UX Expert, Leader, & Mentor

29 SECOND ELEVATOR PITCHI bring 20 years of hands-on-experience (from startups to the Fortune 50) & offer both high-level strategic expertise & the core tactical skills needed for the disciplines of both UX & Product. I also offer an excellent work ethic & personality (see my nearly 40 LinkedIn recommendations). I am a great communicator, collaborator, & mentor who has worked alongside many founders, assisting them in articulating their vision, and have been a founder myself. I focus on results, but ensure that humanity & respect are not lost along the way.

WHERE I P ERFORM ED M AGICAllstateChicago Public SchoolsEmersonFTDGraingerHyattIHOP

EZIO MAGAROTTO

THINGS I ’ M PRETTY GOOD AT• Product, Service, & Visual Design• UX/XD Strategy & Process • Mentoring, Coaching, & Leadership• B2B/B2C/B2E eCommerce• Personas, Journey Maps, & UX Writing• Agile/Scrum Methodology & Design Sprints• Interaction Design & Data Visualization• Mobile, Tablet, Kiosk, & Desktop Design• Wire Frames & Hi-Fi Interactive Prototypes• User Research Planning, Testing, & Analysis• Web Accessibility & ADA Audits• Figma, Sketch, Axure, Zeplin, InVision, & JIRA• VR /AR UX, & Chatbots• Front End Development (HTML, CSS, JS)

JP Morgan ChaseKraft FoodsMcDonaldsPress GaneySearsULTA BeautyWalgreens

WHERE I GOT P AID TO HAVE FUN

I joined to lead & build the UX & Product practice as well as act as the primary product designer. Working closely with the founder to understand, translate, & extrapolate his vision into SaaS applications which both resonated & empowered customers. Pairing customer discovery findings with competitive analysis, I attacked the complexity of the space & problems not only by simplifying interactions, reducing friction, & task cognitive load but also through clear & approachable UX writing. The goal to provide a fun & witty experience to what is normally an unwelcome but necessary host of tasks for a business trying to protect their employees, their data, & win new clients. Using the Shape-Up methodology, I was also tasked with drafting pitches, bets, & tasks associated with our four-week design & development cycles; ensuring the engineering team was both on task & on time.

United States Army, 1987-1997B.A., University of Illinois - Double Major (Philosophy & Religion)M.A., Yale University - History & Comparative Religion (Incomplete)HFI Usability Analyst CertificationThe iO Theater – 1 Year Improv Tract & Performances (2 month run)Second City Theater - 1 Year Improv Tract & Performances

VP OF PRODUCTHavoc Shield 12/2020 - 06/2021

I joined to build out four mobile (native, PWA, kiosk, & tablet) products, two web apps, & a marketing website. My focus for the first year was primarily providing both strategic & tactical support to the founder/CEO as well as all the core items of product design (e.g., discovery, wireframing, user research, prototyping, visual design, etc.) & product/project management (e.g., drafting JIRA stories, backlog grooming, scrum master, QA, reporting, etc.). My second year added the responsibilities of CTO which included hiring & managing four dev shops (local & offshore) to work on all our products as well as building, managing, & mentoring a remote core product team of 12 interns & junior individuals through aggressive two-week sprints. In addition, I worked extensively throughout my tenure directly with the founder on business, hiring, marketing, & related needs in order to provide guidance, leadership, & deliverables whenever needed; often presenting to board members, investors, & prospects.

VP OF PRODUCT & CTOFanFood03/2019 - 12/2020

UX Consulting & Design Services for startups to the Fortune 50

FOUNDER & PRESIDENTMagarottos, Inc09/2010 – Present

PLACES I TOOK A LOT OF ORD ERS OR NOTES

LEAD UX DESIGNER, STRATEGIST, & OCCASIONAL UX DIRECTORMultiple Companies & Organizations11/1999 - 02/2019

CO-FOUNDER (CXO, UX DIR, VP OF PRODUCT, & HAT WEARER)Challenge Club – 04/2020 to PresentThe Improv Division - 11/2017 to Present Answrs, Inc - 03/2016 to 5/2021GearCommerce - 02/2016 to 2019