Laura Mulvey believes that the media is viewed from the male
perspective; all things are seen through the Male Gaze.The media
obecti!es women and ma"es them seem subservient tomen.
Tuchman
Tuchman believes that the media is blatantly se#ist; she claims
thattheir views are theoretically unsound and biased in favour of
men.
$lover
$lover believes that women are starting to become moremasculine
in modern media te#ts% this is especially clear in thehorror genre
as they are now often represented as being strong andsurviving to
the end. This opposes many views that the media triesto put onto
women.
Gauntlett
Gauntlett believes that masculinity is on the decline% women
arestarting to become more assertive in the media as well as in
society
