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Franchise Buyer magazine is packed full of information on buying, growing and selling a franchise. With experts contributing from within and outside the franchise sector, the magazine also includes hundreds of current operating franchise locations and brands for sale.
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FRANCHISEBUYER
www.franchisebuyer.com.au
The Case for Mobile
CoffeeHundreds
of franchises
for sale!
ALSO INSIDE EVENTS • INSPIRED READING • APP CHAT • WEBSITES WE LOVE
February–March 2015 l Vol. 3 Issue 2
The New Franchising CodeFinancing Your
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Contents February-March 2015
PUBLISHED BYFranchise Media Group Pty Ltd
EditorGlenn [email protected]
Content & Production EditorAnnaliza [email protected]
DesignKatherine Bercasio
ContributorsSteve FinnTrent LeyshanJohn MuDr. Michael SchaperJames ScurrEmma Webb
Editorial & Advertising InquiriesTel: 1300 669 983Email: [email protected]
Opinions expressed in Franchise Buyer are not necessarily those of Franchise Buyer or the Publisher. Persons entering into a franchise agreement are strongly urged to seek their own independent advice. All material is copyright and reproduction in whole or in part is not allowable unless specific permission from the Editor is provided.
Editor’s Soapbox
The year is now well and truly in full swing, and Easter is right upon us!
To allow for some down time over the little break, in this edition, we have piled on the information across topics on choosing, running and selling the right franchise for you.
As is often the case around March, the month is dominated by the Sydney Franchising & Business Opportunities Expo with 100+ exhibitors showing off their brand to crowds of potential franchise owners.
You’ll find inside information and articles on topics, such as The New Franchise Code, finance options, sales, SEO, ideas and innovation and so much more!
Have a great Easter, and we’ll see you again soon!
All the best, Glenn Walford Founder, Franchise Buyer www.FranchiseBuyer.com.au
04 Cover Story Jonathan Payne talks about
franchise opportunities from Xpresso Mobile Cafe
06 Market Happenings Winners of the Roy Morgan
Customer Satisfaction Awards
Warren Wilmot, the new FCA Board Chairman
08 Tidbits News from throughout
Australia and the world
14 Sales Trent Leyshan discusses big
ticket selling and the “prickly patch”
16 Franchising Code Dr. Michael Schaper
summarises the changes to the new Franchising Code
17 People Ex-NRL coach Matthew Elliott
now a mentor in corporate high performance
18 InProfile CEO Sara Pantaleo and
franchisees share their love for La Porchetta
19 Business 101 Emma Webb weighs the pros
and cons of buying a franchise
20 InProfile Tanya Kanaris of Degani Coffee
talks about the company’s expansion
10 Price Alerts & Latest Listings
31 Franchise Classifieds
21 SEO John Mu reveals how to ‘turn the
tap on’ for leads into your business
22 InProfile Todd McGregor tells us more
about the New York Slice Pizzeria business
24 Finance James Scurr of Cashflow® It for
options on business purchase financing
25 Innovating Steve Finn teaches new thinking
and approaches for business opportunities
26 Events Upcoming expos, conferences,
seminars and forums about general business and franchising
27 Inspired Reading Guides on how to deal with
difficult people in the workplace
28 Websites We Love Three websites about Australia’s
MICE industry
29 App Chat Apps for social media marketing
strategies
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 3
Way back in 2002, Darren Schultz decided to take espresso coffee to people in their workplaces, as opposed to them having to go to a café to get their coffee.
Thirteen years later after that idea, the business is well-refined and established. With an exclusive licence to the Di Bella Coffee brand, and decked out to serve the nation from the back of their Mercedes Vito vans, the business is run on three crucial principles of friendliness, cleanliness and quality.
Now franchising and producing a full range of hot and cold drinks, as well as a flexible variety of food options, Xpresso Mobile Cafe is expanding nationally.
“Our competitor is the coffee machine in the workplace. That’s who we are competing against, and as part of our offer to meet that competition, we’ve added the sale of coffee pods for Nespresso compatible machines from our vans as well,” says Jonathan.
The Case for MobileCoffee With claims from Xpresso Mobile Cafe MD Jonathan Payne like “The best coffee, the best vans and the best decision you’ll ever make”, we were after some more details. Here’s what we found. By Glenn Walford
Our competitor is the coffeemachineintheworkplace...as part of ouroffertomeetthatcompetition, we’ve addedthesaleofcoffeepods for Nespresso compatible machines from our vans as well.
Xpresso Mobile Cafe is also able to give its current customers 100-gram sample bags of beans or pods for trial in the workplace as part of their marketing for growing a franchise owner’s business.
4 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
Cover Story
ValueAccording to Jonathan, the concept of providing value
for anyone contemplating the business is always top of mind. “We are all about specialty coffee, and with our close association with Di Bella Coffee, I believe we are best placed to deliver top-quality coffee to people wherever they may be.”
Innovation and ProductInnovating with products to the marketplace, and the
way in which they deliver them, is another key aspect to the business, and Jonathan expands on this.
“No other mobile coffee operation can bring to the marketplace the range of products we are able offer, primarily due to our association with Di Bella Coffee. Our Cold Brew ‘Kick’ coffee canned products, which are lactose and dairy free, our coffee pods, our coffee bean display cabinet for sale of bags of freshly ground coffee, and our commitment to Direct Trade coffee — from crop to cup, where all stages of farming and production are ethically run.”
“As for the product, of course, we have the hot and cold drink range, but importantly our food fits the market it’s in. Firstly, we don’t sell our franchisee’s food. We help
them source quality suppliers for the right products for their market – this means better margins for them, as there is no markup from us. Secondly, our food offer is simple, cold food only, and franchisees can select what their marketplace wants and displayed in a dedicated refrigerator.”
“We also make sure the money taking is simple as well with a supplier dedicated to setting up our franchise owners’ tap-and-pay service using Bluetooth to iPhone with an app to either tap or swipe for customer payments.”
Technology“We believe that the old-fashioned ‘loyalty’ card
is redundant and historic. So we’ve invested in and implemented technology through the ‘Stamp Me’ company app that enables our franchise owners to build a database of customers and to send push messages to them with offers and the like.”
The VanBeing a mobile coffee business, the van is obviously
a big part of the success of the business, and I asked Jonathan to talk us briefly through their van set up.
“We use the Mercedes Benz Vito, a 3-seat, automatic diesel van. We chose this, as it is safe, reliable and comfortable, as well as being of a quality that is consistent with our brand. The first service is not until 30,000 km, and the power source for the machinery is a combination gas/inverter/battery power, so there is no need to plug into power at an event. All of this makes operation easier and keeps ongoing costs down.”
Getting StartedHow you go from no experience in any business
to owning and running one is a big step, so Jonathan explained how they do this at Xpresso Mobile Cafe.
“Over 3 weeks, we train you fully in every aspect of the business operation itself such as coffee, technical details and marketing, etc., and no specific experience is necessary. However, having a customer service or sales background is ideal, as you are the face of your business for sure.”
“A major part of the training is implementation out on the road together where we help build your key Monday-to-Friday business, and you also have the ability to do events anywhere as well. We give big territories to our franchisees, as well as a marketing pack that includes the 1300 number for central bookings, website, tables, chairs, umbrella, breeze barrier as well as a fully integrated social media management system using Facebook and Twitter.”
“Our business affords an excellent work-life balance, with the key ability to work flexible hours close to home.”
If you would like more information on Xpresso Mobile Cafe, you can find out more at www.xpressocoffee.com.au or contact 1300 655 559.
Key Facts:l Finish your work by about 1:00 pml Investment of $115,000 + GST — ready to operatel NO hidden costs — a single, flat weekly royalty/
support fee onlyl Flexible hours and close to home
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 5
Cover Story
Winners Announced for the Roy Morgan Customer Satisfaction Awards
Roy Morgan Research, Australia’s best known and longest established market research and public opinion survey company, recently held the annual Roy Morgan Customer Satisfaction
Awards and announced the retail category winners for 2014, representing fields as diverse as fashion, auto parts, shoes, books, supermarkets and service stations (to name just a few).
A mix of repeat and first-time winners was honoured for achieving consistently high levels of customer satisfaction throughout 2014. Michel’s Patisserie (Coffee Shop of the Year) and The Good Guys (Furniture/Electrical Store of the Year) triumphed for the fourth consecutive year. Guardian and The Reject Shop made it three in a row as Chemist/Pharmacy of the Year and Discount Variety Store of the Year, respectively. David Jones celebrated its first Department Store of the Year Award since 2011. True Value took out the coveted Hardware Store of the Year Award for the first time. The year 2014 was big for Target Australia: not only did it collaborate with Italian fashion giant Missoni, but it also took out its very first Discount Department Store of the Year title.
Market HappeningsFind out what the movers and shakers in the franchise sector have been up to.
Warren Wilmot is the New FCA Chairman of the Board
Following the end of his two-year term, Franchise Council of Australia (FCA) outgoing Chairman Michael Paul announces that he will be replaced by Warren Wilmot as the new Chairman of the Board of Directors.
Warren is the CEO of 7-Eleven Stores and has a long history in Australian franchising and with the FCA. His experience also includes being a director of the Australian Association of Convenience Stores and one of the three international directors on the Board of the National Association of Convenience Stores in the United States. Warren’s experience, passion, insight and leadership as Chairman will be incredibly valuable to the FCA and its members, as the organisation pursues its mission of promoting, enhancing and protecting Australian franchising and creating opportunities and rewards for both franchisors and franchisees.
The directors have also elected both Michael Paul and Jason Gehrke as Deputy Chairmen to ably assist Warren in his new role.
Complete list of winners:
n Auto Store of the Year: Autobarn
n Chemist/Pharmacy of the Year: Guardian
n Clothing Store of the Year: Suzanne Grae
n Coffee Shop of the Year: Michel’s Patisserie
n Department Store of the Year: David Jones
n Discount Department Store of the Year: Target
n Discount Variety Store of the Year: The Reject Shop
n Furniture/Electrical Store of the Year: The Good Guys
n Hardware Store of the Year: True Value Hardware
n Quick Service Restaurant of the Year: Crust Pizza
n Service Station of the Year: Gull
n Shoe Store of the Year: Betts/Betts Kids
n Sports Store of the Year: Sports Power
n Supermarket of the Year: ALDI
6 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
News
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 7
Tidbits Snippets
of news from throughout
Australia and the world
Carl’s Jr. Set to Open in Brisbane and Central CoastNow with 18 restaurants in New Zealand and still continuing its rapid expansion, American fast-food restaurant chain Carl’s Jr. is set to open its inaugural stores in Australia around the third quarter of this year. Another franchise is set to open in Brisbane after the multi-unit has been finalised. CLICK
PoolWerx Enters U.S. MarketPoolWerx, one of the most familiar names in the Australian pool and spa industry, has made its first move in a plan to cover the U.S. Sunbelt after it has purchased the assets of Phoenix-area pool and spa retailer Cactus Valley Pools, including its 16 stores (9 company owned and 7 franchised). CLICK
SumoSalad and Red Rooster Join ForcesAn “innovative Australian first” for the QSR industry, SumoSalad and Red Rooster, two successful institutions, join together and custom design salads to fit in well with Red Rooster’s menu, served in more than 350 Red Rooster branches across Australia. CLICK
The Melting Pot Opens First Restaurant Outside North AmericaThe Melting Pot, the world’s premier fondue restaurant and a leading polished casual dining franchise, opened its first restaurant outside of North America — in Jakarta, Indonesia — and is on track to open its first restaurants in Dubai, United Arab Emirates and Riyadh, Saudi Arabia later this year as well as its fourth location in Mexico City, Mexico. CLICK
The Body Shop International Acquires Its Australian Franchise BusinessThe Body Shop has completed the acquisition, from head franchisee Graeme Wise, of the assets of Adidem Pty Ltd., the company operating The Body Shop Australia since 1983. This acquisition will move the fifth biggest The Body Shop market’s retail sales from a franchise operation to a company-owned market. CLICK
9Round Opens First Gym in AustraliaAustralian sushi chain Wasabi Warriors, a Pacific Retail Management-owned franchise, opened its first international store in Hong Kong and its second in the Philippines. More stores are expected to open next later in the year in Hong Kong as well as in Dubai. CLICK
Singapore’s Global Food Retail Group Buys WendysWendys, the iconic Adelaide-based franchise, has been acquired by the Singapore-based retail group Global Food Retail Group, which plans to roll out stores across Asia and is a subsidiary of Singapore listed database and directories company Global Yellow Pages. CLICK
Zambrero Plans to Double Store CountThe Mexican food chain Zambrero opens its 71st Australian restaurant in Riverside, Brisbane. The company plans to increase its store openings to 100 by June 30, 2015 and to 150 by the end of 2015. CLICK
8 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
News
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 9
10 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
Price Alerts & New Listings
Jaymak Equipment Hygiene ServicesSydney South West, NSW[GET MORE INFORMATION]
Two Established Franchised 24/7 Gyms for Sale - 1,700 MembershipNorthern Gold Coast, Queensland[GET MORE INFORMATION]
Andersens CarpetsGympie, Queensland[GET MORE INFORMATION]
Paint PlaceCollaroy, NSW[GET MORE INFORMATION]
Bing BoyWestfield Marion, Oaklands Park, WA[GET MORE INFORMATION]
Pizza HutWyong, NSW[GET MORE INFORMATION]
Pizza HutTamworth, NSW[GET MORE INFORMATION]
Sub Sandwich FranchiseO’Connor, Perth, WA[GET MORE INFORMATION]
NutshackWaurn Ponds, Geelong, Victoria[GET MORE INFORMATION]
Michel’s PatisserieArana Hills, Brisbane, Queensland[GET MORE INFORMATION]
Lenard’sFloreat Forum, WA[GET MORE INFORMATION]
YogurberryParramatta, NSW[GET MORE INFORMATION]
National FranchisePrice Alerts & New Listings
$449,000
$1,325,000 + SAV
$249,000
$329,000 + SAV
$410,000 + SAV
$190,000 + SAV
$90,000
$620,000 + SAV
$35,000
$299,500
$149,000 + SAV
POA
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 11
Pizza HutBrassall, Queensland[GET MORE INFORMATION]
Pedders SuspensionPenrith, NSW[GET MORE INFORMATION]
Eagle Boys PizzaGold Coast, Queensland[GET MORE INFORMATION]
Granite TransformationsGladstone Central, Queensland[GET MORE INFORMATION]
Worldwide Printing SolutionsSydney, NSW[GET MORE INFORMATION]
Red RoosterMount Gambier, SA[GET MORE INFORMATION]
Eagle Boys PizzaUmina Beach, NSW[GET MORE INFORMATION]
Shingle InnToowoomba, Queensland(GET MORE INFORMATION)
Bright EyesCannington, WA(GET MORE INFORMATION)
Mix&Go FroyoGeelong West, Victoria[GET MORE INFORMATION]
Eagle Boys PizzaBrisbane North, Queensland[GET MORE INFORMATION]
Croissant ExpressPerth CBD, WA — New Store![GET MORE INFORMATION]
Michel’s PatisserieParramatta, NSW[GET MORE INFORMATION]
Brumby’sBrisbane Bayside, Queensland[GET MORE INFORMATION]
$160,000 + SAV
$375,000
$140,000 + SAV
$449,000
$495,000
$734,000
$330,000
$150,000 + SAV
$99,000 + SAV
$99,000
$459,000 + SAV
$299,000
$175,000 + SAV
$199,000 +SAV
12 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
Price Alerts & New Listings
National FranchisePrice Alerts & New Listings
continued
Stacks of SnacksBankstown, Campbelltown and Liverpool[GET MORE INFORMATION]
Ultra TuneBurleigh Heads, Queensland[GET MORE INFORMATION]
TheCoffeeClubNoosa Civic, Queensland[GET MORE INFORMATION]
Wild Cards & GiftsRouse Hill, NSW[GET MORE INFORMATION]
Bean BarHindmarsh Square, Adelaide, SA[GET MORE INFORMATION]
Battery WorldCastle Hill, NSW[GET MORE INFORMATION]
BridgestoneToowoomba, Queensland[GET MORE INFORMATION]
SignWaveSouth Perth, WA[GET MORE INFORMATION]
Wendy’sMarket Square, Geelong, Victoria[GET MORE INFORMATION]
MuffinBreakStrathpine, Brisbane, Queensland[GET MORE INFORMATION]
Price AttackInnaloo Shopping Centre, WA[GET MORE INFORMATION]
TheCoffeeClubVictoria Point, South Brisbane, Queensland[GET MORE INFORMATION]
$110,000
$250,000
$479,000
$270,000 + SAV
$140,000 + SAV
$295,000
$225,000+ SAV
$549,000 + SAV
$249,000
$395,000
$259,000
$370,000 + SAV
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 13
14 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
Politics, ego battles and inconsistency. Starting today, changing direction tomorrow, stakeholders shifting, relationships sliding sideways: all signs you are deeply immersed in the prickly patch, with no way out. And
let’s not forget (insert the cackle of a cartoon villain “Bahahah!”) … Scope creep! Retreat, retreat!
I’m being a tad melodramatic. Yes, of course, there are monumental payoffs when you get through the thorns into the safe inner sanctum of trust when selling a big project into a large company. This can take many years and a multitude of stakeholders pushing for you and grinding your solution in from multiple angles.
But wait, did you hear, the CEO just resigned?! Okay back into the patch we march. New relationships, fresh internal players jostling for position. There goes another twelve months, not to mention new competitors to overcome. Game on.
The patch sounds like a intense place doesn’t it? Well it’s not just one patch; it’s many small patches that create a large super-patch. Each patch has a protector, a defender of sorts. It’s likely the patch protectors rarely communicate with other protectors. All makes navigating the prickly internal workings of a large corporation challenging. And when you do get your deal over the line, there’s more potentially skin-ripping experiences on their way, you can bet on that.
I’ve spent the good part of a career selling solutions
Sales
Big Ticket Selling: Navigating the Prickly Patch
Selling what you’ve got into large organisations need not be a reason to stress if you follow some key principles. By Trent Leyshan
“It’s not just one patch; it’s many small patches that create a large super-patch. Each patch has a protector, a defender of sorts.”
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 15
into large organisations, and over half of my clients at BOOM! sell in B2B environments, so over the journey I’ve learned a thing or two about the prickly patch. Let me be frank, I love it in the patch! I have lost skin over the years. I’ve almost lost an eye, yet the thrill of walking thorough the big doors, unarmed and winning — is still exhilarating.
Seven Steps for Successful Selling into Large Organisations:
1Be patient, be resilient.The bigger the patch, the more prickly and dense. A
short-term approach rarely cuts through. You’ll need to augment your short-term objectives with a long lens. When not winning or pitching, use this time to learn and build insight: the company, competitors, market and stakeholders. Arm yourself with insight as you slowly cut through and build cred and your network.
2Leverage relationships.You won’t get far in any company without relationships,
but not just any relationship, credible relationships with people of genuine influence (crucial influencers) who can, over time, move you through the outer layers into the inner sanctum into where the key decisions are made.
3Back the right horse.In the upper layers of management, personalities are
big and often brutal. Your (critical influencers) must be able to not just survive medium/long-term but also play the game and win. Some will lose, so there goes your investment and channel through. Yet, the right champions, over time, will be promoted and push through. Empower them and they will empower you.
4Think big, but nothing is too small.Any opportunity is a good opportunity to begin with,
even if it costs you. To align multiple stakeholders in different areas, you need to deliver results, not just once but across multiple patches to ensure super-buy-in. This will lead to bigger opportunities and larger projects downstream. Get your hands dirty.
5Don’t buy-in, but sell-in.Don’t buy-in to the internal politics. This is not your
business, granted, you have to back the right horses, but don’t overstate your positive no matter how confident you are. Instead, keep promoting your message internally and keep driving the cause with a consistent theme, values and energy.
6When you get your shot, aim straight and deliver.
One false move or failure can bring many years of hard work undone. Don’t over-sell, keep delivering on your promises. Deliver and keep delivering for yourself, your stakeholders and the organisation. Some stakeholders will go out on a limb for you, so delivering helps them and builds cred, and it helps you. Don’t let them down.
7Complacency is failure; keep building.This applies to relationships and also your solution.
People come and go, roles change, business units dissolve, technology evolves, nothing is static. Stay on your toes, search for intel to help you and the stakeholder to grow and improve. If you fall asleep in the patch, you will wake up with a thorn in your ass. This is not pleasant and hard to remove. #BOOM!
Trent Leyshan is a successful author, sales training and customer service expert. You can find out more about Trent and his expertise at www.boomsales.com.au.
16 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
Franchising Code
The mandatory Code sets out the rights and obligations of both franchisors and franchisees.
Disclosure. The Code now requires franchisors to provide prospective franchisees with a short information statement outlining the risks and rewards of franchising. The information statement is a starting point rather than a complete guide to franchising and should be combined with independent legal, accounting and business advice. There must also be additional disclosure about the ability of the franchisor and a franchisee to sell online.
Good Faith Obligation. There is a new obligation under the Code to act in good faith. This requires both parties to a franchise agreement to remain loyal to the contract they have entered into. Your conduct may lack good faith if you act dishonestly, for an ulterior motive or in a way that undermines or denies the other party the benefits of the contract. Good faith does not prevent the franchisor from acting in their legitimate commercial interests when dealing with you.
Marketing Funds. There are new rules that increase transparency around franchise marketing funds. The Code states that marketing fees paid by franchisees must only be used to meet certain expenses, including ‘legitimate marketing or advertising expenses’.
Capital Expenditure. While there are exceptions, the new Code restricts franchisors from imposing significant capital expenditure on franchisees (e.g., an expensive refurbishment or new equipment), except in certain circumstances.
New Penalties and Infringement Notices. The Australian Competition and Consumer Commission (ACCC) has new powers to issue infringement notices of $8,500 for body corporates ($1,700 for individuals and other entities) and seek penalties of up to $51,000 in court for serious breaches of certain Code provisions. These changes will go unnoticed by franchisors and franchisees who do the right thing. However, the new powers will play an important role in achieving compliance with the Code. The ACCC will be focusing on particularly egregious conduct, and as always, we will take a common sense approach to enforcing the Code.
General information on the Code is available at www.accc.gov.au/franchisingcode or by calling the ACCC Small Business Helpline on 1300 302 021. However, you should seek legal advice if you are still uncertain about your individual rights and obligations under the new Code.
The New Franchising CodeLooking to buy a franchise in 2015? There are several important changes to the Franchising Code of Conduct you need to know about. By Dr. Michael Schaper
Dr. Michael Schaper is the Deputy Chair of the ACCC, an independent Commonwealth statutory authority. The ACCC enforces and encourages compliance with the Competition and Consumer Act 2010, which includes the mandatory Franchising Code of Conduct.
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 17
Clearly, being a manager of high-performance teams competing at the highest level for around 20 years means you will know a great deal about getting the best out of people.
I recently had the pleasure of listening to Matthew Elliott’s input into a range of key issues facing small- and medium-sized business owners. His ability to rapidly drill down to the core issue and layout a simple, measured approach to implement toward a solution was plain for all to see.
It may not have been a rugby league field, but the sound game plan approach needed to fit each situation was there.
Working in a number of areas presently, Matthew’s key interest is in the realm of high performance and particularly emotional resilience.
A key part of this work currently is with large
People
corporates, focusing on reducing their workers’ compensation costs based on absenteeism and stress-related issues and generally working on prevention.
Matthew is also coupling this with a lot of individual mentoring with high-level executives in the area of high performance, as well as keynote speaking for organisations, where he focuses on engagement between all levels of the business.
Upcoming Book ReleaseBeer, Whine, Spirit is Matthew’s
first book to be released shortly. It is about self-awareness and focuses on men and “…how ordinary we are at understanding how we feel,” according to Matthew.
“This is a big underground issue in Australia. The biggest cause of
death in males between the ages of 14 and 45 is suicide. We’re the second biggest consumers in the world of antidepressants behind Iceland. It’s an issue that’s pushed underground.”
“We suffer in silence … (we put) stuff in your closest, it’s still there, it doesn’t go away — it tends to fester and get worse.”
“It’s an area of great interest and it’s been sparked by some individual experiences … more to do with friends that have decided to end their life and I had no idea why people with so much to offer would do that.”
“(With the book) I wanted to make people aware that there is a better way of being.”
The book is being published by Hay House and is due out in the very near future.
You can find out more about Matthew and his mentoring services at www.matthewelliott.com.au.
Ex-NRL Coach Now Mentor in Corporate High Performance
Matthew Elliott, ex-NRL coach of the Canberra Raiders, the Penrith Panthers and the Auckland Warriors Rugby League teams, and a passionate leader, took some time to talk recently on the work he is doing in corporate high
performance and improving mental toughness and culture.By Glenn Walford
La Porchetta is celebrating its 30th birthday this year and is commencing a focused drive to national restaurant expansion.
Sara Pantaleo, CEO of La Porchetta, explained recently that underpinning this
expansion is that the hospitality industry is enjoying impressive growth on a national scale.
Sara further adds that a key for the chain is that “… customers know they will consistently get great meals, made with fresh, quality ingredients and warm service in a great atmosphere. It’s the family-like warmth and hospitality that keep our customers coming back. And we are more than just a dinner venue. La Porchetta also caters for brunch, lunch, coffee breaks and functions.
We continue to innovate to ensure the brand stays connected to its loyal customers and attract new ones. This may be through menu updates to reflect changing tastes or an app so customers can easily find their nearest restaurant. We work hard to ensure we stay ahead of the game.”
Share the Love at La Porchetta
What do franchisees say about La Porchetta?Franchisee Ronnie Barrese and his business partner Tony Impeduglia joined La Porchetta in 1996 and they have owned four successive restaurants since.
“We bought into the La Porchetta brand because it is a family-oriented business,” said Ronnie. “We wanted to be part of a growing group with great back-of-house support. All the franchisees are very supportive of each other and we think of ourselves as a La Porchetta family.”
Also, according to Sara, a number of franchisees go on to open a second and even third restaurant. Jason Krainski and Stephen Montebello bought their first La Porchetta in Rosebud, Victoria, in 2005. They recently opened a second restaurant in nearby Hastings. Firm friends since they played footy together in the under 12s, they have defied all popular ideas about mixing friendship with business.
“We chose La Porchetta because we both ate there as kids,” said Stephen. “It was a brand we knew and trusted and now we’re part of it, we can see that one reason for its success is the fantastic training and support you get from support office. When you have a proven system with good policies and procedures and that’s backed by great training, you can step away and have a life-work balance. When you find that balance, you come back to work refreshed and ready to grow the business even more.”
For further information, contact us at (03) 9460 6700 or [email protected] .
18 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
In Profile
The Positives 3The Brand. Depending on which franchise you choose to invest in, you may be buying into a brand with an outstanding reputation and existing customer base. Here, you have the opportunity to cash in on the hard work of others and, given you follow the system, tap into the already established customer base for your own benefit.
3The Support and Training. Most franchises will come with a support team who are there to make setting up and running your franchise easier. They will train you in the day-to-day running of your business, support you if times get tough, assist you in marketing your business effectively and often visit your site regularly to ensure you are on track. With a franchise, you are never running your business completely on your own.
3The System. When buying a stand-alone business or starting your own, it is up to you to develop the systems for running that business. This includes policies and procedures, brand standards, operating systems and stock control methods. With a franchise, this is all taken care of. With a good franchise, these systems have already been proven to work effectively — all you have to do is learn how to use them.
The Pros and Cons of Buying a FranchiseWhen buying a franchise, especially if it is your first, it is essential to weigh up the pros and cons. It can be easy to listen to the spin and get caught up in the brand when buying a franchise. Emma Webb gives some of the aspects to both sides of the story. By Emma Webb
The Negatives7 Less Freedom. A franchise can be restricting for a franchisee, as they are often not permitted to sway from the systems that have been put in place. For example, if a franchisee thinks there is a better way of engaging customers or a new product they would like to sell, it is unlikely they will be able to change the system. While recommendations may be taken by franchisors, the system is in place for all franchisees to follow and it can be difficult to change it.
7 Ongoing Payments. Buying a franchise can be an expensive initial cost and that is not where it ends. Royalties and ongoing fees are often paid to the franchisor for the services they provide and simply for being a part of their brand. While franchisees do get something for the money they are outlaying, such as marketing materials and so on, these ongoing payments would often be avoided in a stand-alone business.
7 One Franchisee Can Ruin It All. When buying into a franchise brand you are also putting your trust in the franchisor and other franchisees to run their business well. While things may be running well for your business, it only takes the franchisor to be put in a bad light for things to go south for you. If a customer has a bad experience at another site, with another franchisee, this can impact on your business, no matter how well your business is run.
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 19
Business 101
If you are not in Victoria, you may not have heard of Degani Coffee with their 70-store presence alone in that state. Expectation is that you will certainly be hearing a lot more of them in the future right across the country.
We recently met with Tanya Kanaris, Franchise Development Manager of Degani, to tell us a little about the business and their approach to expansion and franchising in particular.
What is a brief history of the brand?“The first Degani café opened its doors in 1999 in the inner northern suburb of Clifton Hill in Melbourne. This store was a small bakery café that fast developed a reputation worth capitalizing on. The founder George Pezaros recognized the café’s potential and worked to enhance the operation to ensure people throughout Melbourne could embrace a new coffee brand whilst enjoying the gourmet style of food already served.”
Where are your key areas targeted for expansion?“Our aim is to establish a strong footprint in all capital cities across the country. Currently, we are in the final stages of opening cafés in Brisbane, Sydney and Perth. These are important landmarks for our brand, as it will give many more people the opportunity to see for themselves the Degani difference.”
DeganiCoffee: The Flexible Franchise
DifferenceVictorian people would probably recognize the
Degani brand, which is prominent in Australia’s ‘coffee capital’. Now, the rest of the country gets its turn. By Glenn Walford
Youmention‘flexible’franchisingasakeypointofdifference.Whatdoesthatmean?“Flexible franchising doesn’t involve the word ‘no’. The relationship with our franchise partners is based on collaboration and partnership. Our business model has room for all experience levels, all clientele and all skill levels. The franchise business model is designed to suit the individual store whilst maintaining brand integrity.”
Who makes a good Degani franchisee?Proactive, enthusiastic team players with a love of coffee and good-quality food. We also like to describe our ideal business owners as people who are ‘fearless’ in retail and when delivering excellent customer service. That says a lot about the type of people who are great in this business.”
Find out more about the Degani business at www.degani.com.au or call 1300 334 264.
20 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
In Profile
One of the most important elements of any business is your ability to generate targeted web traffic and leads to your business. Business can struggle for a variety of reasons, a major one being
not enough leads turning into customers walking in the door and purchasing product or services.
So, what is the fastest way to generate targeted traffic and leads for your franchise? Google AdWords! Google AdWords is an online advertising service that is perfect for generating immediate traffic, leads and sales. This service is offered by Google, Inc. It enables any business owner the opportunity to place advertising text of their choice (with some Google terms limitations) with offers and the like above, below, or beside the list of search results Google displays for a specific keyword or keyword phrase.
The position in which the advertising copy is placed is determined by copy ‘relevancy’ of the search query and the ‘quality score’ of your campaign. Once the ad is displayed and a prospect clicks on the ad, you will need to pay Google for this click. This is known as pay per click (PPC).
From our experience, advertising via Google AdWords has its advantages and disadvantages.
Sure Fire Way to Generate TargetedTrafficto
Your Business InstantlyWant to know how to ‘turn the tap on’ for leads into your business? By John Mu
We still recommend Google AdWords to be just one part of your marketing strategies in the marketplace. You can see in the example image for one of our clients that our use of Google AdWords and search engine optimization (SEO) are both playing their part in dominating the results.
We are an accredited Google partner. If you need more traffic, more leads and more sales, please contact us on 07 3102 4433 or [email protected] or visit www.franchisemarketingagency.com.au.
Main advantages:3 The greatest advantage is that Google AdWords ads once
set up can be live within a few hours. This means your business can immediately be generating targeted traffic and leads.
3 You are able to control your costs by setting budgets.3 You can target prospects from specific geographic
locations.3 It allows for mobile targeting.3 You can specify when you want your ads to show up.3 Your marketing spend can be quantified.
Main disadvantages:7 Every click costs you money whether you make a sale or
not.7 Some people do not like clicking on Ads.
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 21
SEO
John Mu is a #1 international best-selling author and online marketing expert. Claim your FREE copy of the ‘Internet Riches’ book valued at $29.95 at www.franchisemarketingagency.com.au/free-book.
Undeniably, Todd is passionate about pizza and the opportunity he sees in the market for his 12-year-old five-store business.
In a marketplace with what seems like more than enough pizza offerings, I
asked the key question, “Where is your opportunity, and how are you different?” His answer surprised a little and dictated much of the remaining conversation.
Grabbing his iPhone, he was very keen to answer it by showing some local industry research to me. “The Australian pizza industry is a $3.6 billion business annually and the ‘big 4’ pizza companies only have 32% of the market.”
He continued, “That means the majority of the market is still made up of single-store operations spread across the country, leaving a market that has space for strong brands and concepts with an alternate take on the ‘standard’ offerings.”
The ConceptTodd explains further, “We are the home of the
authentic New York-style pizza by the slice. Our concept is borne out of the small-sized, fast transaction model we see in New York City, which has 1,600 pizza shops alone. We can serve people in as little as 90 seconds, and as an example, on a Saturday evening in some of our locations, we serve in excess of 1,000 people.”
The Business“We only need a small store space
to work out of that has high foot traffic walking past it. Our stores can be as small as 15 square metres in size, keeping our fitout costs low, and due to a centralised production model, we typically have only one or two staff members operating them.”
New York Slice PizzeriaTodd McGregor of New York Slice Pizzeria opens our eyes
a little more into the business. By Glenn Walford
“This gives owners up to an 80% savings in labour cost compared to ‘standard’ pizza store models.” Todd believes that this is the fundamental difference of his business to others. “Let the owners focus on driving sales, not bashing dough and counting stock.”
State and Local OpportunitiesIn its expansion, New York Slice Pizzeria is combining
a franchise expansion approach by offering single-store locations as well as opportunities to acquire the rights to entire regions and major cities.
“We’re looking for people who want to be involved at the single-store level for themselves as well as for entrepreneurial people who have the ability and drive to take on an entire city or region and grow that as their own,” says Todd.
For information on New York Slice Pizzeria, you can make contact direct at [email protected] or visit their website at www.newyorkslice.com.au.
22 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
In Profile
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 23
http://newyorkslice.com.au/Copyright 2015 # Dependent on individual circumstances *Source – IBIS World
• Authentic New York pizza by the slice • 12 year old multi unit franchise• Less than 80% labour cost of other franchises# • Two thirds of the market is waiting• National distribution network• Great profits#
• No experience necessary
Appointing Master Franchisees & Store Franchisees across Australia – Apply now!
In 2014 –15, the top 4 pizza companies in Australia are only expected to account for
32.3% of industry revenue*
24 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
Finance
Starting any business or franchise poses great challenges to every entrepreneur. The total amount of money that you need to put into your franchise is a major consideration and depends on the nature of your enterprise. During the
startup stages, your cash flows are often expended quicker than you plan as unexpected costs arise. However, you can find the business finance needed for your newly established franchise. There are many types of business finance available for your franchise, and it can be tailor-made for your specific needs.
Debt Finance. One option is debt finance from banks and financial institutions. These loans come with a payment obligation schedule and a fixed interest rate depending on your chosen terms (either short-term or long-term payments). An established relationship with your bank is advantageous before attempting to secure a loan for your franchise. Debt finance usually requires personal collateral as security, such as your home.
Grants. Another finance option is through grants, especially if you are establishing a technology-oriented franchise. Grant opportunities given by governments
Options for Financing Your Business Purchase
James Scurr of Cashflow It® takes us through the options of obtaining finance for your business purchase. By James Scurr
or by private investors are highly competitive because they are giving you free money. These grants correspond with strict guidelines, though, and can have ongoing obligations on you depending on the type of grant.
Equity Finance. This option is simply taking funds in exchange for a share in the ownership of your franchise. Equity finance generally does not involve you taking on debt or re-paying the money for a specific period. The downside of equity finance is that you do not have full control of your business. The “additional” investors mean you won’t have 100% ownership of your small business.
Equipment Finance. Franchise equipment finance is another option available to would-
be franchisees trying to secure their new small business. Equipment finance is a great way to acquire the equipment needed in your franchise. Typically, you won’t need to put up assets like your home as collateral because the equipment funder will use the equipment itself as security. Equipment finance also gives you numerous flexible options around choosing terms, payouts, ownership or even returning your equipment. Do your research and learn from other franchisees, so that you will be guided on what is best for your particular franchise’s success and growth.
James Scurr is the Managing Director of Cashflow It®, a financing company that specialises in equipment financing solutions for the franchise sector. www.cashflowit.com.au
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 25
Is anyone else fed up with hearing about how bad things are? Let’s get on with it and start focusing on what we can do to get through tough times and thrive. Some entrepreneurs have disrupted the business world and created a new normal. Read
on to learn about different innovative ways to create, or restore, a profitable business with this new normal.
Who would have thought that companies around the globe would trust so many of their files to live in the cloud? Dropbox, now a $4 billion company, was struggling to find new users in 2008. After almost a year of unsuccessful marketing campaigns, founder Drew Houston decided to try something different and made a simple, four-minute video showing off how Dropbox worked. The video was tailored to target the digg.com community to whom it was being shown. It was full of inside jokes, and by the next day, they had 70,000 new signups!
Crowdfunding is a way of raising capital by asking a large amount of people for a small contribution each. Until recently, financing a business involved asking a few people for large amounts of money. Crowdfunding flips this idea by using the Internet to talk to millions of potential contributors. Ryan Grepper, an inventor, is the new King of Kickstarter Crowdfunding. Who would have thought his high-tech Esky could raise over AUD 16 million in funding, garner the attention of 60,000 contributors and cause backyard inventors to dream about achieving the same success? Now you just need that $16 million dollar idea!
Innovating
Who’d a Thunk?By Steve Finn
Or you could take a great existing idea and buy a business.
Fifty years ago, the idea of serving people food through a car window sounded absurd; yet, look at how profitable fast-food business are today. Imagine what crazy idea will be mainstream in the future. Many businesses today are attempting these innovative, unique concepts, and they are proving to be both amusing and somewhat profitable.
Ten years ago, Steven and Jason Parker began a pet-sitting business at a very young age. In 2002, they decided to take things to the next level. After researching for three years, they purchased and renovated a commercial business and turned it into the first K9 Resort. In 2010, they franchised their idea and now have seven franchises, all of which have been featured
on various news platforms such as CNBC, Yahoo!, Wall Street Journal, The Huffington Post, Fox Business, Forbes, Entrepreneur and more.
While the previous business profited off of human’s love for their four-legged companions, this next unique business opportunity decided to capitalise off of cereal. Cereality is the only drive-through outlet in the world where you can find all of your favourite brands of cereal with different toppings. They currently have two U.S. outlets with franchise opportunities available. Cereality was created to cater to a market obsessed with personalisation whether it be frozen yoghurt toppings, coffee or cereal!
Would you love to start your own business, but you don’t have as interesting of an idea as a K9 Resort or cereal drive-through? There are other options for anyone looking to invest into a new and exciting business venture. Some people become profitable business owners by creating new concepts and some prefer to purchase something with proven systems, brand and track record. Regardless of which path you take, it is time to ask yourself: What will make you the happiest and most fulfilled?
Steve Finn is the co-founder of Finn Franchise Brokers. You can look at more than 1,000 franchises for sale at www.franchisebrokers.com.au.
National Franchise Operations Conference 2015WHEN: May 7, 2015 WHERE: Hotel Pullman Melbourne Albert Park (65 Queens Road, Albert Park, VIC 3004)HOW MUCH: $595MORE INFORMATION: [CLICK HERE] Brought to you by Franchise Relationships Institute, Australia’s first ever National Franchise Operations Conference is an exclusive event for people who support franchisees and gathered in an inspiring day of best-practice sharing and catching up on the latest trends in franchise operations. Operations managers, field consultants, regional managers, business development managers and franchise support teams can hear from industry experts, high achievers, fellow operations executives and franchisees. There will be three Pre-Conference Masterclasses on May 6 as follows: “Financial Tool Kit to Improve Unit Level Profitability” by Philip Morrison, Director, Franchise Accountants; “Increasing Confidence to Work with Digital Strategies” by Andrew Lane, CEO Australia, Traffika and “Facilitation Skills for Operations People” by Greg Nathan, Founder, Franchise Relationships Institute.
Customer Experience Management 2015WHEN: May 26–28, 2015WHERE: Swissotel (68 Market Street, Sydney, NSW 2000)HOW MUCH: Conference plus Four Workshops for $4999MORE INFORMATION: [CLICK HERE] The 8th Customer Experience Management conference answers the challenges of keeping up with digitalisation, changing customer needs and achieving seamless integration of all channels. The following key industry issues will be covered: embracing the digital revolution to meet your customers’ needs, changing your culture and processes to achieve customer centricity and achieving seamless integration to have a holistic view of the customer. The event is a great opportunity to network and benchmark with peers from different industries and will deliver the opportunity to learn from and network with national and international industry leading customer experience experts to gain insights, identify opportunities and take-away key strategies for successful customer experience management.
Upcoming EventsExpos, conferences, seminars and forums are great venues to learn tips from and
network with other business professionals and entrepreneurs. Here are what’s happening next in business and franchising.
Franchise Management Forum 2015WHEN: June 3, 2015, 8:40 AM–5:00 PM (registration starts at 7:45 AM)WHERE: Ship Inn Function Room, Griffith University Graduate Centre (Sidon Street, South Bank, Brisbane, QLD)HOW MUCH: Early Bird Single Delegate $495, Single Delegate $595; Early Bird Multiple Delegate $445 per person, Multiple Delegate $545MORE INFORMATION: [CLICK HERE] At the Franchise Management Forum, a leading one-day education event for franchisors and senior franchise executives, get to learn from ground-breaking franchise leaders who will inspire new ways to grow your franchise business by making the right decisions about strategy, capital, people and recruitment. Handpicked speakers and presenters, who are some of Australia’s top franchise leaders, will share their proven approaches and provide practical take-aways you can apply straightaway in your own franchise. At the same time, you get to build networks with your peers who happen to face the same challenges as you on a daily basis. There will be interactive how-to sessions, interactive panel discussions with subject matter experts and extended face-to-face networking opportunities during breaks.
INTERNATIONAL EVENTSn April 23–25, Expofranquicia 2015, Madrid, Spain
[Click here]n May 23–24, Franchising Nord 2015, Piacenza,
Italy [Click here, in Italian]n June 18–20, International Franchise Expo 2015,
New York, NY, USA [Click here]n June 19–20, British Franchise Exhibition 2015,
Manchester, UK [Click here]n September 4–5, Franchise Opportunities Live
2015, London, UK [Click here]n October 2–3, National Franchise Exhibition
2015, Birmingham, UK [Click here]n October 29–31, Franchising & Licensing Asia
2015, Singapore [Click here]n November 12–14, West Coast Franchise Expo
2015, Anaheim, CA, USA [Click here]
26 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
Events
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 27
A Survival Guide to Managing Employees from Hell: Handling Idiots, Whiners, Slackers, and Other Workplace Demons By Gini Graham Scott, PhD
A Survival Guide to Managing Employees from Hell: Handling Idiots, Whiners, Slackers, and Other Workplace Demons is designed to help you identify the
different types of bad employees and decide what to do about them and also teaches you a series of tools for making the best of a difficult situation. This book is part of a series that includes books such as A Survival Guide for Working with Bad Bosses and A Survival Guide for Working with Humans. Each chapter in the book uses a mix of problem-solving and conflict-resolution techniques, along with methods such as visualisation, analytical reasoning and intuitive assessment. ISBN-13: 978-0814474082. DOWNLOAD on Kindle [also available in print (hardcover and paperback)]
Reading
These books about staff management guide on how to deal with difficult people in the workplace.
Bad Apples: How to Manage Difficult Employees, Encourage Good Ones to Stay, and Boost ProductivityBy Terrance Sember and Brette SemberBad Apples: How to Manage Difficult Employees, Encourage Good Ones to Stay, and Boost Productivity offers sound, practical advice to help you deal
with the bad apples in your organization. This book is a must-read for any manager, and it is probably a majority of leaders, who has ever had to deal with a bad apple. The advice of the authors offers solutions that blend development and discipline. The authors point out how to determine the bad apples, explain the various types of bad apple behaviors and offer suggestions on how to evaluate whether the source of negative behavior is the person, the environment or the team. ISBN-13: 978-0-8144-1348-7. DOWNLOAD on Kindle [also available in print (hardcover and paperback)]
101 Tough Conversations to Have with Employees: A Manager’s Guide to Addressing Performance, Conduct, and Discipline ChallengesBy Paul Falcone
101 Tough Conversations to Have with Employees addresses the most difficult conversations that exist in the workplace, along with tips and guidance on how to handle them professionally and with the utmost care. This book will help you protect your company, guide and develop your employees and catapult your leadership and management skills to new heights, as you positively address even the most challenging people issues that might come your way. 101 Tough Conversations is structured in a simple format, with each of the 101 scenarios followed by a solution section that outlines a sample of verbiage that you might choose to employ under those particular circumstances. ISBN-13: 978-0-8144-1348-7. DOWNLOAD on Kindle [also available in print (paperback) and audible audio, unabridged]
Inspired Reading
28 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
Online
micenet AUSTRALIABreaking business events newsmice.net.aumicenet AUSTRALIA, established in 2000, is a print and online platform for buyers to remain informed and for tourism organisations and operators to generate business.micenet AUSTRALIA magazine is the leading bimonthly publication for the Australian business events community, which is published by BT Publishing, Asia Pacific’s premier MICE publisher with a portfolio of award-winning magazines viewed by more than 50,000 qualified MICE buyers and influencers. micenet AUSTRALIA provides the business tourism sector with balanced and informative editorial content, including content-rich destination reports and signature case studies that provide planners with real-life events from which to draw ideas and inspiration. In addition to the bimonthly hardcopy version, the micenet AUSTRALIA eMag, launched in April 2014, offers a greater level of interactivity and additional digital content for subscribers.
Websites We LoveBelow are three websites about Australia’s meetings, incentives,
conventions and exhibitions (MICE) industry.
Meetings & Events Australia (MEA)Providing and promoting leadership, education and professionalism for meetings, conferences and eventswww.meetingsevents.com.auMeetings & Events Australia (MEA) is a national, independent not-for-profit organisation dedicated to servicing the needs of the meetings and events industry and promoting professionalism and excellence in all aspects of meetings and events management. MEA promotes the value and effectiveness of meetings and events as an important high-yield sector of business travel and tourism. MEA offers professional development programmes, accreditation and recognition, disseminates information, provides a forum for its members to discuss current issues and represents the industry to the government. MEA creates a B2B community and facilitates and sustains B2B relationships.
Business Events News (BEN)Australia’s newest publication for the meetings, incentives, conference and events industrieswww.businesseventsnews.com.auBusiness Events News (BEN), launched in February 2012, is Travel Daily’s online publication dedicated to the business events industry, which is distributed thrice weekly (Monday, Wednesday and Friday) via email to the travel industry nationwide. With more than 6,000 subscribers, BEN is a key medium for professional conference organisers, hoteliers, venue managers, government organisations, suppliers and other industry people to keep in touch with what’s going on in the sector. BEN brings the most up-to-date and relevant information to the industry. BEN is a highly cost-effective advertising medium for the meetings, incentive, conferences and events sector.
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 29
Technology
App ChatWant to optimise your social media marketing strategies?
There’s an app for that!
Roambi AnalyticsInteractive Charts and Dashboardsroambi.com/analyticsRoambi Analytics re-designs the way you interact with, share and present data from a completely mobile perspective. Easily take data from anywhere and transform it into interactive charts and visualisations
specifically designed for a mobile-first, multi-touch experience for the iPhone and iPad. Use Roambi Analytics to create easy-to-use executive reports and
dashboards, to get data into the hands of mobile workers in the field where they need it most, to create stunning experiences to data that engage audiences and drive adoption and to pull all of your critical data into one single app with 100% offline access. DOWNLOAD on iTunes
SAP BusinessObjects MobileAnalytics Mobile Solutionswww.sap.com
With the SAP BusinessObjects Mobile app for the iPhone and iPad, you can make informed decisions based on targeted, personalised information anywhere and anytime. The app connects to the SAP BusinessObjects Business Intelligence platform and allows your mobile workforce to stay up-to-date with insights into the right customer, product and work order information. The SAP BusinessObjects Mobile allows you to analyse key metrics and discover data trends with stunning business intelligence content, to access dynamic exploration views based on any information source, to leverage SAP in-memory data sources for instant access to “big data” and to work seamlessly both online and offline and share and collaborate instantly with others. Note: To use SAP BusinessObjects Mobile with your business data, you must be a user of the SAP BusinessObjects Business Intelligence platform, with mobile services enabled by
your IT department. You can try out the app first using sample data. DOWNLOAD on iTunes
DistimoApp Analytics for All Major Platformswww.distimo.com/app-analytics
Distimo is the first and only app that lets you track your competition’s market data, along with your own. Automated, reliable and free, the Distimo app analytics analyses the performance of your apps across all major app stores and ad networks. Distimo tracks downloads,
revenues, rankings, reviews and ratings and keeps an eye on the competition. Get a quick bird’s-eye view on a daily basis using the fully customisable dashboard or slice-and-dice the data to detailed
levels and compare performance across apps, stores or countries. Distimo provides the most comprehensive and streamlined solution to track your apps’ data on the go, along with access to global leaderboards, so you can see the movement of the app ecosystem at large. DOWNLOAD on iTunes
c l a s s i f i e d s
30 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
ClASSIFIEDSNorthern Territory
Iconic Darwin CBD Restaurant
$700,000
Marcellina Pizzeria and Restaurant - Darwin
$200,000
Pets Paradise - Darwin$300,000
World’s Leading Retail Sign Shop Franchise
$231,292
Snap Printing - Darwin$200,000
Sumo Salad - Casuarina Square
$99,000 + SAV
New South Wales
Signarama - South Western Sydney$299,000
Signarama - Inner West Sydney, NSW$575,000
Attention Sydney Business OwnersPOA
Worldwide Printing SolutionsNorth Shore, Sydney, NSW
$495,000
Signarama - Western Sydney$132,000
Attention Cafe Business OwnersPOA
Wok&Go Australian Master Franchise RightsPOA
Attention Sydney Eastern Suburbs Business Owners
POA
Click on the Business Name for More Information
Whilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 31
c l a s s i f i e d s
Mr Espresso - Rosebery, NSW$99,000
Pack & Send - Botany, NSW$249,000
Mr Espresso - Matraville, NSW$450,000
Pizza Hut - Balgowlah, NSW$215,000
The Paint Place - Collaroy, NSW$329,000
Muffin Break - Homebush, NSW$599,000
Indian Brothers Restaurant - Blacktown - New Opportunity
$175,000
Building & Pest Inspections Using Thermal Imaging Technology
$40,000
Battery World - Blacktown$400,000 + SAV
Attention Sydney Western Suburbs Business Owners
POA
Yogurberry - Parramatta - Massive Price Reduction
POA
Endota Spa - Parramatta$290,000 to $360,000 + GST
Jaymak Equipment Hygiene Services - Sydney West
$449,000
Michel’s Patisserie - Parramatta - Price Reduction$175,000 + SAV
Endota Spa - North Rocks$250,000
Battery World - Castle Hill$295,000
Snap Print Design & Website - Rouse Hill, NSW
Startup Costs From $200,000
Coffee Guru - Roselands$180,000
32 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
Award-Winning Sutherland Shire Patisserie $249,000
Attention Sydney Southern Suburbs Business Owners
POA
Coffee Guru - Caringbah$300,000
Australia Post - Cronulla Area$450,000
Outstanding Sutherland Shire Coffee Shop$249,000
Mr Espresso - Illawong, NSW$325,000
The Source Bulk Foods - Central Coast, NSW$150,000
The Coffee Club - Central Coast, NSW$399,000
Bright Eyes Sunglasses - Central Coast, NSW
$150,000
Eagle Boys - Umina Beach$330,000
Pedders Suspension - Wyong/Tuggerah$190,000
Endota Day Spa - Kooindah Waters, Central Coast, NSW
$100,000
See Thru CleaningExciting Residential and Commercial and
Window Cleaning Opportunity$30,000
Pizza Hut - Wyong$190,000
Endota SpaProfitable Day Spa for Sale
at Crown Plaza Terrigal$350,000
Coffee Guru - Australia’s Own Gourmet Coffee Company
$180,000
Primal Pantry Is Coming to Charlestown Square
$150,000
Coffee Guru - Australia’s Own Gourmet Coffee Company
$180,000
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 33
c l a s s i f i e d s
Dream Doors - Kitchen Renovations Retail Franchise
$70,000
Fabulous Market Niche$150,000
Pizza Hut - Newcastle$275,000
See Thru Cleaning - Exciting Residential and Commercial and Window Cleaning
Opportunity$30,000
National Tiles - Newcastle Area$220,000
PoolWerx - Newcastle - New Opportunity
$90,800
Bright Eyes Sunglasses - Newcastle$150,000
Established Mobile Coffee Van Franchise For Sale
$118,000
Poolwerx - Join an Award-Winning Franchise
$90,800
The Coffee Club - Rutherford, NSW$550,000
Exciting Residential and Commercial and Window Cleaning Opportunity
$30,000
Bright Eyes Sunglasses - Maitland Area$150,000
Red Rooster Opening May 2015$850,000
Fantastic Pizza Hut Opportunity in the Beautiful Hunter Valley
$197,000
Pizza Hut - Fantastic Opportunity in the Beautiful Hunter Valley
$197,000
Sub Sandwich Franchise - New England Region, NSW
$185,000
Attention Northern Beaches Business Owners
POA
34 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
Attention Lower North Shore Business Owners
POA
Noodle Box - Coffs Harbour, NSW From $250,000 + GST
$250,000
Noodle Box - Grafton, NSW From $250,000 + GST
$250,000
Noodle Box - Casino, NSW From $250,000 + GST
$250,000
Burger Urge - Ballina, NSW - $325,000 + GST - Great Opportunity
$325,000
Noodle Box - Lismore, NSW From $250,000 + GST
$250,000
Price Attack Tweed City$91,663
Endota Spa - Bowral$100,000
Are you a sugar-holic? Now is your chance to own one of the most delectable franchises!
$350,000
Lone Star Rib House - Set to Open in 2015! Prime Location in Westfield Woden
$800,000
Existing company sites/territories for sale, available across Sydney - First-time
franchises are being offered for this unique business! Don’t let this opportunity pass you
by!$49,000
Lava Carts Richmond - New Opportunity$80,000
Sub Sandwich Franchise - Lithgow$290,000 + SAV
Lone Star Rib House Set to Open in 2015! Prime Location in Gungahlin
$800,000
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 35
c l a s s i f i e d s
Victoria
Eat Fresh in the East$599,000
Wok&Go Master Franchise AustraliaPOA
Attention Melbourne Business OwnersPOA
Attention Cafe Business OwnersPOA
Car Detailing Mobile$42,000
Childrens Play Centre Parties and Cafe Turn the Fun into High Profits
$350,000
Home Care Assistance - Senior Care Business
$60,000
GNC QV - Melbourne, VIC$150,000
Pets Paradise Victoria - Various Locations Available
POA
Building & Pest Inspections Using Thermal Imaging Technology
$40,000
Attention Melbourne Western Suburbs Business Owners
POA
Premium Rental Business in Western VIC$389,000
Rent the Roo Cairnlea VIC$389,000
Chipmunks Playland and Cafe Caroline Springs Region - New Opportunity
$450,000
Hairhouse Warehouse Brimbank S/C, Deer Park, VIC
$295,000
Midas Hoppers Crossing VIC for Sale!$289,000
Premium Cafe Franchise in Highpoint Shopping Centre, VIC
$569,000
Gametraders Highpoint Shopping Centre, VIC
$145,000
36 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
GNC Watergardens S/C Taylors Lakes, VIC$129,000
Essential Beauty Watergardens- Taylors Lakes, VIC
$199,000
Attention Melbourne Northern Suburbs Business Owners
POA
GNC Airport West Shopping Center for Sale!$199,000
Curves Gym - Greensborough, VIC$180,000
ABS - Balwyn, VIC$199,000
Healthy Life - The Pines Shopping Centre, Doncaster East
$99,950
Noodle Box - Chirnside Park, VIC$250,000
Sleepy’s - Richmond VIC$60,000 + SAV
Attention Melbourne Eastern Suburbs Business Owners
POA
Hairhouse Warehouse - Waverley Gardens Shopping Centre
$150,000
Pack & Send - Dandenong$249,000
Attention Melbourne South Eastern Suburbs Business Owners
POA
Attention Melbourne Bayside Suburbs Business Owners
POA
Nutshack Waurn Ponds Geelong, VICOpen to Offers
Lenards Geelong, VIC for Sale!All Offers Considered
Hip Pocket Workwear - Geelong, VIC$359,000
Crust Gourmet Pizza Bar - Geelong, VIC$279,000
Brumby’s Franchise - Geelong, VICAsking for All Offers
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 37
c l a s s i f i e d s
Mix&Go Froyo Franchise - Geelong, VIC$99,000
Pizza Hut - Geelong, VIC$279,000
Wendy’s - Geelong, VIC$249,000
Hudsons Coffee - Ballarat, VIC$329,000
Red Rooster - Mildura, VIC$699,000
Donut King - Mildura, VIC$299,000
Premium Fast Food Takeaway Restaurant/Drive-Thru Outlet Bendigo
POA
Building & Pest Inspections Using Thermal Imaging Technology
$40,000
Red Rooster - Bendigo, VIC$1,050,000
Gloria Jean’s - Echuca, VIC$149,000
Red Rooster - Shepparton, VIC$799,000
Xpresso Delight - Montrose Territory, VIC$35,000
Donut King Fountain Gate Buy Below Setup Cost
$139,000
Health and Supplements Store $109,000
Pedders Suspension Pakenham $190,000
Postoffice - General Store - Fuel - Bottle Shop - 1 hour Melbourne
$129,000
Bicycle Centre - Warragul$170,000
Attention Mornington Peninsula Business Owners
POA
Attention Cafe Business OwnersPOA
38 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
Asian Noodle Bar Cafe - Mornington, Victoria$249,000
Noodle Box - Mornington, Victoria $249,000
Queensland
Attention Cafe Business OwnersPOA
Burger Urge - Redcliffe, Windsor and Ashgrove
$250,000 - $350,000 + SAV + GST
Pizza Capers - Carseldine, Brisbane$399,000
Muffin Break - Strathpine - Established Store With Recent Fitout and Fully Trained Staff.
Nothing to be Done - Just Move In$395,000
Fernwood Fitness - Brisbane North$695,000 + SAV
Supanews Xpress - Brisbane$79,000
Australia Post - Brisbane North, QLD$250,000 + SAV
Coffee Club - Bribie Island, Brisbane$350,000 + SAV
Bank of Queensland - Brisbane West$399,950
Jetts Fitness - Brisbane North$499,000
Bridgestone Service Centre - Caboolture$550,000 + SAV ($165,000 approx.)
King of Knives - Brisbane$325,000
Noodle Box - Brisbane North$250,000
Zarraffas Coffee House - Redcliffe, Brisbane - Coming Soon!
$550,000 + SAV
Michels Patisserie - Arana Hills$349,950 + SAV
Ultratune Auto Service CentreHamilton, Brisbane
$299,950
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 39
c l a s s i f i e d s
Fruition Tuition - Redcliffe, Clontarf, Brisbane - Family Ill Health Forces Sale - Vendor
Considering All Offers$75,000
ABS Automotive Service Centre - Brisbane North Coming Soon
$377,000
SNAP Milton - Brisbane$399,950
Bing Boy Urban Asian Street Food - Chermside Opportunity Now Available -
Contact Us for More Information$150,000 - $260,000
(average franchisee costs)
Muffin Break - Toombul$399,950
Muffin Break - Valley Centre Plaza$395,000
Pizza Hut - Indooroopilly$390,000 + SAV
Attention Brisbane Northern Suburbs Business Owners
POA
Attention Brisbane Western Suburbs Business Owners
POA
Attention Brisbane Southern Suburbs Business Owners
POA
Gelare - South Bank - Coming Soon! Register Your Interest Now! $295,000 + SAV
$295,000
Jetts Fitness, Victoria Point, QLD - NOW $160,000 + SAV - New Condition Uder Half
New Cost$160,000 + SAV
Muffin Break - Victoria Point - $230,000 + SAV - Includes $77,000 Refit
$230,000
Pizza Hut - Southside Location - $445,000 + SAV - Strong Sales Turnover
$445,000
Gelare - South Bank - Coming Soon! Register Your Interest Now! $295,000 + SAV
$295,000
Jetts Fitness - South Brisbane - Coming Soon! Register Your Interest Now! - $285,000
+ SAV$285,000
40 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
Jetss Fitness - Brisbane South - Coming Soon! Register Your Interest Now! - $285,000
+ SAV$285,000
Crust Gourmet Pizza - Annerley - $440,000 + SAV - ANP High $100,000’s
$440,000
MBE Eight Mile Plains, QLD - $270,000 + SAV - Lifestyle Hours, Strong Growth
$270,000
Pizza Hut - Browns Plains Grand Plaza Restaurant - Register Your Interest Now!
$1.8M + SAV$1,800,000
Stepz Fitness - Upper Mount Gravatt - Now $199,000 + SAV - New Condition - Well Under
New Cost$199,000
Toscani’s - Brisbane Southside Location - Register Your Interest Now! $530,000+ SAV
$530,000
Toscani’s - Brisbane Southside Location - Register Your Interest Now! $530,000+ SAV
$530,000
Pizza Capers - Meadowbrook - $99,000 + SAV - Coming Soon
$99,000
Noodle Box - Carindale, QLD - $110,000 + SAV - Runs Under Management, Huge Opportunity
$110,000
Noodle Box - Carindale, QLD - $110,000 + SAV - Runs Under Management, Huge Opportunity
$110,000 + SAV
Burger Urge - Carindale - $400,000 + GST - Great Opportunity
$400,000
Burger Urge - Cleveland - $375,000 + GST - Great Opportunity
$375,000
Submarine Sandwich Restaurant - East Brisbane - Now $190,000 + SAV - Great Low
Entry Opportunity$190,000
Submarine Sandwich Restaurant - East Brisbane - Now $190,000 + SAV - Great Low
Entry Opportunity$190,000 + SAV
Brumby’s - Bayside, QLD - $199,000 + SAV - Strong Sales and Profits
$199,000
Brumby’s - Brisbane Bayside, QLD - $199,000 + SAV - Strong Sales and Profits
$199,000
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 41
c l a s s i f i e d s
Eagle Boys Pizza - Gold Coast - Urgent Sale Required
$140,000 + SAV
Attention Cafe Business OwnersPOA
Price Attack Australia Fair$286,505
Price Attack The Pines$86,635
Burger Urge - Springfield - $375,000 + GST - Great Opportunity
$375,000
Lenard’s Springfield & Kenmore Coming Soon! $630,000 + SAV Register Your Interest
Now!$630,000
Pizza Hut - Augustine Heights (Brookwater) - $595,000 + SAV
$595,000
Lenard’s Springfield & Kenmore Coming Soon! $630,000 + SAV Register Your Interest
Now!$630,000
Bridgestone - Ipswich $295,000 + SAV - Impressive Interim Results
$295,000
Shingle Inn - Toowoomba, QLD - $150,000 + SAV - Less Than Half oF a New Store!
$150,000
Shingle Inn - Toowoomba, QLD - $150,000 + SAV - Less Than Half oF a New Store!
$150,000
Andersens - Roma, QLD$400,000
Xpresso Mobile Cafe - Caloundra, QLD$119,500
Primal Pantry - Sunshine Plaza, Maroochydore, QLD
$350,000
Bucking Bull - Sunshine Plaza, Maroochydore, QLD
$150,000
Pizza Hut - Currimundi, QLDPOA
Beaumont Tiles - Noosa/Cooroy/Gympie, QLDFrom $260,000 - $310,000 + GST
Zarraffa’s Coffee - Noosafair, QLD$149,500
42 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
Snap Printing - Sunshine Coast, QLD$200,000
Xpresso Mobile Cafe - Noosa, QLDFrom $119,500 + GST
Attention Sunshine Coast Business OwnersPOA
Attention Cafe Business OwnersPOA
Price Attack Kawana - Shoppingworld, QLD$121,000
Local Appliance Rentals - South Burnett, QLD$925,000
Gelatissimo - Hervey Bay, QLDFrom $350,000 - $450,000 + GST
Beaumont Tiles - Hervey Bay, QLD$250,000
Red Rooster - Maryborough, QLD$149,000
Bridgestone - Bundaberg, QLD$575,000
Night Owl - Bundaberg, QLD$399,000
Night Owl - Bundaberg, QLD$399,000
Chipmunks Playland & Cafe - Bundaberg, QLD
From $450,000 - $550,000 + GST
Muffin Break - Sugarland Bundaberg, QLD$249,000
Highly Profitable Opportunity in Bundaberg$575,000
Outback Jacks Bar & Grill - Gladstone, QLDFrom $400,000 - $800,000 + GST
Jamaica Blue - Gladstone, QLD$385,000
Ultra Tune - Gladstone, QLD$299,000
Eagle Boys Pizza - Tannum Sands, QLD$149,000
Endota Spa Gladstone, QLD$230,000
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 43
c l a s s i f i e d s
Granite Transformations - Central Queensland
$449,000
Pizza Capers - Gladstone, QLD$230,000
Chipmunks Playland & Cafe - Rockhampton, QLD
From $450,000 - $550,000 + GST
National Tiles - Rockhampton, QLDFrom $220,000 - $300,000 + GST
Pizza Capers - Rockhampton, QLD$199,000
Gelatissimo - Rockhampton, QLDFrom $350,000 - $450,000 + GST
The Source Bulk Foods - Rockhampton, QLD + GST
Jaymak - Rockhampton, QLD$55,000
The Coffee Club - Canelands, Mackay Riverfront, QLD
POA
Chipmunks Playland & Cafe - Mackay, QLD$450,000
The Source Bulk Foods - Mackay, QLD$150,000
Eagle Boys Pizza - Whitsunday, QLD$55,000
Cold Rock - Airlie Beach, QLD$199,000
Chipmunks Playland & Cafe - Townsville, QLD
From $450,000 - $550,000 + GST
Xpresso Mobile Cafe - Townsville, QLDFrom $119,500 + GST
Baskin Robbins - Deeragun, QLD$130,000
National Tiles - Townsville, QLDFrom $220,000 - $300,000 + GST
Endota Spa - Townsville, QLD - New Opportunity
$260,000
Eagle Boys Pizza - Fairfield Waters, QLD$299,900
Eagle Boys - Vincent, QLD$199,900
44 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
New Zealand Natural Castletown - Townsville, QLD
$79,000
Endota Spa - Magnetic Island, QLD$125,000
Lava Carts - Townsville, QLD$80,000 + GST
TermiCam - Townsville, QLDFrom $40,000 - $50,000 + GST
La Porchetta - Townsville, QLD$399,000
The Source Bulk Foods - Townsville, QLD$150,000
International Sub Marine Sandwich Franchise - Townsville
$695,000
Sales Up Over 20%!$139,500
Lone Star Rib House - Cairns, QLDFrom $400,000 + GST
Domino’s - Bagara, QLD - New Site!From $350,000 - $600,000 + GST
Domino’s - Charters Towers, QLD - New Site!
From $350,000 - $600,000 + GST
Domino’s - Mareeba, QLD - New Site!From $350,000 - $600,000 + GST
Domino’s - Chinchilla, QLDFrom $350,000 - $600,000 + GST
New York Slice Pizzeria - Caxton StreetExpressions of Interest
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 45
c l a s s i f i e d s
South Australia
Smoothie Factory Master Franchise Opportunity - SA
$380,000
Bridgestone Service Centre$345,000
Bing Boy - Churchill Centre$206,000
Bean Bar - Currie Street$120,000
Red Rooster - Mount Gambier$734,000
Bakers Delight - WhyallaPOA
Transition Hair Group - North Adelaide$495,000
Copyfax Stationers - Croydon Park$149,000 + SAV
Gametraders - Seaford$300,000
Western AustraliaOwn Your Own Recruitment Business
$199,000
Thriving West Perth Cafe for Sale$229,000 + SAV
Kleenit - Northern Suburbs, Perth, WA$74,000
Popular Cafe in Subiaco$249,000
Croissant Express - St Martins Tower, St Georges Terrace, WA
$249,000
Building Inspection Business - WA Master Franchise
$1,199,000
Wok & Go, Australian Master Franchise RightsPOA
Muzz Buzz - Albany, WA$149,000
Noodle Box - Perth Southern Suburbs$250,000
46 FRANCHISE BUYER February-March 2015 www.FranchiseBuyer.com.au
c l a s s i f i e d sWhilst all care is taken to reproduce this information, please contact the listing owner for the most current information on listings.
Options Optometrists - Cannington$200,000
Massive Reduction! Bright Eyes - Cannington
$99,000+ SAV
House of Ernest - Garden City Booragoon$500,000
Mix&Go FroYo - Fremantle, WA$280,000 + GST
1300 Home Tutor - Perth Southern Suburbs
$45,000
Lava Carts - Perth Southern Suburbs$80,000
Price Attack - Innaloo Shopping Centre$259,000
Sumo Salad - Joondalup Square - New Site$399,000
Coming Soon! Ian Diffen City Discount Tyres - Maddington
$269,000 + SAV
Burger Restaurant - Perth Southern Suburbs
$149,000 + SAV
Gifts & Cards Store - Perth Southern Suburbs
$399,000 + SAV
An Exciting New Snap Centre Model Could be Yours in Kensington
From $200,000
Coming Soon! Sub Sandwich Franchise - Perth Southern Suburbs
$620,000 + SAV
Lava Carts - Pinjarra - New Location$200,000
www.FranchiseBuyer.com.au February-March 2015 FRANCHISE BUYER 47
