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Browse Green Innovations 2010 portfolio and see how we've helped ensure healthy environments and sustainable lifestyles.
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P.O. BOX 750188 NEW ORLEANS, LA 70175
INCREASING ECO-INTEREST THROUGH ECO-INFORMATION
WWW.FACEBOOK.COM/GREENINNOVATIONS 2
GREEN INNOVATIONSFounded by Mike Jackson, Green
Innovations is a New Orleans based
green start-up that provides a
medium where sustainable practices,
conservation concepts, green events
and lifestyles can be exchanged,
promoted, and advertised.
Our approach is to utilize social
networking as the means to generate
interest in green activities and
concepts as well as pass along
information about festivals and green,
eco-friendly events.
Green Innovations is truly a
grassroots organization and, as such,
will use comments, post, and
feedback from the social networking
sites to mold it’s content within it’s
upcoming eMagazine.
Green Innovations can also conduct
green auditing and carbon footprint
calculations for small to mid-size
organizations as well as green
coaching, consulting, workshops,
and retainer services.
Certified Green Auditing licensed by
Strategic Sustainability Consulting.
WWW.FACEBOOK.COM/GREENINNOVATIONS 3
FACEBOOKVisit our the Green Innovations Fan Page. “Like” the page. Meet other fans and help make your environment green.
www.Facebook.com/GreenInnovations
TWITTERFeel the pulse of green social networking by “following” us. Engage in conversations and help come up with the next great sustainability strategy or conservation concept.
www.Twitter.com/GrnInnovations
BLOGSPOTInteractive and maintained with regular entries of commentary, descriptions of events, or other material such as graphics or video. Leave a comment or message us via widgets on the blog.
http://GrnInnovations.Blogspot.com
OUR
MISSIONWe will become the premier eco-
information leader, primarily utilizing
social networking communication
platforms to enlighten our fans,
followers, friends, and the rest of the
global community.
WWW.FACEBOOK.COM/GREENINNOVATIONS 4
COMPANY OVERVIEWGreen Innovations, LLC was founded by Michael D. Jackson in January 2010 in New Orleans, LA. The company’s primary
products include eco-interest, eco-information, and platforms for other “green” commercial products to use that help people
ensure they are doing their part in providing healthy environments and sustainable lifestyles. Green Innovations can also
conduct green auditing and carbon footprint calculations for small to mid-size organizations as well as green coaching,
consulting, workshops, and retainer services. Certified Green Audits are licensed by Strategic Sustainability Consulting.
GREENING THE GOVERNMENT EXPERIENCEMichael has participated in two high profile development programs within the VA: Senior Resident Engineer Development
Program and the VA Central Office Leadership Development Mentoring Program (LDMP). During the LDMP, Michael was
recognized for his efforts and contributions to "Greening VA" through his dedicated service as a member of "Going Green
Routine" initiative. The VA's Green Routine (www.va.gov/greenroutine) is a direct result of President Barack Obama's
Greening the Government Executive Order 13514. Michael was awarded and received acknowledgement with a Certificate
of Appreciation by the VA's Chief of Staff, Mr. John R. Gingrich, for "creating a green culture and positioning VA as a
recognized leader among federal agencies".
INCREASING ECO-INTEREST THROUGH ECO-INFORMATIONAs a result of the Greening the Government experience, Michael founded a New Orleans based green start-up, Green
Innovations, LLC. Green Innovations provides a medium where sustainable practices, conservation concepts, green events
and lifestyles can be exchanged, promoted, and advertised. It's Michael's desire to help increase eco-interest through eco-
information via Green Innovations. Green Innovations will primarily use social media networks to accomplish this goal and
can be found on Facebook (www.facebook.com/GreenInnovations) as well as twitter (www.twitter.com/GrnInnovations).
Green Innovations will also assist green organizations and enthusiast in connecting with one another by creating an
eMagazine that will feature green initiatives, businesses, events, products and services.
CERTIFIED GREEN AUDITORAs a result of green market shortages, Michael needed to come up with a solution that helps establish Green Innovations in
the industry without branching off into services that are irrelevant. The Strategic Sustainability Consulting (SSC) Green
Auditor training was the solution! The SSC Green Auditor training taught him what some of the basic principles of the green
industry mean and how it applies to small to mid‐size businesses. Michael learned how to engage businesses, perform
preliminary scoping, the framework surrounding employee feedback and what information is pertinent in a facility to perform
a carbon footprint calculation. The training focused a lot on interaction with the client which is what he found very important
because, in the fledging green industry, most people don’t know what they want, need, or how to meet their organizational
plans to become sustainable. He also learned that the SSC Green Auditor is not only there to provide a final report that
explains an organizations sustainable position but, he’d be an option to the client in the future to assist in creating
Sustainability Action Plans, coaching and workshops.
By providing Certified Green Audits, Green Innovations will become the synergistic green start-up company it envisioned to
be.
Certified Green Audits licensed by Strategic Sustainability Consulting.
WWW.FACEBOOK.COM/GREENINNOVATIONS 5
On April 9, 2010, Green Innovations partnered with Eschelon Productions to host New Orleans 1st Earth Day
Celebration. The event was held at Cafe Rose Nicaud (623 Frenchmen Street NOLA 70116).
The event was put on due to the lack of any Earth Day recognition in the City.
After announcing the event on Future Focus (WVUE New Orleans), public interest for the event increased tremendously.
We had live jazz music by New Orleans’ own, Troy Sawyer and his trio.
We also had organic drinks, organic finger foods, and earth day items (promotional and sales; tee shirts, seed paper products, etc.). We also held a raffle that awarded the winner a bag of Eco-friendly goodies.
Entrance to the event was free. We took donations to supplement Green Innovations and Eschelon Production’s
efforts. 10% of the Earth Day 2010 Celebration proceeds were donated to Edible Schoolyard in recognition of their green initiatives at the Samuel Green School.
Outreach and promotion was done in conjunction with WBOK 1230AM on their environmental talk show, E-Talk. The host
and co-host of E-Talk attended the event as well.
Earth Day 2010 Celebration
WWW.FACEBOOK.COM/GREENINNOVATIONS 6
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ABOUT MICHAELDegreed Engineer and
Project Manager. Direct
experience includes on-site
exposure to many common
construction related
scenarios from pre-design to
activation of the facility.
Interest include project
management, green
construction, sustainability
certification, business
development, and eco-
information.
Michael has been certified by
the Federal Acquisition
Institute in Contracting and
Project/Program
Management.
Founder of a New Orleans-
based green start-up, Green
Innovations, LLC. He
provides direction and
resources in all facets of
green auditing, management,
operations, marketing,
communications, event
planning, brand
management, idea generation
and social media
development.
Michael has been recognized
by the Department of
Veterans Affairs for his efforts
in establishing it’s Green
Routine.
Michael has also been
trained and certified as a
Green Auditor by Strategic
Sustainability Consulting.
WWW.FACEBOOK.COM/GREENINNOVATIONS 8
CERTIFICATIONS
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