Are You

Linked

?

Objectives

• Intro

• Creating a Profile

• Connecting to Professionals and Alumni

• Job Seeking

What is it?

• 347 million members in over 200 countries

• Over 92% of employers today use LinkedIn for recruitment.

LinkedIn, helps it’s members be more productive and successful, by offering tools to network, build professional identity, and learn.

Identity Helping members tell their professional stories so they can attract opportunities

NetworkHelping members build and nurture their networks so they can unlock future opportunities

LearnThe news professionals need to learn and grow professionally.

Getting Started

Know Your Goals

Headshot

• Put the iPhone Down.

• Dress for Your Job.

• Posture Perfect

• Smile.

• ECU Career Fairs

Headline

• One of the most overlooked LinkedIn profile sections

• Showcase your specialty

• Sell yourself as a Professional instead of a Student

• Be specific

• Incorporate industry specific key words

• Be Creative

Summary

• Tell an engaging story

• List achievements, not tasks

• Use industry specific words

• Use this space to grab the attention of the recruiter

Summary

Experience

Education

Organizations

Volunteer Experiences and Causes

Honors and Awards

• Organizations

• Campus Affiliations

• Volunteer Services

CoursesLinked also allows you to submit summaries of relevant courses taken, this section gives your viewers a snapshot of your curriculum

Skills and Expertise

• Accumulating a high number of endorsements for a skill adds credibility to your profile

• Endorsing others is a great way to recognize your colleagues for the skills you’ve seen them demonstrate.

Referrals

Profile Viewership

Getting more profile views can help you get found for the right opportunity.

LinkedIn also track who’s searching for you, as well as how they’re doing so

Profile Strength

• Increases as content is added unto your profile

• Increases the traffic of viewers to your profile

• Distinguishes your achievements compared to your peers

Getting Connected

Making Connections• Instructors

• Prospective Employers

• Friends

• Alumni

• Professionals

• Professional Associations/Groups

More connections = better search results

Searching for People

• Alumni/School

• Company

• Location

• Use google with the word LinkedIn

Alumni Searchwww.linkedin.com/alumni

Company/Location Search

Google Search

Intro Message to Connections

Intro Message Content

Follow up Connection

• Mention where you met

• Why you are following up

• Thank them

New Connection

• Do NOT use Generic Message

• Start with Education and Experience

• State reason for connecting

• Keep concise

• Thank them

Follow related groups and companies in profession/industry

• Alumni Groups

• Professional Organizations

• Career Center Group

• Companies to target

Why follow groups?

Job Seeking Tools – Jobs Tab

Job Search by Keyword, Location, Etc.

Make sure you…• Create a professional profile that reflects your

career goals

• Follow Career Center and ECU Alumni Association

• Follow professional organizations related to your career

• Begin to build connections

Why is it important?• Professional Connections

• Online Resume - Living

• Referrals and Endorsements – Quick Feedback

• Shows professional presence

Why is it important?

• Selling point to future employers

• Job Announcements

• Separates personal from professional social media profiles

Words of Advice• Networking is still the number

ONE job search strategy

• Penny vs. Quarter

• Be yourself

Questions?

ECU Career Services

Walk-In Hours Monday – Thursday

11 am – 3 pm

To make an appointment call: 252-328-6050 visit: www.ecu.edu/career