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A new approach to evolve English education Oct 13, 2012 Mr.Michael Holmes - Miyazaki Nihon University Senior High School Ms.Akira Kusamoto - Reitaku University Atsuyoshi Shimazu - Rosetta Stone Japan Inc. © 2012 Rosetta Stone Ltd.; No Reproduction and Redistribution Allowed

evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

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Page 1: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

A new approach to evolve English education Oct 13, 2012Mr.Michael Holmes - Miyazaki Nihon University Senior High School Ms.Akira Kusamoto - Reitaku UniversityAtsuyoshi Shimazu - Rosetta Stone Japan Inc.

© 2012 Rosetta Stone Ltd.; No Reproduction and Redistribution Allowed

Page 2: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Fortune 500, FTSE 100 Companies 2000+ Employees

Fortune 500, FTSE 100 Companies 2000+ Employees

Based in Arlington, VA International Offices Founded in 1992

Learners in 150+ countries 30 Languages NYSE-listed Company

Tokyo  

Seoul  

Arlington,  VA  

São  Paulo  

London  

Page 3: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Our Mission

-  We deliver the best technology-based solutions for learning languages

-  Every day, our innovations help people improve their lives and make the world

a better place

Page 4: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Our international clients

5 million+ Personal consumers

20,000+ Educational institutions

8,000+  Corporations

9,000+Public sector and non-profit agencies

Page 5: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Our clients in Japan

<Education> ・Reitaku University ・Miyazaki Nihon University High School ・Akita International University ・Kyoto University of Art and Design ・Chukyo High School

200+ Education

<Corporation> ・ANA ・TOYOTA ・KDDI ・Shiseido ・Nomura Security ・Toshiba ・SONY

600+ Corporation

5 © 2012 Rosetta Stone Ltd.; No Reproduction and Redistribution Allowed

Page 6: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Miyazaki Nihon University Senior High School Mr.Michael Holmes

Page 7: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Miyazaki  Nihon  University  High  School  2012  Miyazaki  City,  Japan  

Miyazaki  Nihon  University  Affiliated  Junior  and  Senior  High  School

Miyazaki  Nichidai  Junior  High  School  

(250-­‐350)

Miyazaki  Nichidai  Senior  High  School  

(1400-­‐1500)

Special  Academic  (232)

English  (140)

General  Studies  (587)

Art  &  Design  (172)

Business  (299)

Page 8: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Miyazaki  Nihon  University  High  School  2012  Miyazaki  City,  Japan  

The  English  Course •  The  Teaching  Staff  •  General  InstrucWon    

(Language  Skills  Focus)  

•  SELHi  (2004-­‐2006)  •  Speech  Contests  •  Debate  •  Study  Abroad  •  Graduates    “Do  you  know,  where  you’re  going  to?”

Page 9: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

So<ware  &  Materials    •  Free-­‐Wme  study  (Connected  Speech)  •  Increasing  use  of  IT/E-­‐Tech  in  the  classroom  •  Staff  developed  resources  (skills)  •  System  resources  •  Ongoing  evoluWon

   Before  Roseda  Stone

Miyazaki  Nihon  University  High  School  2012  Miyazaki  City,  Japan  

Page 10: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

 Choosing  Roseda  Stone

•  Student  use  of  technology  (ads…cost  v.  performance)  •  Interface  •  Working  w/  Roseda  Stone  team  •  Problems  (InsWtuWonal  lethargy,  ¥,  Sys.  Resources,  etc.)  •  StarWng  from  scratch  (3  Year  Plans)  

Miyazaki  Nihon  University  High  School  2012  Miyazaki  City,  Japan  

Page 11: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Miyazaki  Nihon  University  High  School  2012  Miyazaki  City,  Japan  

•  Pending  •  First  impressions  •  Bodom  line…  

 EffecAveness  /  Results

Page 12: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Miyazaki  Nihon  University  High  School  2012  Miyazaki  City,  Japan  

•  Future  of  e-­‐learning  •  The  e-­‐classroom  •  Leading  not  following  •  Expansion  locally    

 Future  Plans

Page 13: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Miyazaki  Nihon  University  High  School  2012  Miyazaki  City,  Japan  

Thank You

Page 14: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Reitaku University

Ms.Akira Kusamoto

Page 15: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

*  Private  university  in  Kashiwa,  Chiba  *  Founded  in  1959  *  2500  students  *  Programs:      Faculty  of  Foreign  Studies        Faculty  of  Economics  and  Business  Administration      Graduate  Schools      Japanese  Language  Program  

Reitaku  University

Page 16: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

*  Approx.  300  students  from  the  departments  of  ...    'German  Language  and  Culture'          'English  and  Communication  Studies'      'English  Language  and  Cultures'    'International  Exchange  and  Cooperation'  and      students  from  exchange  programs  (China,  Korea,  USA)  

*  German  classes    for  German  majors:        6  classes  (12h)  per  week        for  German  as  second  foreign  language:      2  to  3  classes  (4h-­‐6h)  per  week      

German  Learners  at    the  Faculty  of  Foreign  Studies

Page 17: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

*  more  learning  outside  the  classroom  *  more  pronunciation  training  *  autonomous  learning  (by  using  a  computer  software)*  maximize  the  use  of  the  CALL-­‐Center  *  more  fun  in  learning    *  preparing  for  exchange  programs  

What  we  need

Page 18: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

*  intuitive  learning    (no  japanese,  no  explanations,  more  input  from  pictures  and  sounds)  *  you  have  to  move  your  mouth!*  self  monitoring  system  *  easy  to  operate  

Why  'Rosetta  Stone'?

Page 19: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

*  100  online  licenses  for  'German  Level  1-­‐5'  *  participation  not  mandatory  *  goal:  finish  4  units  within  3  months  *  reward:  some  additional  points  to  the  German  grades  *  'Rosetta  Stone  Newsletter'  with  results  of  the  week  *  4  projects  done  since  2010  

'Rosetta  Stone'-­‐projects

Page 20: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

 *  very  good  for  learning  basic  vocabulary  *  some  students  made  good  progress  for  achieve  their  goals    *  most  students  love  the  program  

Outcomes

Page 21: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

*  improve  the  CALL-­‐Center  learning  environment  *  more  integration  in  the  German  classes  *  charge  the  students  for  a  small  amount  of  money?  

Future  plans

Page 22: evolve English education - Rosetta Stoneresources.rosettastone.com/CDN/jp/presentation/JALT2012.pdf · 2016-03-22 · 2000+ Employees Fortune 500, FTSE 100 Companies 2000+ Employees

Thank  you!