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GreyFinn TFM&A 2012 Show Presentation

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Brief outline product presentation from GreyFinn. GreyFinn provide Intelligent Visitor Engagement Solutions, this overview shows some outline details of the Dialogue product.

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Page 1: GreyFinn TFM&A 2012 Show Presentation
Page 2: GreyFinn TFM&A 2012 Show Presentation

Intelligent Personalised Engagement

Page 3: GreyFinn TFM&A 2012 Show Presentation

Average website conversion > 3%

Pure play online Retailers: 4%

Online 2013

Online ad

spend £4BN+

Almost no money spent on improving

conversion/identifying customers.

All on driving traffic

* IAB

Page 4: GreyFinn TFM&A 2012 Show Presentation

Poor email response for visitors

Less than 4 in 10 (39%) website help emails were answered!!

Visitors are offered assistance by email:

Page 5: GreyFinn TFM&A 2012 Show Presentation
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Visitors want engagement – fast!

* Liveperson

Page 7: GreyFinn TFM&A 2012 Show Presentation
Page 8: GreyFinn TFM&A 2012 Show Presentation

Key elements of great online experience

Visitors don’t expect to need help – should the need arise simplicity and speed are key.

59% of visitors would like a choice of contact methods:

click to call / chat etc…

Dialogue enables you to engage with your visitors in the

way they want.

All from one platform.

Page 9: GreyFinn TFM&A 2012 Show Presentation
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Dialogue: key benefits

Page 12: GreyFinn TFM&A 2012 Show Presentation
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• Real time application that makes your website more productive and enables you to:o Increase saleso Be more effective and efficiento Provide a better consumer experience

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Flexible / Personalised Engagement

Click to Call or Chat Survey or Question Set

Engage in the way your visitor wants

Page 15: GreyFinn TFM&A 2012 Show Presentation

Mobile: more than 30% UK Site Traffic

• Dialogue works on all devices

• All functions are available on mobile

31%Mobile

69%Desktop

Page 16: GreyFinn TFM&A 2012 Show Presentation

Integration and configuration

• Installation on your website takes minutes

• Automated A/B testing

• Implementation and maintenance of the ‘rules engine’ is a fully managed service

• Data provided to enable subsequent re-targeting

Page 17: GreyFinn TFM&A 2012 Show Presentation

Increased ROI

• Generates incremental leads

• Improves lead quality

• Higher conversion rate

• Greater sales team efficiency

• Reduced sales channel drop-out

• Enhanced analytics

• Reduced abandonment

Page 18: GreyFinn TFM&A 2012 Show Presentation

Recent client results

• High quality contactso VV-Auto: 40% conversion rateo Dun & Bradstreet: two thirds of the leads

result in a sale

• Timely personalised engagement resonates with visitors:o Bilia, Toyota: doubled the amount of

customer contacts through web

Page 19: GreyFinn TFM&A 2012 Show Presentation