garagein nearby

Palo Altoduring a fello!shi# they had !ith a #ast #rofessor, Frederic TermanatStanford during the Great +e#ression. Terman !as considered a mentor to them in

forming e!lett/Pacard. %n &*4*, Pacard and e!lett established e!lett/

Pacard 8P0 in Pacards garage !ith an initial ca#ital investment of US>?4=.

e!lett and Pacard tossed a coin to decide !hether the com#any they founded

!ould be called e!lett/Pacard or Pacard/e!lett Pacard !on the coin toss

but named their manufacturing enter#rise the @e!lett/Pacard -om#any@. P

incor#orated on August &=, &*5), and !ent #ublic on ovember (, &*?).1f the

many #roects they !ored on, their very first financially successful #roduct !as a

#recision audio oscillator, the "odel P9''A. Their innovation !as the use of a

small incandescent light bulb8no!n as a @#ilot light@0 as a tem#erature de#endent

resistor in a critical #ortion of the circuit, the negative feedbac loo# !hich

stabili;ed the am#litude of the out#ut sinusoidal !aveform. This allo!ed them to

sell the "odel 9''A for >?5.5' !hen com#etitors !ere selling less stable

oscillators for over >9''. The "odel 9'' series of generators continued until at

least &*)9 as the 9''AB, still tube/based but im#roved in design through the years.
http://en.wikipedia.org/wiki/Palm_Inchttp://en.wikipedia.org/wiki/Bid_pricehttp://en.wikipedia.org/wiki/3PARhttp://en.wikipedia.org/wiki/Dellhttp://en.wikipedia.org/wiki/Packardhttp://en.wikipedia.org/wiki/James_Ward_Packardhttp://en.wikipedia.org/wiki/Packard_Bellhttp://en.wikipedia.org/wiki/William_Reddington_Hewletthttp://en.wikipedia.org/wiki/David_Packardhttp://en.wikipedia.org/wiki/Electrical_engineeringhttp://en.wikipedia.org/wiki/Stanford_Universityhttp://en.wikipedia.org/wiki/HP_Garagehttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Frederick_Termanhttp://en.wikipedia.org/wiki/Great_Depressionhttp://en.wikipedia.org/wiki/Electronic_oscillatorhttp://en.wikipedia.org/wiki/HP200Ahttp://en.wikipedia.org/wiki/Light_bulbhttp://en.wikipedia.org/wiki/Resistorhttp://en.wikipedia.org/wiki/Palm_Inchttp://en.wikipedia.org/wiki/Bid_pricehttp://en.wikipedia.org/wiki/3PARhttp://en.wikipedia.org/wiki/Dellhttp://en.wikipedia.org/wiki/Packardhttp://en.wikipedia.org/wiki/James_Ward_Packardhttp://en.wikipedia.org/wiki/Packard_Bellhttp://en.wikipedia.org/wiki/William_Reddington_Hewletthttp://en.wikipedia.org/wiki/David_Packardhttp://en.wikipedia.org/wiki/Electrical_engineeringhttp://en.wikipedia.org/wiki/Stanford_Universityhttp://en.wikipedia.org/wiki/HP_Garagehttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Frederick_Termanhttp://en.wikipedia.org/wiki/Great_Depressionhttp://en.wikipedia.org/wiki/Electronic_oscillatorhttp://en.wikipedia.org/wiki/HP200Ahttp://en.wikipedia.org/wiki/Light_bulbhttp://en.wikipedia.org/wiki/Resistor


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1ne of the com#anys earliest customers !as 2alt +isney Productions, !hich

bought eight "odel 9''B oscillators 8at >)&.?' each0 for use in certifying the

Fantasoundsurround soundsystems installed in theaters for the movieFantasia.

arly years

1riginal &*?5 e!lett/Pacard trademar

The com#any !as originally rather unfocused, !oring on a !ide range of

electronic #roducts for industry and even agriculture.From the &*5's until !ell into

the &**'s the com#any concentrated on maing electronic test e6ui#mentN signal

generators, voltmeters, oscillosco#es, fre6uency counters, thermometers, time

standards, !ave analy;ers, and many other instruments. A distinguishing feature

!as #ushing the limits of measurement range and accuracy7 many P instruments

!ere more sensitive, accurate, and #recise than other com#arable

e6ui#ment.Follo!ing the #attern set by the com#anys first #roduct, the 9''A, test

instruments !ere labelled !ith three to five digits follo!ed by the letter @A@.
http://en.wikipedia.org/wiki/The_Walt_Disney_Companyhttp://en.wikipedia.org/wiki/Fantasoundhttp://en.wikipedia.org/wiki/Surround_soundhttp://en.wikipedia.org/wiki/Fantasia_(film)http://en.wikipedia.org/wiki/Signal_generatorhttp://en.wikipedia.org/wiki/Signal_generatorhttp://en.wikipedia.org/wiki/Voltmeterhttp://en.wikipedia.org/wiki/Oscilloscopehttp://en.wikipedia.org/wiki/Frequency_counterhttp://en.wikipedia.org/wiki/Thermometerhttp://en.wikipedia.org/wiki/Time_standardhttp://en.wikipedia.org/wiki/Time_standardhttp://en.wikipedia.org/wiki/The_Walt_Disney_Companyhttp://en.wikipedia.org/wiki/Fantasoundhttp://en.wikipedia.org/wiki/Surround_soundhttp://en.wikipedia.org/wiki/Fantasia_(film)http://en.wikipedia.org/wiki/Signal_generatorhttp://en.wikipedia.org/wiki/Signal_generatorhttp://en.wikipedia.org/wiki/Voltmeterhttp://en.wikipedia.org/wiki/Oscilloscopehttp://en.wikipedia.org/wiki/Frequency_counterhttp://en.wikipedia.org/wiki/Thermometerhttp://en.wikipedia.org/wiki/Time_standardhttp://en.wikipedia.org/wiki/Time_standard


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%m#roved versions !ent to suffi3es @B@ through @E@. As the #roduct range gre!

!ider P started using #roduct designators starting !ith a letter for accessories,


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&he


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&he


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P is identified by "iredmaga;ine as the #roducer of the !orlds first mareted,

mass/#roduced #ersonal com#uter, the e!lett/Pacard *&''A, introduced in

&*(=. P called it a desto# calculator, because, as Bill e!lett said, @%f !e had

called it a com#uter, it !ould have been reected by our customers com#uter gurus

because it didnt loo lie an %B". 2e therefore decided to call it a calculator, and

all such nonsense disa##eared.@ An engineering trium#h at the time, the logic

circuit !as #roduced !ithout any integrated circuits7 the assembly of the -PU

having been entirely e3ecuted in discrete com#onents. 2ith -$T dis#lay,

magnetic/card storage, and #rinter, the #rice !as around >?'''. The machines

eyboard !as a cross bet!een that of a scientific calculator and an adding

machine. There !as no al#habetic eyboard.

Steve 2o;nia, co/founder of A##le, originally designed the A##le % com#uter

!hile !oring at P and offered it to them under their right of first refusalto his

!or, but they did not tae it u# as the com#any !anted to stay in scientific,

business, and industrial marets. The com#any earned global res#ect for a variety

of #roducts. They introduced the !orlds first !and!eld sienti$i eletroni

alulatorin &*)9 8the P/4?0, the first !and!eld programma%lein &*)5 8the P/

(?0, the first alp!anumeri& programma%le& e'panda%lein &*)* 8the P/5&-0, and

the first symbolic and gra#hing calculator, the P/9=-. Lie their scientific and

business calculators, their oscillosco#es, logic analy;ers, and other measurement

instruments have a re#utation for sturdiness and usability 8the latter #roducts are

no! #art of s#in/off Agilents #roduct line0. The com#anys design #hiloso#hy in

this #eriod !as summari;ed as @design for the guy at the ne3t bench@. The *=3?

series of technical desto# com#uters started in &*)? !ith the *=&?, and the

chea#er =' series, again of technical com#uters, started in &*)* !ith the =?. These
http://en.wikipedia.org/wiki/Wired_Magazinehttp://en.wikipedia.org/wiki/Hewlett-Packard_9100Ahttp://en.wikipedia.org/wiki/IBM_mainframehttp://en.wikipedia.org/wiki/Integrated_circuitshttp://en.wikipedia.org/wiki/Cathode_ray_tubehttp://en.wikipedia.org/wiki/Steve_Wozniakhttp://en.wikipedia.org/wiki/Apple_Inc.http://en.wikipedia.org/wiki/Apple_Ihttp://en.wikipedia.org/wiki/Right_of_first_refusalhttp://en.wikipedia.org/wiki/Calculatorhttp://en.wikipedia.org/wiki/HP-35http://en.wikipedia.org/wiki/HP-65http://en.wikipedia.org/wiki/HP-65http://en.wikipedia.org/wiki/HP-41http://en.wikipedia.org/wiki/HP-28Chttp://en.wikipedia.org/wiki/Oscilloscopehttp://en.wikipedia.org/wiki/Logic_analyzerhttp://en.wikipedia.org/wiki/Agilent_Technologieshttp://en.wikipedia.org/wiki/Agilent_Technologieshttp://en.wikipedia.org/wiki/HP_9800_series_desktop_computershttp://en.wikipedia.org/wiki/Wired_Magazinehttp://en.wikipedia.org/wiki/Hewlett-Packard_9100Ahttp://en.wikipedia.org/wiki/IBM_mainframehttp://en.wikipedia.org/wiki/Integrated_circuitshttp://en.wikipedia.org/wiki/Cathode_ray_tubehttp://en.wikipedia.org/wiki/Steve_Wozniakhttp://en.wikipedia.org/wiki/Apple_Inc.http://en.wikipedia.org/wiki/Apple_Ihttp://en.wikipedia.org/wiki/Right_of_first_refusalhttp://en.wikipedia.org/wiki/Calculatorhttp://en.wikipedia.org/wiki/HP-35http://en.wikipedia.org/wiki/HP-65http://en.wikipedia.org/wiki/HP-65http://en.wikipedia.org/wiki/HP-41http://en.wikipedia.org/wiki/HP-28Chttp://en.wikipedia.org/wiki/Oscilloscopehttp://en.wikipedia.org/wiki/Logic_analyzerhttp://en.wikipedia.org/wiki/Agilent_Technologieshttp://en.wikipedia.org/wiki/HP_9800_series_desktop_computers


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machines used a version of the BAS%- #rogramming language!hich !as available

immediately after they !ere s!itched on, and used a #ro#rietary magnetic ta#e for

storage. P com#uters !ere similar in ca#abilities to the much later %B" Personal

-om#uter, although the limitations of available technology forced #rices to be

high.

The &*='s

The garage in Palo Alto !here e!lett and Pacard began their com#any

%n &*=5, P introduced both inetand laser #rintersfor the desto#. Along !ith

its scanner #roduct line, these have later been develo#ed into successful

multifunction #roducts, the most significant being single/unit

#rinterMscannerMco#ierMfa3 machines. The #rint mechanisms in Ps tremendously

#o#ular Laseret line of laser #rinters de#end almost entirely on -anons

com#onents 8#rint engines0, !hich in turn use technology develo#ed by Jero3. P

develo#s the hard!are, firm!are, and soft!are that convert data into dots for the

mechanism to #rint.Citation neededDP transitioned from the P4''' to the P*'''

series minicom#uters !ith attached storage such as the P )*4?hard drive holding
http://en.wikipedia.org/wiki/BASIC_programming_languagehttp://en.wikipedia.org/wiki/IBM_Personal_Computerhttp://en.wikipedia.org/wiki/IBM_Personal_Computerhttp://en.wikipedia.org/wiki/HP_Garagehttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Inkjet_printerhttp://en.wikipedia.org/wiki/Laser_printerhttp://en.wikipedia.org/wiki/Scanner_(computing)http://en.wikipedia.org/wiki/Multifunctionalhttp://en.wikipedia.org/wiki/Canon_Inc.http://en.wikipedia.org/wiki/Xeroxhttp://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/HP3000http://en.wikipedia.org/wiki/HP9000http://en.wikipedia.org/wiki/HP_7935http://en.wikipedia.org/wiki/BASIC_programming_languagehttp://en.wikipedia.org/wiki/IBM_Personal_Computerhttp://en.wikipedia.org/wiki/IBM_Personal_Computerhttp://en.wikipedia.org/wiki/HP_Garagehttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Inkjet_printerhttp://en.wikipedia.org/wiki/Laser_printerhttp://en.wikipedia.org/wiki/Scanner_(computing)http://en.wikipedia.org/wiki/Multifunctionalhttp://en.wikipedia.org/wiki/Canon_Inc.http://en.wikipedia.org/wiki/Xeroxhttp://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/HP3000http://en.wikipedia.org/wiki/HP9000http://en.wikipedia.org/wiki/HP_7935


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5'5 "iB.1n "arch 4, &*=(, P registered the P.com domain name, maing it the

ninth %nternet .com domain ever to be registered. %n &*=), the Palo Alto garage

!here e!lett and Pacard started their business !as designated as a -alifornia

State historical landmar.

&he


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technology industry do!nturn of the early 9'''s. +uring her tenure, the maret

value of P halved and the com#any incurred heavy ob losses.C&*DThe P Board of

+irectors ased Fiorina to ste# do!n in 9''?, and she resigned on February *,

9''?.

&he 2000s

e!lett/Pacard +eset 4=5?#rinter

The current t!o dimensional P logo used on cor#orate documents, letterhead
http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-18http://en.wikipedia.org/wiki/HP_Deskjethttp://en.wikipedia.org/wiki/Printerhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-18http://en.wikipedia.org/wiki/HP_Deskjethttp://en.wikipedia.org/wiki/Printer


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Ps recent cam#aign, T!e Computer is Personal (gain& features several celebrity

endorsements, including a T: commercial !ith G!en Stefani.

P Presario F)'' F)()-L

1n Se#tember 4, 9''&, P announced that an agreement had been reached !ith

-om#a6to merge the t!o com#anies. %n "ay, 9''9, after #assing a shareholder

vote, P officially merged !ith -om#a6. Prior to this, #lans had been in #lace to

consolidate the com#anies #roduct teams and #roduct lines. %n &**= -om#a6 had

already taen over the +igital E6ui#ment -or#oration. That is !hy P still offers

su##ort for P+P/&&, :AJ and Al#haServer.The merger occurred after a #ro3y fight!ith Bill e!letts son 2alter, !ho obected to the merger. -om#a6 itself had

bought Tandem -om#utersin &**) 8!hich had been started by e3/P em#loyees0,

and +igital E6ui#ment -or#orationin &**=. Follo!ing this strategy, P became a

maor #layer in desto#s, la#to#s, and servers for many different marets. After the

merger !ith -om#a6, the ne! ticer symbolbecame @P@, a combination of the

t!o #revious symbols, @2P@ and @-P@, to sho! the significance of the alliance

and also ey letters from the t!o com#anies He!lett/Pacard and -om#a> 8the

latter com#any being famous for its @@ logo on all of its #roducts.0%n the year

9''5 P released the +: &''' Series, including the P Pavilion dv &(?=and &'5'

t!o years later in "ay 9''(, P began its cam#aign, T!e Computer is Personal
http://en.wikipedia.org/wiki/Gwen_Stefanihttp://en.wikipedia.org/wiki/Compaq_Presario_F700http://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/Tandem_Computershttp://en.wikipedia.org/wiki/Digital_Equipment_Corporationhttp://en.wikipedia.org/wiki/Desktop_computerhttp://en.wikipedia.org/wiki/Ticker_symbolhttp://en.wikipedia.org/wiki/HP_Pavilion_dv_1658http://en.wikipedia.org/wiki/Gwen_Stefanihttp://en.wikipedia.org/wiki/Compaq_Presario_F700http://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/Tandem_Computershttp://en.wikipedia.org/wiki/Digital_Equipment_Corporationhttp://en.wikipedia.org/wiki/Desktop_computerhttp://en.wikipedia.org/wiki/Ticker_symbolhttp://en.wikipedia.org/wiki/HP_Pavilion_dv_1658


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(gain. The cam#aign !as designed to bring bac the fact that the P-is a #ersonal

#roduct. The cam#aign utili;ed viral mareting, so#histicated visuals, and its o!n

!eb site 8!!!.h#.comM#ersonal0. Some of the ads featured !ell/no!n

#ersonalities, including Pharrell, Petra emcova, "ar Burnett, "ar -uban,

Alicia Heys, ay/W, G!en Stefani, and Shaun 2hite. 1n "ay &4, 9''=, P and

Electronic +ata Systemsannounced that they had signed a definitive agreement

under !hich P !ould #urchase E+S. 1n une 4', P announced that the !aiting

#eriod under the art/Scott/$odino Antitrust %m#rovements Act of &*)( had

e3#ired. @The transaction still re6uires E+S stocholder a##roval and regulatory

clearance from the Euro#ean -ommission and other non/U.S. urisdictions and is

subect to the satisfaction or !aiver of the other closing conditions s#ecified in the

merger agreement.@ The agreement !as finali;ed on August 9(, 9''=, and it !as

#ublicly announced that E+S !ould be re/branded @E+S an P com#any.@ As of

Se#tember 94, 9''*, E+S is no!n as P Enter#rise Services.

1n ovember &&, 9''*, 4-om and e!lett/Pacard announced that e!lett/

Pacard !ould be ac6uiring 4-om for >9.) billion in cash.C95DThe ac6uisition is

one of the biggest in si;e among a series of taeovers and ac6uisitions by

technology giants to #ush their !ay to become one/sto# sho#s. Since the beginning

of the financial crisis in 9''), tech giants have constantly felt the #ressure to

e3#and beyond their current maret niches. +ell#urchased Perot Systemsrecently

to invade into the technology consulting business area #reviously dominated by

%B". e!lett/Pacards latest move mared its incursion into enter#rise

net!oring gear maret dominated by -isco.
http://en.wikipedia.org/wiki/Personal_computerhttp://en.wikipedia.org/wiki/Pharrellhttp://en.wikipedia.org/wiki/Petra_Nemcovahttp://en.wikipedia.org/wiki/Mark_Burnetthttp://en.wikipedia.org/wiki/Mark_Cubanhttp://en.wikipedia.org/wiki/Alicia_Keyshttp://en.wikipedia.org/wiki/Jay-Zhttp://en.wikipedia.org/wiki/Gwen_Stefanihttp://en.wikipedia.org/wiki/Shaun_Whitehttp://en.wikipedia.org/wiki/Electronic_Data_Systemshttp://en.wikipedia.org/wiki/Hart-Scott-Rodino_Antitrust_Improvements_Acthttp://en.wikipedia.org/wiki/HP_Enterprise_Serviceshttp://en.wikipedia.org/wiki/3Comhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-23http://en.wikipedia.org/wiki/Dellhttp://en.wikipedia.org/wiki/Perot_Systemshttp://en.wikipedia.org/wiki/IBMhttp://en.wikipedia.org/wiki/Ciscohttp://en.wikipedia.org/wiki/Personal_computerhttp://en.wikipedia.org/wiki/Pharrellhttp://en.wikipedia.org/wiki/Petra_Nemcovahttp://en.wikipedia.org/wiki/Mark_Burnetthttp://en.wikipedia.org/wiki/Mark_Cubanhttp://en.wikipedia.org/wiki/Alicia_Keyshttp://en.wikipedia.org/wiki/Jay-Zhttp://en.wikipedia.org/wiki/Gwen_Stefanihttp://en.wikipedia.org/wiki/Shaun_Whitehttp://en.wikipedia.org/wiki/Electronic_Data_Systemshttp://en.wikipedia.org/wiki/Hart-Scott-Rodino_Antitrust_Improvements_Acthttp://en.wikipedia.org/wiki/HP_Enterprise_Serviceshttp://en.wikipedia.org/wiki/3Comhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-23http://en.wikipedia.org/wiki/Dellhttp://en.wikipedia.org/wiki/Perot_Systemshttp://en.wikipedia.org/wiki/IBMhttp://en.wikipedia.org/wiki/Cisco


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&he 200s

A e!lett/Pacard "ini &''' netboo com#uter, a ty#e of noteboo com#uter

1n A#ril 9=, 9'&', Palm, %nc.and e!lett/Pacard announced that P !ould be

ac6uiring Palm for >&.9 billion in cash and debt, %n the months leading u# to the

buyout it !as rumored that Palm !as going to be #urchased by either T-, +ell,

$%"or P. The addition of Palm handsets to the P #roduct line #rovides some

overla# !ith the current iPAmobile #roducts but !ill significantly increase their

mobile #resence as those devices have not been selling !ell. The addition of Palm

brings P a library of valuable #atents as !ell the mobile o#erating #latform

no!n as !eb1S. 1n uly &, 9'&', the ac6uisition of Palm !as final. The #urchase

of Palm, %nc.s !eb1Sbegan a big gamble < to build Ps o!n ecosystem. 1n uly

&, 9'&&, P launched its first tablet named P TouchPad, bringing !eb1Sto tablet

devices. 1n Se#tember 9, 9'&', !on itsbidding !arfor 4PA$!ith a >44 a share

offer 8>9.') billion0 !hich +elldeclined to match. Follo!ing Ps ac6uisition of

Palm, it !ould #hase out the -om#a6brand.
http://en.wikipedia.org/wiki/Netbookhttp://en.wikipedia.org/wiki/Laptophttp://en.wikipedia.org/wiki/Palm,_Inc.http://en.wikipedia.org/wiki/HTChttp://en.wikipedia.org/wiki/Dellhttp://en.wikipedia.org/wiki/Research_in_Motionhttp://en.wikipedia.org/wiki/HPhttp://en.wikipedia.org/wiki/IPAQhttp://en.wikipedia.org/wiki/WebOShttp://en.wikipedia.org/wiki/Palm,_Inc.http://en.wikipedia.org/wiki/WebOShttp://en.wikipedia.org/wiki/HP_TouchPadhttp://en.wikipedia.org/wiki/WebOShttp://en.wikipedia.org/wiki/Bid_pricehttp://en.wikipedia.org/wiki/3PARhttp://en.wikipedia.org/wiki/Dellhttp://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/Netbookhttp://en.wikipedia.org/wiki/Laptophttp://en.wikipedia.org/wiki/Palm,_Inc.http://en.wikipedia.org/wiki/HTChttp://en.wikipedia.org/wiki/Dellhttp://en.wikipedia.org/wiki/Research_in_Motionhttp://en.wikipedia.org/wiki/HPhttp://en.wikipedia.org/wiki/IPAQhttp://en.wikipedia.org/wiki/WebOShttp://en.wikipedia.org/wiki/Palm,_Inc.http://en.wikipedia.org/wiki/WebOShttp://en.wikipedia.org/wiki/HP_TouchPadhttp://en.wikipedia.org/wiki/WebOShttp://en.wikipedia.org/wiki/Bid_pricehttp://en.wikipedia.org/wiki/3PARhttp://en.wikipedia.org/wiki/Dellhttp://en.wikipedia.org/wiki/Compaq


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1n August (, 9'&', -E1 "ar urdresigned amid controversy and -F1 -athie

Lesa assumed the role of interim -E1. 1n Se#tember 4', 9'&', LXo A#otheer

!as named as Ps ne! -E1 and President.

A#otheerKs a##ointment s#ared a strong reaction from 1racle chief e3ecutive

Larry Ellison,C9*D!ho com#lained that A#otheer had been in charge of SAP !hen

one of its subsidiaries !as systematically stealing soft!are from 1racle. SAP

acce#ted that its subsidiary, !hich has no! closed, illegally accessed 1racle

intellectual #ro#erty.

1n August &=, 9'&& P announced that it !ould strategically e3it the smart#hone

and tablet com#uter business, focusing on higher/margin @strategic #riorities of

cloud, solutions and soft!are !ith an em#hasis on enter#rise, commercial and

government marets@C4&D They also contem#lated s#inning off their #ersonal

com#uter division into a se#arate com#any.C49DPs consideration of a fundamental

restructuring to 6uit the P- business, !hile continuing to sell servers and other

e6ui#ment to business customers, !ould have been similar to !hat %B"did in

9''?.C44Do!ever, after a brief revie!, P decided their P- division !as too

integrated and critical to business o#erations, and the com#any reaffirmed their

commitment to the Personal Systems Grou#.

1n Se#tember 99, 9'&&, e!lett/Pacard -o. named former eBay %nc. -hief

E3ecutive "eg 2hitmanits #resident and -E1, re#lacing LXo A#otheer, !hile

$aymond Lane became e3ecutive chairman of the com#any.C4?D

1n "arch 9&, 9'&9, P said its #rinting and P- divisions !ould become one unit

headed by Todd Bradley from the P- division. Printing chief :yomesh oshi is

leaving the com#any.C4(D
http://en.wikipedia.org/wiki/Mark_Hurdhttp://en.wikipedia.org/wiki/L%C3%A9o_Apothekerhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-28http://en.wikipedia.org/wiki/Smartphonehttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-30http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-31http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-31http://en.wikipedia.org/wiki/International_Business_Machineshttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-32http://en.wikipedia.org/wiki/Meg_Whitmanhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-34http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-35http://en.wikipedia.org/wiki/Mark_Hurdhttp://en.wikipedia.org/wiki/L%C3%A9o_Apothekerhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-28http://en.wikipedia.org/wiki/Smartphonehttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-30http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-31http://en.wikipedia.org/wiki/International_Business_Machineshttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-32http://en.wikipedia.org/wiki/Meg_Whitmanhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-34http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-35


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acilities

A sign maring the entrance to the P cor#orate head6uarters in Palo Alto,

-alifornia

Ps global o#erations are directed from its head6uarters in Palo Alto, -alifornia,

USA. %ts U.S. o#erations are directed from its facility in unincor#orated arris

-ounty, Te3as, near ouston. %ts Latin America offices in unincor#orated "iami/

+ade -ounty, Florida, U.S., near "iamiand in "edellYn-olombia. %ts Euro#e

offices are in "eyrin, S!it;erland, near Geneva. %ts Asia/Pacific offices are inSinga#ore.C4)DC4=DC4*DC5'DC4*DC5&DC59D%t also has large o#erations in Boise, %daho, $oseville,

-alifornia, Fort -ollins, -olorado, San +iego, and Plano, Te3as 8the former

head6uarters of E+S, !hich P ac6uired0. %n the UH, P is based at a large site in

Bracnell, Bershire!ith offices in various UH locations, including a landmar

office to!er in London, == 2ood Street. %ts recent ac6uisition of 4-om !ill

e3#and its em#loyee base to "arlborough, "assachusetts.
http://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Unincorporated_areahttp://en.wikipedia.org/wiki/Harris_County,_Texashttp://en.wikipedia.org/wiki/Harris_County,_Texashttp://en.wikipedia.org/wiki/Houstonhttp://en.wikipedia.org/wiki/Miami-Dade_County,_Floridahttp://en.wikipedia.org/wiki/Miami-Dade_County,_Floridahttp://en.wikipedia.org/wiki/Miamihttp://en.wikipedia.org/wiki/Medell%C3%ADnhttp://en.wikipedia.org/wiki/Meyrinhttp://en.wikipedia.org/wiki/Genevahttp://en.wikipedia.org/wiki/Singaporehttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-36http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-37http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-welcome.hp.com-38http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-Meyrinmap-39http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-welcome.hp.com-38http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-40http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-41http://en.wikipedia.org/wiki/Boise,_Idahohttp://en.wikipedia.org/wiki/Roseville,_Californiahttp://en.wikipedia.org/wiki/Roseville,_Californiahttp://en.wikipedia.org/wiki/Fort_Collins,_Coloradohttp://en.wikipedia.org/wiki/Plano,_Texashttp://en.wikipedia.org/wiki/HP_Enterprise_Serviceshttp://en.wikipedia.org/wiki/Bracknell,_Berkshirehttp://en.wikipedia.org/wiki/88_Wood_Streethttp://en.wikipedia.org/wiki/3Comhttp://en.wikipedia.org/wiki/Marlborough,_Massachusettshttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Palo_Alto,_Californiahttp://en.wikipedia.org/wiki/Unincorporated_areahttp://en.wikipedia.org/wiki/Harris_County,_Texashttp://en.wikipedia.org/wiki/Harris_County,_Texashttp://en.wikipedia.org/wiki/Houstonhttp://en.wikipedia.org/wiki/Miami-Dade_County,_Floridahttp://en.wikipedia.org/wiki/Miami-Dade_County,_Floridahttp://en.wikipedia.org/wiki/Miamihttp://en.wikipedia.org/wiki/Medell%C3%ADnhttp://en.wikipedia.org/wiki/Meyrinhttp://en.wikipedia.org/wiki/Genevahttp://en.wikipedia.org/wiki/Singaporehttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-36http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-37http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-welcome.hp.com-38http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-Meyrinmap-39http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-welcome.hp.com-38http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-40http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-41http://en.wikipedia.org/wiki/Boise,_Idahohttp://en.wikipedia.org/wiki/Roseville,_Californiahttp://en.wikipedia.org/wiki/Roseville,_Californiahttp://en.wikipedia.org/wiki/Fort_Collins,_Coloradohttp://en.wikipedia.org/wiki/Plano,_Texashttp://en.wikipedia.org/wiki/HP_Enterprise_Serviceshttp://en.wikipedia.org/wiki/Bracknell,_Berkshirehttp://en.wikipedia.org/wiki/88_Wood_Streethttp://en.wikipedia.org/wiki/3Comhttp://en.wikipedia.org/wiki/Marlborough,_Massachusetts


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!roducts and organizational structure

P has successful lines of #rinters, scanners, digital cameras, calculators, P+As,

servers, !orstation com#uters, and com#uters for home and small business use7

many of the com#uters came from the 9''9 merger !ith -om#a6. P today

#romotes itself as su##lying not ust hard!are and soft!are, but also a full range of

services to design, im#lement, and su##ort %T infrastructure.

Ps %maging and Printing Grou# 8%PG0 is @the leading imaging and #rinting

systems #rovider in the !orld for #rinter hard!are, #rinting su##lies and scanning

devices, #roviding solutions across customer segments from individual consumers

to small and medium businesses to large enter#rises.@ C55DProducts and technology

associated !ith %PG include %netand Laseret#rinters, consumables and related

#roducts, 1fficeet all/in/one multifunction #rinterMscannerMfa3es, +esignet and

Scite3 Large Format Printers, %ndigo +igital Press, P 2eb etadmin #rinter

management soft!are, P 1ut#ut "anagement suite of soft!are, LightScribe

o#tical recording technology, P Photosmartdigital cameras and #hoto #rinters,

P SPa", and Sna#fish by P, a #hoto sharing and #hoto #roducts service. 1n

+ecember 94, 9''=, P released iPrint Photo for iPhone a free do!nloadable

soft!are a##lication that allo!s the #rinting of 5@ 3 (@ #hotos.C5?D

Ps Personal Systems Grou# 8PSG0 claims to be @one of the leading vendors of

#ersonal com#uters 8@P-s@0 in the !orld based on unit volume shi##ed and annual

revenue.@C55D PSG includes business P-s and accessories, consumer P-s and

accessories, 8e.g., P Pavilion, -om#a6Presario, :oodooP-0, handheld com#uting

8e.g., iPA Pocet P-0, and digital @connected@ entertainment 8e.g., P
http://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-05-00-43http://en.wikipedia.org/wiki/Inkjet_printerhttp://en.wikipedia.org/wiki/LaserJethttp://en.wikipedia.org/wiki/Multifunction_printerhttp://en.wikipedia.org/wiki/Indigo_Digital_Presshttp://en.wikipedia.org/wiki/LightScribehttp://en.wikipedia.org/wiki/HP_Photosmarthttp://en.wikipedia.org/wiki/HP_SPaMhttp://en.wikipedia.org/wiki/Snapfishhttp://en.wikipedia.org/wiki/IPhonehttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-44http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-05-00-43http://en.wikipedia.org/wiki/HP_Pavilion_(computer)http://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/VoodooPChttp://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-05-00-43http://en.wikipedia.org/wiki/Inkjet_printerhttp://en.wikipedia.org/wiki/LaserJethttp://en.wikipedia.org/wiki/Multifunction_printerhttp://en.wikipedia.org/wiki/Indigo_Digital_Presshttp://en.wikipedia.org/wiki/LightScribehttp://en.wikipedia.org/wiki/HP_Photosmarthttp://en.wikipedia.org/wiki/HP_SPaMhttp://en.wikipedia.org/wiki/Snapfishhttp://en.wikipedia.org/wiki/IPhonehttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-44http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-05-00-43http://en.wikipedia.org/wiki/HP_Pavilion_(computer)http://en.wikipedia.org/wiki/Compaqhttp://en.wikipedia.org/wiki/VoodooPC


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"ediaSmart T:s, P "ediaSmart Servers, P "edia:aults, +:+Z$2 drives0.

P resold the A##le iPoduntil ovember 9''?.C55D

P Enter#rise Business 8EB0 incor#orates P Technology Services, Enter#rise

Services 8an amalgamation of the former E+S, and !hat !as no!n as P

Services0, P Enter#rise Security Services oversees #rofessional services such as

net!or security, information security and information assuranceM com#liancy, P

Soft!are +ivision, and Enter#rise Servers, Storage and et!oring Grou#

8ESS0. The Enter#rise Servers, Storage and et!oring Grou# 8ESS0 oversees

@bac end@ #roducts lie storage and servers. Ps net!oring business unit

Pro-urveis res#onsible for the family of net!or s!itches, !ireless access #oints,

and routers.C5(DThey are currently a business unit of ESS.

An P camera !ith an S+%1 interface, designed to be used in conunction !ith a

Pocet P-

P Soft!are +ivisionis the com#anys enter#rise soft!are unit. For years, P has

#roduced and mareted its brand of enter#rise management soft!are, P

1#en:ie!. From Se#tember 9''? through 9'&', P #urchased a total of &?

soft!are com#anies bet!een as #art of a #ublici;ed, deliberate strategy to augment
http://en.wikipedia.org/wiki/IPodhttp://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-05-00-43http://en.wikipedia.org/wiki/HP_Enterprise_Businesshttp://en.wikipedia.org/wiki/HP_Technology_Serviceshttp://en.wikipedia.org/wiki/HP_Enterprise_Serviceshttp://en.wikipedia.org/wiki/HP_Enterprise_Serviceshttp://en.wikipedia.org/wiki/Electronic_Data_Systemshttp://en.wikipedia.org/wiki/HP_Software_Divisionhttp://en.wikipedia.org/wiki/HP_Software_Divisionhttp://en.wikipedia.org/wiki/ProCurvehttp://en.wikipedia.org/wiki/Network_switchhttp://en.wikipedia.org/wiki/Wireless_access_pointhttp://en.wikipedia.org/wiki/Router_(computing)http://en.wikipedia.org/wiki/Hewlett-Packard#cite_note-45http://en.wikipedia.org/wiki/Secure_Digital_card#SDIOhttp://en.wikipedia.org/wiki/HP_Software_Divisionhttp://en.wikipedia.org/wiki/HP_OpenViewhttp://en.wikipedia.org/wiki/HP_OpenVie

Documents

Dell and HP Laptop