1 YEAR- BY THE NUMBERS A look at Facebook highlights from

Jan. 1, 2016 - Dec. 30, 2016

MOST REACH

12,269 Fan Base

Grew audience from 9,775 to 12,269, a 20% increase this year.

1,389,546 Total Reach

A total of 397 posts reached 1,389,546 users this year. July had the most reach at 321,629.

4,689 The most number of clicks on a single post, Zumwalt Acceptance Trials photos.

153 The most comments on a single post. The most talked about post in 2016 featured DDG 1000 Acceptance Trials, Apr. 21. The majority of comments were positive.

68 The largest number of likes in one day. This occurred Aug. 16 when NAVSEA featured an inside look Navy video into DDG-1000.

1st= 168,399 2nd= 39,603 3rd= 38,207

A live fire video

during USS

Coronado (LCS-4)

IOT&E that was well

timed with the July

4th holiday.

Aerial photo highlights

from Lockheed Martin for

USS Detroit (LCS- 7)

Acceptance Trials, July 25.

2nd

A photo slideshow

from Vice Adm.

Moore’s visit to

SUPSHIP Bath and

Zumwalt tour, Aug. 1.

MOST ENGAGEMENT

1st

This live fire video during

USS Coronado (LCS-4) IOT&E

received 1,136 likes, 321 shares, 86

comments (mainly positive), and had

26,000 views. The NAVSEA press

release had 1,079 link clicks. It was

also the top video posted in 2016.

3rd

Aerial photo highlights from Lockheed Martin for USS Detroit (LCS- 7) Acceptance Trials, July 25. This post earned 1,103 likes, 85 shares, 14 comments (mainly positive) and 3,517 post clicks.

These photos taken by BIW

during DDG 1000 Acceptance

Trials earned 1,113 likes,

196 shares, and 153 comments

(majority positive).

This post also reached 31,636

users with 4,689 post clicks.