Delta Chamber of Commerce Blog

8/14/2019 Delta Chamber of Commerce Blog

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Delta Chamber of Delta Chamber of

Commerce BlogCommerce BlogOrientation for Blog Writers



What is blogging?Site to learn about blogs in plain English:

http://commoncraft.com/blogs

Lorelle on Wordpress - The Wordpress Blogger!

www.lorelle.wordpress.com

Blogging BasicsBlogging Basics


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http://www.lorelle.wordpress.com/




Why blog for yourself? Why blog for others?

Blogging provides an opportunity for you to communicateyour latest initiatives, projects, issues being tackled andsuccesses of your committee. Blogging ensures your workdoes not go by unnoticed and opens the communication

lines.

Blogging will create a network of followers interested inthe topics you address. Followers (primarily Chambermembers) will now be informed on your committee andthe action that you take. Blogging will provide opportunity

for others to comment, provide critic, suggestions,affirmation and questions. Followers will come away fromyour blog more informed and further connected with DeltaChamber and the City of Delta.

The Benefits of BloggingThe Benefits of Blogging



How can blogging further the Delta Chamber’scommunications reach?

Blogging is where people are now. Websites arebecoming merely a face for the organization, with

Blogs, Twitter, and Facebook taking over theconnection process that occurs with clients, members,or friends.

Blogging provides opportunities to report on issues,

advocacy, and successes, which may have not beenpublically reported on otherwise. It is a friendly,modern format that makes reading interesting andinteractive.

Blogging = ImprovedBlogging = ImprovedCommunicationsCommunications



Divided into two sections: Delta Business Issues (committeemember participation) & Chamber News (Peter Roaf & AmeliaVine)

“Delta Business Issues” focuses primarily on economicdevelopment oppose to membership benefits and upcomingevents.

A hybrid between structured, prepared blogging and impromptublogging on Chamber developments and topics of interest.

It is important to have a local angle, and cater to existingbusinesses and current members.

Email notifications will be sent out to inform members / blogfollowers on the latest blog, including the blogger overview andsubject.

Delta Chamber BlogDelta Chamber Blog



Peter Roaf:

◦ Reporting on Chamber news, current projects, and successes. This will be posted under “Chamber News”, a separate columnfrom committee member blogs.

Amelia Vine:

◦ Blog on upcoming events, RSVP deadlines, who’s coming,event recaps and ideas for future events.

◦ To encourage responses: event feedback, RSVPs, ideas for

future events, volunteering, and inquiries.

◦ To pose questions or post a link related to an upcomingChamber event which would generate feedback anddiscussion prior to the event.

Peter & Amelia’s RolesPeter & Amelia’s Roles



Individuals of Chamber committees (one per committee)commit to a week where they would blog on their expertiseand the recent developments in Delta regarding theirexpertise.

For example, the chair of the Transportations committeewould blog on the latest update regarding the ProvincialGateway Program.

Where You Fit InWhere You Fit In





July 6-10:

◦

A personal call from Peter Roaf to all committee chairs (5), proposing the initiative and asking foran indication of interest. Follow-up with an emailed document.

Emailed document: Outlining Delta Chamber’s request for participation with the blog,approximate time commitment, and the return on investment (ROI) for both chairs andmembers.

July 13-17:

◦ Ask for feedback, commitment, and questions. Ask for RSVP for Orientation session.

July 20-23:

◦ Final edits to be made for look, feel, planning of blog. Separate columns to be implemented.

July 24:

◦ Orientation Session at Chamber office with committed committee members and Communicationsboard members.

July 27-August 28:

◦ Rough draft schedule sent to bloggers, contract is signed by bloggers and feedback from bloggersis applied to blog.

◦ Launch event is planned. Press release is created.

September 7:

◦

Blo is launched

TimelineTimeline



Blogging once every month and a half – contributing to ablog along with four fellow bloggers.

Blogging may take 30 minutes to 3 hours, depending uponhow much research, editing, and input you receive for theblog.

Asking for blog suggestions from your committee members,asking “followers” on the blog what issues they would like tohear about in regards to your focus area.

On your designated week to blog – it is important to beviewing the blog daily for comments, which need to beresponded to by the original blogger.

Time CommitementTime Commitement



September 2009

7-11: Joe Smith, Events Committee

14-18: Sam Brown, Economic Development

21-25: Sandy Dyck, Transportation

28-October 2: Mary Jones, Communications

Example ScheduleExample Schedule



2 paragraphs: about 70-100 words per paragraph

Videos, pictures, and URLs are encouraged

Links within words are encouraged

Quotes from other blogs, websites or individuals are encouraged

Questions encouraging feedback at the end of a blog is encouraged

Comments should be answered in most cases, discretion should beapplied

Blog must be filed under appropriate category

Blog must be posted Monday or Tuesday of assigned week

GuidelinesGuidelines



WordPress And WordPress MU Will Merge: Good Or Bad?

Filed as Features with 1 comment by Thord Daniel Hedengren

WordPress MU is the multi-user version of WordPress, which basically

means that you can run several WordPress blogs within one WordPress MU

installation. It is in many ways similar to WordPress, but adds this

functionality along with some other small things that is needed for being your veryown blog host. The most well known WordPress MU sites are WordPress.com and

Edublogs.

And now, finally, WordPress MU and WordPress will merge. The MU lead developer

Donncha O Caoimh said this on his blog: Basically, the thin layer of code that allows WordPress MU to host multiple WordPress blogs

will be merged into WordPress. I expect the WordPress MU project itself will come to an endbecause it won’t be needed any more (which saddens me), but on the other hand many morepeople will be working on that very same MU code which means more features and morebugfixes and faster too.

Is this good or bad? read more

Example BlogExample Blog

http://www.blogherald.com/2009/06/05/wordpress-and-wordpress-mu-will-merge-good-or-bad/

http://www.blogherald.com/category/features/


http://www.blogherald.com/author/tdh/

http://mu.wordpress.org/

http://wordpress.org/

http://ocaoimh.ie/2009/06/04/wordpress-mu-merge-gpl-and-support/



http://ocaoimh.ie/2009/06/04/wordpress-mu-merge-gpl-and-support/

http://wordpress.org/







http://www.blogherald.com/category/features/







How will Chamber members be invited to the blog?

◦ An exciting, eye-catching email invite is sent to all Chambers membersannouncing the blog, the bloggers (profiles), and how they can join (step-by-step).

◦ Front page of Delta Chamber website features advertisement for blog andlink.

◦ The title of your blog is in white lettering at the top, and is an active linkto the front page of your blog. You can copy that link and email it toChamber members. Other ways people can find your site include Googlesearches, WordPress.com tags, and other lists of popular blogs on WordPress.com.

What is the most effective way of alerting people to posts?

◦ Once members become “followers” of the blog, they are notified of postsvia email.

◦ There can also be a constantly updated bar on the Delta Chamberwebsite, advertising what topic has recently been blogged on.

Promotion for BlogPromotion for Blog

http://wordpress.com/tags/

http://botd.wordpress.com/

http://botd.wordpress.com/

http://wordpress.com/tags/



WordPress has a complimentary stats system. It is designedto give you up-to-the-minute stats on how many people arevisiting your blog, where they’re coming from, which postsare most popular, and which search engine terms aresending people to your blog.

EvaluationEvaluation



Thank you forThank you for

participatingparticipatingQuestions & Comments?

Documents

Delta Chamber of Commerce Blog