YOU R GATEWAY TO I NTERNATIONAL STU DI ES I N ARTS & DESIGN

AREYOU18+?

CREATIVE?

INTERESTEDINARTS&DESIGN?

AN EXCITING CAREER IN CREATIVE INDUSTRIES  London, 1962.  When I finished school I had no 

clear plan for the decades I was to spend in the 

work process. But I was sure of one thing: 

if am going to spend 40 years or 

more earning a living, my work 

should be exciting and varied. 

I had always spent a lot of spare time drawing and 

painting. So I applied for a place on a Foundation 

Course at a leading british art college. 

  It was the best decision I ever made. After just 

two semesters I had acquired decisive skills which 

have helped me to deal with all the challenges of 

my 42 years as a designer and educationalist.  

  Having then studied fine arts and graphics, I was able to further 

develop my skills in any  direction I chose.

   I enjoyed every minute of my “active” working years, during the 

last half of which I moved more and more into design education. 

  Now retired, I have launched this ambitious project in Vienna, 

which is conceived as a“kick-start”foryoungpeoplelikeyou…

 

BarryJohnHewsonMA

Founder and Dean (retired) of the NEW DESIGN UNIVERSITY,

responsible for student support at the Design Academy Vienna

WHERE DO YOU WANT TO BEIN FIVE YEARS?  You may be a member of the international community 

in Austria — or a young Austrian with a good command of 

English. You are talented in arts, imaginative and open to 

new ideas. Your target could be anywhere from graphics 

and illustration to fashion, interior or textile design. Your 

dream may be to become a product designer or photogra-

pher. Your future could lie in fine arts or media.    Or you are seeking your own slot in a creative career, 

without yet knowing which discipline suits you best.

S P E N D A N E X C I T I N G Y E A RD E V E L O P I N G Y O U R I N D I V I D U A L

C R E A T I V E P R O F I L E

L E A R N T H E S K I L L S Y O U W I L L N E E DT O F O R G E A C A R E E R

A S A N A R T I S T O R D E S I G N E R

P U T T O G E T H E RT H E P O R T F O L I O T H A T W I L L B E S T

S U P P O R T Y O U R A P P L I C A T I O NT O T H E U N I V E R S I T Y O F Y O U R C H O I C E

Perhapsyouwilldiscoverahiddentalentforgra-phicsandillustration.Inthiscase,yourportfoliowillcontainanappropriatenumberoffinishedprojectsfromthesedisciplines.

Threedimensionaldesigncouldwellbecomeyourspeciality.Youwillfeelathomedesigninginteriorsorconsumerproducts.Bytheendoftheyearyourportfoliowillreflectthisparticulartalent.

Youmayprefertomoveintofineart.Ifso,yourportfoliowillcontainmorepaintings&drawings.

Youwillworkfor32weeksatourwellequippedDesignAcademyinVienna,attendingclassesfromMondaytoThursday.  Professionals from various design disciplines will be your tutors. Thefirst3daysofeachworkingweek will provide you with a broad basis for creative processes, concentrating on design principles and the workshop & computer skills required to become a versatile artist. Youwillbecoachedindividuallyandingrouptutorials. 

1. FROM THE BASIC CURRICULUM:

1. BASIC STUDIESF O R M A J O R D E S I G N D I S C I P L I N E S

1 . B R O A D B A S E D D E S I G N S K I L L S AcurriculumofintroductorymodulesbasedonUKuniversityfoundationcourses,

coveringthebasicskillsandroutinesrequiredinmajor2&3dimensionaldesigndisciplines.

1a.DESIGNMODULES• Basic design principles• 2 dimensional design• 3 dimensional design

1b.TECHNICALSUPPORT• Basic workshop technology• Production procedures• Computer training

Additionally,foronewholedayaweek, you will receive tuition which develops and enhances your own particular talents.  It will be an intensiveworkingday, during which you will be sup-ported by regular and external tutors. Guest professors and experts will visit the Design Academy to share their extensive knowledge and professional experience with you.   18hoursofself-drivenstudywill complete your working week.

© Project examples on this and

previous double page provided

by Mike Scherer, Chris Leach and

Barry John Hewson.

COURSE CURRICULUM:S T A G E 1 : I n t h e f i r s t s e m e s t e r y o u w i l l b e t a u g h t t h e g e n e r a l s k i l l s

r e q u i r e d f o r a l l a r e a s o f a r t a n d d e s i g n . Yo u w i l l b e i n t r o d u c e d t o m a j o r d e s i g n

d i s c i p l i n e s a n d h a v e t h e o p p o r t u n i t y t o t e s t y o u r o w n a b i l i t y i n e a c h o f t h em .

S T A G E 2 : T h e s e c o n d s e m e s t e r p r o v i d e s y o u w i t h t h e p o s s i b i l i t y t o d e v e l o p y o u r

s k i l l s i n a c r e a t i v e d i s c i p l i n e o f y o u r o w n c h o i c e . U n d e r i n d i v i d u a l t u t o r i a l g u i d a n c e

y o u w i l l e s t a b l i s h a p o r t f o l i o w h i c h d o e s j u s t i c e t o y o u r p a r t i c u l a r t a l e n t s .

NEW !

EXCLUSIVE IN VIENNA

2. ARTS & DESIGN ELECTIVEP R O J E C T D E V E L O P M E N T • P R E S E N T A T I O N • P O R T F O L I O

2. FROM THE SPECIALIST CURRICULUM:

2a.DRAWING• Life drawing with models• Perspective / Light & Shade• Drawing media / Sketchbook

2b.ARTTHEORY• History of the Arts / Composition & Colour Theory

2c.PAINTING&RENDERING• Classic painting media• Mixed media / Experimental graphics• Rendering with magic marker & colour pencil• Illustration basics

2d.SPECIALSTUDYAREA• Arts & Design Elective (after tutorial consultation)• Presentation / Portfolio

AllteachingisinENGLISH.

Subject Leader 2DChrisLeachBA  “Constant drawing is the essential skill needed to com-municate ideas. Those who can draw the world around them and visualize new ideas have the advantage.”

Subject Leader 3DMikeSchererBAMSc  Michael studied Industrial Design in the USA. He lives and works in Vienna.

2 . S P E C I A L I S T M O D U L E S F O R F U T U R E A R T I S T S & D E S I G N E R SAseriesofindividualstudio-basedprojectsforDesignAcademypupilswhointendto

applyforartsordesignstudiesatleadinguniversitiesworldwide.

© Photos on cover, page 2 (top

left), page 3 & page 8 (top):

destinyofcarina.blogspot .com

A-1120 Wien, Längenfeldgasse 27 A

VIENNA, Austria, EuropeBerufspädagogischesInstitut(Mödling, Wien) – Institut für 

Berufsbildung der Österreichischen 

Jungarbeiterbewegung

COURSE TIMING OVER TWO SEMESTERS:  

•lastweekinOctobertoendofMay

•MondaytoThursdayfrom9am(24 teaching hours per week) 

FEE FOR THE COURSE pro Semester: 

€2.650(due at the beginning of each semester)

We will be happy to advise you ...

By the end of the course you 

should  have an impressiveport-

folio with examples of creative 

work from various design discip-

lines. But your mainfocus will 

be on aspecialistarea which 

you have selected together with 

your tutor. This could be: fine 

art, illustration, commercial, 

online or graphic design, textile, 

photography, interior, product, 

fashion or surface design.

  With this portfolio you should 

be wellequipped to handle 

admission procedures and inter-

views at anymajoruniversity in 

America, Asia or Europe.

Thecourseendswithapersonal

majorprojectandathematic

dialoguewithmembersofan

examinationboard.Graduates

receiveaprofessionaldiploma.

FORFURTHERINFORMATION,

PERSONALADVICE,INTERVIEW&c:

eMail to Barry John Hewson MA  

b.hewson@gmx.at

or phone +43 676 506 7803