GET CREATIVE

@rontiteCEO, The Tite Group

Gregg SaretskyCEO

WestJet

ORGANIZATIONS

DON’T CHANGE(PEOPLE DO)

YOUR CLIENTSARE MORECREATIVETHAN YOU ARE

I was recently given a box of these as a gift from my husband, but I have no idea what to do with them! They’re too thin to make a good rolling pin. I can’t ladle out my soups with them. And the tiny point doesn’t even make a dent when I try to use one to chop veggies! I don’t get it. If I can’t use it in the kitchen, what the hell am I supposed to do with one???

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1. Apple2. Google3. IBM4. McDonald’s5. Microsoft6. Coca Cola7. AT&T8. Marlboro9. China Mobile10. GE

TOP 10GLOBALBRANDS

2011

*Millward Brown

NAME SOMETHINGFOUND IN A KITCHEN

BEING CREATIVENO LONGER MEANS

WHAT IT

USEDTO MEAN

NO ONEWANTS TO BE

PITCHSLAPPED

ME ME ME ME MEME ME ME ME MEME ME ME ME MEME ME ME ME MEME ME ME ME MEME ME ME ME MEME ME ME ME ME

SHHH...LISTEN

YOUR STORIES ARE MORE POWERFUL THAN YOUR

DATA

BE HONEST

SOLVE A PROBLEM

SHOW SOME PERSONALITY

3RD CHOICE

THANKS

@RONTITE