Digital Media Kit

What We Stand ForThe Principles that Support our Success

Integrity. Customer-focused. Innovation. Collaboration. Excellence. Accountability.

The Brand Objectives that will shape our FutureTo illuminate, to discover and to inform. To lead, to be the first. To be credible and influential without perception of affiliation or agenda. To retain our key areas of differentiation. To be an essential shaper of the debate.

We offer advertising across Print Editions, Websites, Mobile, Radio & Billboard

The Washington Times aggressively transformed into a multimedia company with multiple platforms to interactively engage a local, national and global audience through its delivery of original content.

The Washington Times–A Multi Media Advertising Plat form

washingtontimes.com Demographics

Source: Nielsen, @Plan

Gender

Male 70%Female 30%

Age

35-54 42%55+ 43%

Education

College Grad/Post Grad 59%Post Grad 30%

Job Level Index

Sr. Management 368C-Level /Exec/Owner 336

Occupation

Legal 530 MIS/EDP 517Technical 210

Income

HHI$150K+ 164

Investments

Portfolio: $500,000+ 157Portfolio: $1,000,000+ 154

washingtontimes.com Political InfluentialsPolitical Index

Worked for a political party 257

Actively participated in a group that tries to influence public policy or government 236

Signed a petition 190

Wrote to or called a politician 184

Politics / Current Events-provides frequent advice 170

Attended a political rally, or speech 163

Political/Community Event 160

Registered to Vote 90%

Source: Nielsen, @Plan

washingtontimes.com InfluentialsFinance IndexBusiness & Finance e-newsletter 385Any Online Investment Shopping 359Financial Information-provides frequent advice 201

TechnologyTechnology News online video 375Internet & Technology e-newsletter - last 30 days 329Smart Phone Owned (iPhone, Droid, Blackberry) 130

TravelTravel & Leisure e-newsletter 272Any Foreign Travel Destinations 187Vacation packages - Heavy Spending 159

AutoLuxury Car 270Cars / Automotive-provides frequent advice 127Probably will purchase/lease new car/truck - next 6 mo. 136

Source: Nielsen, @Plan

washingtontimes.comAverage Monthly Traffic:

14.5 million Page views

7.6 million Visits

5 million Unique Visitors

Most Visited Sections:- News- Homepage- Blogs- Opinion- Politics

Source: Google Analytics

washingtontimes.com Geographics• As a top national news site, washingtontimes.com delivers top notch coverage

and ground breaking reports on the hottest news and issues.

• Our readers visit from all over the country daily to get the latest news and opinion on what’s going on in Washington and across the country.

• Top Traffic Areas• DC, Maryland, Virginia• California• Texas• New York• Florida• Pennsylvania

Source: Google Analytics

washingtontimes.com has 728x90, 300x250, 300x600, & 160x600 ad units plus many high impact and custom sponsorship opportunities

washingtontimes.com Ad units

960x250 Pushdown Roadblock Sponsorships

* All prices net, Run of Site, Cost per thousand. Targeting available for an additional fee.

m.washingtontimes.com Mobile SiteThe mobile optimized version of The Washington Times website allows for an enhanced user experience on a mobile device

1.1 million Mobile Pageviews/month

850K Mobile Visitors/month

566K Mobile Unique Visitors/month

(2) 300x50 Ad positions

Cost $15

* All prices net, Run of Site, Cost per thousand

Showcase Dedicated Email SendsThe Washington Times Showcase Email is a direct marketing opportunity sending your message directly to our reader’s inbox.

Sent under the Washington Times brand, this is the perfect way to increase contributions and secure signatures for petitions while building brand awareness and growing product sales.

The list size is 650,000 engaged readers. Partial list and geo-targeted sends available upon request.

CPMCPMCPMCPM Each SpendEach SpendEach SpendEach Spend

1x $18 $11,700

4x $15 $9,750

8x $12 $7,800

Daily Email Newsletter SponsorshipDaily Must Read Newsletter Sponsorship

Influence Washington Times’ loyal readers the moment they open their inbox each day by sponsoring a 300x250 ad spot at the top of this newsletter that is sent daily.

More Daily Newsletter Sponsorships

• TWT Daily Capitals and NHL

• TWT Daily Entertainment

• TWT Daily Money and Finance

• TWT Daily National Security

• TWT Daily Opinion

• TWT Daily Politics & Government

• TWT Daily Redskins and NFL

• TWT Daily Sports

Priced at $15 per thousand opened emails, this is a great opportunity to reach affluent, active conservatives. Pricing model allows for maximization of marketing budget.

Thank you for your interest and consideration!

Let’s connect to determine if and how The Washington Times can fit into your media mix and help your organization. Please contact an Engagement

Specialist to set up a consultation meeting so we can discuss the best program for you.

Call 949-429-1000