Focusing on the Content...‘Top 3 Bank’ POC Findings (Major customer attention - active debate) The original proof of concept findings conducted for ‘Top 3 Bank’ found significant

© 2009 IBM Corporation

Focusing on the Content- Not the Container

Rick Terry - Information Infrastructure Evangelist27/05/2009

3 © 2009 IBM Corporation

Dynamic Infrastructure: Helping build a smarter planet

From Space this Planet is a special place

IBM



Everyone, Everything, Everywhere becoming connected in a joined up technological world

At 100,000 feet the view is…a Smarter Planet


Dynamic Infrastructure: Helping build a smarter planetAt 60,000 feet the Dynamic infrastructure becomes apparent…5

…with interrelated initiatives providing the DNA to thrive in a smarter planet.



At 20,000 feet Dynamic infrastructure gives way to Information Infrastructure…

…[]

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And at 2,000 feet we can see the parts of an Information Infrastructure

…Compliance, Availability, Retention and Security

7





Data created and copied expected to grow at 57% CAGR through 2010

PB shipped

2005 2006 2007 2008 2009 2010

Hyper Data Growth



Only 20% of data is structured, with unstructured content coming in the form of email, other documents, images, and video

Structured

Unstructured















What is the IBM SPACE Programme?



The Consultancy Process

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The SPACE Consultancy Process

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When you mix the ingredients wellII supports the New Enterprise Data Center Imperatives

� Provision new applications resources in minutes

� Triple asset utilization without most upgrades

� Shrink physical disk storage up to 50%

� Begin savings in year 1, full payback in 2

� System outages down 58%

� Reduce floor space by 80%

� Power & cooling reduced by 60%



SPACE trends

Through consulting with customers IBM have found….

82% have 21-29% utilization (consumption vs. allocation)

93% have data duplication rates @ 66% or more

74% have “sleepy” T1 & T2 data access traffic

73% have unreadable Service Catalogues definitions

67% have 17-20% freespace for a decade

100% are growing @ > 37% annuallySource: IBM SPACE Programme



So what does that look like really?

Known Purchased Storage Capacity

unknown Purchased

Logically Configured

Storage Capacity

Allocated Storage

Capacity to File System

Available Storage Capacity to Users

Total Consumed Storage Capacity

25% -47%

Unique Data Stored

PhysicalPhysical LogicalLogical AllocatedAllocated AvailableAvailable ClaimedClaimed UsedUsed

Waste Waterfall Chart

Averaging64% waste

UntappedResource/

Opportunity

So what does that really mean?



‘Top 5 Bank’ POC Findings (Major customer attention – active debate)

The original proof of concept findings conducted within ‘Top 5 Bank’ confirmed utilization ~9%



‘Top 3 Bank’ POC Findings (Major customer attention - active debate)

The original proof of concept findings conducted for ‘Top 3 Bank’ found significant volumes of orphaned storage available for rapid reclamation



How do I participate in the IBM SPACE Programme?



Example Reclamation Method & Capacity Released

Storage Targets and complexity to recover

10.0%

10.8%

16.4%

3.1%17.2%

30.0%

12.7%

Orphaned GT50

Orphaned LT50

Orphaned UI

Reclaimable GT50

Reclaimable LT50

Mapped

Low Util Reclaim

Method Recoverable TB ComplexityOrph GT50 39 2Orph LT50 42 3Orph UI 64 6Reclm GT50 12 2Reclm LT50 67 3Mapped 117 2Low Utilization Reclaim 65 8



Storage TB Recovery - 12 month plan for ‘Top 3 Bank’

0

50

100

150

200

250

300

350

400

Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10

Total ReclaimedMonthly Reclaimed TB

The graph below illustrates the projected storage recovery over time as part of the Capacity Management Change Plan

Activity defined in this proposal will end at this point with ‘T3B’. Additional recovery beyond this point will either be as part of another engagement or be delivered internally by ‘T3B’

Approximate value of storage recovery at this point is $4.75m

STG Objectives

M1 – Leverage Utilisation discussions to secure XIV workshop and right to undertake short TCO

M2 – Follow on sponsorship for POC and establish safe use case

M3 – Define requirement for fat to thin legacy migration to drive up utilisation further and submit proposal

M3-6 – XIV deployment in controlled environment (circa $500k)

2H – Review readiness and build operational case for Prime Time Production ($$$$$$$$$)



Proven Transformation Customer References

Below are real life illustrations of returns achieved through IBM Tools based transformation programmes.

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Fortune 5 Global Bank Global remediation of SRM and deployment of SERP led to $120M in capital avoidance through better utilization tracking and correlation of assets.

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Top Ten Investment Bank Deployment of SERP resulted in 12 month spending Freeze for Tier One and 20% increase in host level utilsation.

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Leading Global Investment Firm

Strategy and organizational assessment, future state roadmap, discovery of underutilised storage (over 200TB)

3�5�$ 3+56$



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Introducing the: Gillette Fusion Power Phantom

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From Silos … … to Services

Current events mean a change in IT Prioritization And the leaders are already planning…

IT delivers services designed to meet business goalsIT maintains IT resources that support the business

New ThinkingOld Thinking



IBM invites you to adopt a dynamic infrastructureStart customising at ibm.com/doing/uk

PROVIDING STORAGE ON DEMAND

PROVIDING INFORMATION ON DEMANDIBM invites you to adopt a dynamic infrastructureStart customising at ibm.com/doing/ukIBM invites you to adopt a dynamic infrastructureStart customising at ibm.com/doing/uk

PROVIDING STORAGE ON DEMAND

PROVIDING INFORMATION ON DEMAND



QUESTIONS?

Documents

Focusing on the Content...‘Top 3 Bank’ POC Findings (Major customer attention - active debate) The original proof of concept findings conducted for ‘Top 3 Bank’ found significant