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Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented By

Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

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Page 1: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Florence SUGUT

Managing Director

ikapamedia East Africa

Water Electricity & Power Expo (WEPEX) 2016

2nd -4th February 2016, KICC, Nairobi

Presented By

Page 2: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

ikapamedia East Africa is a Company incorporated in Kenya under the Company Registration Act Cap 486 Laws of Kenya.

We are based in Nairobi, Kenya and the main business operations spans across Eastern Africa Partner States.

We provide marketing & facilitation services to International Trade Fairs, Exhibitions, Conferences, Trade Missions, Business Tours & Travels, Corporate Events by liaising with relevant stakeholders in East Africa both Public and Private Sector Institutions as well as leading Businesses in the Region.

Key areas of Service Provision includes: Trade Fair, Exhibition & Conference Organizing Facilitation Services for local & International

Trade Fair, Exhibition & Conference activities Exhibitor Services Trade Visitor & Delegate Services

ikapamedia East AfricaWho we are?

Page 3: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Our team

Advisory board

Management

Partners Staff

Page 4: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

OUR PRIVATE SECTOR STRENGTH

Ikapamedia is strategically a member and affiliated to local and international business associations

ikapamedia East Africa

KEPSA

KAM

GBA

KNCCI

Page 5: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

WEPEX 2016 is the leading Platform in East Africa for Water, Electricity and Power industries

The exhibition will take place from 2nd – 4th February 2016 at KICC -Tsavo Ballroom

Over 6 countries will participate, showcasing their latest technologies and equipment and raising their corporate profiles and building awareness about products and services while sharing ideas and best practices with the world’s leading players in the Water, Electricity and Power industries.

WEPEX represents an excellent business platform; focusing on the entire spectrum of water, electricity, and power technologies.

It also brings together all industry professionals & experts, along with the latest technologies & solution providers with investors, GoK decision makers & business partners and consumers from both the public and the private sector.

What is WEPEX 2016?2nd – 4th February, 2016

Page 6: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

The main objective of the event is to:

Mobilize foreign business/investors to do business & invest in profiled investor-ready projects in Kenya and the East African region in the identified industry

Create awareness of the latest market technologies and trends in the industry.

Facilitate technology transfers in the water and energy sector

Increase awareness and initiate campaigns and projects for ‘Green Environment’ through energy savings and use of renewable energy

Assist and facilitate exhibitors to access business opportunities in Kenya/Eac

MAIN OBJECTIVES OF WEPEX 2015

Page 7: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Day 1, Monday 2nd …February, 2016 Finalize Registrations, Exhibitions

Set up, county Visits and Welcome Cocktail

Day 2,Tuesday 3rd February, 2016 Official Opening Session, Breakout

Sessions & B2B Meetings, Exhibitions

Day 3 Wednesday 4th February, 2016 B2B Sessions, Exhibitions,

Day 4, Thursday 5th February, 2016 Arranged B2B’s, Exhibition, Official

Closing and Gala dinnerDay 5 Friday 6th February, 2016 Company and county visits

WEPEX 2016 Program Overview

Page 8: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

The concept paper for the Event has been developed. Invitation letters to Partners and supporters Mailshots and mass mailing done to create awareness and provide key

information Marketing in various business Activities Exhibitor and sponsor Acquisition

Overview of WEPEX 2016 Preparation Progress

Page 9: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Prearranged B2B’s & More networking opportunities

More exhibitors from local and regional private sector, project promoters and county governments

International pavilions More sponsorship opportunities Selected county visits and business

forums Company visits

What is New in WEPEX 2016?

Page 10: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Reasons to Participate in WEPEX 2016

Reaching decision makers attending one of the most important markets in Africa.

Great opportunities for Investment, Partnership and having agents and trading.

Opening new horizons in a market serves over 150 Million in Kenya & the surrounded countries (EAC)

Presenting new products.

Establishing presence in a continuous developing market.

Entering whole surrounded markets through single fair.

Position your brand as a key player in the Water, Electricity and Power sectors.

New business opportunities for multinational companies to engage with strategic partners and other stakeholders.

Page 11: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Marketing strategies for WEPEX

(Marketing MIX) Direct mailing to stakeholders, Mass mailshots,

Personal selling- Visiting target Major institutions

Solid industry database

Press conference

Participating in other activities where event Visibility is realized, Fliers, Brochures distribution

Supporting institutions: Government and private sector

Advertisements: electronic and print

Text and Tele Marketing

Partnership with business membership associations

Page 12: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

A strategic location of communication facilities in terms of international commerce.

Effective Marketing policies as evidenced by the ongoing success of the Economic recovery.

Progressive institutional and private sector development.

Investors confidence in the country’s economy as evidenced by major successful investments in most sectors of the economy.

Warm, friendly Educated and Hospitable people

Infrastructure development and Ease of doing business

Huge investment and business opportunities in the County governments

Why Kenya Now?

Page 13: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

WEPEX PARTNERS

Page 14: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

WEPEX 2016 Floor Plan

Page 15: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

WEPEX Application Formhttp://www.wepexint.com/Portfolio.html

Page 16: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Kenyatta International Convention Centre (KICC)Venue & Key Partner

Page 17: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Message to WEPEX 2016 Exhibitors & Media Time to do Business with Kenya & East Africa is NOW "If somebody offers you an amazing opportunity but you are not sure you can

do it, say yes--then learn how to do it later!" Richard Branson Register for WEPEX 2016 Todaywww.wepexint.com

Page 18: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

For Inquiries & Further Information Please Contact usMs Florence SUGUTManaging Director

ikapamedia East AfricaSDA Building 3, 2nd Floor, Right Wing D1 Riverside Drive, Westlands

P.O. Box 614-00521, Nairobi, Kenya Cell: (+254)700169429 (+254)735839843 Tel: (+254)20-2380256

39 , Hosny Ahmed Khalaf st, Makram Ebaid st, Nasr City

Cairo,EGYPT( +2 ) 01007999949 // ( +2 ) 01001642797

[email protected]@ikapamediaeastafrica.com; [email protected]

www.ikapamediaeastafrica.com “We are a reliable partner in provision of excellent business facilitation services to local,

regional & international business companies seeking successful business engagements in the Region”

Important contacts

Page 19: Florence SUGUT Managing Director ikapamedia East Africa Water Electricity & Power Expo (WEPEX) 2016 2 nd - 4 th February 2016, KICC, Nairobi Presented

Asante Sana! Karibuni Nairobi

Thank you and welcome to

Nairobi, Kenya