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Dr. John L. Crompton
Ms. Raena Blumenthal, Mr. Cole Hubbard
Spring 2014
THOUGHTS WHICH GUIDE RPTS 403
1. "Perhaps the most valuable result of all education is the ability to make yourself do
the thing you have to do, when it ought to be done, whether you like it or not; it is
the first lesson that ought to be learned; and however early a man's training begins, it
is probably the last lesson he learns thoroughly." - Thomas Huxley
2. "A pupil from whom nothing is ever demanded which he cannot do, never does all
he can." - John Stuart Mill
3. Education means developing the mind, not stuffing the memory.
4. Former Mayor of Boston, Kevin White, "I hate these constant crises, but without
them would we ever get anything done?"
5. "A teacher can only open the door. You must enter by yourself" - Chinese Proverb.
(i.e. you are a producer, not a consumer of education!)
6. “You cannot teach a man anything, you can only help him find it within himself.” -
Galileo Galilei
7. Failure to prepare is to prepare for failure.
8. Who you were yesterday is gone forever. It’s who you are today that decides what
shoes you’ll be walking in tomorrow.” - Catrina Hemker
9. “Chance favors only those whose minds are well prepared.” – Louis Pasteur
10. Your health comes first. Overnighters are not worth it. They are not illustrative of
your diligence; rather they are indicative of your failure to plan ahead.
11. "Never let the better get in the way of the good." - Winston Churchill
12. The most satisfying experiences are those in which we redefine our perceived limits
of what we believe we can achieve.
13. The criterion for success at the end of this course is your own answer to the
question, "Did I do my best?"
1
FINANCING AND MARKETING RECREATION, PARK AND TOURISM
SERVICES
RPTS 403 Spring 2014
Instructor Meeting Times
Dr. John Crompton Tues. & Thurs.: 9:35 a.m-10:50 a.m. AGLS 116
AGLS 445 12:45 p.m.-2:00 p.m. AGLS 116
845-5321 (Office)
REQUIRED MATERIALS
1. John L. Crompton (2009). Financing and acquiring park and recreation resources. Long
Grove, Illinois: Waveland Press.
2. Selected chapters from:
John L. Crompton (2007). Community benefits and repositioning: The key to park and
recreation’s future viability. Ashburn, Virginia: National Recreation and Park
Association
John L. Crompton (2010). Measuring the economic impact of park and recreation
services. Ashburn, Virginia: National Recreation and Park Association;
John L. Crompton and Charles W. Lamb (1986). Marketing government and social
services. New York: John Wiley; and
Selected articles
Resource #2 and the course syllabus are available from Copy Corner, 2307 Texas Ave. S.,
College Station, TX
Teaching Assistants
Ms. Raena Blumenthal
AGLS 409H
Office hours will be posted for each assignment.
Mr. Cole Hubbbard
AGLS 409B
2
COURSE CONTEXT
This course primarily consists of a series of simulation exercises in which you, the student, will
play the role of a professional staff member of Recreation, Amenity and Tourism Services, Inc.
(RATS). RATS is a large consulting company which offers a broad range of leisure services to
governmental, commercial and private non-profit organizations. All names, places and
organizations used in the case exercises are fictitious even if they appear to resemble real names.
The objective of the simulation experience is to allow you to experience the sensation of
decision-making within a realistic scenario, and to observe the consequences of these actions, all
within a relatively short time span. Each student begins with the same background information
upon which to base decisions. However, the manner in which this information is treated is
entirely up to the individual student.
This course is comprised of two distinctive components. First, it is a capstone course. This means
it offers opportunities for you to apply material to which you have been exposed in previous
classes. Hence, some of the case studies will require content and process knowledge that is not
covered in this class. The second component is content on the financing and marketing of
recreation, park and tourism services, which has not been addressed in previous classes. The
examinations and some of the cases will require application of this material.
INTERACTION WITH THE TEACHING INSTRUCTOR
The teaching assistants look forward to helping you throughout the semester. They do have
academic responsibilities of their own and have to carefully manage their time. Office hours will
be established and it is expected that RPTS 403 students will seek any needed assistance during
those periods. If this is not possible because of conflicts with other classes, then a mutually
convenient alternative time can be arranged via e-mail. Please do not seek assistance outside
office hours without a prior appointment and do not call either the teaching assistants or the
instructor at home unless it is an emergency.
GRADING
There are no absolute right or wrong answers for most of the assignments. Grading will be based
on the following criteria:
(1) The rationale and logic used to justify the arguments made.
(2) The use of supporting evidence.
(3) Originality.
(4) Quality of presentation — spelling, typographical correctness, neatness, format,
grammar, etc.
Greater reward will be given to initiative and creativity rather than to pedantic thinking. It is
expected that all work submitted will represent the highest standard of which you are capable.
Written communication and numerical skills are critically important to an administrator. It is
essential that you carefully proofread your work. Spelling, typographical and grammatical errors
3
detract from your credibility. Similarly, the standard of presentation is important, for others also
use this as a means of forming an impression of your abilities. For this reason, each spelling
error or punctuation error will result in a loss of a half letter grade on an assignment while
each typographical error will result in a loss of a quarter letter grade (adjusted to the
nearest half point). However, each error will only be penalized once in an assignment. Thus, for
example, if the same word is spelled wrongly on three occasions in an assignment, the penalty
will be half a letter grade.
It is incumbent on the RATS Project Leader to adhere to the same high standards expected of
project assistants. Thus, each spelling and/or typographical error identified in a designated
assignment by a project assistant and reported in the cover memorandum accompanying his/her
response, will be rewarded by a half a point. This reward will not be forthcoming if an individual
brings an error to the attention of other project assistants.
It is essential that you use the spell-check option to proof work when it is completed, but in
addition you should also carefully proof it manually. The following stanzas indicate the wisdom
of this:
Spellbound
I have a spelling checker,
It came with my PC;
It plainly marks four my revue
Mistakes I cannot sea.
I’ve run this poem threw it
I’m sure your pleased too no,
Its letter perfect in it’s weigh
My checker tolled me sew.
Author Unknown
To excel means to be better than, or to outdo, others. By definition it is limited to the few.
Excellence is not achieved without extraordinary effort. If an A or B grade is the class norm and
it is achievable with minimum effort, then the incentive for those with high ability to invest
substantial effort, and the opportunity for them to experience the extraordinary satisfaction that
accompanies genuine excellence, is foregone. Further, it deceives people into believing that their
“ordinary” efforts will be sufficient for them to be professionally successful in society, and
discourages them from seeking to enhance their skills and thought processes. Hence, a grade of
C indicates a satisfactory paper. It is the average grade which you should expect to receive for an
average paper. Average, by definition, is the mean grade of the class. This will be the point of
departure for grading assignments. Other grades mean:
A = an assignment of unusual excellence
B = above average assignment
D = below average
F = inadequate
4
Grades will be based on the quality of content material not on the mechanical accuracy of the
paper. After this grade has been assigned, any deductions for inadequacies of spelling or
grammar will be made. The performance of the class sets the standards. This means that your
grade will be influenced by the quality of assignments handed in by the rest of the class.
Final grades for the course will be based on the following scale:
A = 90% - 100% of total possible points
B = 80% - 89% of total possible points
C = 70% - 79% of total possible points
D = 60% - 69% of total possible points
F = below 60% of total possible points
A review of grade profiles in RPTS 403 over the past 40 years showed that the approximate
allocation of grades was A = 10%; B = 20%; C = 40%; D/F = 30%.
Class involvement, discussion and presentations are important ingredients of RPTS 403. Hence,
attendance at each class is essential. Sixteen points are allocated for attendance. Each class that is
missed without prior authorization of the instructor, a medical excuse, or a recognized university
excuse will result in a loss of 4 points. Thus, two missed classes will result in a score of 8 points
and ten missed classes will result in a score of -24 points. The roll will be taken promptly at the
beginning of class. If you are not present by the time the roll call has been completed, then
you will be considered absent for that class session.
If you need accommodations in this class related to a disability, please make an appointment to
see the instructor as soon as possible and contact the Department of Student Life, Services for
Students with Disabilities in Cain Hall, Room B-116, or call 862-4570. Texas A&M University
provides academic adjustments and auxiliary aids to students with disabilities who otherwise
meet academic requirements of the institution.
THE W COURSE REQUIREMENT
RPTS 403 has been designated a “W” course by the university. Hence, those assignments which
require a response that is primarily narrative, rather than numerical, will be graded on the
maturity and caliber of the writing, as well as on the content and quality of the presentation. This
will be shown as a separate component of the overall grade. Typically, it will account for
approximately 20% of the overall grade on the assignment.
Mature writing is manifested by consistently correct sentence structures; an extended and
sensitive vocabulary that is used appropriately; and smooth transitions between ideas. In short,
mature writing reflects pride in carefully crafting written communications. Your instructor has
had over 40 years of experience in writing, varying from one paragraph summaries to 600+ page
books. Despite this experience, it still takes him multiple drafts to craft a piece of writing. Hence,
it seems improbable that you will be able to produce a good written narrative without
undertaking multiple drafts of it.
5
SCHOLASTIC DISHONESTY
The university regulations state that commission of any of the following acts constitutes
scholastic dishonesty. This listing is not exclusive of any other acts that may reasonably be said
to constitute scholastic dishonesty.
(a) Acquiring Information:
1. Acquiring answers for any assigned work or examination from any
unauthorized source.
2. Working with another person or persons on any assignment or examination when not
specifically permitted by the instructor. It is expected that all of the cases in this class
will be done independently by each student, or group of students on those
assignments which are to be undertaken with partners. Discussion of material in the
cases with other students is not permitted. On the group assignments, joint working
must not extend beyond interaction of the people who are working together on the
assignment. The assignments should be entirely your own work without any input
from other past or present class members, or from outside tutors.
3. Observing the work of other students during any examination.
(b) Providing Information:
1. Providing answers for any assigned work or examination when not specifically
authorized to do so.
2. Informing any person or persons of the contents of any examination prior to the time
the examination is given.
(c) Plagiarism:
As commonly defined, plagiarism consists of passing off as one’s own, the ideas, words,
writings, etc., which belong to another. In accordance with this definition, you are committing
plagiarism if you copy the work of another person and present it as your own, even if you should
have the permission of that person. Thus, plagiarism can occur from:
1. Failing to credit sources used in an attempt to credit the work as one’s own.
2. Attempting to receive credit for work performed by others, including papers obtained
in whole or in part from individuals or other sources.
Unfortunately, in the recent past, there have been students who have cheated on assignments. To
discourage this behavior, class members are required to use the TurnItIn service. This checks for
potential plagiarism against continuously updated databases. It provides the instructor and
teaching assistants with an Originality Report on each paper submitted.
6
Thus, in addition to turning in a paper copy of each assignment on the due date, an electronic
copy must be submitted to turnitin.com before class on the due date. Please print off and turn
in with the assignment, the page that reports the paper has been successfully submitted. If
you are not already registered at turnitin.com, please visit www.turnitin.com and create a student
account. After you have an active account, click the button to enroll in a course. It will then ask
for a class/section ID and a password:
Class ID: 7264984
Class Password: spring2014
There will then be a list of assignments for the course, and each assignment can be submitted by
following its respective link. Failure to submit a paper to turnitin.com will result in a 20%
deduction from the grade.
Scholastic dishonesty on an individual assignment will result in a student being given an F
grade for the whole course.
JOINT WORKING
For the projects for which cooperation with another student is required, you are encouraged to
select the individual with whom you would like to work. The pairings for these projects will be
formed prior to the assignment date. If you are unable to identify a preferred partner, then the
instructor will take responsibility for this. Partners will all receive the same grade for an
assignment. You are required to work with a different partner for the first four multi-person
assignments.
If you would prefer to work independently, rather than with others, this is permitted, but the
instructor must be informed at the time the assignment is given out. Those working alone will be
held to the same standard as those working with others. No credit will be given for working
independently.
Inevitably, there are some unscrupulous individuals who coast and do not contribute their fair
share to a group project. In those cases, other members of the group have an obligation to report
this situation to the instructor. He will then preside over an arbitration procedure. The key to a
successful partnership is to agree on the following issues as soon as the assignment is given out:
(i) The tasks to be done to complete the assignment.
(ii) Responsibilities for doing those tasks.
(iii) A timetable for when interim progress benchmark reports will be due.
(iv) A willingness to both accept and to offer frank constructive criticism of the other person’s interim
work.
(v) Responsibility for integrating the contributions into a final report.
7
POLICY FOR LATE ASSIGNMENTS
Assignments are due promptly at the beginning of class on the date specified. If you do not begin
an assignment until the night before it is due, or if you wait until the morning of class to print out
your paper, there is some probability that computer equipment will malfunction and that your
assignment will not be ready to hand in at the start of class. The first time an assignment is late,
but is handed in before the end of class (not necessarily the scheduled end of class time because
on some days classes will end before that time), 50 percent of the grade will be awarded.
Any assignments handed in after the end of class or any subsequent late assignments will
receive a grade of zero — NO EXCUSES!
If you are to be gone for a field trip or for any other reasons, you must make arrangements to
have the assignment finished and turned in ON TIME! Failure to meet these standards will result
in a grade of zero (0) for the assignment. If you are absent for an ad hoc presentation you will
score zero points for the presentation. If there are legitimate reasons (e.g. medical illness) which
prevent an assignment from being completed on time, then a revised schedule for completing
that assignment must be negotiated with the instructor. The assignment will not be excused.
ASSIGNMENT FORMAT
Assignments must be typed and doubled spaced. Please do not write in the first person unless the
assignment specifically authorizes it. Every assignment, except the introductory essay,
professional interview and resignation letter, must have a cover memo or cover letter attached. It
is acceptable to use the first person style in a cover memo. The cover memorandum must be
initialed or signed to acknowledge that you have proofed and approved the enclosed material and
the memorandum. It should be sent to Dr. John L. Crompton, Project Leader (not to the teaching
assistants). Generally, the cover memorandum should be no more than one or two paragraphs
stating what is being submitted and briefly highlighting crucial points:
(a) why the report has been written;
(b) what is in the report—a full listing or explanation of its components;
(c) a brief summary statement of the major recommendations/findings/actions
stemming from the report;
(d) a list of enclosures (or attached items) if that is not conveyed in (b) above.
Comments written on assignments are intended to be constructive and to help improve the
standard of your work. They do not necessarily mean that points have been lost on that topic.
Please regard them as a positive tool for improvement. Do not view them defensively and seek to
refute them in the belief that this will improve your grade.
A copy of the class response which received the highest grade on the previous assignment will be
retained by the instructor (with the student’s identification removed). It represents the standard
against which the work of all members of the class has been assessed. It may be reviewed (but
not copied) in the instructor’s office. This is intended to help students gain insights into why
8
their own responses were not graded higher, with the expectation that it will assist them in
upgrading the quality of future assignments.
All assignments must be submitted in a protective folder for grading. All course assignments
must be kept in a three-ring binder after grading for the duration of the semester. The
student’s name must appear on the outside of all folders and notebooks. Completed assignment
binders will be collected at the end of the semester and retained until the student graduates.
AD HOC AND SCHEDULED PRESENTATIONS
Each student is required to make two general ad hoc presentations. No advance notice of either
the time or the topic will be given for these presentations. The duration of each of these
presentations will be 2½ minutes. If your discourse does not exclusively focus on the selected
topic, and/or does not relate to RPTS, you will lose a commensurate number of points. If you are
unable to think of material during the course of a general ad hoc, then you are allowed to solicit
one five second prompt from one member of the class whom you may select. The use of a
prompt results in the loss of 1 of the 6 points. Criteria for grading both the general and content ad
hoc presentations are shown on page 14.
It is likely that in a good ad hoc presentation the following characteristics will be manifested:
Enthusiasm and a high energy level. If you are not excited, then you should not expect
your audience to be excited. You are “on stage” and need to “perform.”
Facial animation, gestures, and confident body language.
Eye contact with audience members in all sections of the room.
Omission of “ers” and inarticulate phrases such as “stuff like that.”
Personal experiences, stories, and parables relating to the topic, rather than only factual
content (general ad hocs only).
If time in the course permits, then students receiving a grade of 4½ (out of 6) or lower on any
general ad hoc presentation may be required to repeat it. Those receiving the lowest grades will
be given priority in these make-up ad hocs. If the subsequent effort is graded higher, then this
grade will replace the original grade. This provision does not apply to those who were absent for
their original ad hoc presentation, or in instances where students quit an ad hoc before the full
2½ minutes expired. It does not apply to content ad hocs.
In addition to the general ad hoc presentations, students may be required to make content ad hoc
presentations. This requires the student to present an overview of the principles from the content
material that has been covered in the preceding class. This ad hoc presentation should also be for
2½ minutes. Selection of presenters for each class is random. However, an individual who has
completed two content ad hocs will not be permitted to present another content ad hoc. In cases
where individuals are randomly selected to do more than one content ad hoc, their final grade
will be the mean average score. Not every student will be selected to deliver a content ad hoc.
Those students who do not present will be given a grade reflecting the average of their general ad
hoc presentations and the class average for the content ad hoc presentations.
9
CONTENT OF EXAMINATIONS
Three examinations are scheduled. Each examination will consist of scenario, vignette or other
types of application questions which will require a thoughtful essay response, rather than a
regurgitation of what is in the text. They will usually consist of between five and seven
questions. Content from lectures, discussions, or readings assigned by the instructor may also be
included in the examinations. One question on each examination will require the writing of a
short essay incorporating a sub-set of the word list associated with the first assignment, the
introductory essay. No make-up examinations will be given except in the case of excused
absences brought to the instructor’s attention in advance of the examination time, or confirmed
with a physician’s note. It is required that all examinations must be written in ink, not pencil.
N.B. Although essay answers are expected, if there are time constraints it is to the student’s
advantage to make points in bullet or note form rather than not to make them at all.
Sometimes students elect to hand-in their examinations before the allocated time has expired.
This is their prerogative, but it is unwise. It is always likely that more thought devoted to initial
answers will lead to improvements in those responses and, consequently, a higher grade.
10
TENTATIVE CLASS SCHEDULE
January
14 Tu am Orientation
pm Introductory essay (grammar and word list review)
16 Th am Alternate forms of local government organization Text Ch. 11/Packet
pm Organizational forms of park and recreation agencies Packet
21 Tu am Property taxes Text Ch. 2
pm Sales taxes Text Ch. 2
23 Th am NO CLASS
pm NO CLASS
28 Tu am Capital funding: local sources Text Ch. 2/Packet
pm Capital funding: local sources Text Ch. 2/Packet
30 Th am Non-local sources of funds Text Ch. 11
pm The financial environment Text Ch. 1
February
4 Tu am NO CLASS
pm NO CLASS
6 Th am Implications of the federal deficit Packet
pm Implications of the federal deficit Packet
11 Tu am Less-than-fee-simple approaches Text Ch. 4
pm Less-than-fee-simple approaches Text Ch. 4
13 Th am Less-than-fee-simple approaches Text Ch. 4
pm Catch-up class
18 Tu am EXAMINATION 1
pm NO CLASS
20 Th am The nature of marketing Packet
pm What business are we in? Packet
25 Tu am What business are we in? Packet
pm The set of marketing activities Packet
27 Th am Lifestyle, environmental and technology trends Packet
pm NO CLASS: Interviews
March
4 Tu am Demographic and social trends Packet
pm NO CLASS: Interviews
6 Th am Service quality Packet
pm Service quality Packet
18 Tu am Target markets Packet
pm Equity Packet
20 Th am Tourism, parks and recreation inter-relationships Packet Packet
pm Catch-up class
25 Tu am EXAMINATION 2
pm NO CLASS
27 Th am Donations Text Ch. 14
pm Popular donation vehicles Text Ch. 15
11
April
1 Tu am Sponsorship Text Ch. 16
pm Soliciting sponsorships and donations Text Ch. 17
3 Th am Partnership principles Text Ch. 6
pm Partnerships: complementary assets Text Ch. 7
8 Tu am Partnerships: complementary assets Text Ch. 7
pm Partnerships: taxonomy and applications Text Ch. 8
10 Th am Types of foundations; support foundation roles Text Ch. 18 Text \
pm Operating and grants-aiding foundations Text Ch. 19
15 Tu am Acquiring resources through extractions Text Ch. 10
pm NO CLASS
17 Th am Facilitation and co-production Text Ch. 12
pm NO CLASS
22 Tu am Support from volunteers Text Ch. 13
pm Catch-up class
24 Th am Evaluation and wrap-up
pm NO CLASS
May
2 Fr 12:30 – 2:30 EXAMINATION 3
12
TENTATIVE PROJECT SCHEDULE
Out Assignment # In Points
1-4 The introductory essay (W) 1 1-21 31
1-14 The professional interview (W) 1 3-27 31
1-21 Tragedy of the Commons (W) 2 1-30 28
1-30 Rebuilding facilities with revenue bonds 1 2-6 23
2-6 The Happyville Theme Park controversy (W) 2 2-13 26
2-18 EXAMINATION 1 70*
2-20 Response to “Last one in’s a Phi Beta Kappa” (W) 1 2-27 21
2-27 The climate change issue (W) 2 3-6 35
3-6 Service quality evaluation (W) 1 3-20 26
3-25 EXAMINATION 2 60*
3-27 New at-risk youth programs in Wittville (W) 2 4-3 30
4-3 Sponsorship of the Games of Texas (W) 2 4-10 30
4-10 Soliciting Foundations’ support (W) 2 4-17 26
4-17 Sun and Sea Hotel (W) 2 4-24 27
4-19 Letter of resignation 1 4-24 4
5-2 EXAMINATION 3 12:30-2:30 75*
Two general ad hoc presentations (6 pts each) 12
One content ad hoc presentation 9
Class participation 16
TOTAL POINTS 580
*Point totals for each examination are approximate
W=Writing maturity assignments
13
RPTS 403
General Ad Hoc Presentation Evaluation (6 points)
Content Ad Hoc Presentation Evaluation (9 points)
Name: ___________________________________________________ Score: ___________
Date: ___________________________________________________
Topic:_____________________________________________________________________
Ability to hold the audience's attention (2 pts.)_______________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
Flow of presentation (3 pts.)
[Content ad hoc 1 pt.]
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
Audience eye contact (1 pt.) ____________________________________________________
___________________________________________________________________________
___________________________________________________________________________
Overview of content in the content ad hoc (5 pts.)___________________________________
__________________________________________________________________________
__________________________________________________________________________
__________________________________________________________________________
14
RPTS 403 TEACHING ASSISTANT EVALUATION
Please give your evaluation of the performance of Raena Blumenthal as a teaching assistant in
this class. This evaluation should be anonymous. It will be collected at the end of the semester. It
will not be shown either to the instructor or the teaching assistant until after the grades have
officially been reported to the registrar.
MS. RAENA BLUMENTHAL
STRENGTHS:
WEAKNESSES:
OVERALL EVALUATION:
15
RPTS 403 TEACHING ASSISTANT EVALUATION
Please give your evaluation of the performance of Cole Hubbard as a teaching assistant in this
class. This evaluation should be anonymous. It will be collected at the end of the semester. It will
not be shown either to the instructor or the teaching assistant until after the grades have officially
been reported to the registrar.
MR. COLE HUBBARD
STRENGTHS:
WEAKNESSES:
OVERALL EVALUATION:
16
MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: The Introductory Essay
DATE: January 14, 2014
One of the most important skills required by managers in any field is the ability to write
adequately. Recruitment managers consistently reiterate that poor writing communication ability
is a weakness exhibited by many of the candidates whom they review and interview. It is
especially important in an organization such as RATS where much of the work is reported to
clients in written form.
Experience with previous RATS’ project assistants has shown that there are some words and
grammatical errors which are particularly prone to being confused and misunderstood. From the
beginning of your career at RATS, we want to be sure that you do not make these errors.
On the attached page there is a word list. Please write a coherent, integrated essay, using a
general theme that relates to parks, recreation, natural resources, youth development, community
development, or tourism which incorporates each of these words in it. The essay should be no
longer than five pages and it should be double spaced. (Normal 12-point size font and one inch
margins, please!) The word sets should appear in the essay in the order shown on the list. You
may write this assignment in the first person if you so wish. Be sure to write in paragraphs.
The context within which each word is used should be sufficiently developed so the meaning of
the word is explicit to the uninformed reader. For example, “I was disinterested” does not
provide sufficient context to demonstrate that the correct meaning/use of the word is fully
understood. Without any additional context, it could mean “enthusiastic,” “medically ill,”
“indifferent,” “depressed,” or a host of other things. An effective way to demonstrate a grasp of
the words’ meanings is to juxtapose the two (or three) words. Thus, the two or three words on
each line should be incorporated either into a single sentence or into two consecutive
sentences. Further, each word on the list should be highlighted in bold type, so it can be
quickly identified by the reader. Derivations of a word are acceptable. For example, instead of
using the word “peak,” “peaked” or “peaking” would be acceptable.
17
There are six grammatical issues which should be avoided in the essay and in all subsequent
reports:
(i) Overuse of the words “very,” “that,” “the,” and “also” is a source of irritation in
some people’s writing. For the most part, these words can (and should) be
omitted. For example, in most instances it is not necessary to describe an issue as
“very important,” “important” suffices.
(ii) The mixture of singular nouns and plural pronouns (and vice-versa) should be
avoided. For example, “Each resident had a vote and they voted by pulling a
lever.” Either “resident” has to be plural, or “they” has to be replaced by “he/she.”
Usually, it is less cumbersome to make them both plural.
(iii) “Who” refers to human beings, whereas “that” refers to animals and inanimate
objects. For example, the people who came to the meeting, identified schools and
churches that might be able to help.
(iv) Hanging prepositions should be avoided: “Prepositions are weak words to end
sentences on.” This should be written as: “Prepositions are weak words with
which to end sentences.” “She is the woman he fell in love with.” “She is the
woman with whom he fell in love.”
(v) The phrase, “the fact that” should not be used because invariably it is redundant.
For example, “The fact that he is six feet tall” can be written more cogently as,
“He is six feet tall.”
(vi) Omit the word “love” from professional reports. Use “enjoy,” “like,” or another
synonym. Save love for your significant other!
On page 23 there are three grammar exercises related to these rules. Please complete them as part
of this assignment.
Mastery of this word list is generally deemed by RATS’ senior management to be of sufficient
importance that questions relating to it will appear on each of the three class examinations. As
the semester progresses, it is possible that other words will be added to the list after future
assignments have been reviewed if they are identified as being misunderstood by a threshold
number of RATS’ project assistants.
You are required to do this assignment alone without discussion with any other member of the
class. You are authorized to consult “experts” from outside the class on the meaning and/or
context of particular words, including consultants at the University Writing Center. However, as
with all assignments the more of it you try to work out for yourself with lexicon resources to
which you have access, the more you will learn.
18
Please provide me with your essay and responses to the grammatical exercises on Tuesday,
January 21 at 9:35 a.m.
N.B. This word list assignment is worth 25 points. The essay will be graded out of 8 points based
on the centrality of its content to the field; its coherence, flow and lucidity; and its maturity. The
remaining 17 points will be allocated for clear articulation of the meaning of the words. One
point will be deducted for each word that is used incorrectly or omitted, or for any of the six
grammatical errors discussed above. A half point will be deducted if the context is insufficient to
demonstrate mastery of a word’s meaning. In addition, of course, the generic rules of the course
relating to spelling, punctuation and typographical errors will apply. Each of the grammar
exercises is worth 2 points. One point will be deducted for each error.
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THE WORD LIST
1. connotations, connections
2. affect, effect
3. peace, piece
4. focus, foci
5. i.e., e.g.
6. hall, haul
7. diffuse, defuse
8. their, there, they’re
9. fewer, less
10. resent, recent
11. sells, sales
12. past, passed
13. incite, insight
14. soles, souls
15. criteria, criterion
16. was, were, where
17. heirs, hairs, airs
18. to, too, two
19. compliment, complement,
supplement
20. new, knew
21. immigrant, emigrant
22. unique, different
23. herd, heard
24. penultimate, ultimate
25. waive, wave
26. ostensibly, ostentatious
27. manor, manner
28. loose, lose
29. strait, straight
30. principal, principle
31. council, counsel
32. forth, fourth
33. data, datum
34. amount, number
35. famous, notorious
36. egregious, egalitarian
37. brake, break
38. amused, bemused
39. fair, fare
40. cite, site, sight
41. advice, advise
42. biannual, biennial
43. approbation, abrogation, opprobrium
44. coarse, course
45. lien, lean
46. among, between
47. media, medium
48. your, you’re
49. who, whom
50. rein, rain, reign
51. imminent, eminent
52. younger, youngest
53. rapport, report
54. waist, waste
55. peak, pique, peek
56. no, know
57. much, many
58. infrastructure, superstructure
59. alternate, alternative
60. includes, comprised
61. led, lead (not the chemical element)
62. eluded, alluded
63. hire, higher
64. whose, who's
65. city’s, cities, cities’
66. its, it’s, its’
67. empathy, antipathy
68. threw, through
69. here, hear
70. disinterested, uninterested
71. sever, severe
72. consistently, constantly
73. assure, insure, ensure
74. festivals, festival’s, festivals
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“Who” and “That”
1. Worthy is the lamb __________ was slain 2. Volunteers are people ____________help. 3. Every individual ___________ comes through the door. 4. Every book __________was written 5. Schools and churches ___________ might be able to sponsor. 6. Sales directors _________assist with the task. 7. A city _________ is famous for its beauty. 8. The person _________ is truly honest. 9. He is the one _________ introduced him to the outdoors. 10. A dog ________ was getting shots. 11. People _______ are energetic. 12. Youth _____ start camping. 13. A separate committee ________ meets every week. 14. A problem _______ can emerge from this situation. 15. A DVD _____ can be taken home and watched. 16. Allow children ______ have reached the right age. 17. The basic principle _____ is behind the action. 18. A group of individuals _____ like to eat. 19. Many cities _____ pay good salaries. 20. Famous actors _____ have been known to volunteer. 21. A number of cities ____ have volunteers. 22. Umpires____ are at each game.
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“Number” and “Amount”
1. A large ____________________ of cities.
2. He gave her a large ____________________ of compliments
3. A small ___________________of money
4. The ________________of volunteers needed.
5. The _______________ of work that must be done.
6. The ________________of art works on display.
7. The ______________ of money collected.
8. The _______________of mice that ate the cheese.
9. The ______________ of cheese eaten by the mice.
10. The ______________ will only get bigger in future years.
11. Undisclosed _______________ of money.
12. The ____________ of work that needs to be accomplished.
13. The large _______________ of damage.
Samples of hanging prepositions
The company he was the owner of
People have to deal with
The hotels he is responsible for
Companies the gym works with
Knowledge about the area they are guiding in
Events we will participate in
This is what he was feared for
There are jobs I am interested in
That I have a passion for
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GRAMMAR EXERCISES
1. Please rewrite the following paragraph so it is grammatically correct.
I believe each person can choose how to live their life. In the working world each
individual determines their own fate. An individual’s work ethic determines how well
they will do in the work place. Each individual is in control of their lives. Each person
will experience their life in a unique way by creating their own adventures. These
adventures will shape each individual’s lives and make it their own experience.
2. Please rewrite the following paragraph so it is grammatically correct and the word “that” is
not being used in it.
I have many things that I hope to accomplish. The first of these is that I will have a full-
time job. My next hope is that I will remain healthy. Another hope that I have is that I
will be able to travel. All of these things lead to the fact that my biggest hope is that I will
remain happy. I believe that the big picture is that I want to be happy. I want to be home
at night so that I can spend time with my family. My final hope is that when I look back
in my life, I will believe that the decisions I made led me to be happier.
3. Please rewrite each of the following sentences so there are no dangling prepositions.
I have found the home I was looking for
Choice of how to live and who to live for
Retention is another area the company focuses on
To make sure the guests are taken care of
Input is given from people about the activities the company engages in
There is a manager who each of the division heads report back to
These are the things a company looks at
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MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: Professional Interview
DATE: January 14, 2014
Much of the state-of-the-art in this field is in the heads of professionals, rather than in the
literature. One of your challenges as a student is to network effectively with senior recreation,
park and tourism managers. This is a key to your professional advancement as well as to keeping
abreast of trends in the field and innovative techniques. Some of you are planning to attend
professional meetings in the first half of the semester, and these provide good opportunities for
such networking. Opportunities are also created by visiting individuals in their agencies and
organizations.
You are to arrange and conduct an in-depth personal (not phone) interview with a senior
manager. The assignment will be due on March 27. Selection of the manager must be approved
by the instructor. It should be someone whom you do not already know well. This means that
current or previous supervisors of your work or internships are ineligible. The individual should
be with an organization outside the Bryan-College Station area. If there are compelling reasons
why this is impractical, then feel free to make your case to the instructor.
Please do not regard this as “just another assignment.” Rather, select an individual who has the
potential to be of real value in offering insights into the area of the field in which you want to
work, and who will enhance your professional network. There is an aphorism which states that it
is not only the grades you make, but also the hands you shake that create job opportunities. Each
semester that this assignment has been incorporated into the class, several students have reported
that it resulted in them receiving job offers, either from the interviewee’s organization or from
someone in his/her network. If you do not plan to work in the RPTS area, then do not feel
obligated to select an interviewee in this field. Rather, select a senior individual who is
knowledgeable in your chosen career field.
After we have agreed upon an individual, then it is imperative that you contact the individual by
letter two or three weeks in advance of the time for which you are seeking the interview. The
letter should explain the reason for you requesting the interview, and include a request for the
manager to meet with you at a time and place when it would be convenient for him/her.
Suggestions for crafting the letter are attached to this memorandum.
Typically, these interviews take approximately 45-60 minutes. You are responsible for equipping
yourself with a tape-recorder. (You should ask permission to tape record the interview after there
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is a commitment to do it by your interviewee.). This is important because it frees you from the
necessity to take notes and enables you to focus fully on an interactive discourse which is the
essence of a good interview.
If there are circumstances beyond your control (e.g. an interview candidate backs out at the last
minute or fails to respond to repeated requests to schedule a time), and it can be shown that you
made a “good-faith” effort to meet the deadlines, then an extension of the deadline date may be
negotiated with the instructor.
The assignment consists of the following elements (the dates for completion of key elements are
given in parenthesis):
1. Selection of a senior manager. Please state the name, position, agency and reason
for the selection (for the instructor’s review by Tuesday, January 21, a.m. class).
2. Development of a list of at least 20 questions you will use to guide the interview
(draft for the instructor’s review by Thursday, January 30, a.m. class). Structure
the questions into topic areas such as: the agency’s mission; programs and
organization; future prognostications; personal career advice; financing;
marketing etc. (These are merely illustrative, and are not comprehensive). You
may find it helpful in developing your question list to review the “Marketing
Audit” framework that is attached to the Service Quality assignment scheduled to
be addressed on March 6. Arrange the topic areas into a logical sequence so the
interview will flow well. If it is appropriate to the context of the interview, then
integrate some of the themes of this class into the discussion. These questions are
merely a guide to help the interview flow well. As the interview evolves, you may
decide some of them are irrelevant or may use additional questions.
3. Letter requesting and scheduling an appointment (draft for instructor’s review due
Thursday, January 30, a.m. class). If you are unsure how to craft a standard
business letter, be sure to find a resource in the library or on the web which
provides this information. Ten guidelines for the content of this letter are included
in the attachment on page 27. Be sure to review it! For each of the 10 guidelines
which is not followed, a ½ point will be deducted. Please double space the letter
so the instructor can easily edit it. After editing, and before sending it out, it
should be re-spaced into the standard business format.
4. After sending the letter, follow-up by phone to ascertain if the manager is willing
to be interviewed and to fix a time for the interview. If he/she agrees to the
interview, ask if it would be possible to use a tape recorder so you could focus on
the conversation and not be distracted by the need to take notes.
5. Letter of thanks to acknowledge and confirm the scheduled appointment.
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6. The written report. Before writing to, or talking with, the selected interviewee, do
your homework. For example, review the agency’s/division’s and the
company’s/city’s/organization’s web sites to learn more about the context in
which the manager works. This will help you develop relevant and meaningful
questions for the interview. Check with the faculty or other folks in your network
to learn what they know about the individual.
Remember that a good interview involves getting the interviewee to talk
extensively and remain focused on the issues you want to address. The
conversation should flow and not be stilted by constant referral to the guideline
questions. At the same time, it should not be allowed to drift into topic areas of
minimal interest to you. A high quality interview is only likely to occur if you
prepare for it thoroughly so you are knowledgeable about the interviewee’s
background and the environment in which he or she works.
The length of the report is likely to vary, but past experience suggests that six to
eight pages is a reasonable target figure. The report should not dwell on
background descriptions of the facility or logistics of the meeting, but should
focus on substantive, content issues. Be sure to write the report in an
essay/narrative form, rather than as the responses to a series of questions. It is
suggested that you divide the report into meaningful sections with sub-headings.
Do not enclose ancillary materials such as brochures, pamphlets, or printouts of
websites with the report.
7. Letter of thanks after the interview to both the interviewee and others who may
have assisted in facilitating the interview e.g. secretaries.
I look forward to working with you on this exciting assignment. On March 27 you are required to
hand to the instructor elements 2, 3, 5, 6 and 7. In the case of elements 2 and 3, you should hand
in both the draft copy which has been marked-up by the instructor and the revised copy
that was used. Your final package should also include any letters or e-mails from interviewees
as well as correspondence that you initiated.
This assignment is worth 31 points: 20 points for the interview, 5 points for the ancillary
materials, and 6 points for “writing maturity.”
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SUGGESTIONS FOR THE “REQUEST FOR AN INTERVIEW” LETTER
1. Should be in business letter format, not memo format.
2. Stress it is a class project requiring that you interview a senior manager in your field of
interest. Mention the class name and the instructor’s name.
3. Explain why this individual was selected. What is the relationship between his/her
position and what you want to do? Why should he/she be interested in giving up time to
visit with you? “I have elected to approach you with this request because…”
4. Do not state your name in the first line- -the recipient can read your signature.
5. Be sure to spell the person’s name correctly! Don’t guess.
6. Be sure to insert the RPTS Department’s name correctly: i.e. Department of Recreation,
Park, and Tourism Sciences.
7. The salutation should incorporate only the surname. For example, “Dear Dr. Crompton”
not “Dear Dr. John Crompton.”
8. You have to initiate the follow-up phone call/e-mail. Do not expect them to reply to your
request. “I will contact you in the next few days to see if you are agreeable to being
interviewed. If you would like to contact me, I can be reached by phone at __________
or by e-mail at ___________.”
9. Finish with something like: “Thank you for considering this request.”
10. Use “Sincerely” at the end of the letter.
CRAFT THE LETTER. It is a piece of literature which is likely to take four or five drafts to
perfect. You are seeking a favor. The letter may be key in the prospect’s decision on whether or
not to see you.
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MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: The Tragedy of the Commons
DATE: January 21, 2014
The attached article, “The Tragedy of the Commons” has become a classic piece of scientific
literature which is widely citing in multiple fields. Published in 1968, Hardin’s essay traces the
consequences of a philosophy of unlimited access to commonly held resources for both human
beings and the environment of which they are a part. It is a path, Hardin contends, of mutual
destruction.
Although Hardin makes his argument in the context of the world population problem, his logic
can be extended to an entire class of problems characterized by increasing demands on limited
resources. It is important, therefore, for park, recreation, and tourism professionals who are now
confronted with a problem of this kind to understand the point of view expressed in that essay.
Other contemporary issues where it applies include: water and air pollution, global warming, use
of oceans for fishing, mining et al., and proliferation of nuclear weapons.
To illustrate the tragedy of the commons, Hardin asks us to imagine a pasture, fixed in size,
which is accessible to all the residents of a village. Each villager, being rational, wants to
maximize his or her use of the pasture by grazing as many cattle as possible. Therefore, the
villagers continually expand the size of their respective herds, recognizing that the benefits from
such expansion will be theirs alone, while any costs associated with the increased grazing will be
shared among all the village members. Under these circumstances, expansion only seems
sensible. What each villager fails to recognize, however, is that every other villager is following
the same logic, and that the cumulative effect of their independently logical action is bound to be
the destruction of the pasture. Blinded by self-interest, the villagers proceed in their unremitting
exploitation of the commonly held resource. Therein lies the tragedy.
According to Hardin, there are no technical solutions to problems of this kind. For example, the
technical solutions likely to be applied in the above situation are irrigation and fertilization of the
land to increase its productivity. Such measures can provide only intermediate relief, however, if
the villagers continue to add to their numbers of cattle. Without a fundamental change in their
attitude toward the pasture, they will conduct business as usual, resulting in the pasture’s
eventual despoliation. Clearly, given increasing demand for a finite resource, technical solutions
will prove inadequate in the long run.
Hardin argues that the only permanent solution must stem from a basic change in human values.
In the above situation, the only permanent solution to the problem of overuse of the pasture must
stem from a fundamental change in the way the villagers treat it. While it is widely assumed that
such value change comes through education, Hardin contends that education alone will not result
in the desired change. Knowledge about the dangers of overgrazing will tend to be heeded only
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by the conscientious villagers, leaving those who are less conscientious with even more incentive
to pursue their self-interests.
The only realistic solution to this problem, Hardin maintains, is that of “mutually agreed upon
coercion.” That is, those people who are affected by the use of the pasture must agree to a
method of coercion that will limit its use. Regardless of the method employed, the point is that
such coercive measures require a new set of values which are based on the realization that
technical and educational processes by themselves are inadequate in resolving problems
associated with unlimited use of a common resource. Such a value system would justify coercive
methods, therefore, by the knowledge that without them “freedom in a commons brings ruin to
all.”
RATS has been invited to present a session at a major conference on “The Tragedy of the
Commons in the context of parks, conservation and ecotourism.” I want you to develop the
following materials for this conference session:
1. (a) An example in this field where the problem of the Tragedy of the Commons has been
recognized and a successful management solution implemented. Relate the principles of
the situation you describe to those espoused by Hardin in his article.
(b) Identify the antecedent conditions and circumstances, and discuss the debate which
resulted in the management solution that was implemented.
(c) Comment on why you believe the managerial solution was effective and ways you
believe it could be improved upon.
2. (a) An example in this field where the problem of the Tragedy of the Commons exists,
but no management solution has been implemented. Relate the principles of the situation
you describe to those espoused by Hardin in his article.
(b) Identify the antecedent conditions and circumstances, and discuss the debate
surrounding the issue.
(c) Comment on why you believe no managerial solution has been found and what you
believe needs to be done in order to effect a managerial solution.
It is imperative that each of the two examples is central to the fields of parks, conservation or
ecotourism. Please let me have this assignment by Thursday, October 3rd
, 9:35 a.m.
[Points allocation: 1(a) 4pts., (b) 4 pts., (c) 3 pts.; 2(a) 4 pts., (b) 4 pts., (c) 3 pts., writing
maturity 6 pts.]
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What Shanl We Mam?
The Tragedy of the Commons
The population problem has no technical solution;it requires a fundamental extension in morality.
Garrett Hardin
At the end of a thoughtful article onthe future of nuclear war, Wiesner andYork (1) concluded that: "Both sides inthe arms race are ... confronted by thedilemma of steadily increasing militarypower and steadily decreasing nationalsecurity. It is our considered profes-sional judgment that this dilemma hasno technical solution. If the great pow-ers continue to look for solutions inthe area of science and technology only,the result will be to worsen the situa-tion."
I would like to focus your attentionnot on the subject of the article (na-tional security in a nuclear world) buton the kind of conclusion they reached,namely that there is no technical solu-tion to the problem. An implicit andalmost universal assumption of discus-sions published in professional andsemipopular scientific journals is thatthe problem under discussion has atechnical solution. A technical solutionmay be defined as one that requires achange only in. the techniques of thenatural sciences, demanding little ornothing in the way of change in humanvalues or ideas of morality.
In our day (though not in earliertimes) technical solutions are alwayswelcome. Because of previous failuresin prophecy, it takes courage to assertthat a desired technical solution is notpossible. Wiesner and York exhibitedthis courage; publishing in a sciencejournal, they insisted that the solutionto the problem was not to be found inthe natural sciences. They cautiouslyqualified their statement with thephrase, "It is our considered profes-
The author is professor of biology, Universityof California, Santa Barbara. This article isbased on a presidential address presented beforethe meeting of the Pacific Division of the Ameri-can Association for the Advancement of Scienceat Utah State University, Logan, 25 June 1968.
13 DECEMBER 1968
sional judgment. . . ." Vhether theywere right or not is not the concern ofthe present article. Rather, the concernhere is with the important concept of aclass of human problems which can becalled "no technical solution problems,"and, more specifically, with the identifi-cation and discussion of one of these.
It is easy to show that the class is nota null class. Recall the game of tick-tack-toe. Consider the problem, "Howcan I win. the game of tick-tack-toe?"It is well known that I cannot, if I as-sume (in keeping with the conventionsof game theory) that my opponent un-derstands the game perfectly. Put an-other way, there is no "technical solu-tion" to the problem. I can win onlyby giving a radical meaning to the word"win." I can hit my opponent over thehead; or I can drug him; or I can falsifythe records. Every way in which I "win"involves, in some sense, an abandon-ment of the game, as we intuitively un-derstand it. (I can also, of course,openly abandon the game-refuse toplay it. This is what most adults do.)The class of "No technical solution
problems" has members. My thesis isthat the "population problem," as con-ventionally conceived, is a member ofthis class. How it is conventionally con-ceived needs some comment. It is fairto say that most people who' anguishover the population problem are tryingto find a way to avoid the evils of over-population without relinquishing any ofthe privileges they now enjoy. Theythink that farming the seas or develop-ing new strains of wheat will solve theproblem-technologically. I try to showhere that the solution they seek cannotbe found. The population problem can-not be solved in a technical way, anymore than can the problem of winningthe game of tick-tack-toe.
Population, as Malthus said, naturallytends to grow "geometrically," or, as wewould now say, exponentially. In afinite world this means that the percapita share of the world's goods muststeadily decrease. Is ours a finite world?A fair defense can be put forward for
the view that the world is infinite; orthat we do not know that it is not. But,in terms of the practical problems thatwe must face in the next few genera-tions with the foreseeable technology, itis clear that we will greatly increasehuman misery if we do not, during theimmediate future, assume that the worldavailable to the terrestrial human pop-ulation is finite. "Space" is no escape(2).A finite world can support only a
finite population; therefore, populationgrowth must eventually equal zero. (Thecase of perpetual wide fluctuationsabove and below zero is a trivial variantthat need not be discussed.) When thiscondition is met, what will be the situa-tion of mankind? Specifically, can Ben-tham's goal of "the greatest good forthe greatest number" be realized?No-for two reasons, each sufficient
by itself. The first is a theoretical one.It is not mathematically possible tomaximize for two (or more) variables atthe same time. This was clearly statedby von Neumann and Morgenstern (3),but the principle is implicit in the theoryof partial differential equations, datingback at least to D'Alembert (1717-1783).The second reason springs directly
from biological facts. To live, anyorganism must have a source of energy(for example, food). This energy isutilized for two puposes: mere main-tenance and work. For man, mainte-nance of life requires about 1600 kilo-calories a day ("maintenance calories').Anything that he does over and abovemerely staying alive will be defined aswork, and is supported by "work cal-ories" which he takes in. Work caloriesare used not only for what we call workin common speech; they are also re-quired for all forms of enjoyment, fromswimming and automobile racing toplaying music and writing poetry. Ifour goal is to maximize population it isobvious what we must do: We mustmake the work calories per person ap-proach as close to zero as possible. Nogourmet meals, no vacations, no sports,no music, no literature, no art. . . . Ithink that everyone will grant, without
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argument or proof, that maximizingpopulation does not max2imize goods.Bentham's goal is impossible.
In reaching this conclusion I havemade the usual assumption that it isthe acquisition of energy that is theproblem. The appearance of atomicenergy has led some to question thisassumption. However, given an infinitesource of energy, population growthstill produces an inescapable problem.The problem of the acquisition of en-ergy is replaced by the problem of itsdissipation, as J. H. Fremlin has so wit-tily shown (4). The arithmetic signs in-t-he analysis are, as it were, reversed;but Bentham's goal is still unobtainable.The optimum population is, then, less
than the maximum. The difficulty ofdefining the optimum is enormous; sofar as I know, no one has seriouslytackled this problem. Reaching an ac-ceptable and stable solution will surelyrequire more than one generation ofhard analytical work-and much per-suasion.We want the maximum good per
person; but what is good? To one per-son it is wilderness, to another it is skilodges for thousands. To one it is estu-aries to nourish ducks for hunters toshoot; to another it is factory land.Comparing one good with another is,we usually say, impossible becausegoods are incommensurable. Incommen-surables cannot be compared.
Theoretically this may be true; but inreal life incommensurables are commen-surable. Only a criterion of judgmentand a system of weighting are needed.In nature the criterion is survival. Is itbetter for a species to be small and hide-able, or large and powerful? Naturalselection commensurates the incommen-surables. The compromise achieved de-pends on a natural weighting of thevalues of the variables.Man must imitate this process. There
is no doubt that in fact he already does,but unconsciously. It is when the hiddendecisions are made explicit that thearguments begin. The problem for theyears ahead is to work out an accept-able theory of weighting. Synergisticeffects, nonlinear variation, and difficul-ties in discounting the future make theintellectual problem difficult, but not(in principle) insoluble.Has any cultural group solved this
practical problem at the present time,even on an intuitive level? One simplefact proves that none has: there is noprosperous population in the world to-day that has, and has had for some
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time,-p - rate of zero. Any peoplethat has intuitively identified its opti-mum point will soon reach it, afterwhich its growth rate becomes and re-mains zero.Of course, a positive growth rate
might be taken as evidence that a pop-ulation is below its optimum. However,by any reasonable standards, the mostrapidly growing populations on earthtoday are (in general) the most misera-ble. This association (which need not beinvariable) casts doubt on the optimisticassumption that the positive growth rateof a population is evidence that it hasyet to reach its optimum.We can make little progress in work-
ing toward optimum poulation size untilwe explicitly exorcize the spirit ofAdam Smith in the field of practicaldemography. In economic affairs, TheWealth of Nations (1776) popularizedthe "invisible hand," the idea that anindividual who "intends only his owngain," is, as it were, "led by an invisiblehand to promote . .,. the public interest"(5). Adam Smith did not assert thatthis was invariably true, and perhapsneither did any of his followers. But hecontributed to a dominant tendency ofthought that has ever since interferedwith positive action based on rationalanalysis, namely, the tendency to as-sume that decisions reached individuallywill, in fact, be the best decisions for anentire society. If this assumption iscorrect it justifies the continuance ofour present policy of laissez-faire inreproduction. If it is correct we can as-sume that men will control their individ-ual fecundity so as to produce the opti-mum population. If the assumption isnot correct, we need to reexamine ourindividual freedoms to see which onesare defensible.
Tragedy of Freedom in a Commons
The rebuttal to the invisible hand inpopulation control is to be found in ascenario first sketched in a little-knownpamphlet (6) in 1833 by a mathematicalamateur named William Forster Lloyd(1794-1852). We may well call it "thetragedy of the commons," using theword "tragedy" as the philosopherWhitehead used it (7): "The essence ofdramatic tragedy is not unhappiness. Itresides in the solemnity of the remorse-less working of things." He then' goes on.to say, "This inevitableness of destinycan only be illustrated in terms of hu-man life by incidents which in fact in-
volve unhappiness. For it is only bythem that the futility of escape can bemade evident in the drama."The tragedy of the commons develops
in this way. Picture a pasture open toall. It is to be expected that each herds-man will try to keep as many cattle aspossible on the commons. Such an ar-rangement may work reasonably satis-factorily for centuries because tribalwars, poaching, and disease keep thenumbers of both man and beast wellbelow the carrying capacity of the land.Finally, however, comes the day ofreckoning, that is, the day when thelong-desired goal of social stability be-comes a reality. At this point, the in-herent logic of the commons remorse-lessly generates tragedy.As a rational being, each herdsman
seeks to maximize his gain. Explicitlyor implicitly, more or less consciously,he asks, "What is the utility to me ofadding one more animal to my herd?"This utility has one negative and onepositive component.
1) The positive component is a func-tion of the increment of one animal.Since the herdsman receives all theproceeds from the sale of the additionalanimal, the positive utility is nearly +1.
2) The negative component is a func-tion of the additional overgrazingcreated by one more animal. Since,however, the effects of overgrazing areshared by all the herdsmen, the negativeutility for any particular decision-making herdsman is only a fraction of-1.Adding together the component par-
tial utilities, the rational herdsmanconcludes that the only sensible coursefor him to pursue is to add anotheranimal to his herd. And another; andanother.... But this is the conclusionreached by each and every rationalherdsman sharing a commons. Thereinis the tragedy. Each man is locked intoa system that compels him to increasehis herd without limit-in a world thatis limited. Ruin is the destination to-ward which all men rush, each pursuinghis own best interest in a society thatbelieves in the freedom of the com-mons. Freedom in a commons bringsruin to all.Some would say that this is a plati-
tude. Would that it were! In a sense, itwas learned thousands of years ago, butnatural selection favors the forces ofpsychological denial (8). The individualbenefits as an individual from his abilityto deny the truth even though society asa whole, of which he is a part, suffers.
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Education can counteract the naturaltendency to do the wrong thing, but theinexorable succession of generationsrequires that the basis for this knowl-edge be constantly refreshed.A simple incident that occurred a few
years ago in Leominster, Massachusetts,shows how perishable the knowledge is.During the Christmas shopping seasonthe parking meters downtown werecovered with plastic bags that bore tagsreading: "Do not open until after Christ-mas. Free parking courtesy of themayor and city council." In other words,facing the prospect of an increased de-mand for already scarce space, the cityfathers reinstituted the system of thecommons. (Cynically, we suspect thatthey gained more votes than they lostby this retrogressive act.)
In an approximate way, the logic ofthe commons has been understood fora long time, perhaps since the dis-covery of agriculture or the inventionof private property in real estate. Butit is understood mostly only in specialcases which are not sufficiently general-ized. Even at this late date, cattlemenleasing national land on the westernranges demonstrate no more than anambivalent understanding, in constantlypressuring federal authorities to increasethe head count to the point where over-grazing produces erosion and weed-dominance. Likewise, the oceans of theworld continue to suffer from the sur-vival of the philosophy of the commons.Maritime nations still respond automat-ically to the shibboleth of the "freedomof the seas." Professing to believe inthe "inexhaustible resources of theoceans," they bring species after speciesof fish and whales closer to extinction(9).The National Parks present another
instance of the working out of thetragedy of the commons. At present,they are open to all, without limit. Theparks themselves are limited in extent-there is only one Yosemite Valley-whereas population seems to grow with-out limit. The values that visitors seekin the parks are steadily eroded. Plainly,we must soon cease to treat the parksas commons or they will be of no valueto anyone.What shall we do? We have several
options. We might sell them off as pri-vate property. We might keep them aspublic property, but allocate the rightto enter them. The allocation might beon the basis of wealth, by the use of anauction system. It might be on the basisof merit, as defined by some agreed-13 DECEMBER 1968
upon standards. It might be by lottery.Or it might be on a first-come, first-served basis, administered to longqueues. These, I think, are all thereasonable possibilities. They are allobjectionable. But we must choose-oracquiesce in the destruction of the com-mons that we call our National Parks.
Pollution
In a reverse way, the tragedy ofthe commons reappears in problems ofpollution. Here it is not a question oftaking something out of the commons,but of putting something in-sewage,or chemical, radioactive, and heatwastes into water; noxious and danger-ous fumes into the air; and distractingand unpleasant advertising signs intothe line of sight. The calculations ofutility are much the same as before.The rational man finds that his share ofthe cost of the wastes he discharges intothe commons is less than the cost ofpurifying his wastes before releasingthem. Since this is true for everyone, weare locked into a system of "fouling ourown nest," so long as we behave onlyas independent, rational, free-enter-prisers.The tragedy of the commons as a
food basket is averted by private prop-erty, or something formally like it. Butthe air and waters surrounding us can-not readily be fenced, and so the trag-edy of the commons as a cesspool mustbe prevented by different means, by co-ercive laws or taxing devices that makeit cheaper for the polluter to treat hispollutants than to discharge them un-treated. We have not progressed as farwith the solution of this problem as wehave with the first. Indeed, our particu-lar concept of private property, whichdeters us from exhausting the positiveresources of the earth, favors pollution.The owner of a factory on the bank ofa stream-whose property extends tothe middle of the stream-often hasdifficulty seeing why it is not his naturalright to muddy the waters flowing pasthis door. The law, always behind thetimes, requires elaborate stitching andfitting to adapt it to this newly perceivedaspect of the commons.The pollution problem is a con-
sequence of population. It did not muchmatter how a lonely American frontiers-man disposed of his waste. "Flowingwater purifies itself every 10 miles," mygrandfather used to say, and the mythwas near enough to the truth when he
was a boy, for there were not too manypeople. But as population became denser,the natural chemical and biological re-cycling processes became overloaded,calling for a redefinition of propertyrights.
How To Legislate Temperance?
Analysis of the pollution problem asa function of population density un-covers a not generally recognized prin-ciple of morality, namely: the moralityof an act is a function of the state ofthe system at the time it is performed(10). Using the commons as a cesspooldoes not harm the general public underfrontier conditions, because there is nopublic; the same behavior in a metropo-lis is unbearable. A hundred and fiftyyears ago a plainsman could kill anAmerican bison, cut out only the tonguefor his dinner, and discard the rest ofthe animal. He was not in any impor-tant sense being wasteful. Today, withonly a few thousand bison left, wewould be appalled at such behavior.
In passing, it is worth noting that themorality of an act cannot be determinedfrom a photograph. One does not knowwhether a man killing an elephant orsetting flre to the grassland is harmingothers until one knows the total systemin which his act appears. "One pictureis worth a thousand words," said anancient Chinese; but it may take 10,000words to validate it. It is as tempting toecologists as it is to reformers in generalto try to persuade others by way of thephotographic shortcut. But the essenseof an argument cannot be photo-graphed: it must be presented rationally-in words.
That morality is system-sensitiveescaped the attention of most codifiersof ethics in the past. "Thou shaltnot . . ." is the form of traditionalethical directives which make no allow-ance for particular circumstances. Thelaws of our society follow the pattern ofancient ethics, and therefore are poorlysuited to governing a complex, crowded,changeable world. Our epicyclic solu-tion is to augment statutory law withadministrative law. Since it is practicallyimpossible to spell out all the conditionsunder which it is safe to burn trash inthe back yard or to run an automobilewithout smog-control, by law we dele-gate the details to bureaus. The resultis administrative law, which is rightlyfeared for an ancient reason-Quiscustodiet ipsos custodes?-"Who shall
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watch the watchers themselves?" JohnAdams said that we must have "a gov-ernment of laws and not men." Bureauadministrators, trying to evaluate themorality of acts in the total system, aresingularly liable to corruption, produc-ing a government by men, not laws.
Prohibition is easy to legislate(though not necessarily to enforce); buthow do we legislate temperance? Ex-perience indicates that it can be ac-complished best through the mediationof administrative law. We limit possi-bilities unnecessarily if we suppose thatthe sentiment of Quis custodiet deniesus the use of administrative law. Weshould rather retain the phrase as aperpetual reminder of fearful dangerswe cannot avoid. The great challengefacing us now is to invent the correctivefeedbacks that are needed to keep cus-todians honest. We must find ways tolegitimate the needed authority of boththe custodians and the corrective feed-backs.
Freedom To Breed Is Intolerable
The tragedy of the commons is in-volved in population problems in an-other way. In a world governed solelyby the principle of "dog eat dog"-ifindeed there ever was such a world-how many children a family had wouldnot be a matter of public concern.Parents who bred too exuberantly wouldleave fewer descendants, not more, be-cause they would be unable to careadequately for their children. DavidLack and others have found that such anegative feedback demonstrably con-trols the fecundity of birds (11). Butmen are not birds, and have not actedlike them for millenniums, at least.
If each human family were depen-dent only on its own resources; if thechildren of improvident parents starvedto death; if, thus, overbreeding broughtits own "punishment" to the germ line-then there would be no public interestin controlling the breeding of families.But our society is deeply committed tothe welfare state (12), and hence isconfronted with another aspect of thetragedy of the commons.
In a welfare state, how shall we dealwith the family, the religion, the race,or the class (or indeed any distinguish-able and cohesive group) that adoptsoverbreeding as a policy to secure itsown aggrandizement (13)? To couplethe concept of freedom to breed withthe belief that everyone born has an
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equal right to the commons is to lockthe world into a tragic course of action.
Unfortunately this is just the courseof action that is being pursued by theUnited Nations. In late 1967, some 30nations agreed to the following (14):The Universal Declaration of Human
Rights describes the family as the naturaland fundamental unit of society. It fol-lows that any choice and decision withregard to the size of the family must irte-vocably rest with the family itself, andcannot be made by anyone else.
It is painful to have to deny categor-ically the validity of this right; denyingit, one feels as uncomfortable as a resi-dent of Salem, Massachusetts, whodenied the reality of witches in the 17thcentury. At the present time, in liberalquarters, something like a taboo acts toinhibit criticism of the United Nations.There is a feeling that the UnitedNations is "our last and best hope,"that we shouldn't find fault with it; weshouldn't play into the hands of thearchconservatives. However, let us notforget what Robert Louis Stevensonsaid: "The truth that is suppressed byfriends is the readiest weapon of theenemy." If we love the truth we mustopenly deny the validity of the UniversalDeclaration of Human Rights, eventhough it is promoted by the UnitedNations. We should also join withKingsley Davis (15) in attempting toget Planned Parenthood-World Popula-tion to see the error of its ways in em-bracing the same tragic ideal.
Conscience Is Self-Eliminating
It is a mistake to think that we cancontrol the breeding of mankind in thelong run by an appeal to conscience.Charles Galton Darwin made this pointwhen he spoke on the centennial of thepublication of his grandfather's greatbook. The argument is straightforwardand Darwinian.
People vary. Confronted with appealsto limit breeding, some people will un-doubtedly respond to the plea morethan others. Those who have morechildren will produce a larger fractionof the next generation than those withmore susceptible consciences. The dif-ference will be accentuated, generationby generation.
In C. G. Darwin's words: "It maywell be that it would take hundreds ofgenerations for the progenitive instinctto develop in this way, but if it shoulddo so, nature would have taken herrevenge, and the variety Homo contra-
cipiens would become extinct andwould be replaced by the variety Homoprogenitivus" (16).The argument assumes that con-
science or the desire for children (nomatter which) is hereditary-but heredi-tary only in the most general formalsense. The result will be the samewhether the attitude is transmittedthrough germ cells, or exosomatically,to use A. J. Lotka's term. (If one deniesthe latter possibility as well as theformer, then what's the point of educa-tion?) The argument has here beenstated in the context of the populationproblem, but it applies equally well toany instance in which society appealsto an individual exploiting a commonsto restrain himself for the generalgood-by means of his conscience. Tomake such an appeal is to set up aselective system that works toward theelimination of conscience from the race.
Pathogenic Effects of Conscience
The long-term disadvantage of anappeal to conscience should be enoughto condemn it; but has serious short-term disadvantages as well. If we aska man who is exploiting a commons todesist "in the name of conscience,"what are we saying to him? What doeshe hear?-not only at the moment butalso in the wee small hours of thenight when, half asleep, he remembersnot merely the words we used but alsothe nonverbal communication cues wegave him unawares? Sooner or later,consciously or subconsciously, he sensesthat he has received two communica-tions, and that they are contradictory:(i) (intended communication) "If youdon't do as we ask, we will openly con-demn you for not acting like a respon-sible citizen"; (ii) (the unintendedcommunication) "If you do behave aswe ask, we will secretly condemr. youfor a simpleton who can be shamedinto standing aside while the rest of usexploit the commons."
Everyman then is caught in whatBateson has called a "double bind."Bateson and his co-workers have madea plausible case for viewing the doublebind as an important causative factor inthe genesis of schizophrenia (17). Thedouble bind may not always be sodamaging, but it always endangers themental health of anyone to whom it isapplied. "A bad conscience," saidNietzsche, "is a kind of illness."To conjure up a conscience in others
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is tempting to anyone who wishes toextend his control beyond the legallimits. Leaders at the highest levelsuccumb to this temptation. Has anyPresident during the past generationfailed to call on labor unions to moder-ate voluntarily their demands for higherwages, or to steel companies to honorvoluntary guidelines on prices? I canrecall none. The rhetoric used on suchoccasions is designed to produce feel-ings of guilt in noncooperators.For centuries it was assumed without
proof that guilt was a valuable, perhapseven an indispensable, ingredient of thecivilized life. Now, in this post-Freudianworld, we doubt it.
Paul Goodman speaks from themodern point of view when he says:"No good has ever come from feelingguilty, neither intelligence, policy, norcompassion. The guilty do not payattention to the object but only to them-selves, and not even to their own in-terests, which might make sense, but totheir anxieties" (18).One does not have to be a profes-
sional psychiatrist to see the conse-quences of anxiety. We in the Westernworld are just emerging from a dreadfultwo-centuries-long Dark Ages of Erosthat was sustained partly by prohibi-tion laws, but perhaps more effectivelyby the anxiety-generating mechanismsof education. Alex Comfort has told thestory well in The Anxiety Makers (19);it is not a pretty one.
Since proof is difficult, we may evenconcede that the results of anxiety maysometimes, from certain points of view,be desirable. The larger question weshould ask is whether, as a matter ofpolicy, we should ever encourage theuse of a technique the tendency (if notthe intention) of which is psycholog-ically pathogenic. We hear much talkthese days of responsible parenthood;the coupled words are incorporatedinto the titles of some organizations de-voted to birth control. Some peoplehave proposed massive propagandacampaigns to instill responsibility intothe nation's (or the world's) breeders.But what is the meaning of the wordresponsibility in this context? Is it notmerely a synonym for the word con-science? When we use the word re-sponsibility in the absence of substantialsanctions are we not trying to browbeata free man in a commons into actingagainst his own interest? Responsibilityis a verbal counterfeit for a substantialquid pro quo. It is an attempt to getsomething for nothing.13 DECEMBER 1968
If the word responsibility is to beused at all, I suggest that it be in thesense Charles Frankel uses it (20)."Responsibility," says this philosopher,"is the product of definite social ar-rangements." Notice that Frankel callsfor social arrangements-not propa-ganda.
Mutual Coercion
Mutually Agreed upon
The social arrangements that produceresponsibility are arrangements thatcreate coercion, of some sort. Consid-er bank-robbing. The man who takesmoney from a bank acts as if the bankwere a commons. How do we preventsuch action? Certainly not by trying tocontrol his behavior solely by a verbalappeal to his sense of responsibility.Rather than rely on propaganda wefollow Frankel's lead and insist that abank is not a commons; we seek thedefinite social arrangements that willkeep it from becoming a commons.That we thereby infringe on the free-dom of would-be robbers we neitherdeny nor regret.The morality of bank-robbing is
particularly easy to understand becausewe accept complete prohibition of thisactivity. We are willing to say "Thoushalt not rob banks," without providingfor exceptions. But temperance also canbe created by coercion. Taxing is a goodcoercive device. To keep downtownshoppers temperate in their use ofparking space we introduce parkingmeters for short periods, and trafficfines for longer ones. We need notactually forbid a citizen to park as longas he wants to; we need merely make itincreasingly expensive for him to do so.Not prohibition, but carefully biasedoptions are what we offer him. A Madi-son Avenue man might call this per-suasion; I prefer the greater candor ofthe word coercion.
Coercion is a dirty word to mostliberals now, but it need not forever beso. As with the four-letter words, itsdirtiness can be cleansed away by ex-posure to the light, by saying it over andover without apology or embarrassment.To many, the word coercion impliesarbitrary decisions of distant and irre-sponsible bureaucrats; but this is not anecessary part of its meaning. The onlykind of coercion I recommend is mutualcoercion, mutually agreed upon by themajority of the people affected.To say that we mutually agree to
coercion is not to say that we are re-quired to enjoy it, or even to pretendwe enjoy it. Who enjoys taxes? We allgrumble about them. But we acceptcompulsory taxes because we recognizethat voluntary taxes would favor theconscienceless. We institute and (grum-blingly) support taxes and other coercivedevices to escape the horror of thecommons.An alternative to the commons need
not be perfectly just to be preferable.With real estate and other materialgoods, the alternative we have chosenis the institution of private propertycoupled with legal inheritance. Is thissystem perfectly just? As a geneticallytrained biologist I deny that it is. Itseems to me that, if there are to be dif-ferences in individual inheritance, legalpossession should be perfectly cor-related with biological inheritance-thatthose who are biologically more fit tobe the custodians of property and powershould legally inherit more. But geneticrecombination continually makes a
mockery of the doctrine of "like father,like son" implicit in our laws of legal in-heritance. An idiot can inherit millions,and a trust fund can keep his estateintact. We must admit that our legalsystem of private property plus inheri-tance is unjust-but we put up with itbecause we are not convinced, at themoment, that anyone has invented abetter system. The alternative of thecommons is too horrifying to contem-plate. Injustice is preferable to totalruin.
It is one of the peculiarities of thewarfare between reform and the statusquo that it is thoughtlessly governedby a double standard. Whenever a re-form measure is proposed it is oftendefeated when its opponents trium-phantly discover a flaw in it. As Kings-ley Davis has pointed out (21), worship-pers of the status quo sometimes implythat no reform is possible without unan-imous agreement, an implication con-trary to historical fact. As nearly as Ican make out, automatic rejection ofproposed reforms is based on one oftwo unconscious assumptions: (i) thatthe status quo is perfect; or (ii) that thechoice we face is between reform andno action; if the proposed reform isimperfect, we presumably should takeno action at all, while we wait for aperfect proposal.
But we can never do nothing. Thatwhich we have done for thousands ofyears is also action. It also producesevils. Once we are aware that the
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status quo is action, we can then com-pare its discoverable advantages anddisadvantages with the predicted ad-vantages and disadvantages of the pro-posed reform, discounting as best wecan for our lack of experience. On thebasis of such a comparison, we canmake a rational decision which will notinvolve the unworkable assumption thatonly perfect systems are tolerable.
Recognition of Necessity
Perhaps the simplest summary of thisanalysis of man's population problemsis this: the commons, if justifiable atall, is justifiable only under conditionsof low-population density. As the hu-man population has increased, thecommons has had to be abandoned inone aspect after another.
First we abandoned the commons infood gathering, enclosing farm landand restricting pastures and huntingand fishing areas. These restrictionsare still not complete throughout theworld.Somewhat later we saw that the com-
mons as a place for waste disposalwould also have to be abandoned. Re-strictions on the disposal of domesticsewage are widely accepted in theWestern world; we are still strugglingto close the commons to pollution byautomobiles, factories, insecticidesprayers, fertilizing operations, andatomic energy installations.
In a still more embryonic state is ourrecognition of the evils of the commonsin matters of pleasure. There is almostno restriction on the propagation ofsound waves in the public medium. Theshopping public is assaulted with mind-less music, without its consent. Our
government is paying out billions ofdollars to create supersonic transportwhich will disturb 50,000 people forevery one person who is whisked fromcoast to coast 3 hours faster. Adver-tisers muddy the airwaves of radio andtelevision and pollute the view oftravelers. We are a long way from out-lawing the commons in matters ofpleasure. Is this because our Puritaninheritance makes us view pleasure assomething of a sin, and pain (that is,the pollution of advertising) as the signof virtue?
Every new enclosure of the com-mons involves the infringement ofsomebody's personal liberty. Infringe-ments made in the distant past are ac-cepted because no contemporary com-plains of a loss. It is the newly pro-posed infringements that we vigorouslyoppose; cries of "rights" and "freedom"fill the air. But what does "freedom"mean? When men mutually agreed topass laws against robbing, mankind be-came more free, not less so. Individualslocked into the logic of the commonsare free only to bring on universal ruin;once they see the necessity of mutualcoercion, they become free to pursueother goals. I believe it was Hegel whosaid, "Freedom is the recognition ofnecessity."The most important aspect of neces-
sity that we must now recognize, is thenecessity of abandoning the commonsin breeding. No technical solution canrescue us from the misery of overpopu-lation. Freedom to breed will bringruin to all. At the moment, to avoidhard decisions many of us are temptedto propagandize for conscience andresponsible parenthood. The tempta-tion must be resisted, because an ap-peal to independently acting con-
sciences selects for the disappearanceof all conscience in the long run, andanin,crease in anxiety in the short.The only way we can preserve and
nurture other and more precious free-doms is by relinquishing the freedomto breed, and that very soon. "Freedomis the recognition of necessity"-and itis the role of education to reveal to allthe necessity of abandoning the free-dom to breed. Only so, can we put anend to this aspect of the tragedy of thecommons.
References
1. J. B. Wiesner and H. F. York, Sci. Amer.211 (No. 4), 27 (1964).
2. G. Hardin, J. Hered. 50, 68 (1959); S. vonHoernor, Science 137, 18 (1962).
3. J. von Neumann and 0. Morgenstern, Theoryof Games and Economic Behavior (PrincetonUniv. Press, Princeton, N.J., 1947), p. 11.
4. J. H. Fremlin, New Sci., No. 415 (1964), p. 285.5. A. Smith, The Wealth of Nations (Modem
Library, New York, 1937), p. 423.6. W. F. Lloyd, Two Lectures on the Checks to
Population (Oxford Univ. Press, Oxford, Eng-land, 1833), reprinted (in part> in Population,Evolution, and Birth Control, G. Hardin,Ed. (Freeman, San Francisco, 1964), p. 37.
7. A. N. Whitehead, Science and the ModernWorld (Mentor, New York, 1948), p. 17.
8. G. Hardin, Ed. Population, Evolution, andBirth Control (Freeman, San Francisco, 1964),p. 56.
9. S. McVay, Sci. Amer. 216 (No. 8>, 13 (1966).10. J. Fletcher, Situation Ethics (Westminster,
Philadelphia, 1966).11. D. Lack, The Natural Regulation of Animal
Nuimbers (Clarendon Press, Oxford, 1954).12. H. Girvetz, From Wealth to Welfare (Stan-
ford Univ. Press, Stanford, Calif., 1950).13. G. Hardin, Perspec. Biol. Med. 6, 366 (1963).14. U. Thant, Int. Planned Parenthood News, No.
168 (February 1968>, p. 3.15. K. Davis, Science 158, 730 (1967).16. S. Tax, Ed., Evolution after Darwin (Univ.
of Chicago Press, Chicago, 1960), vol. 2, p.469.
17. G. Bateson, D. D. Jackson, J. Haley, J. Weak-land, Behav. Scd. 1, 251 (1956).
18. P. Goodman, New York Rev. Books 10(8),22 (23 May 1968).
19. A. Comfort, The Anxiety Makers (Nelson,London, 1967).
20. C. Frankel, The Case for Modern Man (Har-per, New York, 1955), p. 203.
21. J. D. Roslansky, Genetics and the Future ofMan (Appleton-Century-Crofts, New York,1966), p. 177.
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MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: Rebuilding Facilities with Revenue Bonds
DATE: January 30, 2014
Almost 8 years ago, we were retained by the city of Laughville to advise them on the design and
funding of a recreation development. The project cost was $7 million and we recommended that
it be funded with revenue bonds. The city’s taxpayers authorized issuance of the bonds in a
referendum which was held in March 2005. To encourage institutions from outside the city to bid
on the revenue bonds, they were backed by a pledge of general funds should the revenue be
insufficient to meet payments.
The bonds were sold on January 1, 2006. Principal payments were paid in equal amounts each
year but deferred for the first five years. The full interest payments for the first two years were
paid by the general fund. The entire issue was to be retired in 15 years. The interest rate was 6%.
(Start your repayment schedule from 2006 and assume the debt repayments to the lending
institution are made on December 31 of each year).
This attractive and popular recreational development is in direct competition with private
developments of a similar type, but the commercial enterprises are more favorably located. In
addition, private interests successfully lobbied for a more realistic price to be charged for the use
of the public facility which reduced its competitive advantage. These factors resulted in an
average annual revenue of 23% of the project cost for the years 2008 to 2012.
Towards the end of the 2013 summer season, a hurricane caused extensive damage to the public
facility and minor damage to several of the private developments. The Laughville city council
has invited us to review the situation and make recommendations to them. Our design people
believe that the facility can be restored and estimate that it will cost $8 million. Please examine
the financial implications of recommending another bond sale, identical to the first (i.e.
redeemable over a 15-year period) to raise the needed funds at a probable interest rate of 5%. In
order to simplify the calculations, assume that the bonds will be sold on January 1, 2015.
In 2013, the net revenues from this development were approximately 80% of the debt service
costs (which consist of the annual principal and interest payments) for that year. (Note: Ignore
O&M costs. Assume you are using net revenue at all times and that O&M costs have already
been paid). They were insufficient to cover debt charges because of the abbreviated season
caused by the hurricane. We project low revenues in 2015 because the park will only open for
the last few weeks of the summer, and in that year the total interest payment will be met from the
general fund. (Note: there is only a single source of revenue to cover both bonds, i.e., the park
36
activities). The small amount of revenue which is generated by the project in 2015 will be held
over a year and added to revenues for the year 2016, which are also anticipated to be lower than
would occur when the facility is operating at its full potential. By addition the projected 2015
and 2016 revenues together, they are likely to be equal to those forthcoming from a normal year.
A return to full operations is projected in 2017. We project that revenues in 2017 and the two
subsequent years will be the same dollar value as that received in the years between 2008 and
2012 and will increase by an increment of 10% in 2020 and in every third year after that. (Ignore
any net present value considerations).
(1) Can the proposed total bond obligation needed to service both bonds be met out of revenues
for each year during the period 2016-2029? If not, in which years will it fail to achieve this?
Please show the complete bond schedules from which you derive your responses.
(2) If you were a banker, would you purchase the revenue bond offered for sale in January 2015?
Explain your answer.
(3) In your view, is this an appropriate way to finance this project? Explain the rationale for your
view.
(4) Opposition is growing in Laughville to the new bonds sale because of a concern that the old
bonds still have to be paid off and the total cost of servicing both the old and new bonds will be
burdensome. Particularly vehement criticism has been forthcoming from one of the commercial
enterprise owners whose recreational development is included on the tax rolls of Laughville. It
has a tax assessment value of $10 million. This individual complains that having to service both
these bond issues will mean she will be taxed “tens of thousands of dollars to support a
competitor who is running me out of business.” The value of the total tax base (i.e. market
valuation of the property) in Laughville is $780 million. Given our revenue projections are
accurate, how much will she pay to support the redevelopment in 2016, 2018 and 2027? (i) Is her
complaint legitimate? (ii) Would it be legitimate if the bonds were not cross-pledged? Explain
your answers.
(5) Suggest at least three arguments which could be used to persuade the aforementioned
enterprise owner to change her stance.
(6) Would it be less expensive to city taxpayers to commit to this renovation or to accept the
status quo that the recreation attraction has been destroyed? Explain your answer. [(i) Ignore any
net present value considerations in your response; (ii) ignore any opportunity benefits the site
may offer; (iii) assume the recreation attraction has no revenue generation potential without the
renovation].
Please let me have your responses by 9:35 a.m. February 6, 2014.
[POINTS ALLOCATION: (1), 8 pts.; (2), 2 pts.; (3), 3 pts.; (4), 3 pts; (5), 3 pts; (6), 4 pts.].
37
MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: The Happyville Theme Park Controversy
DATE: February 6, 2014
After considerable internal debate, the Board of Vanton Inc. has decided to proceed with a major
new investment in the tourism field in the form of a $100 million theme park. They
commissioned RATS to advise them where to site it. Our recommendation was to locate it in
Happyville, a town of 10,000 people located 160 miles north-west of College Station near New
Braunfels. Happyville was considered to be the only feasible location. It was centrally sited to
take advantage of the only large primary core market (Austin-San Antonio) not serviced by an
existing theme park (Assume Sea World and Fiesta Texas in San Antonio do not exist!)
Within the city boundary there was only one available site suitable for a large theme park in
terms of total acreage, natural wooded attractive landscape, direct access from major highways,
expansion potential and efficient utility service. Vanton has purchased an option to buy the 400
acre site from its present owner. However, the site has been zoned by the city as community
park land in order to take advantage of its natural attractive scenic qualities which were unique in
the local area. Thus, before Vanton can proceed with a theme park the company has to secure a
change in the city's zoning plans.
Vanton has carefully nurtured the support of the local Chamber of Commerce for the project and
the Chamber is actively lobbying in support. However, there are a large number of older,
wealthy people in Happyville some of whom have moved out to it from larger city areas because
of its restful, well-planned, small town character. The prospect of 40,000 visitors coming into
the city to a theme park on a typical peak season day, is viewed by them with dismay. To fight
the proposal and lobby vigorously against it, they have formed HATE, Happyvillers Against
Themed Entertainment.
The HATE lobby is led by Richard Anns who has lived in the city for 50 years and is a highly
respected former mayor. He remembers the "good 'ol days" in this riverside community. Nearly
thirty years ago--just a few years before he was first elected mayor--he was chief of police. His
own car served as the city's squad car, and he had no radio. A flashing beer sign at a local tavern
meant trouble; ditto if the light was flashing in the town's telephone office.
"People used to sit on the corner and spit and whittle. I know it can't stay that way. Times
change and you have to change with the times. But this is too big a change. It will destroy the
character of this city and turn it into a massive tourist place with tens of thousands of people and
their cars flocking here every day.” The Chamber of Commerce unanimously endorsed the
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Vanton proposal, arguing that this development could be a catalyst that would stimulate the
building of hotels, condominiums, golf-courses, private homes and transform the community
from a sleepy riverside city to a thriving, vital resort community. It would increase the tax base
by many millions of dollars and enable more amenities to be provided for city residents.
"What happens if the project doesn't go through?" asked the President of the Chamber of
Commerce. "Nothing. Absolutely nothing. And we sit here like we have been for the past thirty
years."
This is the largest project ever proposed in Happyville and it has aroused the biggest controversy
that the city has ever known. Passions run high with each side threatening to bring law suits
against the other if it does not win its case. The mayor and city councilors, aware of the
magnitude of the project and its implications, saw that this was a "no win" issue for them since
whatever their decision, one half of the town would be angered by it. Consequently, they met
with each side and persuaded them both to abide by the results of a referendum which will let the
people decide. Both sides have agreed to accept this verdict as final and not to take issue with
the decision in the courts.
Both HATE and the Vanton/Chamber of Commerce sides have undertaken vigorous promotional
campaigns and held a series of public meetings explaining their positions, which were well
attended. On the night before voting takes place the local television station will host a debate
between the two sides. It is obvious to both sides that the vote is running close and that the T.V.
debate will probably swing the referendum result one way or the other.
RATS has been retained by Vanton Inc. to develop two position papers which will be used to
inform and prepare their representatives for this crucial T.V. debate. I want you to develop these
two papers. The first paper should specify and discuss five major positive points which the
company's representatives should stress in the debate to best strengthen their position. Provide
authoritative sources of support evidence and rationales for each of these points, the more the
better. The second paper should identify and discuss five major negative points which HATE
representatives are likely to present, together with the support evidence and rationales they are
likely to use. This will be used to forewarn Vanton's people so they can prepare counter
arguments to those that HATE will articulate. The two position papers should be concise but
comprehensive. Each should not exceed 4 double spaced pages.
Remember that this material is to be used in a televised debate, rather than read by its intended
audience. Symbols and emotions are important in this context as well as logic. Develop your
case in such a way that it will excite the television audience.
Please let me have your position papers by 9:35 a.m. Thursday, February 13, 2014.
[POINTS ALLOCATION: 10 pts. for each of the position papers; 6 points for writing maturity].
39
MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: Response to "Last one in's a Phi Beta Kappa!"
DATE: February 20, 2014
The enclosed article appeared as the lead editorial in a recent issue of the Denton Record
Chronicle. The editors write:
"A college degree in 'leisure studies'? Where was this academic discipline when we
needed it? Our parents accused us several times of majoring in leisure studies; little did
they know that the day would come when people would be doing it for real."
The editorial uses aquatics as the focus for its commentary, but it could have selected any other
area of the field for its facetious remarks. There is nothing new in the skeptical, sarcastic tone of
this editorial; in the perception that academic courses in the leisure field have no meaningful
academic content; or in the view by some that it is unnecessary to provide such university
courses. Such perceptions date back at least to the 1930s and 1940s when recreation courses
were part of physical education curricula.
The second exhibit reproduces an article and lead editorial that appeared in the London Daily
Telegraph in 1969. This daily newspaper has a national circulation of over two million readers.
The two pieces address the announcement of the first course in Europe to offer a degree in the
leisure field. Your project leader was one of the twelve students who took this course in the first
year that it was offered.
Skepticism of the personal and instrumental values of leisure services is accompanied and
reinforced by skepticism of the field's body of knowledge, of the caliber of the people who work
in it, and of the caliber of college courses which prepare these people. As consultants who make
our living in this field, RATS has a vested interest in rebutting this kind of naive understanding
about the nature of the leisure field.
As a recent graduate of a park, recreation and tourism program, and a project assistant at RATS,
please write an opinion page article for submission to the editor of the Denton Record-Chronicle
reacting to the editorial in any way you feel appropriate. The newspaper’s op-ed guidelines
required that articles should be 800-1000 words in length. Please note the number of words at the
end of your article.
Avoid using sarcasm. Invariably, this "backfires" and the writer emerges with as much discredit
as the original author. Take the "high road" and make the case in a professional manner. Do not
merely be indignant, outraged or presumptuous in asserting the field's merit as a degree program.
40
Rather, make the case thoughtfully and rationally based on knowledge you possess that may not
be apparent to the uninformed lay person like the author of this editorial.
Please let me have your response by 9:35 a.m. Thursday, February 27, 2014.
[POINTS ALLOCATION: opinion page article, 15 pts.; writing maturity, 6 pts.]
41
MEMORANDUM
TO: Project Assistant
FROM: Project Director
SUBJECT: The Climate Change Issue
DATE: February 27, 2014
Greenhouse gases absorb thermal radiation from the earth, reflect some of it back, and thus,
elevate the surface temperature. The mechanism is illustrated in the following diagram:
Carbon dioxide accounts for about 75% of the planet’s heat trapping gases and it stays in the air
for about a century. The other major contributors are methane, nitrous oxide and ozone.
The historic level of carbon dioxide in the atmosphere over the 10,000 years preceding the
industrial revolution commencing in the first half of the nineteenth century was 280 parts per
million (ppm). By 2013, it had increased to 400 ppm. In the past 50 years, the annual rate of
increase has been approximately 2 ppm. The last time the earth recorded a carbon dioxide level
of 400 ppm was approximately 2 million years ago.
Alexander Graham Bell in 1917 wrote: “[The unchecked burning of fossil fuel] would have a
sort of greenhouse effect… The net result is the greenhouse becomes a sort of hot house.”
Although there has been awareness of the potential adverse effect of fossil fuels for at least a
century, scientists were not able to identify the threshold level at which the additional carbon
would noticeably change the climate. In the 1970s, 80s, and 90s, a commonly cited threshold
was 550 ppm. At an annual increase of 2 ppm, this meant potential impacts would not become
reality until 2070 or 2090.
42
This threshold was wrong. Marked changes occurred when it reached the 370-390 ppm
threshold. At this level the earth’s temperature increase was 1½°F. Every year in the 21st century
(2000 – 2013) has been hotter than every year in the 20th
century (1900 – 1999) except for 1998.
Among the most dramatic impacts that have already occurred are:
Melting of the Polar Arctic ice cap.
Expansion of the Tropical heat area.
Rising, warming, and increasingly acidic content, of the oceans.
Snow packs in the Sierra shrinking by 10%. Forecasts suggest this will rise to 40% by
2050 and 90% by 2100.
Drought across the American Southwest becoming a “permanent condition.”
Increases in lightening fires, hurricanes, typhoons, and heavy rain storms.
Additional implications and impacts are described in the attached article.
The increased heat triggers other effects. For example, the permafrost layer in the tundra melts. It
holds immense quantities of methane gas. 2% of the planet’s landmass is peat, which holds
similarly large reserves of methane gas. As these areas heat up and the water table drops, their
capacity to absorb methane and carbon dioxide declines.
President Obama’s former chief economic advisor (who was formerly a President of Harvard
University) stated: “We cannot accept any ‘speed limit’ on economic growth. It is the task of
economic policy to grow the economy as rapidly, sustainably, and inclusively as possible.” Such
growth is viewed as being the only way to increase wealth, raise standards of living, and reduce
the number of people living in poverty around the globe. As other countries, especially in Asia,
South America and Africa, grow their economies to reduce poverty, they massively increase
their energy needs and associated fossil fuel emissions. Projections taking this into account
suggest 650ppm will be reached by 2060 or 2070. This would increase temperatures by 7% from
the pre-industrial revolution base level. The momentum of the heating, and the momentum of the
economic imperative that powers, it cannot be reversed. At best, it can only be ameliorated.
Nevertheless, mitigation and prevention actions remain relevant, since they will slow the rate of
change.
The planet on which our civilization evolved no longer exists. The stability which produced that
civilization has vanished; epic changes have begun. Flora and fauna which evolved over a 10,000
– 200,000 year period cannot adapt to the contemporary rapid changes in climate and habitat. As
ecological zones shift with changing temperatures and precipitation, the survival of plant and
animal species will depend on their ability to migrate to remain in the environmental conditions
to which they are adapted.
The changes to climate that have occurred are non-reversible. Whereas a decade ago, the
scientific and policy discussions focused on what could be done to prevent noticeable climate
change occurring, the debate has now shifted toward how best to respond and adapt to the
changes. Because of the time lag of even the most ambitious mitigation attempts, a continued
rise in global average temperatures and consequent local climate impacts are inevitable. Typical
questions are how do we adapt to: higher sea levels in coastal areas? Weather patterns at odds
with those under which today’s settled patterns of farming developed? Reduced water supply
from ice packs? Or the spread of tropical diseases such as malaria and yellow fever into what
43
were previously temperate climate zones? We will need to change to cope with the new Earth we
are creating.
The political response to climate change both within the United States and internationally has
been ineffective. The major international effort was the Kyoto Protocol agreed in 1997 and
operational from 2005. It was signed by 191 countries. Ostensibly, it set binding obligations on
industrialized countries to reduce emissions of greenhouse gases. However, the targets were
modest and many states made no serious effort to meet even the modest targets to which they
agreed. The Clinton Administration signed the Protocol, but the U.S. Senate passed a unanimous
resolution disavowing any international agreements that “would seriously harm the economy of
the United States.” Thus, the U.S. Congress never ratified the treaty and in 2001 President G.W.
Bush withdrew U.S. endorsement of the treaty. More recently at similar international
conferences in 2009 at Copenhagen, Denmark, and in 2010 at Cancun, Mexico, the world failed
to reach any agreement on how to respond to global warming.
When President Obama took office he pledged to reduce America’s greenhouse gases emissions
to 17% below the level of 2005 by 2020. However, when proposals to do this were introduced in
Congress in 2009, they failed to gain majority support. Those opposing them accused supporters
of throttling the economy and “killing jobs” in a recession. Indeed, this argument was used
effectively in the 2010 elections to defeat some who had supported the proposals in Congress.
Given the lack of legislative progress, President Obama used his executive authority under the
Clean Air Act in June 2013 to instruct the Environmental Protection Agency (EPA) to produce a
plan that limits the amount of carbon dioxide that power plants emit by June 2014. Power plants
generate approximately 35% of America’s greenhouse gases. With the required lengthy period
for public hearings on proposed new EPA rules, they would not take effect until after he leaves
office in 2016. At that time, they will inevitably be challenged by numerous law suits that are
likely to take an additional 3-4 years to resolve. Even if they take effect, a future administration
could cancel the rules.
In the absence of any federal government leadership some regions, individual states, and cities
are planning their own climate actions. California’s is the most high profile of these efforts, with
“cap and trade” being a center piece of its legislation.
[14 pts] 1.
(8 pts) (a) Some challenge the contention that climate change is occurring. Others
accept it is occurring, but argue that it is a natural occurring phenomenon and not
attributable to human-induced actions. Identify the key points of the arguments used
by these two skeptical groups and the key points climate change believers use to
rebut them.
(6 pts) (b) If you were to actively engage in the debate on climate change, on which
dimension of the issue would you focus? Why? What actions would you take to
maximize your influence and effectiveness?
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[15 pts] 2.
(3 pts) (a) Describe the genesis, current status and prognosis for the years 2030
and 2050 of climate change. Be sure to support your responses with
empirical evidence from reputable scientific sources. (400 words)
(b) Select one aspect of the RPTS field e.g. sport, athletics, outdoor
recreation, attractions, travel, parks, tiddlywinks or whatever:
(3 pts) (i) Identify and discuss, using empirical evidence wherever
possible, three impacts that climate change (either positive or
negative) will have on that aspect in the future.
(3 pts) (ii) Given that climate change cannot be reversed and is unlikely
to be substantially abated, suggest ways in which your chosen
aspect of the field should plan to adapt to each of the three
impacts identified in (a) above.
Please let me have your response by 9:35 a.m. on Thursday, March 6, 2014.
[POINTS ALLOCATION: 1 (a) = 8pts; 1(b) = 6pts; 2(a) = 3pts; 2(b) =6pts; writing maturity, 6
pts.]
45
MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: Service Quality Evaluation
DATE: March 6, 2014
RATS is planning to offer its clients a ''mystery shopper'' service. This would involve
evaluating the quality of facilities, services and personnel while remaining incognito. As a
first step to developing our expertise in this area, I want you to conduct an audit or
evaluation which RATS may use as a basis for developing a generalizable model.
You will act as a customer receiving the service in order to evaluate it. Please select a
facility/ service which has some relationship with the general area of recreation, parks or
tourism. Tour the facility (preferably on more than one occasion) and carefully observe its
operation. In addition, the impressions of employees, other customers, and people who have
never visited the establishment, all may offer useful insights. During your visit feel free to
''test" the organization's responsiveness, reliability, empathy et al. by making demands of it
and seeing how its people respond.
Summarize your impressions (good and bad). Factual detailed information is required. Your
comments should be analytical, not descriptive. Endless description is not helpful. Use
figures, diagrams or plans to illustrate points if this clarifies the analysis. Tie your comments
back to material which has been discussed in this class wherever possible. It may be helpful
to structure your report around the cycle of service and the four sub-headings on the attached
check list. If additional sub-headings are needed then they can be included.
The cycle of service is defined as, ''the period of time during which a consumer interacts
with a service." It encompasses all aspects of the service including personnel, physical
facilities and other tangible elements. Specify each of the stages in the total cycle of service
which constitutes the consumer's total leisure experience. The cycle starts with the first
contact a customer or potential customer has with the supplier. This could be an inquiring
phone call, a flyer, or an advertisement. The cycle ends when the customer returns home
from the experience or receives (or fails to receive) some follow-up contact related to it.
Do not conspicuously write down responses or notes while you are at the facility. Instead,
make mental notes or jot down information inconspicuously. Your final report should be no
46
more than six pages. It should be organized so that related observations are clustered and
discussed together. It should include a set of recommendations to management on what
actions should be taken to improve their business.
A check list of suggested questions is attached. These questions are provided only as a
guide.
Many of the questions will not be relevant to some facilities and this list is intended only to
be a helpful prompt. If you attempt to answer all of them literally, then the result is likely to
be descriptive and tedious. Feel free to expand your observations into other areas not
identified on the check list. A much more comprehensive list of audit questions, which is
extracted from the Crompton and Lamb marketing text, is provided after the check list. Be
sure to carefully craft your report so the content is expressed well in the narrative.
Please submit your facility audit to me on Thursday, March 20 at 9:35 a.m.
[POINTS ALLOCATION: report, 20 pts.; writing maturity, 6 pts.]
47
CHECKLIST
CUSTOMER RELATIONS
Try to interface with as many employees as possible in the facility from janitors and service
staff to senior management.
1. Were you greeted/acknowledged appropriately by employees?
2. How long did you wait before being helped?
3. Were the immediate work areas clean, neat or cluttered?
4. Were the employees appropriately dressed?
5. Were the employees knowledgeable in handling your questions?
6. Was there evidence of employee teamwork?
7. Were the employees enthusiastic and hospitable?
8. Are there effective feedback mechanisms by which a customer can express
satisfaction or dissatisfaction with service?
9. Is there a unified and positive image portrayed throughout all of the services offered by the facility? Is it an appropriate image? 10. What changes related to customer relations at the facility do you recommend? MARKETING MIX
1. Is the price structure appropriate for the clientele in the facility?
2. Is the product mix appropriate for the clientele?
3. Is the physical appearance of all areas inviting and clean?
4. Are there displays making the product attractive to the target clientele?
5. Is the circulation appropriate for both customer satisfaction and operating efficiency?
6. Do any merchandise operations detract or add to the mission of the facility?
7. Is the ambiance/atmosphere conducive to the leisure experience being facilitated?
8. What changes related to the marketing mix do you recommend?
AMENITIES
Amenities are any item that makes the guests' visits more enjoyable. Look for any
item, no matter how small, that could enhance or detract from your visit.
1. Is the signage and guide material consistent, attractive and understandable?
2. Are the restrooms clean, located appropriately and adequately equipped?
3. Are the following in sufficient quantity and adequately located? Drinking
fountains, lockers, strollers, benches, etc.
4. Are the classes exciting/entertaining and reflective of the facility's philosophy and
mission?
5. Are the visitor services easily locatable? i.e., nurses' stations, telephones,
wheelchair rental, visitor information booth, etc.
6. Do the displays welcome the visitor into the facility and meet the mission of the
facility?
7. Do any of the amenities detract from the facility's philosophy or mission?
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8. What changes related to the amenities do you recommend?
FACILITY APPEARANCE
Facility appearance is largely related to the physical plant. Look for the obvious items that
catch your eye.
1. Is the landscape attractively designed and maintained?
2. Is a preventive maintenance program evident?
3. Are obvious hazards minimized to enhance the public's safety at the facility's
grounds?
4. Is all of the equipment appropriately maintained, clean and attractively painted?
5. Are trash cans clean and regularly emptied and are hand-railings, mats, door handles,
and restroom fixtures both clean and attractive?
6. What changes in facility appearance do you recommend?
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55
MEMORANDUM
TO: Project Assistant
FROM: Project Director
SUBJECT: New At-Risk Youth Programs in Wittville
DATE: March 27, 2014
You have recently been appointed Director of Youth Programs in the Wittville Park and
Recreation Department (WPARD). Wittville is a community of 100,000 which to this point in
time has had no programs targeted at “at-risk” youth who are at risk of dropping out of school,
using drugs or alcohol, joining gangs, becoming teenage parents, and being involved in anti-
social and delinquent acts. The need to provide programs and services for this youth group has
been recognized in the city since the early 1990s. In more recent years, children’s educational
attainment as measured by their success on state-wide annual achievement tests, also has
emerged as a prominent community concern. These concerns led to pressure on the political
system to “do something about youth.” As a result, the city council has made a substantial
commitment to launching a program to address this issue.
Dealing with this problem offers an opportunity for the WPARD to position itself so it is
perceived to be alleviating a problem which is a prevailing political concern of both the general
public and the policy makers who are responsible for allocating tax funds. The parks and
recreation field has a distinguished heritage in this arena. Indeed, public recreation services
emerged in response to negative social conditions in major cities. As far back as the late 1800s,
there was a humanistic concern for the welfare of those who found themselves with few
resources, places to recreate, and/or skills to undertake recreational activities. Comments made
by Jane Addams in 1893 are reminiscent of those made by commentators today:
The social organism has broken down through large districts of our great cities.
Many of the people living there are very poor, the majority of them without
leisure or energy for anything but the gain of subsistence. They move often from
one wretched lodging to another. They live for the moment side-by-side, many of
them without knowledge of each other, without fellowship, without local tradition
or public spirit, without social organization of any kind. Practically nothing is
done to remedy this. The people who might do it, who have the social tact and
training, the large houses, and the traditions and custom of hospitality, live in
other parts of the city. The clubhouses, libraries, galleries, and semipublic
conveniences for social life are also blocks away.
In response to this situation, Addams established Hull House, a settlement house in Chicago,
which was in many respects the precursor of the modern recreation center.
Thus, a primary cornerstone upon which public recreation services were founded was the belief
that recreation can make a substantive contribution to alleviating the impact of non-productive,
personally destructive, and/or anti-social actions by youth. There was no equivocation among
early commentators about the “rightness” of providing recreation for this instrumental purpose.
56
These sentiments were especially pervasive in the field’s formative years in the first three
decades of the 20th
century and a sample of them is given is Exhibit 1.
Since being appointed by the City of Wittville, you have identified four target markets that you
believe are under-served:
1. Those who have engaged with the juvenile justice system
2. Census tracts in which more than one-quarter of households are below the official federal
poverty level
3. High schools with high drop-out rates
4. Public housing complexes
It is recognized that these target markets are not mutually exclusive i.e. there will be overlap
among them. However, you believe there is no “downside” to this, since if targeted youth receive
multiple contacts it will be reinforcing.
By definition, relatively high proportions of these youth are likely to be disaffected with society
and alienated from it. Outline your first year’s program of work under the following headings:
1. Strategies for accessing each of the target markets. You do not have the resources for
paid media advertising and many of those you want to reach will not be responsive to
communications from established institutions.
2. Hiring staff to interact with these youth. It is anticipated that 5-7 full-time staff will be
hired. What characteristics will be key in your hiring decisions? How will you develop a
strong pool of candidates with these characteristics?
3. A one week training program outline. A training program is needed for newly hired staff.
Describe the program’s core goals and the core competencies you anticipate all new staff
will possess as a result of the training program.
4. Overview of the marketing mix. Offer an overview that will constitute your “offering” to
target market #4 i.e. the public housing complexes. (You can omit promotion since this
was addressed in #1.)
5. Evaluating impact. Describe how you will measure the “offering’s” impact by evaluating
effectiveness in changing attitude/behavior among those in target market #4.
Please let me have our response by Thursday, April 3 at 9:35 a.m.
[POINTS ALLOCATION: 1 = 5 pts.; 2 = 5 pts.; 3 = 5 pts.; 4 = 5 pts.; 5 = 4 pts.; writing maturity
= 6 pts.]
57
Exhibit 1
The Role of Recreation in Alleviating Anti-Social Behavior among Youth: Voices from our
Past
The most satisfactory result in establishing public playgrounds has been the decrease of juvenile
crime, which is said to be almost 50 percent For that reason, more public playgrounds should be
opened, especially in the congested districts of large cities....It is on the playground that character
is formed which is afterward brought into “practical play” by our leaders in thought and action.
Every variety of psychological study is open to the resourceful and tactful teacher in the
advantages offered by the public playground. (Extracts from a letter by H. Roosevelt Ostrom
published in the New York Times, June 14, 1902).
Supervised playgrounds, parks, amusements, manual labor classes and boys’ clubs have in five
years reduced juvenile crime and delinquency 96 per cent in the industrial center of Binghamton
in New York State, according to figures recently compiled by the Broome County Humane
Society and Relief Association.(William I. Engle (1919). Supervised Amusement Cuts Juvenile
Crime by 96 Per Cent. The American City 21(6): 515-17.)
Crime Statistics Show Most Offenders Are Under 21 Years and the Figures Drop Whenever
Recreation is Provided (New York Times, November 26, 1922.) (The following four paragraphs
are extracted from this article).
In his report to the Russell Sage Foundation, Allen T. Burns says, “To provide a probation
district with adequate play facilities is coincident with a reduction in delinquency of from 28
percent to 70 percent, or 44 percent as an average.”
L.H. Weir, Chief Probation Officer of Cincinnati says: “In 1906 there were 1,748 children
legally before the Juvenile Court and 410 were handled unofficially making a total of 2,158
children. Of these, 1,450 were delinquents. In the Fall of that year a beginning was made in
opening playgrounds in the down-town portions of the city. In the year just closed there were
993 delinquent children before the court. Each year has noted a marked decrease. While some of
the decrease may be due to other causes, the work of the courts for instance, we are perfectly
sure that one of the main factors has been the opportunity afforded the thousands of children in
the most congested district of the city to play in a natural and spontaneous manner.”
Edward C. Hill, President of the Trenton Playground Commission says: “Playgrounds were
established in Trenton, N.J., as a municipal undertaking about the middle of 1906. The police
records show a decrease of 28 per cent in the number of arrests of boys, while the arrests of men
20 years of age and upward shows an increase of 10 per cent. It is fair to assume that if there had
been no playground supervision, the arrests of boys would have shown an increase
corresponding to the increase in the arrests of the men.”
Mr. Loman, the Special Superintendent of Delinquents in Dallas, Texas, says that the result of
establishing Trinity Play Park there has been that the number of juvenile offenders in the cotton
mill district has been reduced more than 80 percent during the last year, although the number of
children has increased 9 percent.
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We find New Orleans today with 13 playgrounds, showing less juvenile delinquency than in
1909, although the city has increased in population over 60,000 in this period. (Playgrounds
Cause Child Crime Wane, New Orleans Item, New Orleans, LA, February, 4, 1923.)
From Bluefleld, West Virginia, which used to send, on an average, approximately 50 boys a year
to the state reformatory, came a report that during the last three years, when the city has had
under competent direction playgrounds and a boys’ club, only two cases have been given over to
the reformatory. (Supervised Play Cuts Delinquency, Christian Science Monitor, April 17, 1924.)
Chief of Police Conlon of Leominster, Mass., says that delinquency cases in Leominster
averaged ninety-one a year prior to the organization of Community Service, the local recreation
agency. Since its coming, the number decreased to fifty-three in 1923. (Money is Sent for
Kiddies’ Play, Des Moines, Iowa, Capital. April 17, 1924.)
In the communities where there are playgrounds, where healthful sports are encouraged, the
morality of boys is high. Not a boy was taken into the juvenile court this year from the
neighborhood where there is a playground. (Finds Investment in Youth Pays the Community
Well, Prince Albert, Saskatchewan, Daily Herald, February 6, 1925.)
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MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: Sponsorship of the 2014 and 2015 Games of Texas
DATE: April 3, 2014
The Local Organizing Committee (LOC) comprised of the City of Bryan, City of College
Station, and TAMU, was successful in its bid to host the Games of Texas in the summers of both
2014 and 2015. The evolution of the Texas Games is described in Exhibit 1 and previous host
communities are listed in Exhibit 2. This event embraces 7 core events/sports, which are listed in
the bid document shown in Exhibit 3, and another 7 “discretionary” sports that the LOC has
decided to offer. The full list of 13 spots and the opening ceremony is shown in Exhibit 4. This
list provides the dates on which the events will be held in 2014, and the same activities will be
held on similar dates in 2015.
The LOC submitted a bid for the Games because the entities believed the event would generate
substantial positive economic impact, give the community high visibility, and introduce many
people who had never been to the community before to its attributes. However, the city councils
made it clear when authorizing the bid to go forward that no city funds would be allocated for the
Games, although city employee time and resources could be used.
The provisional budget for the 2014 Games is shown in Exhibit 5. Sponsorship is a key element
in the revenue projections. Exhibit 6 shows an earlier, but more detailed, listing of the sources of
costs and revenues for both 2014 and 2015. Where there are inconsistencies between the
numbers in Exhibits 5 and 6 those in 3 should prevail since they are the most recent refinement.
The budget in Exhibit 5 projects sponsorship revenues for 2014 to be $65,000. However, a
review of the bid documents (Exhibit 3) reveals that TAAF receives 10-20% of all sponsorship
revenues and more if TAAF rather than the LOC secures the title sponsor – so the 2014 target is
$80,000.
The LOC has neither the resources nor the expertise to generate this level of sponsorship from
the local community. It invited RATS to undertake this task for them on a contingency fee basis
of 20 percent. Thus, the total amount we need to raise in the next 6 months is approximately
$100,000.
Exhibit 7 describes the sponsorship plan in general terms. It recognizes four levels of general
sponsorship for the Games: Presenting, Gold, Silver, and Bronze. The benefits offered to
sponsors at each level are listed in Exhibit 7, together with the investment required to participate
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at each level. In addition to general Games sponsorships, Presenting sponsorships for each single
event are being sought.
The first task for RATS is to identify a set of “prospect” companies that are likely to be receptive
to investing in sponsorship of the Games at some level. Before beginning this task, be sure to
review Chapters 16 and 17 in the text.
Please use two approaches to develop the list of prospects. First, undertake a content analysis of
the Battalion, the Eagle, and an out-of-town newspaper (please specify it) on a recent given day
(please give the day) and list the names of each organization that advertised in the newspaper
which might see a commercial advantage in being involved as a sponsor with the Games of
Texas. Generate a list of (say) 20 or 30 prospects from these sources. Alongside the
organization’s name, list the product/service being offered and the target audience at whom the
advertisement is directed. (For a discussion of target audiences, please review chapters 5 and 6 in
the Crompton and Lamb text which is included in the readings packet). Second, review the
yellow pages of the College Station-Bryan telephone directory (or the contemporary digital
equivalent) and/or the membership list of the Chamber of Commerce and develop a similar list
of an additional (say) 20 companies listing their products/services and target audiences, which
you believe may be receptive to investing in sponsoring part of the Games.
From the two lists of prospective organizations, I want you to identify the three strongest
prospects for Presenting Sponsor of the Texas Games and a different three companies for the
Opening Ceremonies. An idea of the Opening Ceremonies’ format can be gleaned from Exhibit 8
which describes what happened when the event was last held in this community in 2000. Further
description is provided in Exhibit 1.
Each of the six companies identified should be in a line of business that is distinctively different
from the other five. No company should be included on both lists. Develop a paragraph (say 10-
15 lines) justifying why each of these six companies was selected as a prime candidate for
Presenting Sponsor or Opening Ceremonies Sponsor.
Finally, develop a narrative which provides (i) a review of the key characteristics of your total
set of prospects (the 40-50); and (ii) a critique of this approach (using newspaper, yellow pages,
and CoC) to developing a prospect list with specific suggestions on adjustments which would
lead to improvements in effectiveness and efficiency.
Please let me have your list of recommended prospects by 9:35 a.m. Thursday, April 10.
[POINTS ALLOCATION: Development of newspapers’ list, 4 pts; development of yellow
pages/CoC list, 3 pts; selection of 6 best prospects and their justification, 12 pts; narrative, 5 pts;
writing maturity, 6 pts]
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EXHIBIT 1
THE GAMES OF TEXAS
The idea for State Games was born in discussions which led to the development of the U.S.
Olympic Sports Festival, the United States' off-year Olympic competition. State Games
would provide a local stimulus for the development of amateur sports, particularly those
which were part of the international Olympic family. Just as the U.S. Olympic Sports
Festival would bring together many of the country's best athletes in an effort to provide an
important annual contest to determine future Olympians, State Games would bring together
many of each state's finest athletes to help develop amateur sports at the level of the states
and establish a link between local amateur sports and our Olympic movement.
Perhaps more importantly, the State Games have provided a showcase for the talents of
recreational athletes; those who have no real hope of going to the Olympic level, but are
competent enough to enjoy the challenge of spirited competition. Three things are
accomplished by this: discovery of previously unknown high-caliber athletes, greater
awareness of lesser-known sports, and creation of new interest in amateur sports in general.
Most states now have well-established programs which enjoy huge participation, both by
athletes and spectators. New York's Empire State Games which kicked off in 1978, draws
tens of thousands of participatory athletes, and is watched by millions, not only in New
York, but thanks to ESPN-TV, in the rest of the country as well. Florida's Sunshine State
Games is a huge success after beginning in 1980. These are the oldies. 1982 saw the
inception of several other State Games programs. Pennsylvania, Massachusetts, Maryland,
Indiana, Arizona, Alabama, Ohio, Illinois, Missouri, and Oklahoma were notable among
these. The end of 1985 saw 21 states with programs already in effect. Texas and Oregon
began in 1986.
The Games of Texas are conducted under the auspices of the Texas Amateur Athletic
Federation (T.A.A.F.}, a non-profit organization composed largely of municipal parks and
recreation departments from around the state. T.A.A.F. has been putting on individual sport
state championships in Texas since 1925. Participants have made their way to state
competition through local and regional levels, up a system for qualifying athletes from the
local to the state level. The twist that the Games of Texas brought to state competition was
that instead of the championships being held in different cities on different dates, they are
now held in one city over a two weekend span of time.
Texas has been extremely fortunate to have had a great deal of support from municipalities
and business communities. Good intentions are great, but it takes hard work, money, and
political support to tum a program this ambitious into an asset and keep it from becoming a
liability. Municipal parks and recreation departments have been supportive from the
beginning. They are the backbone of the Texas Games, for it is at the local level that athletic
interest must be created and fielded. State government has lent its support to the Games as
well. Texas Governors have endorsed the Games, increasing their credibility. This credibility
counts for much in the eyes of sponsors, without whose money and support there would be no
Games of Texas.
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EXHIBIT 2
HISTORICAL BACKGROUND OF THE T.A.A.F. GAMES OF TEXAS
The Games of Texas is an amateur sports festival created for athletes from throughout
Texas. It is governed by the Texas Amateur Athletic Federation (T.A.A.F), a nonprofit
organization representing amateur athletes in the State of Texas. The Games are patterned
after the Olympics with emphasis on the recreational athlete and the enhancement of his or
her competitive experiences.
The T.A.A.F. Games of Texas is a member of the National Congress of State Games. The
Games of Texas are recognized annually by the United States Olympic Committee as being
an approved State Games Program. In 1986 the first Games of Texas were hosted by the
City of San Antonio and consisted of ten sporting events. Subsequent host cities are listed
below:
1986 San Antonio 1987 Fort Worth 1988 Bryan/College Station
1989 Gulf Coast (Baytown, Beaumont, Deer Park, La Porte, Rosenberg, Texas City, Univ. of Houston)
1990 Carrollton/Fanners Branch
1991 Dallas 1992 Corpus Christi 1993 El Paso 1994 Bryan/College Station
1995 Waco 1996 Waco 1997 Lubbock 1998 Lubbock 1999 Waco 2000 Bryan/College Station 2001 Midland & Odessa
2002 Waco 2003 Reg. 4 (Hurst, Euless, Bedford, N. Richland Hills, Grapevine)
2004 Bryan/College Station
2005 Waco
2006 Round Rock
2007 Round Rock
2008 San Antonio
2009 San Antonio
2010 Waco
2011 Waco
2012 Corpus Christi
2013 Corpus Christi
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65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
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MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: Soliciting Foundations’ Support
DATE: April 10, 2014
We have been retained by the Brystation Association of People with Disabilities (BAPD) to
develop a recreation complex for their members. Indoor and outdoor facilities will be included
and the cost is estimated to be $2 million. Since this is a private non-profit organization, the
funds for the complex will have to be raised privately. In my judgment, the key to raising the $2
million is to identify four donors who will provide challenge grants of $150,000 each. We would
announce two of them to launch the campaign, one half-way through, and the final one near the
end. These grants would only be given if they were matched by donations from others.
BAPD has asked us for a list of foundations, which we would recommend as prime targets to
approach for these challenge grants. Please provide me with a list of five foundations that you
believe are most likely to be responsive to funding projects of this kind, at the level, which we
need, in this part of Texas. With each of the foundations nominated, please provide your
rationale for selecting that foundation, relating this to its goals, grants which it has made
elsewhere, and/or other justification. Be sure to state the source(s) of your information. This
assignment is relatively vague in that it does not provide any profile information about
Brystation. This is deliberate, because it provides you with the flexibility to make any reasonable
assumptions you may wish that will facilitate the identification of relevant foundations. If a
tightly proscribed profile were provided, it would preclude many foundation options.
You also need to develop a sample proposal letter of two to three pages in length targeted at one
of the foundations requesting the grant, which BAPD can use. In crafting the proposal letter
assume that the Brystation area is Bryan-College Station and that the conditions of Brazos Valley
are synonymous with those in Byrstation. This proposal letter is of critical importance. There are
analogous illustrations in the Crompton text on pages 451-453 which may be helpful, as well as
the material in the foundations’ chapters.
Development of the proposal letter is likely to require a substantial investment of thought and
crafting. Remember there are thousands of similar projects to which a targeted foundation could
donate, why should it select the BAPD project to fund? It is possible that the five foundations
which are targeted may be positively disposed towards the project, but they may not have the
resources to contribute the $150,000 requested. The proposal letter should incorporate a menu of
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alternatives in case this situation arises, but at the same time keep the emphasis on the $150,000
figure.
Please provide this information by 9:35 a.m. on April 17, 2014.
[POINT ALLOCATION: 15 pts. for targeted foundations and the rationale for their selection; 5
pts. for the sample proposal letter; 6 pts. for writing maturity].
83
MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: Sun and Sea Hotel
DATE: April 17, 2014
The Sun and Sea Hotel is a 500 room first-class hotel located on the outskirts of the capital city
of a small Caribbean island nation. The hotel has been operating for some years but has been a
continual headache and major disappointment to the parent company. RATS has been invited to
develop a plan which will resolve the hotel's problems and move it towards realizing its profit
potential.
The island nation is a former colony which has been independent for almost four decades. This
developing nation faces the economic, political and social problems typically associated with
rapid modernization; thus, the hotel suffers from expatriate management and absentee
ownership, labor-management friction, a relatively unskilled local labor pool and rising crime
rates.
As the Sun and Sea Hotel is part of a large multinational hotel chain, many of its managers come
from previous assignments in Europe and the United States, where they became accustomed to
managing according to the social conditions and value orientations prevalent there. Frequently,
managers and their families have difficulties adjusting to life in an island society. Complaints of
"rock fever" are standard cocktail conversation, and manager turnover is high. Local managers
find themselves cast in the role of "culture broker" and middleman. They often feel caught
between the cultures of the organization, their expatriate counterparts and their own origins. One
local manager describes his frustration this way, "I feel as if I don't belong anywhere anymore.
If I act like the manager my company expects me to be, my family and friends accuse me of
selling out. When I act like a local, the company and expatriates say I don't have what it takes to
be a good manager!"
Several different, and often competing, views of management can be observed in the hotel and
its operations. The corporate office, expatriate managers, aspiring local managers, employees,
and the trade union seem to be in constant disagreement. These groups each have their own
perspective and agenda, and one doesn't have to look far for examples of the problems
engendered by their clashes: backbiting, infighting, sabotage and demoralization.
At the corporate office, boardroom discussion of the Sun and Sea Hotel is seasoned with war
stories. Corporate officers tend to blame the "difficult natives" for the hotel's inability to
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maintain the same standards of service as the company's properties in Europe or the United
States. There is also concern about some of the expatriate managers "going native" and letting
too much of the local culture seep into the hotel.
Hotel employees and trade unions share the often unstated feeling that tourism creates a
sophisticated form of servility. Having only thrown off the yoke of colonialism forty years ago,
they are determined not to allow themselves to be bullied by Jack (foreign authority figures).
Many employees are alienated from the organization where they work and are receptive to trade
union leaders who may or may not use their support toward constructive ends.
Of course, the most obvious and costly consequence of the Sun and Sea Hotel's unmanaged clash
of cultures is inconsistent guest satisfaction. Guests are often first-time visitors to the hotel and
island. They are drawn by glossy brochures and exuberant travel agents who paint an unspoiled
paradise peopled by smiling and carefree natives. Buoyant with anticipation, they're herded into
jumbo jets where they huddle three across and count the minutes. Their expectations of
"paradise" usually fizzle upon arrival at the airport, where poker-faced customs officials offer a
less than cordial greeting to the island. Visitors then inch through traffic with a taxi driver who
often bears an uncanny resemblance to those encountered in New York or London. By the time
guests arrive at the hotel, they are sweaty and disillusioned. Nothing short of world-class service
will appease them.
But service at the Sun and Sea Hotel is, at best, uneven. Dissatisfied employees treat guests with
indifference. Requests are met with nonchalance; complaints are received as personal affronts.
Guests may bristle at a tardy wake-up call, coffee served cold or an unscrubbed bathtub, but soon
learn that expressing their displeasure does no good. The complaints that do reach management
tend to be extreme, multiple, and accompanied by "money back" demands. Even when managers
handle complaints well, the guest is usually already lost as a repeat customer.
Most guests leave the hotel somewhat less than exhilarated by their stay. They've neither
experienced the local culture nor the international jet-set environment they had been sold. Many
feel as if they were given a "canned" product--something diluted and mediocre. One former guest
summed it up: "If I'd wanted noisy discos, hamburgers and crummy service, I could have stayed
in New York."
The leaders of the Sun and Sea Hotel recognize that the property cannot long continue to show
even its present marginal profit, crippled as it is by operational problems and negative wordof-
mouth publicity. The hotel's problems appear to fall into four interrelated categories. I want you
to develop a set of recommended actions which will address and resolve each of them.
(1) Business Strategy. The hotel does not have an effective business strategy for operating
successfully in this location. The company has tried to apply a generic corporate operational
model which has been successful in all their North American properties, much to the
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dissatisfaction of many natives, employees and guests. Identify a series of actions which should
be taken for the company to be able to operate more successfully in this environment.
(2) Marketing. The corporate office spared no expense in its initial efforts to market the Sun and
Sea Hotel. Splashy advertising in top dollar publications and aggressive sales forces peddled
paradise to middle-income North Americans. As each successive wave of visitors to the island
and hotel returned to the mainland, the hotel's image suffered more and more from negative
word-of-mouth publicity and negative comments on the internet. In an attempt to counteract the
damage, the corporate office budgeted even more funds for additional advertising and the
development of new markets. What marketing actions would you implement to improve the
hotel's situation?
(3) Human Resources Development. Business strategy and marketing problems are compounded
by the company's inadequate human resources development efforts. At all levels, the hotel's
personnel are ill-equipped to perform effectively. Expatriate managers struggle with their own
and their families' cultural adjustment and this renders them ineffective for extended periods of
time. Managers from the island nation tend to become complacent after years of watching
expatriates move in and out of the top positions to which the locals aspire. What actions would
you take to positively impact human resources development?
(4) Customer Contact. Employees raised to be gregarious and group-oriented in their own social
system are alienated by the self-serving behaviors they observe in management and feel as if
they are working in a foreign society. They are ill-disposed to greet hotel guests in the same
open, friendly manner with which they might greet a visitor to their home. Detail actions Sun
and Sea can take to rectify this negative disposition.
Please let me have your recommendations on Thursday, April 24, 2014.
[POINT ALLOCATION: 1, 6 pts.; 2, 7 pts.; 3, 4 pts.; 4, 4 pts; writing maturity, 6 pts.]
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MEMORANDUM
TO: Project Assistant
FROM: RATS Project Leader
SUBJECT: Letter of Resignation
DATE: April 19, 2014
Congratulations on the new position for which you were recently selected. Your work as a
project assistant at RATS has been greatly appreciated. It has offered you a wide range of
different experiences from which I hope you have derived something positive. Certainly, I
am appreciative of the efforts you have expended.
Please submit your formal letter of resignation to me on Thursday, December 5. The letter
should be done in usual business letter format. (No memorandum is required). If you are
unsure of business letter format, please review samples available in the library, or on the web
especially in texts which deal with job applications and resume development.
In order to keep our records current, please (i) identify the new position which you have
accepted; (ii) offer a brief description of it; and (iii) specify the salary. If the position is an
internship or graduate school course, please describe your career aspirations/expectations
after the internship/graduate school course is completed.
I also need to have submitted to me t this time the three-ring binder containing all the project
reports and presentations you have completed during your period of employment at RATS.
The letter of resignation should be the first page in the binder. If your binder does not
include a graded copy of each of the assignments for which you were paired with others,
then please insert a page informing me of where the original graded project may be located.
Finally, on a separate sheet of paper, not included in the binder, please let me have your
evaluations of the teaching assistants. You should not identify yourself on these. They will
not be accessible to the teaching assistants until all final grades have been handed in to the
Registrar.
Now that you are leaving, I would very much appreciate you noting in your letter any
suggestions which might help me enhance the experience for your successors.
Attached is Question #1 on Examination 3. It is a take home question; please hand it in with
the rest of your examination on May 2.
Best wishes for your future success.
[POINTS ALLOCATION: 4pts.]
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EXAMINATION 3
(TAKE HOME QUESTION)
(10 pts.) 1.
"I am the master of my fate;
I am the captain of my soul"
These final two lines of W. E. Henley's poem, Invictus, have inspired many. For example,
Nelson Mandela speaks eloquently of their powerful influence in sustaining him through the
almost 20 years of his inhumane imprisonment on Robben Island. As a result, Mandela later
stated, "Today, when I look at Robben Island, I see it as a symbol of the finest qualities of
the human spirit."
Closer to home, Dr. John McDermott, Distinguished Professor of Philosophy and iconic
figure on the Texas A&M campus has suggested:
"The most perilous threat to human life is second handedness, living out the
bequest of our parents, siblings, relatives, teachers, and other dispensers of already
programmed possibilities. We should be wary of the inherited, however noble its
intention, for it is the quality of our own experience which is decisive. Failure,
deeply undergone, often enriches, whereas success achieved mechanically through
the paths set out by others often blunts sensibility. We are not dropped into the
world as a thing among things. We are live creatures who eat experience."
His philosophy is a partial operationalization of Henley's lines.
Comment on Henley's lines and McDermott's observation in any way you deem appropriate
in the context of the next (say) 3 years of your professional and personal life. Please limit
your response to no more than 500 words, and report the number of words at the end of the
question.
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