Dom Morea

Re-Imagine Everything…

The Payments Ecosystem Enabling Infrastructure

Integrated Applications

Actionable Intelligence

Smart Devices

Partner Ecosystem

Consumer Control

“…I guess you could say I am a control freak…. I just always want to know what is going on with my money in order to keep it in the places I want it to be…” — Scott

a sense of CONTROL

What they want…

when & where they want it…

“The biggest concern I have about shopping either with a mobile application or online would be, what is the security? ” — Pat

CONTROL …please

41% of online households will receive financial alerts by 2014

(Javelin Strategy & Research)

Mobile Manager SMS transactions growing 30% YOY

Mobile Banking usage to reach 55% US Adults by 2016 (Javelin Strategy & Research)

Mobile Manager mBanking >200 clients

No other TSM is operating at the scale of First Data

Close to 4M mobile devices enabled for contactless payment

Know me RECOGNIZE me Reward me

“Safeway will load coupons right on my card and I don’t even have to think about it and I get the discount… It makes me feel important.” — Michelle

“Know me, understand my behaviors, recognize and reward me”

“Just like Match.com, you could create a profile.” — Sandra

RECOGNIZE me

58% of US Consumers expect banks to consider their

circumstances

First Data drives more than 81,000 ATM locations

Process >425M loyalty reward records daily

85% of consumers now want personalized offers / ads

Build

Like Me Back!

“When I’m in traffic, I order the groceries from my car, I get home and I already have what I ordered.” — Sandra

Anytime Anywhere

Anywhere Anytime

Without Friction

SEAMLESS EXPERIENCE

83% Want Companies to Do a Better Job of Connecting Online and In-store Shopping Experiences

Digital coupons redeem at a rate between 5-20%

Large Publisher Network Forming

70+ Today

CLIENT EMPATHY “Start saving money with new seamless

Foursquare Specials for your credit card”

Example: Powering Foursquare’s Card-linked Offers

Universal Commerce Seamless

APPROACH

INNOVATION

CONSUMER EMPATHY

CLIENT EMPATHY

UNDERSTANDING