Your Fair Trade Partner in Austriasince 40 years

EZA Fairer Handel GmbH · Wenger Strasse 5 · 5203 Köstendorf · Austria · www.eza.cc · office@eza.cc

EZA Fairer Handel GmbH

„Fair Trade is a trading partnership, based on dialogue, transparency and respect, that seeks greater equity in international trade. It contributes to sustainable development by offering better trading conditions to, and securing the rights of, marginalized producers and workers - especially in the South. Fair Trade organizations (backed by consumers) are engaged actively in supporting producers, awareness raising and in campaigning for changes in the rules and practice of conventional international trade.“

FINE-Definition (FLO, IFAT/WFTO, NEWS! and EFTA)

Definition of Fair Trade

Improve the situation of marginalized (organized) producers & workers in Africa, Asia and Latin America

Awareness raising of consumers /

change their attitud towards consumption –

Fair Trade offers information and alternative buying options!

Inform about unjust structures in international

trade, try to influence and work for changes by

political campaigning, lobbying and concrete actions.

Objectives of Fairtrade

EFTA: European Fair Trade Association founded 1987; EZA as one of the founding members;9 members (all importers) in 8 European countries (f. e. Gepa – Germany, Traidcraft – GB, CTM - Italy)

WFTO: World Fair Trade Organization, founded 1989 (under the name of IFAT), about 380 members in more than 50 countries all over the world – EZA is a founding member of WFTO;

FLO International: Association of FAIRTRADE Labelling Organizations founded 1997, 25 members in 25 countries;

Networks of Fair Trade

… in the center of Europe

Where is Austria situated?

EZA Fairer Handel GmbH (EZA Fair Trade Ltd.)

Biggest Fair Trade import organization in Austria – since 1975.

WELTLADEN

Fair Trade Shops / World Shops90 shops all over Austria (sell mainly fairly traded products from registered Fair Trade import organizations)

FAIRTRADE AUSTRIA

is an independent association with 22 members. Responsible for the assignment and promotion of the FAIRTRADE label and information about FAIRTRADE in Austria, member of FLO International.

And many others...!

Fair Trade in Austria

• Founded 1975 – 40 years of Fair Trade experience!

• First Fair Trade organization in Austria: EZA is one of the European Fair Trade pioneer organizations.

• Since 07/2005 the EZA headquarter is based in Köstendorf/Weng near Salzburg.

• EZA headquarter & warehouse is a low energy & ecological building and winner of several energy awards.

EZA Fairer Handel GmbH

A3W

40%

CMM Austria

20%

CMM

Upperaustria

23%

CMM Tirol

17%

CMM = Catholic Men Movment 60%A3W = Association „Action Third World“ 40%

EZA Shareholders

EZA imports and exports productsthat are produced and tradedunder the conditions of Fair Trade.

Actually EZA exports to:

• Germany• Italy• Switzerland• Czech Republic• Slowenia• Slowakia• Netherlands• Belgium• Finland• Spain• France• Poland• Luxembourg• Croatia

Austria and its neighbouring countries

• Different food and handicraft articles from over 140 partner organizations from 48 countries in Africa, Asia, Latin America and the Near East.

• Most food products (coffee, cocoa, chocolates, fruit juices, sugar, rice, etc.), organic cotton and footballs are labeled with the FAIRTRADE-label.

• Many products (80% of all the food products) are from certified organic production – coffees, teas, cocoa, chocolates, rice, quinoa, spices, sugar, etc.

EZA Fairer Handel GmbH

Turnover 2015/16: € 15,8 Mio.

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2

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EZA Turnover

• EZA-products in over 3500 shops and supermarkets all over Austria

• EZA-coffee all over the country• EZA-handicrafts in 90 world shops in Austria• EZA-Fair Fashion Shop in Vienna

Turnover per Product Group 2015/16

Handicrafts

11%Chocolate

13%

Cosmetics

0,4%

Other

foodstuff

21%

Coffee

39%

Fair Fashion

16%

Most important products of EZA are:1. Organico/Espresso bean 1kg 10,3%

2. Organico vakuum 500g 6,9%

3. Organico bean 1kg 3,9%

4. Jambo Bio-Espresso bean 1kg 1,8%

5. Nam Om rice white 1kg 1,8%

6. Organico vakuum 250g 1,4%

7. Adelante bean 1kg 1,3% (of the total turnover)

Products of EZA

• Most important product is coffee

• Accounts for 38,5% of total turnover

• In 2015/16 553 tons of roasted coffee weresold

Coffee

Quantities of coffee sold per year

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100

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300

350

400

Orgánico Mundo Jambo Pueblo Adelante Nica EspressoItaliano

Abessa Cafésoluble

2012-13 2013-14 2014-15 2015-16

(tons)

0

100

200

300

400

500

600

2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16

In the past business year we sold 553 tons ofroasted coffee.

Quantity of Coffee sold per year

FLO-minimum price US$ 140,-/ 100 lbs

+ FLO-premium US$ 20,-/ 100 lbs

Additional a premium for organically certified coffee is paid:

+ Organic premium US$ 30,-/ 100 lbs

(according to FLO-standards)

If the coffee prices at the stock exchange in New York are above the FLO-minimum price, the higher maket price will apply PLUS the

FLO-premium US$ 20,-/100 lbs

+ organic premium US$ 30,-/100 lbs

+ a quality premium / differential (for premium quality coffees between US$ 0,- and 50,- /100 lbs)

Coffee price payed by EZA

• Other foodstuff is the second most important product group (20,7% of total turnover).

• This group includes tea, cocoa, chocolate spreads, sugar, honey, nuts, dried fruit, various snacks, spices, oil, rice and quinoa.

Other Foodstuff

• Accounts 16,2% of total turnover (garments from organic and FLO-certified cotton, alpaca, bags, fashion jewellery and accessories, silk shawls and stoles,…)

Fair Fashion

• Choclate makes up for 12,7% of the total turnover

Mascao was the …

first organic & Fair Trade chocolate of the world!

Chocolate

Other Chocolate Products

Handicrafts

• 11,5% of our total turnover

Cosmetics

• vegan, organic and fair

• 0,4% of our total turnover

Sales by distribution channels

• World Shops are specialized Fair Trade shops.

• Organized in the Austrian Association of World Shops (Umbrella Organization of Austrian World Shops).

• Most of the Fair Trade products sold in World Shops are imported by EZA Fairer Handel GmbH (on average 60%).

• Most engaged partners for local and regional Fair Trade activities & (political) campaigning.

World Shops (Fair Trade Shops)

World Shops – EZA´s main sales channel

In total there are 90 World Shops in Austria – closest cooperation partners in the promotion of Fair Trade since more than 3 decades!

EZA headquarter,

showroom and shop in

Weng/Köstendorf

2 EZA World

Shops in

Vienna

EZA World

Shop in

Salzburg

Fair Fashion

Shop

ANUKOO

EZA World Shop in Vienna 1010

• The EZA World Shop in the center of Vienna

EZA World Shop in Vienna 1010

EZA World Shop in Vienna 1080

World Shop in Baden

World Shop in Amstetten

ANUKOO – EZA Fair Fashion Shop

EZA World Shop in Salzburg

EZA Shelves – sales points in the supermarkets

Presentation of EZA products at fairs

Our partners in the „Global South“

Food producers

• Associations of small scale farmers (for example cooperatives and cooperative unions)

• FLO certified plantations (only for tea)

Handicraft producers

• Associations of handicraft producers

• Fair Trade Marketing organizations

• Some private enterprises with special social and/or Fair Trade engagement

Our partners in the „Global South“

WHAT WE EXPECT FROM OUR TRADING PARTNERS?

Commitment and compliance with the 10 Fair Trade Principles as established by WFTO.

10 Fair Trade Principles

The 10 Principles of Fair Trade are the basis for our cooperation with our trading partners and have to be followed by them and their producers:

1. Creating opportunities for economically disadvantaged producers

2. Transparency and accountability

3. Fair Trading practices

10 Fair Trade Principles

4. Payment of a fair price

5. Ensuring NO Child Labour and NO ForcedLabour

6. Commitment to Non-Discrimination, Gender Equity and Freedom of Association

10 Fair Trade Principles

7. Ensuring Good Working Conditions

8. Providing CapacityBuilding

9. Promoting Fair Trade

10.Respect for theEnvironment

What our partners may expect from us

Market access... avoiding commercial intermediaries - means more participation and power for the producers throughout the supply chain.

Fair prices... that are set by our trading partners and mutually agreed on to enable the economic and social development of our primary producers and their organizations.

Prepayment (up to max. 60% of the order value)... makes producers and their organizations more independent from banks and money lenders.

What our partners may expect from us

Long lasting trading relations... that create a good basis for the cooperation and further development -enables producers to plan their future.

Product development and design inputs... to re-enforce the market-position of our trading partners & producers.

What our customers may expect from us

Products of first quality• careful processing and

best product quality (small farmer’s products, hand-picked & sorted, hand-made HC)

• social and ecological quality

Transparency from the shelves to the origin of production• Information about the

origin of a product• Information about the

producer group• fair working conditions

and fair remuneration of producers

What our customers may expect from us

Possibility for individual action

Chance for concrete and individual action for a more just trade relationship…

• by buying fairly traded products.

• by participating in campaigns which demand for fair rules of global trade.

THANK YOU!