Final Report- Group 14 - Sec I

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    RETAIL STORE - MORE SUPERMARKET 2010

    IBS HYDERABAD

    FINAL REPORT

    SUBJECT :: INFORMATION SYSTEM FOR MANAGERS

    PROJECT :: RETAIL (Food & Beverages)TARGET :: MORE SUPERMARKET (Aditya Birla Group)

    GROUP (14 Sec I) :: FACULTY ::

    Arpit Jain Prof. Ghosh

    Shilpi Sarkar

    Nisheeth Pandey

    Parinita Bhasker

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    Shivi Singh

    INTRODUCTION

    MORE Supermarkets cater to the daily shopping needs of consumers. The product offeringsinclude a wide range of fresh fruits and vegetables, groceries, staples, confectionary, cereals etc.

    A supermarket provides consumers with facility to shop anything under one roof. MOREsupermarket chain is an initiative of Aditya Birla Retail Group and has around 600 stores across

    the country. MORE supermarket has started with two formats

    Supermarket

    Hypermarket

    Information Technology has been an internal part of this industry driven by numerous kinds of information systems serving the various organizational levels for efficient decision making.MORE supermarket also has fully functional information system which keeps track of entire

    information regarding the products sold, purchased, stock remaining, profit, loss etc. and produceit in a simple form to the managers for effective decision making.

    Management Information System (MIS)

    It is a system or process that provides information needed to manage organizations effectively.MIS helps managers by providing information in an understandable form so that it helps ineffective decision making. It should provide critical analysis of all the aspects of the business to

    all the organizational levels.

    MIS must not only indicate how things are going, but why they are not going as well as plannedwhere that is the case.

    Here MIS helps the management to keep constant eye on all the transactions , stock buying andselling , inventory control , items on shelf etc. for efficient decision making and therefore helpsin raising profits of the supermarket (MORE).

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    ENVIRONMENT SCAN RETAIL SUPERMARKETS

    Economists have estimated that the Indian organised retail market is worth $320 billion .the Aditya Vikram Birla Group has announced its entry into the domestic organisedretail market with an investment of up to Rs 9,000 crore over three years.

    They are targetting 1,000 supermarkets in three years and plans to employ 10,000 peoplein a years time.

    The MORE chain of supermarkets, are bright and clean stores and provides customers awide choice of products under its own labels .

    Own label Food Brands more. -- Feasters, Kitchen's Promise, and Best of India

    Home & Personal care brands more. -- Enriche, 110%, Pestex, Paradise, and Germex

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    PEST ANALYSIS

    Political Factor

    1) Government type :: Federal republic

    2) Political situation :: stable

    3) Trade situation :: exist in many kind of non-tariff barriers include excessive bureaucracy,

    restrictive licensing requirements, export subsidies, import taxes etc.

    Economic Factor

    - Population :: 1.1 billion,

    - Population growth rate :: 1.606%

    - GDP :: $3,800, GDP growth :: 9.4%

    - Inflation rate :: 9.8%, Labor force :: 509.3 mil.

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    - Exchange rate :: $1=45.3 rupees

    - Railways :: 63,221 km, Roadways :: 3,383,344 km

    - Import :: $187.9 billion, Export :: $112 billion

    Socio-Cultural Factor

    - Language : English, Hindi and the other 14 official language

    - Religions : Hindu 80.5%, Muslim 13.4%, Christian 2.3%, others 1.8%

    - Life expectancy : 68.59 years

    Technological Factors

    - Telephone line :: 49.75 mil

    - Radio broadcast station :: approximately 300

    - TV broadcast station :: 562

    - Internet users :: 60 mill

    SWOT ANALYSIS

    Strengths ::

    Offer large variety of products including groceries, staples, confectionary, beverages etc. under one roof.

    Provides an outlet in customers neighbourhood and enhances ease of navigation.

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    Facilitates ease of choice

    Best quality at low price.

    Making it easier for the housewives to shop for daily needs.

    Works on UKs Tesco model of having separate quality and prices for same product category.

    MORE works on providing more of the products at less price it means you buymore and pay less.

    Weaknesses :: The supermarkets have low profit margins.

    Does not have reach to rural households.

    Unfamiliar brand and image to many people in remote areas .

    Information Systems are not as technologically sound as in West Countries.

    Poor decision making because of ineffective consolidation of data by systems.

    Opportunities ::

    Due to urbanization supermarkets are getting an edge over stand alone shops.

    Size of the middle class is increasing which helps in increasing demand for supermarkets.

    Foreign goods appreciation

    Big companies like MORE want better IS for their efficient working so integratedInformation Systems.

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    Information Systems providing better, simpler, to the point information andresults in a consolidated form.

    Moving to international markets

    Threats ::

    Restriction from legislation made by governments.

    Existing strong competitors in the market.

    Better schemes provided by other companies.

    Advanced information systems of other companies which ultimately enhance performance of the company.

    ENTITY RELATIONSHIP DIAGRAM

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    INPUT DESIGN8 Group 14 Arpit , Shilpi , Nisheeth , Parinita , Shivi

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    SWITCHBOARD FOR MORE SUPERMARKET

    Navigation to various departments of the supermarket

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    Employee

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    Inventory Management

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    Customer Relationship Management

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    Human Resource Management

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    Billing Management

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    Handling Executives Queries

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    The input forms for each of the department are shown below ::

    1. Human Resource Department

    Form for entry of a new employee details.

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    Form for entry of details of employee payroll.

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    Form for viewing employee details by an employee.

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    Entry of employee_id to view the payroll details by anemployee.

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    Form showing the details of employee payroll after enteringthe employee id above.

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    2. INVENTORY MANAGEMENT

    Form for entry of new product details.

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    Form for entry of a new product category.

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    Search window for viewing product category details.

    Press either of the buttons and enter id/name to get necessarydetails.

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    Form to view the product category details for correspondingid/name.

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    3. CUSTOMER RELATIONSHIP MANAGEMENT

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    Form for entry of a new customer details.

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    Input window to enter the id to view supplier details.

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    Screen showing the details of supplier corresponding to the

    id entered.

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    Form for entry of new supplier details.

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    4. BILLING DEPARTMENT

    Entry form for order and product purchase details at thebilling counter.

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    OUTPUT DESIGN

    REPORTS

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    Inventory Reports

    This report shows the list of products which are currently

    available at the store.

    Report showing the list of products which are out of stock andneed to be purchased from the suppliers.

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    Human Resource Reports35 Group 14 Arpit , Shilpi , Nisheeth , Parinita , Shivi

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    Report shows the details of all the employees at the store.

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    Report shows the details of all managers who are earning highsalary.

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    Report shows the list of all employees doing overtime at the

    store.

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    Customer Relationship Management Reports

    Report showing the list of all suppliers of products to the moresuperstore.

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    Report for the supplier for a particular product.

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    Consolidated Reports for Executives

    Report showing most profitable customers for the store.

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    Report showing most profitable products for the store.

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    Report helps the executives to determine who are the major suppliers for the store.

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    DATABASE DESIGN

    List of Tables ::

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    Rt_Employee_t - Table containing employee details of more

    supermarket.

    Rt_Emp_Payroll_t - Table containing payroll details of employees

    and used for linking with employee table.

    Rt_Customer_t - Table containing details of regular customers

    of the supermarket.

    Rt_Supplier_t - Table containing details of all suppliers.

    Rt_Prod_Category_t- Table containing product category details and

    used for linking product and productcategory table.

    Rt_Product_t - Table containing details of all products

    provided by the supermarket.

    Rt_Order_Detail_t - Table providing details of order and linking

    order table.

    Rt_Order_t - Table providing details of orders made by

    the customers.

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    1. Rt_Employee_t

    This table shows all details such as employee id, employee name, address,phone , designation, country etc. which can be viewed by employee orupdated whenever required.

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    2. Rt_Emp_Payroll_t

    This table is mainly used to store all the details related to the payrollof an employee such as employee salary, bonus, overtime paid (if any)

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    etc. Moreover this table contains employee id as well to be linked withemployee table.

    3. Rt_Customer_t

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    This table mainly contains details of all the regular customers of themore supermarket chain containing such as customer name, companyto which he/she belongs, personal details, account no. etc.

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    4. Rt_Supplier_t

    All the suppliers providing various products to the superstore are listedin this table and the necessary details of the suppliers are alsoprovided.

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    5. Rt_Product_t

    The details regarding the products purchased by the stores inventorymanagement such as product name, price, quantity purchased etc. arelisted in this table as well as gives an overview of all the products onthe shelf and off the shelf.

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    6. Rt_Prod_Category_t

    Product category table contains details of the category to which aproduct belongs and this table is used to link product table also.

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    7. Rt_Order_t

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    This table contains records about the orders made by the customersand details such as order id, order price and also has link to orderdetails table which contains the details of the products ordered by the

    customer.

    8. Rt_Order_Detail_t

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    This is a sub table of order table and gives detailed description of the

    order placed by the customer.

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    QUERIES AND SAMPLE OUTPUTS

    Query for viewing employee detail on taking employee id as input from theemployee.

    SELECT Rt_Employee_t.[Emp_ID], Rt_Employee_t.[Emp_First_Name], Rt_Employee_t.[Emp_Last_Name], Rt_Employee_t.[Emp_Designation], Rt_Employee_t.[Emp_Account_No],Rt_Employee_t.[Emp_Hire_Date], Rt_Employee_t.[Emp_Birth_Date], Rt_Employee_t.[Emp_Address], Rt_Employee_t.[Emp_City], Rt_Employee_t.[Emp_State], Rt_Employee_t.

    [Emp_Postal_Code], Rt_Employee_t.[Emp_Country], Rt_Employee_t.[Emp_Phone_No],Rt_Employee_t.[Emp_Report_To]FROM Rt_Employee_tWHERE Emp_ID=Employee_ID;

    Output ::

    Query for viewing customer details on taking customer id as input.

    SELECT Rt_Customer_t.[Cust_ID], Rt_Customer_t.[Cust_Company_Name], Rt_Customer_t.[Cust_Account_No], Rt_Customer_t.[Cust_Phone_No] FROMRt_Customer_t WHERE

    Cust_ID=Customer_ID;

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    Output ::

    Query for viewing the details of products having maximum stock availability at thestore.

    SELECT Rt_Product_t.Prod_ID, Rt_Product_t.Prod_Name, Rt_Product_t.Prod_Supplier_ID,Rt_Product_t.Prod_Catogary_ID, Rt_Product_t.Prod_Price, Rt_Product_t.Prod_Stock_Qty,Rt_Prod_Catogary_t.Catg_NameFROM Rt_Prod_Catogary_t INNER JOIN Rt_Product_t ONRt_Prod_Catogary_t.Catg_ID=Rt_Product_t.Prod_Catogary_IDWHERE Prod_Stock_Qty=(select max(Prod_Stock_Qty) from Rt_Product_t);

    Output ::

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    Query for viewing the details of the product which are going out of stock.

    SELECT Rt_Product_t.Prod_ID, Rt_Prod_Catogary_t.Catg_Name, Rt_Product_t.Prod_Name,Rt_Product_t.Prod_Catogary_ID, Rt_Product_t.Prod_Price, Rt_Product_t.Prod_Stock_QtFROM Rt_Prod_Catogary_t INNER JOIN Rt_Product_t ON Rt_Prod_Catogary_t.Catg_ID =Rt_Product_t.Prod_Catogary_IDWHERE (((Rt_Product_t.[Prod_Stock_Qty])=From_Date AndRt_Order_t.Order_Date

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    Query for viewing the list of suppliers who are accessed most by the store.

    SELECT Rt_Supplier_t.Supp_ID, SUM(Rt_Product_t.Prod_Stock_Qty)FROM Rt_Supplier_t INNER JOIN Rt_Product_t ONRt_Supplier_t.Supp_ID=Rt_Product_t.Prod_Supplier_ID

    GROUP BY (Rt_Supplier_t.Supp_ID)ORDER BY SUM(Rt_Product_t.Prod_Stock_Qty);

    Output ::

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    Query for viewing the details of order made corresponding to the order id specifiedthrough input window.

    SELECT Rt_Order_Detail_t.[Orddt_Product_ID], Rt_Order_Detail_t.[Orddt_Price],Rt_Order_Detail_t.[Orddt_Qty], Rt_Order_Detail_t.[Orddt_Discount], Rt_Order_Detail_t.[Orddt_Amt] FROM Rt_Order_Detail_t

    WHEREOrddt_Order_ID=Order_ID;

    Output ::

    Query to view all sales done at the store within a specified period of time.

    SELECT Rt_Product_t.Prod_ID, Rt_Order_t.Order_Date, Rt_Product_t.Prod_Name,Rt_Order_Detail_t.Orddt_Order_ID, Rt_Product_t.Prod_Price, Rt_Product_t.Prod_Stock_QtFROM Rt_Product_t INNER JOIN (Rt_Order_t INNER JOIN Rt_Order_Detail_t ONRt_Order_t.Order_ID=Rt_Order_Detail_t.Orddt_Order_ID) ONRt_Product_t.Prod_ID=Rt_Order_Detail_t.Orddt_Product_IDWHERE Rt_Order_t.Order_Date>=From_Date And Rt_Order_t.Order_Date

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    OBJECTIVES OF INFORMATION SYSTEM

    Consolidation of information regarding item sales, purchase.

    Conversion of raw data consisting of no. of sales , inventories, stock entriesinto useful information used for decision making.

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    Level wise information segregation so that it is easy to be interpreted by themanagers.

    Simplify the information and easy accessibility to everyone at anytime. Provision of details of employees and customers of MORE.

    Providing appropriate solutions to the queries of the managers.

    Regular updation of information relating to quantity of items sold or purchased.

    Promote user-friendly environment for the managers using MIS.

    Provide complete and accurate information about working of branches of the supermarket.

    High scalability .

    Flexible so that it can be extended to EIS (Executive Information System) .