Generation Gap - Fashion

8/12/2019 Generation Gap - Fashion

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FASHIONIN THE PAST ANDPRESENT

Fashion can be observed inmany ways like clothing,jewellery and accessoriesand navel rings.

1.CLOTHING

PAST: In India,sari blouseswere quite conservative.PRESENT: Indian sari blousesare backless.

2.JEWELLERY AND ACCESSORIES

PAST : was associated with

only women.PRESENT:men are also

using jewellery.
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PAST PRESENT

Until 1950s, 18 year oldgirls often dressed to look

as old as their mothers.

Teenagers today dresswhat they want but do

consider price factor in

their casual dressing.

Its usually not what yourwearing but how you

wear it that counts and

makes the differencewww.talkfashion.com


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WHO TO

BLAME??

??


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Causes ofgenerationgap in

fashion.


8/18

-certain parents have different ideas onfashion.


9/18
http://rds.yahoo.com/_ylt=A0S02018kKxKo3QAwfGJzbkF;_ylu=X3oDMTBxN2J1bzRxBHBvcwM4BHNlYwNzcgR2dGlkA0kxMTdfMTM4/SIG=1fo7ihjir/EXP=1252909564/**http:/images.search.yahoo.com/images/view?back=http://images.search.yahoo.com/search/images?p=harajuku&ei=utf-8&w=500&h=333&imgurl=static.flickr.com/191/502113519_149cc9131f.jpg&rurl=http://www.flickr.com/photos/enlahood/502113519/&size=112k&name=Harajuku+Portrai...&p=harajuku&oid=2112e9fbcfd357fa&fr2=&fusr=enlahood&no=8&tt=630698&sigr=11ganrn3u&sigi=11ejc7rq3&sigb=1209gp8dghttp://rds.yahoo.com/_ylt=A0S0200KkKxKhnQAC02JzbkF;_ylu=X3oDMTBxbWZpNnU1BHBvcwM3BHNlYwNzcgR2dGlkA0kxMTdfMTM4/SIG=1fdlhagnn/EXP=1252909450/**http:/images.search.yahoo.com/images/view?back=http://images.search.yahoo.com/search/images?p=punk&ei=utf-8&w=481&h=500&imgurl=static.flickr.com/223/491029510_e78a09e059.jpg&rurl=http://www.flickr.com/photos/zoer/491029510/&size=171k&name=Punk+in+London+M...&p=punk&oid=fa45adb655661c26&fr2=&fusr=zoer&no=7&tt=8305681&sigr=11cd3vtpj&sigi=11e5jtjl1&sigb=11sa8n5m6


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DIFFERENT PERSPECTIVE

OF LIFE

-modernization causes evolution in many aspects.-youngsters cannot survive if they follow their ancestors way of

thinking.dress is tied up to social life in more than 1 ways:it is produced

out of economy, political, technological conditions as well asshaped by social, cultural and aesthetic ideas-Entwistle..
http://rds.yahoo.com/_ylt=A0S020k6kaxK0cAAUJWJzbkF;_ylu=X3oDMTByMGxoYjFiBHBvcwMxNARzZWMDc3IEdnRpZANJMTE3XzEzOA--/SIG=1gubp2aqo/EXP=1252909754/**http:/images.search.yahoo.com/images/view?back=http://images.search.yahoo.com/search/images?p=malaysia+traditional+dress&ei=utf-8&w=308&h=500&imgurl=static.flickr.com/2540/3783647977_9a82f63297.jpg&rurl=http://www.flickr.com/photos/forger/3783647977/&size=157k&name=Vikram+Visit&p=malaysia+traditional+dress&oid=5f33d018b7774664&fr2=&fusr=forger&no=14&tt=186&sigr=11f8e2if3&sigi=11g3d0oem&sigb=12i82j986


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12/18

lMore confidentlMore job chances


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lAnorexia

lPoor self esteem

lOvert sexualisationlDrug abuse


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HOW TO REDUCE

GENERATION GAP ?


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TRY TO BRIDGE THE GENERATION GAP

To accommodate the evolving tastes ofwomen over 35, stores like Talbots say they mustdelicately introduce fashionable merchandisewithout turning off core customers who depend on

them for classic styles. Talbots learned its lesson in1997 when the company strayed from its tailoredlook and tried to channel youth with trendy shortskirts and high slits. The company had its worst yearever, according to spokeswoman Margery Myers,but now Talbots knows to offer items that are stylish

but forgiving for what nature does to maturebodies.

By Jenn Abelson, Globe Staff | March 5, 2006


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OLDER GENERATION SHOULD ACCEPT YOUNG

GENERATIONS CULTURE

''Our customer wants fashion, but fashion that fits her," said

Talbots chief executive Arnold Zetcher. ''She views herself

as younger -- the 50-year-old woman today thinks of herself

as 40."

By Jenn Abelson, Globe Staff | March 5,

2006


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SHARE EACH OTHERS CULTURE

According to Cotton IncorporatedsLifestyle Monitor TM, 24% of woman ages 35 to 55say that the reason they stopped shopping in stores

they frequented3 or 4 years ago, is that theirtaste in clothing has changed. 92% of women in thisage group say they are more likely to buy clothesin the colours that look good on them, ratherthancolours that are in fashion

At Garnet Hill, the approach has been one ofsteadily incorporating more trendy looks intotheline. Our roots are in classic design and tailoredfashion, and we have a very sophisticated customer,so we have been giving them classic with a twist.And that twist is a dose of younger attitude, saysspokesperson Kimberly Aylward, who notes thatthecompanys look is a lot younger than it was fiveyears ago, or even just two years ago.

Article of BRIDGING FASHIONS GENERATION GAP
http://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpghttp://en.wikipedia.org/wiki/File:Princess_Diana_1985.jpg


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Documents

Generation Gap - Fashion