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from impaired to insightful
geospatial reporting
julie koesmarno - @mssqlgirl - mssqlgirl.com
LobsterPot Solutions
SQL Saturday #201
Orange County – Apr 20, 2013
about me
9+ years experience with SQL
Server (since SQL Server 2000)
MCSE Data Platform
MCSE Business Intelligence
Current: DW at D&B Credibility
Corp in Malibu
Past: BI in SQL Server 2012
using Tabular Model in Sydney
Chapter Leader of SQL Malibu
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agenda
why? data
delivery story
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survey
Which geospatial reporting tool do you like the
most?
Tweet: @mssqlgirl #sqlsat201 …
<more instructions at the end of session>
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why?from impaired to insightful
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visual perception
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cognitive
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Seeing is extremely fast and efficient
Thinking is much slower and less efficient
10 | 10 | Source: http://www.interaction-design.org/encyclopedia/data_visualization_for_human_perception.html
seeing
thinking
out-of-balance
11 | 11 | Source: http://www.interaction-design.org/encyclopedia/data_visualization_for_human_perception.html
seeing
thinking
in-balance
are you a gamer?
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yes!
where are you going with this
are you a gamer?
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no :(
where are you going with this
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where are you going with this
let’s learn from video game!
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Source: Assassin’s Creed II (Ubisoft)
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Source: Assassin’s Creed II (Ubisoft)
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what did we learn from this
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what did we learn from this
simple and effective map
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what did we learn from this
simple and effective map
take advantage of our eyes
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what did we learn from this
simple and effective map
take advantage of our eyes
process info more rapidly
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what did we learn from this
simple and effective map
take advantage of our eyes
process info more rapidly
less deciphering
data
text form
Goldenwest College
place
15744 Golden West Street
Huntington Beach
CA 92647
USA
text form
15744 Golden West Street
streetGoldenwest College
Huntington Beach
CA 92647
USA
text form
15744 Golden West Streetsuburb
Goldenwest College
Huntington Beach
CA 92647
USA
text form
15744 Golden West Street
zip code
Goldenwest College
Huntington Beach
CA 92647
USA
state
text form
15744 Golden West Street
Goldenwest College
Huntington Beach
CA 92647
USA
country
coordinates
Latitude Longitude33.733224 -118.006783
geospatial vector data
shapefile
points
polylines
polygons
system specific data format
SQL Server Spatial Data
geography::STPointFromText('POINT(' + STR(@Long) + ' ' + STR(@Lat) +')', 4326);
delivery
delivery methods
traditional BI
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delivery methods
traditional BI
distribution / access
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delivery methods
traditional BI
distribution /
access
self service
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delivery methods
traditional BI
distribution /
access
self service
mobile BI
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story
case study
Topic: Earthquake
Data Source: USGS Earthquake
• Last 30 days
• Largest / Deadliest Earthquake
http://earthquake.usgs.gov/
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storyEarthquake Analysis using SSRS
analysis / consumption
Change
parameter
Analyze
data
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analysis / consumption
Change
parameter
Analyze
data
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analysis / consumption
Change
parameter
Analyze
data
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spatial data & type of map
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data gathering – option 1
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earthquake (csv)
wikipedia –
magnitude &
depth
tectonic plate
lines (shape files)
SQL Server
2012
ssrs
shape2sql
data gathering – option 2
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earthquake (csv)
wikipedia –
magnitude &
depth
tectonic plate
lines (shape files)
SQL Server
2012
ssrs
storyEarthquake Analysis using Power View
maps in power view
Typical Data Sources:
• PowerPivot
• Excel Tables
• Tabular Model
• Data from Azure (datamarket.azure.com)
Data Model in Excel 2013
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storyExcel 2013 Apps
my apps
office.microsoft.com
sharing geospatial
SkyDrive –
Largest Earthquake in the World
storyGeoFlow – Excel 2013 Add-In
geoflow for excel 2013
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preview
wrap up
map styles
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static polygon bing map shapefile
geospatial
bing
map gallery
development
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rigid self service*
interactivity
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minimal self data explorationpre-built
distribution
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advanced
(sharepoint, subscription based)
basic
(file based)
output
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mobiledesktop only print
maturity
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maturepreview
eye candy
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eye candy
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eye candy
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eye candy
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eye candy
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eye candy
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the keys to success
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Data quality
the keys to success
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Data quality
Data model
the keys to success
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Data quality
Data model
Creativity
the keys to success
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Data quality
Data model
CreativityTools
the keys to success
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Data quality
Data model
StoryCreativity
Tools
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… and remember
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… and remember
simple and effective map
take advantage of our eyes
process info more rapidly
less deciphering
survey
Which geospatial reporting tool do you like the
most?
Tweet: @mssqlgirl #sqlsat201 #geospatial
With one or more of these
#geoflow #ssrs
#bingapp #powerview
#heatmap
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further reading
further reading
Power View Map in Excel 2013 PreviewJulie Koesmarno
Plan a Map Report (Report Builder and SSRS)Technet Microsoft
Introduction to GISUniversity of Missouri – St. Louis
Download Public Preview GeoFlowTechnet Microsoft
Shape2SQLMorten Nielsen
Spatial Data Series (SSRS)Jeffrey Verheul
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q & a
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Contact details:
Email [email protected]
Blog http://www.mssqlgirl.com
Twitter @mssqlgirl
LinkedIn http://www.linkedin.com/in/juliekoesmarno
thank you
orange county!
photo / art creditData Visualization for Human Perception
http://www.interaction-
design.org/encyclopedia/data_visualization_for_human_perception.html
Assassin’s Creed II (Ubisoft)
http://assassinscreed.ubi.com/ac3/en-us/games/assassins-creed-2/index.aspx
Text Form Direction
http://www.hyogoajet.net/hyogotimes/2012/10/29/love-and-relationships-eenie-meenie-
minie-mo/direction-292x300/
Latitude-Longitude
http://www.geographyalltheway.com/ks3_geography/maps_atlases/longitude_latitude.htm
Simple Vector Map (shape file)
http://upload.wikimedia.org/wikipedia/commons/thumb/3/38/Simple_vector_map.svg/250p
x-Simple_vector_map.svg.png
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