Who would be the audience for your media product?

Age variance

The age rating for our film is a 15, we decided to rate it at this age as the film contains a small amount of violence and also some strong language, and all of our characters are themselves young people. However strong language and violence has not been used excessively in our film therefore we feel it doesn’t have to be an 18 age rated production.We think that the age rage of people who would watch this film would be between 15 and 40.

Target audience Crime drama films are usually aimed at both males and females, however we feel that our film opening appeals to males slightly more then females as both the characters in the opening are male. The two male characters seen in the film opening may seem very stereotypical to how masculinity can often be portrayed through violence and strong language in various films and TV productions, for this reason we feel that our film is more likely to attract male audiences rather than female.On the other hand female audiences would still be interested in the film as crime is something that is very real to the modern world, and affects females just as much as males.

Urban audience

We feel that the audience for our film opening is more likely to be working class people from urban settings rather than upper or middle class people from wealthy areas. We think this would be the case as the locations used to shoot our film are quite built up and fairly deprived looking, this gives the footage an inner-city feel to it. Furthermore the appearance and behaviour of the characters themselves adds to this feel through their use of dialogue and strong language, and also the their clothes such as Antonio wearing a tracksuit and trainers.