Foundation - yourpremiumlife.com · Web viewPremium Life and Ideal Online Business Agency collaborated on the project of the Entrepreneur program to help individuals build successful

Premium Life and Ideal Online Business Agency collaborated on the project of the Entrepreneur program to help individuals build successful businesses.

ONLINE BUSINESS STRUCTURE

Insert Your Company Name

www.idealonlinebusiness.com E-mail: [email protected]

Thank you for taking this questionnaire.

1. Your answers will help us● build a strong identity for you, ● understand your business and your brand,● design a strategy for your online business,● write a copy for the website, landing page, ads,● take care of your digital marketing needs

2. All bold Questions are also used for the website copy (if you are not building a website with us, you might disregard them)

3. If you don’t feel like answering the question or you don’t know how to answer it, skip it - unless it is mandatory

4. Some sections and questions might not be needed for your project needs, skip them.

5. Try to fill in most of the questions so we are provided with as much of information as possible.

6. After filling the questionaire in, please send back to us (our e-mail [email protected] or [email protected]

FoundationBusiness details

Business name:

What is your business’s local

address?

What is your phone number? What is your

business’s phone number?

What is your

1


business’s e-mail?

Describe three main industry categories and descriptions for them, that your products and services belong to:

CATEGORY DESCRIPTION123

In 1 sentence describe what are your

services or products that your company

provides:

State and in detail all your products and services and describe each:

PRODUCT, SERVICE

4-6 WORD DESCRIPTION (Home-page)

1 PARAGRAPH DESCRIPTION (Services

page)123

In 1 sentence describe what is your unique

value proposition:

2


Write out 3 benefits that your clients will gain with working with you:

BENEFIT 4-6 WORD DESCRIPTION123

What is your current yearly revenue?

What is the average spend of your customer? What is

one customer worth to you?

How many clients or projects can you handle at

the time?

How are you going to be able to manage leads

coming in each month and scale up?

Who is your ideal client:

ANSWERWhat is target profile gender?How old is your demographic?

3


What is their main interest?What are their pains, problems, risks, obstacles?What are their desires, needs, satisfactions, expectations?What else can you tell us about your customers?

Which keywords do you think your potential clients will use when searching for

your services in Google?

In one sentence describe why should

your potential clients work with you:

Write out four reasons why they should work with you:

REASON DESCRIPTION1234

What is the process that you lead your clients through to produce your products or services:

4


STEP DESCRIPTION1234

What is your business' vision? I.e briefly

outline your future plan and goals.

What is your business' mission? I.e. how will

you achieve your vision?

What are your company's values that

you stand by?

Write About Us description:

SHORT EXCERPT LONG ABOUT US PARAGRAPH

What is your brand statement that

represents your brand

5


and your business to the world?

What is your favourite thing about your

business?

What is your favourite thing about your

customers?

Who are your main competitors that we can analyse?

COMPETITOR WEBSITE OR SOCIAL MEDIA PAGE

Website SystemAdditional details for the website

Do you have a hosting? (provide us with the

access to it)

What is your domain 6


name? (provide us the access to your domain

provider)

What is your unique e-mail? (provide us with

the access to it)

What would be your website's headline?

(2-6 words)

What would be your website's headline?

(2-6 words)

What would be your website's sub-

headline? (1 sentence)

Your team members:

NAME TITLE ROLE DESCRIPTION

ATTACH THEIR IMAGE

Website or Landing Page Testimonials:

NAME COMPANY TESTIMONIAL

7


What are the first three blog posts topics that

you/we will write about?

Online BusinessInformation needed for conversion system

What is low value incentive Give-Away Offer that your company will give away to potential clients?

● Free Consultation● Quote● Simple Small Product● Discount● Special Offer

Answer:

What would be a headline to present your

offer? (2-6 words)?

What would be a sub-headline to invite the

visitor to take for your offer? (1 sentence)

8


What should the button next to Opt-in box say?

(Example: Request a phone call, Apply for Contest, Book in Free Consultation,

etc.)

Please answer these questions so we can design a landing page that successfully presents your offer:

ANSWERWho is the offer for? (Qualify the buyer)What is included in the offer? (4 things)Why do they need the solution of the offer (what are the benefits)How can they get it?

Attach in here your logo: (Insert Image)

What are your main brand colours?

(Insert HEX code if you have it)

Do you have a specific font that you use for

your brand?

9


Digital MarketingSocial Media Message

Define your brand story to be told online:

ANSWERIntroduction (Expose the problem)The Plot (Present Solution)Conclusion (Call to Action)

What is your brand message that you want

to share?

Choose three characteristics that will be defining your brand and describe them (Example: lifestyle entrepreneur, personal growth, dream building):

THREE CHARACTERISTICS1.

2.

3.

Choose your online business goals and write desired goals in numbers next to them:

● Generate new leads10


● Drive website traffic● Increase brand awareness● Boost brand engagement● Higher quality of sales● Drive in-person sales● Nurture leads● Improve ROI● Create a loyal fanbase● Better pulse on the industry

Example: Generate leads online

Generate 10 leads each month

OBJECTIVE (GOAL) KEY RESULTS (What Success Looks Like)

What are your existing social media marketing

challenges?

What kind of content would you like mostly to publish??● Images● Blog Posts● Videos● Educational Posts● Inspirational Posts● Case studies● Statements

11


Answer:

Which channels would you like to be publishing to?

● Website Blog● E-mail list● Facebook Page● Facebook Personal● Facebook Group● Instagram● Snapchat● Youtube● LinkedIn● Podcast

Answer:

From your opinion, how often do you think you/we should be

publishing?

Is there anything else you would like to add to

your online business strategy?

Till here, it would be the most needed part of questionnaire finished. If you want to go deeper into development of your business, you can still continue with filling in the rest of the tasks.

12


ExtrasGo Deeper In Your Business Growth

S.W.O.T AnalysisList out your Business’ Strength, Weaknesses, Opportunities, Threats below:

STRENGTHS WEAKNESSES● ●

OPPORTUNITIES THREATS● ●

Products and ServicesState your main products or services in the table here again:

# PRODUCT/SERVICE DESCRIPTION PRICE123456

Production CostWhat is the cost to produce each of the product?

Product 1:

13


Product 2:

Product 3:

Product 4:

Product 5:

Product 6:

Key ExpensesWhat are business operational Expenses?

Expense 1:Expense 2:Expense 3:Expense 4:Expense 5:Expense 6:

Profit MarginWhat is the profit of each product? (Profit = Price - Cost - Expenses)

Product 1:

Product 2:

14


Product 3:

Product 4:

Product 5:

Product 6:

Key Activities - OperationsWhat key activities we do to produce the products and services?

Operation 1:Operation 2:Operation 3:Operation 4:Operation 5:

Key Roles and ResponsibilitiesList the Roles that need to be in place to operate your business and do the operations stated above:

ROLE - JOB TITLE

OPERATIONS TO BE COVERED

EXPECTED TURNOVER

Sales managerSecretary

15


Sales ProcessBreak down Customer’s Sales Cycle

1 LeadsHow do you acquire leads? How do you get their Attention in the noisy world?

Answer:

2 QualificationWrite out three questions which you will qualify your potential client with?

Question 1:

Question 2:

Question 3:

3 PresentationWrite out your Presentation Process in 5-steps or so:

Step 1:

16


Step 2:

Step 3:

Step 4:

Step 5:

4 CloseWrite out 1 main question that you will use to close the deal:

Answer:

17

Documents

Foundation - yourpremiumlife.com · Web viewPremium Life and Ideal Online Business Agency collaborated on the project of the Entrepreneur program to help individuals build successful