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    Summary

    The Global CFO Study 2008: Balancing Risk and Performance within an Integrated

    Finance Organization

    The Global CFO Study 2008: Balancing Risk and Performance within an Integrated FinanceOrganization, Rogers, Stephen, Stephen Lukens, Spencer Lin, Edwina Jon. IBM GlobalBusiness Services in cooperation with the Wharton School and Economist Intelligence Unit, 64pages, 2008.

    Topical Area: CFOs Role in Risk Management; Integrated Finance Organization; Risk EventTrends; State of Risk Management; Globalization and Risks..

    Main Theme: This IBM study of 1,200 CFOs and senior finance professionals reveals thatCFOs may be taking the wrong approach to resource and risk management on a global scale. Docurrent financial management models have sufficient flexibility to enable an enterprise to make

    the strategic transformation to a global organization? This study analyzes this issue and providesunique data about current ERM trends.Summary of Report: Two-thirds of large enterprises (revenues over $5 billion) haveencountered material risk events in the last three years. Almost half of those were not preparedfor the event. Only half of the survey participants have any formal risk management program.Survey results indicate that CFOs have trouble prioritizing risk and ranked almost all risksequally as very important. They also may be missing some important strategic imperatives:Two agenda items that the CFOs ranked lowest in importance managing/mitigating enterpriserisk and driving integration of information across the enterprise are key differentiators foroutperformers in revenue and stock price growth.Overview of Study Findings

    This CFO survey was conducted by IBMs Global Business Services division, in cooperationwith The Wharton School and the Economist Intelligence Unit. The team posed 34 questions tomore than 1,200 CFOs and senior-level finance professionals in five major sectors and across 79countries. The purpose of the survey was to determine the state of risk events withinorganizations surrounding the world, and the status of current management processes to addressrisk events.Key findings include the following:

    Sixty-two percent of enterprises surveyed with revenues over $5 billion (U.S. dollars)encountered a material risk event in the last three years.Of those, 42 percent admitted to not being well prepared for the event.Forty-six percent of enterprises surveyed with revenues under $5 billion (U.S. dollars)

    had a major risk event and 39 percent were not well prepared.

    Risks arise from many activities beyond financial related risk drivers. Eighty-fivepercent of risk types that led to a companys market capitalization decline of 30 percentor more were non-financial in nature.

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    The most frequently mentioned risks (32 percent of respondents) related to strategicrisks, which are risks related to markets, customers, products, M&A activity, and otherbusiness topics.

    Geopolitical and environmental/health risks were also more prevalent than financialrisks.

    Only about 52 percent of all surveyed acknowledged having any sort of formalized riskmanagement program.

    CFOs have difficulty prioritizing risks nearly every finance activity in the survey wascategorized as very important. But, there were gaps as wide as 38 percent regardinghow effective they were at tackling those activities.

    Only 42 percent of respondents do historic comparisons to avoid risks and only 32percent set specified risk thresholds, with only 29 percent creating risk-adjusted forecastsand plans.

    The study identified two major differentiators for financial outperformance:-Increased effectiveness in driving integration of information across the enterprise-

    Increased effectiveness in supporting, managing, and mitigating enterprise risk

    The Integrated Finance Organization

    The authors interviews and statistical analyses assisted them in understanding whatcharacteristics information integration across an enterprise should possess. They consider thesecomponents part of good governance and what they call the, Integrated Finance Organizationor IFO.IFOs help to drive integration of information across the organization. Analysis shows thatcommon data definitions, a standard chart of accounts, and standard common practices enterprisewide are strongly correlated to increased effectiveness at driving integration of information.Thus, globally mandated standards for all finance operations across the enterprise can be a

    critical success factors and IFOs help provide that leadership.The survey finds that enterprises with IFOs had revenue growth rates nearly double that of theirindustry peers. IFOs are often more preparedfor risk because they are more aware of risk, whichallows them to be more responsive to risk events.IFOs self-report that they are 1.4 times more likely than non-IFOs to be effective at supporting,managing, and mitigating enterprise risks. IFOs are twice as likely to be prepared for major riskevents, and IFOs claim they are 1.3 times more aware of risks. Thus, integration of key financecomponents within the organization creates significant strategic advantage.

    Providing the TruthOutperformance and risk management are about getting to the truth. IFOs get the truth in aconsistent manner as a result of their enterprise standardization. The consistent accuracy ofinformation helps move an organization from transactional to analytical handling of information- taillights to headlights. In contrast, non-IFOs often find that every layer and organizationalsegment requires a level of interpretation or reconciliation to provide a unified point of view.For them, the lack of integration makes the roll-up of information difficult and often lessmeaningful.

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    Two actions are essential to providing the truth: establishing global standards through processownership and simplifying the enabling systems and organizational structures.Managing the Risk

    Survey findings indicate that enterprises are looking to the CFO for leadership in riskmanagement. CFOs are uniquely positioned to determine and guide the overall enterprise riskprofile. CFOs intrinsically understand that reward is tied to risk. The authors assert two actionsthat are keys to managing risk: the CFOs orchestration of risk management and the convergencewith performance management. Seventy percent of the survey respondents of enterprises that arealready effective at supporting, managing, and mitigating risks formally document andcommunicate the enterprises appetite and tolerance for business risk. They are looking moreand more towards using the same techniques that they use to measure performance to managerisks. Effective organizations proactively manage risks to close performance gaps.CFOs can be a leader in this charge, armed with facts and truths about the enterprise.

    Source: The Global CFO Study 2008: Balancing Risk and Performance within an IntegratedFinance Organization, Rogers, Stephen, Stephen Lukens, Spencer Lin, Edwina Jon. IBM GlobalBusiness Services in cooperation with the Wharton School and Economist Intelligence Unit.Published by the Wharton School, University of Pennsylvania, and IBM Global BusinessServices, 64 pages, 2008.Download a copy ofTheGlobal CFO Survey 2008:http://www-935.ibm.com/services/us/gbs/bus/html/2008cfostudy.html

    Abstract Prepared By: ERM Initiative Faculty and Essie McLoughlin, 2007-08 Master ofAccounting student.

    http://www-935.ibm.com/services/us/gbs/bus/html/2008cfostudy.htmlhttp://www-935.ibm.com/services/us/gbs/bus/html/2008cfostudy.htmlhttp://www-935.ibm.com/services/us/gbs/bus/html/2008cfostudy.html