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CITY OF NEW HAVEN JUSTIN ELICKER, MAYOR July 12, 2021 ECONOMIC INDICATORS REPORT May 2021

ECONOMIC INDICATORS REPORT May 2021

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CITY OF NEW HAVEN

JUSTIN ELICKER, MAYOR

July 12, 2021

ECONOMIC

INDICATORS REPORT

May 2021

SUPPORTING OUR BUSINESS COMMUNITY, PEOPLE & PLACES

Our response to the coronavirus supports small business, helping

owners stabilize and reopen to a changing world; builds up the

great places of our city to instill market confidence; and advocates for our people in a time of uncertainty.

CITY OF NEW HAVEN

JUSTIN ELICKER, MAYOR

May 27, 2021

2

SMALL BUSINESS

▪ Regular Communications▪ Ongoing Marketing Support ▪ Technical & Financial Assistance▪ Together New Haven Marketplace▪ Public Health Outreach & Enforcement

PEOPLE

▪ Together New Haven Partnership▪ Creative Sector Relief Fund▪ Financial Empowerment Center▪ Civic Space Conference▪ Workforce Development

PLACES

▪ Bioscience / Medical Center▪ Mill River District Redevelopment▪ Neighborhood Districts▪ Downtown & Wooster Square

3

3

COVID-19 and

Employment

COVID-19 Employment Impact5

Source: ADP National Employment Report History

-5000000

0

5000000

10000000

15000000

20000000

25000000

Jun

-02

De

c-0

2

Jun

-03

De

c-0

3

Jun

-04

De

c-0

4

Jun

-05

De

c-0

5

Jun

-06

De

c-0

6

Jun

-07

De

c-0

7

Jun

-08

De

c-0

8

Jun

-09

De

c-0

9

Jun

-10

De

c-1

0

Jun

-11

De

c-1

1

Jun

-12

De

c-1

2

Jun

-13

De

c-1

3

Jun

-14

De

c-1

4

Jun

-15

De

c-1

5

Jun

-16

De

c-1

6

Jun

-17

De

c-1

7

Jun

-18

De

c-1

8

Jun

-19

De

c-1

9

Jun

-20

De

c-2

0

Jun

-21

Cumulative Monthly Change in National Employment

-5000000

0

5000000

10000000

15000000

20000000

25000000

Ap

r-0

2

Oct

-02

Ap

r-0

3

Oct

-03

Ap

r-0

4

Oct

-04

Ap

r-0

5

Oct

-05

Ap

r-0

6

Oct

-06

Ap

r-0

7

Oct

-07

Ap

r-0

8

Oct

-08

Ap

r-0

9

Oct

-09

Ap

r-1

0

Oct

-10

Ap

r-1

1

Oct

-11

Ap

r-1

2

Oct

-12

Ap

r-1

3

Oct

-13

Ap

r-1

4

Oct

-14

Ap

r-1

5

Oct

-15

Ap

r-1

6

Oct

-16

Ap

r-1

7

Oct

-17

Ap

r-1

8

Oct

-18

Ap

r-1

9

Oct

-19

Ap

r-2

0

Oct

-20

Ap

r-2

1

Cumulative Monthly Change in National Employment

COVID-19 Employment Impact6

Source: ADP National Employment Report History

-200000

0

200000

400000

600000

800000

1000000

1200000

Monthly Change in National Employment

July 2020 to June 2021

Monthly Reported Unemployment %

Source: CT Local Area Unemployment Statistics (LAUS)

7

0.0%

2.0%

4.0%

6.0%

8.0%

10.0%

12.0%

14.0%

0

10,000

20,000

30,000

40,000

50,000

60,000

70,000

80,000

New Haven Unemployment Rate and Labor Force

Labor Force Unemployed Workers Unemployment Rate (%)

Continued Unemployment Claims8

0

2,000

4,000

6,000

8,000

10,000

12,000

Processed Continued Claims in New Haven

Source: CT Dept. of Labor Continued Claims by Town Data

Initial Unemployment Claims9

0

500

1,000

1,500

2,000

2,500

3,000

Processed Initial Claims in New Haven

Source: CT Dept. of Labor Initial Claims by Town Data

Unemployment Claims / Labor Force10

0.00%

2.00%

4.00%

6.00%

8.00%

10.00%

12.00%

14.00%

16.00%

18.00%

0

2,000

4,000

6,000

8,000

10,000

12,000

03

/07

/20

03

/21

/20

04

/04

/20

04

/18

/20

05

/02

/20

05

/16

/20

05

/30

/20

06

/13

/20

06

/27

/20

07

/11

/20

07

/25

/20

08

/08

/20

08

/22

/20

09

/05

/20

09

/19

/20

10

/03

/20

10

/17

/20

10

/31

/20

11

/14

/20

11

/28

/20

12

/12

/20

12

/26

/20

01

/09

/21

01

/23

/21

02

/06

/21

02

/20

/21

03

/06

/21

03

/20

/21

04

/03

/21

04

/17

/21

05

/01

/21

05

/15

/21

05

/29

/21

New Haven Continued Claims as a Share of Labor Force

Continued Claims Share of Labor Force

Note: To calculate the Claims as % of Labor Force statistic, the Weekly Continued Unemployment Claims were divided by monthly LAUS work force figures for New Haven.

Source: CT Local Area Unemployment Statistics (LAUS) and CT Dept. of Labor Continued Claims by Town Data

Unemployment Claims by City

Week of 05/29 Unemployment Claims by City

CityContinued Claims

(CC)Initial Claims

(IC)CC as % of Labor

ForceLabor Force

New Haven 6,189 266 9.96% 62,124

Bridgeport 7,942 252 12.42% 63,946

Hartford 7,938 287 15.89% 49,942

Stamford 4,292 114 6.72% 63,870

Waterbury 6,664 237 13.95% 47,758

Source: CT Dept. of Labor Initial and Continued Claims by Town Data

11

Unemployment in CT and USA12

0

2,000

4,000

6,000

8,000

10,000

03

/15

/20

03

/25

/20

04

/04

/20

04

/14

/20

04

/24

/20

05

/04

/20

05

/14

/20

05

/24

/20

06

/03

/20

06

/13

/20

06

/23

/20

07

/03

/20

07

/13

/20

07

/23

/20

08

/02

/20

08

/12

/20

08

/22

/20

09

/01

/20

09

/11

/20

09

/21

/20

10

/01

/20

10

/11

/20

10

/21

/20

10

/31

/20

11

/10

/20

11

/20

/20

11

/30

/20

12

/10

/20

12

/20

/20

12

/30

/20

01

/09

/21

01

/19

/21

01

/29

/21

02

/08

/21

02

/18

/21

02

/28

/21

03

/10

/21

03

/20

/21

03

/30

/21

04

/09

/21

04

/19

/21

04

/29

/21

05

/09

/21

05

/19

/21

05

/29

/21

Normalized Continued Claims Trends

New Haven State USA

*Data normalized on a scale of 10,000Source: CT Department of Labor and US Department of Labor

Unemployment in CT and USA13

0

2,000

4,000

6,000

8,000

10,000

03

/15

/20

03

/25

/20

04

/04

/20

04

/14

/20

04

/24

/20

05

/04

/20

05

/14

/20

05

/24

/20

06

/03

/20

06

/13

/20

06

/23

/20

07

/03

/20

07

/13

/20

07

/23

/20

08

/02

/20

08

/12

/20

08

/22

/20

09

/01

/20

09

/11

/20

09

/21

/20

10

/01

/20

10

/11

/20

10

/21

/20

10

/31

/20

11

/10

/20

11

/20

/20

11

/30

/20

12

/10

/20

12

/20

/20

12

/30

/20

01

/09

/21

01

/19

/21

01

/29

/21

02

/08

/21

02

/18

/21

02

/28

/21

03

/10

/21

03

/20

/21

03

/30

/21

04

/09

/21

04

/19

/21

Normalized Continued Claims Trends

New Haven State USA

*Data normalized on a scale of 10,000Source: CT Department of Labor and US Department of Labor

New Haven’s unemployment claims have declined 39% since peaking (57% in CT and 86% in

the USA) at an average rate of .8% per week, trailing the rate of decrease across the Nation

at large and slightly slower than the state.

Peak Date Decline % Weekly Average # of Weeks

New Haven 7/12/2020 -39.2% -0.8% 47

Connecticut 5/3/2020 -56.6% -1.0% 57

United States 5/10/2020 -85.5% -1.5% 57

Monthly Unemployment Top Ten Industries

Source: CT Dept. of Labor Continued Claims by Industry Data

14

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

2/27/2021

1/30/2021

12/26/2020

11/28/2020

10/31/2020

09/26/2020

08/29/2020

07/26/2020

06/28/2020

05/31/2020

04/26/2020

03/29/2020

Accommodation & Food Services Admin. & Support Svces. Construction

Educational Services Health Care & Soc Assistance Manufacturing

Mining/Quarrying Other Services Retail Trade

Self Employed Transp. & Warehousing

* The relatively small number of employees in these sectors explains the large percentage change despite the relatively small change in number.

Industry # Change % Change

Accommodation & Food Services -1015 -5%

Construction -1011 -12%

Admin. & Support Svces. -858 -11%

Retail Trade -612 -4%

Manufacturing -422 -12%

Health Care & Soc Assistance -370 -4%

Other Services -321 -5%

Educational Services -292 -18%

Arts, Ent., & Recreation -285 -2%

Transp. & Warehousing -283 -3%

Change in Unemployment from 04/24 to 05/29

Labor Force Participation: National Insights

▪ The labor force participation rate fell slightly in May and increased slightly in June. The rate increased

again among Black Americans (+.04%) and increased among Hispanic Americans, (+.02%) while falling

slightly among White Americans (-.02%).

▪ The labor force participation rate increased by 0.3% among women since April and remained unchanged

among men.

Source: US Bureau of Labor Statistics(https://www.bls.gov/charts/employment-situation/civilian-labor-force-participation-rate.htm)

15

16

Broad Economic

Impacts

Impacts on Consumer Confidence17

An indicator above 100 signals a boost in the consumers’ confidence towards the future economic situation, because of which they are less prone to save, and more inclined to spend money on major purchases in the next 12 months.

Values below 100 indicate a pessimistic attitude towards future developments in the economy, possibly resulting in a tendency to save more and consume less.

Source: OECD (2020), Consumer Confidence Index (CCI)

96

97

98

99

100

101

102

Monthly Consumer Confidence Index (CCI)

Downtown Pedestrian Traffic by Week

Source: Town Green District

18

0

10000

20000

30000

40000

50000

60000

70000

80000

01

/05

/20

01

/19

/20

02

/02

/20

02

/16

/20

03

/01

/20

03

/15

/20

03

/29

/20

04

/12

/20

04

/26

/20

05

/10

/20

05

/24

/20

06

/07

/20

06

/21

/20

07

/05

/20

07

/19

/20

08

/02

/20

08

/16

/20

08

/30

/20

09

/13

/20

09

/27

/20

10

/11

/20

10

/25

/20

11

/08

/20

11

/22

/20

12

/06

/20

12

/20

/20

01

/03

/21

01

/17

/21

01

/31

/21

02

/14

/21

02

/28

/21

03

/14

/21

03

/28

/21

04

/11

/21

04

/25

/21

05

/09

/21

05

/23

/21

06

/06

/21

06

/20

/21

07

/04

/21

Downtown Weekly Pedestrian Traffic

Downtown Pedestrian Traffic by Week

Source: Town Green District

19

0

10000

20000

30000

40000

50000

60000

70000

80000

90000

100000

Footfall Comparison 2018-2020

2019 2020 2021

TTP Parking Revenue by Week

Source: Smarking Data

20

$0

$20,000

$40,000

$60,000

$80,000

$100,000

$120,000

1-J

an

13

-Ja

n

27

-Ja

n

10

-Fe

b

24

-Fe

b

9-M

ar

23

-Ma

r

6-A

pr

20

-Ap

r

4-M

ay

18

-Ma

y

1-J

un

15

-Ju

n

29

-Ju

n

13

-Ju

l

27

-Ju

l

10

-Au

g

24

-Au

g

7-S

ep

21

-Se

p

5-O

ct

19

-Oct

2-N

ov

16

-No

v

30

-No

v

14

-De

c

28

-De

c

11

-Ja

n

25

-Ja

n

8-F

eb

22

-Fe

b

8-M

ar

22

-Ma

r

5-A

pr

19

-Ap

r

3-M

ay

17

-Ma

y

31

-Ma

y

14

-Ju

n

28

-Ju

n

TTP Parking Revenue by Week

Source: Smarking Data

21

-120.0%

-100.0%

-80.0%

-60.0%

-40.0%

-20.0%

0.0%

20.0%

40.0%

1-J

an

13

-Ja

n

27

-Ja

n

10

-Fe

b

24

-Fe

b

9-M

ar

23

-Ma

r

6-A

pr

20

-Ap

r

4-M

ay

18

-Ma

y

1-J

un

15

-Ju

n

29

-Ju

n

13

-Ju

l

27

-Ju

l

10

-Au

g

24

-Au

g

7-S

ep

21

-Se

p

5-O

ct

19

-Oct

2-N

ov

16

-No

v

30

-No

v

14

-De

c

28

-De

c

11

-Ja

n

25

-Ja

n

8-F

eb

22

-Fe

b

8-M

ar

22

-Ma

r

5-A

pr

19

-Ap

r

3-M

ay

17

-Ma

y

31

-Ma

y

14

-Ju

n

28

-Ju

n

2020-2021 vs. 2019 Parking Revenues

Citywide Vacant Storefront Surveys

Source: New Haven EDA and LCI Staff, August 2020, Downtown SSD Feb 2021, and Westville SSD

22

0.0% 5.0% 10.0% 15.0% 20.0% 25.0%

Upper State St

Grand Ave

Kimberly Ave

Dixwell BD

Upper Whalley Ave (BD)

WVRA

Whalley Ave (SSD)

Chapel West

9th Square

Audubon

Chapel (SSD)

Average

Percent of Vacant Storefronts08/2020 and 04/2021

8/2020 4/2021 -10.0% -5.0% 0.0% 5.0% 10.0%

Cedar Hill

Upper State St

Grand Ave

Kimberly Ave

Dixwell BD

Upper Whalley Ave (BD)

WVRA

Whalley Ave (SSD)

Chapel West

Change in Vacancy Percent08/2020 - 04/2021

Citywide Vacant Storefront Surveys

Source: New Haven EDA and LCI Staff, August 2020, Downtown SSD Feb 2021, and Westville SSD

23

0.0% 5.0% 10.0% 15.0% 20.0% 25.0%

Upper State St

Grand Ave

Kimberly Ave

Dixwell BD

Upper Whalley Ave (BD)

WVRA

Whalley Ave (SSD)

Chapel West

9th Square

Audubon

Chapel (SSD)

Average

Percent of Vacant Storefronts08/2020 and 04/2021

8/2020 4/2021

-10.0% -5.0% 0.0% 5.0% 10.0%

Cedar Hill

Upper State St

Grand Ave

Kimberly Ave

Dixwell BD

Upper Whalley Ave (BD)

WVRA

Whalley Ave (SSD)

Chapel West

Change in Vacancy Percent08/2020 - 04/2021

13 net fewer vacant storefronts

1% reduction in vacancy rate

5 districts have fewer vacancies

3 districts have more vacancies

58% of new vacancies in Upper Whalley BD

Town Green District included for first time

24

Tracking

Business

Status

*This is a working list based on media reports, visual inspections and other information sources for first-floor commercial businesses.

Openings Closures

Blue Orchid (Court Street) Ayah-H Market (Orange Street)

Boba Company Loose Leaf (High Street) Barbarossa's (Whalley Avenue)

Doc’s Baja and Surf Shack (Crown Street) Cask Republic (Crown Street)

Dre’s Soulfood Kitchen (Kimberly Avenue) Dunkin Donuts (Whitney Avenue)

Madeline’s Empanaderia (Middletown Avenue) Halal Guys (Chapel Street)

New Haven Crab House (Amity Road) Joyce & Davinas Good N Plenty Soul Food (Whalley Avenue)

Off The Tracks (State Street) Miya’s Sushi (Howe Street)

T.O.P. That BBQ (Whalley Avenue) Sesame Falafel (Chapel Street)

The Neighborhood Café (Upper State Street) Supreme Eatery Carryout (Dixwell Avenue)

Viva Zapata (Park Street)

Commercial/Industrial

Openings Closures

Retail and Services

Openings Closures

7-Eleven (State Street) Americana Cleaners (Amity Road)

Alexicare (Dixwell Avenue) Borinquen Barber Shop (State Street)

Angela's Unique Creations (Kimberly Avenue) Cecilia's Beauty Salon (Dixwell Avenue)

Bark & Vine (Orange Street) Chapel Street Pediatric Group (Chapel Street)

B'wok Productions (Dixwell Avenue) Dix Deli (Dixwell Avenue)

Citizens Bank (Church Street) Drastik Cutz (State Street)

Envios Ecua-Mex (Grand Avenue) Fina's African Hair Braiding (Whalley Avenue)

Green's Cleaners (Grand Avenue) Great Clips (Amity Road)

Hairapeutic, The Salon (State Street) High Performance Auto Detailing (Dixwell Avenue)

Hazelnut Properties (Dixwell Avenue) JR's Auto Body (Dixwell Avenue)

Herbalife Energy Nutrition (Kimberly Avenue) M & M Dominican Beauty (Whalley Avenue)

In & Out Smokeshop (State Street) Pape Store (State Street)

Jax Deli Grocery (State Street) Power Gas Station (Howe Street)

JLY Construction Managers (State Street) Riri's Kings and Queen's Playhouse (Whalley Avenue)

Le Paris Spa (Grand Avenue) Supercuts (Whalley Avenue)

Liberty Tax (Whalley Avenue) Wells Fargo (Foxon Boulevard)

Mae's Flower and Gift Shop (Dixwell Avenue) Wooster Auto Body Inc (Amity Road)

Marcks Barber Shop (State Street)

Mindless Thoughts Clothing (State Street)

New Haven Apparel Boutique (Dixwell Avenue)

Silvia Haire Studio (Kimberly Avenue)

Smoke Shop (Kimberly Avenue)

Sofia's Boutique (Grand Avenue)

Star Jewelers (Whalley Avenue)

The Lab (State Street Downtown)

Turner Construction (Chapel Street)

Veronica’s Hair Loft (Whalley Avenue)

Whalley Sample Shop (Whalley Avenue)

Business Openings and Closings 2021

Hospitality and RelatedOpen Close

Hospitality 9 10

Commercial 0 0

Retail 27 17

Total 36 27

2021

Open Temp Close

Hospitality 37 7 29

Commercial 2 0 0

Retail 9 0 10

Total 48 7 39

2020

Housing Permit Activity

• New Haven led the state with 786

housing permits in 2020.

• New Haven has had 1485 housing

permits issued since 2019, the most

in the state. Stamford (1399) and

Shelton (421) were the two next

towns with the most permits.

25

0 500 1000 1500

Ellington

Simsbury

Danbury

Norwalk

Greenwich

Milford

Fairfield

Shelton

Stamford

New Haven

CT Housing Permits by TownTop Ten Towns 2019 + 2020

2019 2020 (Year to Date)

Source: The Connecticut Economic Digest.

Housing Permit Activity

In the past three years (2018-2020)

New Haven has granted 1,878

Housing permits. In the seven years

prior to 2018 (2011-2018) New

Haven granted 1,290 permits.

Three of the top five years

for housing permit activity

since 1990 have occurred in

the past three years. The top

six have occurred this decade.

26

Source: The Connecticut Economic Digest Historic Reports

-100

0

100

200

300

400

500

600

700

800

900

Annual Housing Permit Data New Haven 1990-2020

2020 786

2019 699

2010 478

2014 412

2018 393

2015 262

Annual Housing Permits

Town Green Storefront Survey

Vacancy Rate: 25.4%

Source: Town Green District Nov. 2020 – Mar. 2021

27

5

10

TGSSD Business Openings and ClosingsNov. 2020 - Mar. 2021

Opened Closed

Economic Health Indicator

The Connecticut Town Economic Indexes (CTEI) reflect changes in four categories: business establishments, employment, real wages and unemployment rate. The baseline is the state of the economy in 2010.

Source: Connecticut DOL Office of Research

28

PPP Assistance Round One

0

20

40

60

80

100

120

140

160

180

$150k-350k $350k-1 mil $1-2 mil $2-5 mil

PPP Loans in New Haven Over $150k

Total Count Non Profit

New Haven small businesses received $47.7M in loans below $150k

29

Source: US SBA PPP Loan Data

Off-Street Downtown Parking Count

POINT IN TIME

PARKING COUNT

July 1, 2020

• Overall 42% occupancy

• Low 85 at Union Station

• High 1,441 at Air Rights

Source: New Haven EDA Staff

30

Lot Name Spots Occupied Total Spots Occupancy Rate

2 Howe 636 845 75.27%

Connecticut Financial Center Lot 668

Gateway Garage 30 600 5.00%

Century Garage 98 599 16.36%

Grove St Garage 100 599 16.69%

Coliseum Lot 222 471 47.13%

360 State 223 467 47.75%

9th Sq/George Street 135 366 36.89%

Chapel Square Garage 40 325 12.31%

Chapel Square Garage (Omni) 40 325 12.31%

Audobon Court Garage 39 283 13.78%

Kirk's Lot 43 168 25.60%

Courtyard Marriot 10 129 7.75%

Kresge's Garage 46 114 40.35%

Elm/Orange Lot 17 80 21.25%

7 Orange Street/ 53 George Street 13 78 16.67%

Center Bank Lot 28 76 36.84%

Kresge's Lot 39 65 60.00%

Horowitz Lot 9 60 15.00%

Crown b/w Temple + Chapel 29 60 48.33%

250 Orange Street Lot 18 48 37.50%

Wachovia Lot 12 46 26.09%

Bromley Lot 15 42 35.71%

Bulllard Lot (Lot 59) 15 42 35.71%

Court Street Lot 11 42 26%

YMCA Lot on Chapel 14 28 50.00%

388 Crown Lot 14 14 100%

Air Rights Garage 1441 2552 56.47%

Crown Street Garage 179 708 25%

Union Station 85 1133 7.50%

Temple Medical Garage 115 371 31%

Temple Street Garage 208 1235 16.84%

Large City Lots Subtotal 2028 5999 34%

Smarking New Haven Total* 2739 6000 45.65%

Total 8691 24638 35.27%

*Smarking occupancy totals for all lots and meters from the peak hour on 07/02/2020

THANK YOU