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7/24/2019 Design Undergraduate
http://slidepdf.com/reader/full/design-undergraduate 1/12
98% of Goldsmiths
Design graduates
secure a design-related
job in their first yearafter graduation
Undergraduate
Design at Goldsmiths
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******* Our interdisciplinary approach
gives you experience of areas
like graphics, furniture, product,
interaction, and multimedia design
We challenge you to create design
that questions the society we live in Recent placements include
Pentagram, OMA (Rem Koolhaas)
and Heatherwick Studios
We receive the very highest
National Student Survey
teaching scores nationally
Key features
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Why study design at Goldsmiths
Visit www.gold.ac.uk/ug/design for full details of our degree 3
At Goldsmiths we’re not interested in just producingdesign. We’re interested in defining it. We see design
as a discipline with a dual impact: forecasting thefuture and reflecting the world now.
It’s an influence we take seriously. Design is at worktracing every moment of life – but it also has thepower to transform it. We’re interested in drawing on
the creative and cultural diversity that’s unique toGoldsmiths, so we’re always looking over the fence ata range of other disciplines – using the history ofeverything that influences design as a way tounderstand the context in which it’s produced.
We’re multi-, inter- and trans-disciplinary.
As a design student here you’ll be looking at
everything outside of design as a way tointerpret what it’s about. So our single
undergraduate degree deliberately moves
away from specialisms and set topics towards
a live curriculum. This means you can cultivate
an adaptable 21st-century practice by
exploring all aspects of design and developing
an awareness of design’s impact on the
socio-cultural landscape.
We’re experimental. We’re hooked on ideasand nothing’s off limits. This means you’ll have
the chance to try things out within a
supportive environment, but you’ll also learn
to maintain control over your process so you
can justify every material and decision made.
We’re out in the world. From awkward space
in cities to energy reduction, we’re conducting
research in a whole range of settings, but
we’re also award-winning creative practitionersand our practice is often informed by yours.
Come and shape your creative identity within
a design department where we’re working as
one studio with infinite scope.
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*******Watch our film at
vimeo.com/ goldsmiths/design
Typical GCE A-level offer:
BBB or equivalent.Additional requirements:We accept applications fromstudents that demonstratepost-16 study in art and design(a Foundation course, BTecor NVQ Level 3 in Designis usually required) or GCEA-levels with a strong artand design portfolio. We alsowelcome applications frommature students without
formal qualifications who haverelevant work experience ordesign work, and also fromstudents without A-levelsin Art and Design, but havean interest in a future careerin the creative industries
(this may include students
with strong A-levels in thehumanities and sciences).After submitting yourapplication you will becontacted if you have beenselected for interview.We will be interviewingthroughout the autumnand winter, so please applyas early as possible.
At interview, we ask you tobring a hard copy of your
portfolio, which should includea selection (about 12 pieces) ofyour most creative work. Yourportfolio should represent avariety of art and/or designapproaches and outcomes,and we encourage you to
choose work from a range
of interests outside of yourstudies.
If you are an international orEU student who is unable toattend an interview in person,we may offer a telephone/online interview. Prior to thisyou will be asked to submit anelectronic portfolio, whichshould be 12-20 items thatrepresent a variety of yourdesign work and approaches.
Again, please include workthat reflects the broadspectrum of your creativity.
If your first language is notEnglish, please check ourwebsite for English languagerequirements.
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The degree
BA (Hons) Design
3 years full-time, with professional placement during Year 2
www.gold.ac.uk/ug/ba-design
The three-year degree is structured aroundfive different courses. These courses support andcomplement one another within each year of study,and as you progress through the years they aredesigned to build a coherent set of experiences.
Studio Practice: This course is wherethe majority of the practical, project-based
work is delivered, discussed and assessed.
Studio Practice is delivered through a series
of unique structured briefs in Years 1
and 2, and progresses into Year 3
with the development of a student-
led major project and exhibition.
Contextual Studies: Contextual Studies
provides the theoretical core of theBA Design. All students attend lectures
on a wide range of design-related issues,
ranging from ethics and sustainability,
to semiotics and psychology. In the final
year this course supports the writing of
the Context Report (dissertation).
Technical Studies: A series of technical
workshops, delivered to first and second
years, covering a broad base of skills.
You encounter traditional 3D materials
and technologies, and advanced
computer-aided design and manufacturing.
Technical workshops also cover image
production, manipulation and film
making, as well as fundamental aspects
of typography and graphic layout.
Methods and Processes: In Year 1 thiscourse equips you with a set of tools for
designing, looking at research methods
and ways to generate and record
ideas. In Year 2 the course prepares
you for workplace environments,
introducing aspects of professional
presentation and communication.
Professional Practice: All students undertake
a Professional Placement between Years2 and 3. This course encourages you to
develop a more professional approach to
your own work, and to generate valuable
contacts for future employment.
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*******
6 www.gold.ac.uk/ug/design
Our staff are practitioners and theorists from a widerange of backgrounds, all of whom are actively engaged
at the forefront of design research and innovation.Individual staff interests are diverse and experimental;our work is published and exhibited internationally,and recognised through lots of professional awards.
Staff
The Department of Design has three
‘Research Units’ – working across the fields
of Interaction, Innovation and Education– and staff are also involved in a variety
of collaborations, within Goldsmiths
and spanning multiple institutions.
Staff research interests provide invaluable
access to external expertise, and these
form an important resource for students as
they begin to define their individual design
aspirations. Our research insights and
knowledge continually shape our teaching,ensuring a curriculum that is driven by the
most current and challenging developments
in design theory, technology and practice.
Current BA Design staff include
Edd BagenalRichard BrettDavid CameronMartin ConreenCharlotte GrinlingToby HaddenSean HallRosario HurtadoNadine Jarvis
Tobie KerridgeOnkar Kular
Jimmy LoizeauLaura PotterPete RogersJuliet SprakeMathilda ThamTuur Van BalenMartin VowlesMichael WallerMatt Ward
Andrew WeatherheadAlex Wilkie
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Facilities and environment
Students have their own dedicated studios, andtheir own personal workspace. Our lively eclectic
mix of students creates a vibrant studio culture,where working alongside your peers is far morebeneficial than working at home alone.
This is something that we place great
emphasis on at Goldsmiths – many graduatesenter professional life as part of a team,
in a shared studio, and learning to work
in such an environment is a fundamental
part of contemporary design education.
The Department of Design workshops
contain cutting-edge digital equipment,
including rapid-prototyping and laser
cutting facilities. We can support practical
work using most materials, including wood,metal, plastic, ceramic and textiles. Our
dedicated computing suites are constantly
updated to offer the latest digital software.
Some classes take place across the
College campus in new facilities, which are
purpose built for hosting lectures, seminars
and specialist computing sessions. The
Department runs its own series of open
lectures called ‘Design Means…’ and youare are also able to access regular College-
wide lectures, seminars and events.
London provides a rich backdrop and
resource for anyone studying art and design,
being home to some of the most important
galleries and museums in the world. The
city is a creative hub for new and emerging
design practice, and each year the London
Design Festival plays host to the world’smost exciting design talent. Goldsmiths
is ideally placed for any student who is
interested in the past and future of design.
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*******Beyond university
The degree has extremely good links with the worldoutside academia, and you have opportunities to
engage in professional environments throughoutyour taught programme. In Year 2, all studentstake part in a Live Project, and in recent yearsthese have been developed with prestigiouspartners such as BERG, The National MaritimeMuseum, Kin Design, Nokia and Imagination.
Students undertake a placement between
Years 2 and 3, with most working at two
or three different companies. These
placements are secured with a wide range
of external businesses, from established
names like Pentagram, OMA (Rem
Koolhaas) and Heatherwick Studios, to
new and emerging ventures, small-scale
enterprises and with solo designer-makers.
The majority of our graduates gain
employment in design or a design-related
field within six months of completing their
studies. BA Design students have gone on
to work for large companies and agencies,
as well as for smaller collaborative studios,
and many have emerged as self-employed
designers and design consultants. Each year
a few students decide to start collaborative
businesses, and new graduates are regularly
employed by our previous graduates.
Some of our students continue to Masters
level degrees (MAs). For those who wish to
pursue their education further at Goldsmiths,
the Department of Design has a number
of postgraduate programmes, as well as
opportunities to study towards research
degrees (MPhil and PhD). Our graduates have
also gone on to further study at many other
universities in the UK and around the world.
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Graduate insights
Justas (graduated 2012)
“There’s a lot of space for personal interventionand individualism. The tutors are professionalswho do a lot of practical stuff out there behindthe university walls, which is really valuable for
our learning here. Studying here you feel like youare sitting next to someone who is going to invent
something that will revolutionise the world.”
Jane (graduated 2010)“I came to Goldsmiths for the Design course
itself: being in a vibrant city like London wasjust a bonus. I don’t think there is anywhere elsethat offers such a dynamic, interdisciplinary and
radical programme. Through engaging withphotography, film, casting, design history and thestudy of culture (and much more) the course hasdeveloped my practical skills and understanding
but ultimately it is about exploration andgenerating a personal understanding of what
design is and where you position your individual
practice. Design is the ultimate communicationtool – it is a device aimed at change. I have
loved studying here and I think that I’m morepassionate about my subject than ever.”
Edward (graduated 2012)
“The programme pushes you further thanyou have ever been pushed before and Ithink that is really valuable, because you
come out stronger at the end. Its social andethical stance is also extremely unique. A lotof designers don’t consider these elements,
so to experience that for three years putsyou in good step when you graduate.”
Neil (graduated 2008)
“The BA Design was perfect for me in thesense that it was wonderfully interdisciplinary.
At Goldsmiths it was clear to me that youare not necessarily a product designer or
a furniture designer but pursuing particularambitions and certain fields – and they teach
you the processes and thinking behinddesign. This helps to steer you towards what
it actually is that you are interested in.”
Livia (graduated 2010)
“When I decided to enrol at university, theBA Design at Goldsmiths was the only course
I applied to. I’m a naturally good maker;I love getting my hands dirty and working onthe materiality of an object. Three years on,the Foundry is still my favourite place, but
I’m a good all-rounder now. I’m much moreanalytical and aware of my responsibilities asa designer, but at the same time the coursehas enhanced my individuality. People here
share a very open vision of what design is.”
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*******Some questions
The Goldsmiths BA Degree is called
‘Design’: what does this actually mean?
At Goldsmiths we have an approach to
teaching design that is different from mostother universities. Our undergraduate
programme is called ‘Design’ because it
is inclusive and expansive, and this is how
we believe design should be understood.
Why don’t you offer specialist degrees
such as Graphic, Product, Interaction,
Furniture, Interior or Fashion Design?
The design world has changed a great deal
over the past 20 years. In the past, designprofessionals worked mainly within one
particular field, such as graphic design,
interior design, jewellery design etc. In
contemporary professional contexts
however, there are an increasing number
of opportunities for designers who have
flexible, transferable skills: designers
who can think and work using 2D and 3D
materials, methods and technologies.
At Goldsmiths we are not anti-specialism:we offer a coherent and progressive
undergraduate design programme
that allows you the freedom to decide
which specialist skills might be relevant
to your individual design aspirations.
Does that mean I won’t graduate
with specialist knowledge, ie can
I become a graphic designer?
Our graduates all leave with detailedspecialist design knowledge, but it is up
to them to decide what this might include.
During the final year some students do
focus in areas such as product, graphic or
furniture design, but some choose to work
more broadly across a range of different
design ‘disciplines’. Rather than define a
specialist curriculum from the outset, we
offer a series of technical and practical
support activities and encourage projectwork in a range of relevant design-based
media. This allows you the choice of how
and where you might specialise over
the course of your three years of study.
Goldsmiths design students are supported
in developing their own specific interests
and objectives, which we believe can (and
should) evolve as they progress through
the degree, and understand more about
the type of designer they want to be.
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We are involved in
placements and projects
with organisations such
as: TalkTalk, MicrosoftResearch, BBC Interaction,
BT Labs.
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Contact us
See www.gold.ac.uk/ug/design for full details of the
degree. If you need moreinformation, please [email protected]
To find out more about us, goto www.gold.ac.uk/design
or email [email protected]
Student insight
Natasha“To be able to go to a prestigious
university like Goldsmiths is great.Being able to study in an urban
environment and being around great,friendly people is making my
university experience betterthan I could ever have
imagined.”
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