Extreme Makeover: Resume Edition

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<p>Resumes</p> <p>Purpose?</p> <p>This aint your mamas resume.</p> <p>Whet their appetite!</p> <p>Which is More Effective?</p> <p>Constant remodeling</p> <p>Itsa competitive buyers market.</p> <p>Resume lengthYou have 10-15 seconds!</p> <p>One page</p> <p>Extensive experience Two pages</p> <p>ReadabilityScanCopyFax</p> <p>Skip the template.</p> <p>Building suppliesProfessional quality paperWhite or light colorPreferably, use a laser printer</p> <p>Construction: margins1 inch on all sidesAmple side margins</p> <p>Construction: fontsSize: 10-14 pt.Professional and easy to readGood styles:HelveticaArialTimesSchoolbookNew CenturyOptimaPalatino</p> <p>Sentence structureShortBulleted sentencesCorrect grammarPast tense - past experiences Present - currentAvoid I</p> <p>Resume typesChronologicalMost common/recommendedExperiences support career objective</p> <p>Resume typesFunctionalBased on skills</p> <p>Resume typesCombinationAllows descriptive information as well as specific skills</p> <p>Blueprint: resume elementsObjectiveEducationWork experienceActivitiesAdditional information</p> <p>Contact informationBe professional E-mail address PhoneList current and permanent address</p> <p>ObjectiveBrief, clearly statedCan replace with skills, profile or qualificationsSee Writing Career Objectives Ready Reference. (E5)</p> <p>Sample objectiveAn entry-level position in the hospitality industry where a background in advertising and public relations would be needed.</p> <p>Sample profileHighly motivated, strong work ethic; available as needed for training, travel and overtime. </p> <p>Sample skillsSPECIAL TRAINING Specialized training in public relations, advertising, marketing, HTML and website design. PC/Macintosh experience includes QuarkXPress, Photoshop, Illustrator, Acrobat, GoLive, InDesign and Pagemaker.</p> <p>Sample qualifications Fluent in Spanish Oklahoma Elementary Education Certification Available to relocate</p> <p>Forgethigh school!</p> <p>EducationDegree(s)MajorMinorLast institution attendedDate of graduationGPA</p> <p>Sample educationEDUCATIONOklahoma State University, Stillwater, OKBachelor of Science in Agriculture Expected: May 2012Majors: Animal Science and Agricultural CommunicationsEmphasis: Livestock MerchandisingGPA: 3.70Financing 50% of education through part-time employment</p> <p>Work experienceVolunteer, internships, work experiencesRelevant vs. other experienceInclude:TitleCompanyLocationDatesResponsibilitiesPut in numbersPrioritize responsibilitiesDescribe fully but briefly</p> <p>Word choiceVary wordsAction verbsDescriptive wordsSee Verbs, Modifiers, Qualities &amp; Skills Ready Reference. (E7)</p> <p>Action verbsAcceleratedArrangedAccomplishedChangedCommunicatedExecutedGeneratedIdentifiedImplementedLaunchedMaintained</p> <p>MonitoredMotivatedObtainedOrganizedOvercamePilotedPioneeredProducedPublicizedRenovatedScheduled</p> <p>Sample experiencePROFESSIONAL EXPERIENCE</p> <p>Managing Editor, American Hereford Association, Kansas City, MO Oct. 1996 to presentDirect, author and edit all magazine and commercial newspaper editorial content.Assist in layout.Write association news releases.Edit and design association newsletters. As of April 1, 1998, expanded and administered association communications.Associate Editor, American Hereford Association, Kansas City, MO July to Oct. 1996Developed magazine editorial content, wrote feature stories and association news releases.</p> <p>Executive Secretary, Arkansas Beef Council, Little Rock, AR May 1995 to June 1996Managed $1 million+ budget.Oversaw and carried out beef council programs including the National Beef Cook-off.Director of Beef Promotion, Arkansas Cattlemens Association, Little Rock, ARImplemented beef promotional activities.Organized ACA events.Created publicity for the nations largest state cattlemens association.</p> <p>COLLEGE INTERNSHIPS:State Fair of Texas Livestock Media Department and American Salers Association</p> <p>Unemployment gapsDont emphasize datesVolunteer, freelance and consultingUse years onlyFunctional resumeBe open and honest (and positive) in cover letter</p> <p>ActivitiesList skills and involvementDont include non-relevant hobbiesDont abbreviateInclude:LeadershipActivitiesHonors</p> <p>Sample activitiesOSU ACTIVITIES AND HONORS: Outstanding Animal Science Senior Top Ten Senior, Division of Agricultural Sciences and Natural Resources Livestock Judging Team, Team of the Year Member Meat Judging Team, Reserve National Champion Team Member Block and Bridle (4 years), Livestock Workshop Chairman Ag Communicators of Tomorrow National Advertising Winner Ag Communicators of Tomorrow National Feature Story Fifth Place OSU Ag Communicators of Tomorrow Feature Story Winner Presidents Leadership Council OSU Alumni Association Outstanding Student Award Nominee Whos Who Among Students in American Universities and Colleges Phi Kappa Phi, Golden Key, Alpha Zeta, Phi Eta Sigma Honor Societies</p> <p>Sample activitiesINDUSTRY ACTIVITIES AND HONORS: Chicago Mercantile Exchange Beef Industry Scholarship Winner State 4-H Vice President American Junior Hereford Association National Director (3 years), Second Vice President, Reporter American Junior Hereford Association National Public Speaking Champion Oklahoma Junior Hereford Association State Director and Officer (8 years)</p> <p>Additional informationLanguages spokenVisa statusSpecial computer knowledge</p> <p>Be the best on the marketPhilanthropySpecial skills/certificationsProfessional affiliations/associationsProfessional development workshops</p> <p>Bonus pointsCreativeEye catchingConsistentConservativePositive</p> <p>All hands on deckSpell check AND proofreadGet other eyes on itUse career services staffYou will have conflicts</p> <p>Stand out with keywords.</p> <p>File nameUse your nameAnita Job resume.pdf</p> <p>ReferencesAlways ask beforehandProvide with copy of resumeVisit about career path and job description</p> <p>ReferencesOne pageSame heading as resumeOne employer, one faculty, one personalList should include:NameTitleEmployerAddressPhone numberE-mail</p> <p>The certified letter trick</p> <p>Hand deliver</p> <p>Should I use AP style?State abbreviationsPublication namesCapitalizationNumbersPunctuationStreet address</p> <p>To do before graduationThink about chosen careerJobsInternshipsExperiencesSkills Contacts90% of jobs are filled by referral.</p> <p>Brand yourself!</p> <p>Budget your timeFinding a job is a 40-hour/week jobAverage job search: 6-9 months</p> <p>Move that bus!</p> <p>You are the HR managerOklahoma Wheat Commission Director of Marketing/CommunicationsDirector of marketing is assigned responsibilities involving the planning, promotion and monitoring of marketing programs that will benefit the sale of Oklahoma wheat. The director of marketing will perform activities related to opening and expanding markets for the wheat producers of Oklahoma and perform other related educational functions which will enhance the wheat industry in the state.</p> <p>**To get an interview*Resumes have changed.Not as structured as they use to be.No rights and fewer wrongs.No rule applies 100% of the time.Study resumes.</p> <p>*Highlight instead of detail. Its not your life story. An employer is not your mom. They dont care about your 7th place soccer trophy in jr. high.A resume is like a first date. You show your best side and dont show it all.Your resume has to market you the best it can. Most of you have already taken advertising or will take it. Consider it an ad for you. What makes an effective ad?*Simple, clean, big, bold picture.*It will progress with your career.Base resume-adapt for each positionPersonalized</p> <p>*Tyson gets 100 resumes a week.Beef Products Inc. gets 100 resumes a day.AQHJ up to 50 applications/job.*98% wont have enough for two pages.Test: Email it to a friend. Have them print it and make sure it looks ok printed.**You are trying to convince an employer that you are a stand-out. A cookie cutter template screams drone. Do you really want that?Clean-no dirt, no coffee stains*Employers use side margins to make notes*Consider who is reading it.Example of my resume with script font.No more than 2 fonts on a resume.**informative but not excessively descriptiveIn a Career Masters Institute study, use of bullets was the 2nd highest ranked preference by employers. Paragraphs rather than bullet points was ranked highly as a factor that would inspire employers to discard a resume.*Chronological focuses on experience and lists job details. Employers preferMost recent information firstShow example*Based on skills instead of employmentFunctional highlights accomplishments from the beginning. For career change or gaps in employment. Employers question these as deceptive*Combined may include a shorter job description preceded by a short skills and accomplishments section.**partyguy@yahoo.com or pinkpoodle@gmail.comGive a number that will be answered-your cell. Make your voicemail professional.Clean up Facebook and Myspace.*HR personnel like objectives for routing but other than that are meaningless. Hard to write a good one.Dont tell what you will gain as an employee. Tell why they will benefit from hiring you.</p> <p>**Profile emphasizes ability and accomplishments.****Take off high school and junior college.Expected date of degree completion. Age discrimination: Dont provide date if you graduated more than 10 years ago. GPA more than 3.0Can use a major GPA.</p> <p>*Athletic or academic scholarship*Do you list volunteer?Can summarize a list of non-related jobs.Decide whether employer or job title is most important.Focus on what you achieved instead of responsibilities.Quantify sales increase, employees supervised, customers served daily.Age discrimination: Only list past 15 years of experience.After you have some work experience, put this section above education.Do not list responsibilities included or duties included. This is the equivalent of inserting we cook in front of the items listed on a menu.Test: read the first word in your sentence. See what image that conjures up of you as an employee.</p> <p>***Remember Watergateit wasnt the crime, it was the cover-up.*Employer is interested in skills and involvement. They view this as a testament to a well rounded person.Dont need to know you are a pig wrestling champion. Dont stand out for the wrong reason. Employers will question your judgment.Acronyms or words like assistantDont list religion, church affiliations, political affiliations, fraternity or sorority.****Besides activities, honors and leadership**96% of resumes have a grammatical error</p> <p>**Employers use keyword searchable databases to screen applicants.Many scan databases of third-party job posting and resume-posting boards on the Internet.More than 80% of resumes are now scanned for job-specific keywords.Dont put corrected resume in file name.Send a pdf because it wont change drastically when sent electronically. Total compatible across computer systems.*Pick and choose references carefully.*Almost always separateDitch line about references available upon request.Submit only when asked for.**It costs some extra dollars, but the recipient must sign for it. And out of curiosity, they may look to see what the certified letter is all about. You insure your letter reaches its destination and reaches its recipient.*What do you have to lose? Walk into the office *Use if sending to a publication that uses AP style.State abbreviations. Use two-letter postal abbreviation in full address. Use AP style abbreviations in all other locations. Do not spell out state when used with a city.Italicize publications.Dont go crazy with capitalization. Only capitalize job titles when used before a name. Majors are tricky. Majors shouldnt be capitalized but most people dont know that. Seasons are not capitalizedNumbers: spell out 1-9. Use numerals for 10 or more.Punctuation: colons introduce, dashes separate and hyphens join.Street address: AP tells us to abbreviate Ave., Blvd., and St. when part of a numbered address. Thats all.If you are interested in a specific company, work to get an inside contact. Proactively try to meet someone from the company, or find a friend of a friend. People hire people they know. Its comfortable. So do whatever it takes to make a contact.*Statistically, for every 100 resumes you send, you should get 10 interviews and one job offer.Dont get your heart set on one job and stop applying for others.Everything happens for a reason**What is your group going to look for in an employee?What do you remember after 15 seconds.Rank your top resume and your bottom resume.What did you like or dislike about each resume?*</p>