Harambe - Cameroon + Mustard Seed - Nkondengui Prison Program 2011

8/8/2019 Harambe - Cameroon + Mustard Seed - Nkondengui Prison Program 2011

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MUSTARD SEED

HARAMBE-CAMEROON

ENTREPRENEURSHIP PROGRAM AT YAOUNDE

CENTRAL PRISON (EPYCP)

Harambe-Cameroon - Transforming our problems into opportunities!

Email: [email protected] | Website: www.healliance.org |Facebook: Harambe Cameroon

Tel: +237 7013 5705 | P.O. Box: 5787, Yaound

Cameroon | Office: Hajal Center 601, Yaound

MUSTARD SEED-HARAMBE CAMEROON

ENTREPRENEURSHIP PROGRAM AT YAOUNDE CENTRAL PRISON (EPYCP)

Todays prison reinsertion realities have highlighted the need for organizations to work together to

establish ways in which prisoners can reintegrate the community with low risks of reverting toviolence, or any act that led them to prison in the first place. To remedy the problem of reinsertion of

prisoners in our society, Mustard Seed in collaboration with Harambe Cameroon, as well as theCentral Prison of Yaound Administration, will work cooperatively to develop anEntrepreneurial solution to the reinsertion of prisoners in our communities.

The penitentiary in Cameroon is governed by the Ministry of Justice. It is made up both prisoners and

detainees under the supervision of the Officials of the Penitentiary Administration. These inmates are

imprisoned for one reason which is mostly theft, murder and other criminal offenses. The detainees are

mostly those who are held for some political reasons. There are several prisons in Cameroon amongst

which the Nkondengui Central Prison - Yaounde. In most of these prisons amongst which theNkondengui Central prison is not left out, the issue of overpopulation leading to very poor housing

conditions and feeding are some of the major obstacles they face. The inmates however, suffer

marginalization not only by the fact that they are abandoned by their families but also, are not given a

place in society even after being granted freedom. Thus, the need for these prisoners to be

rehabilitated, so that they can think positively even while in prison and get to put their different talents

to use as a means of surviving during these periods of detention.

The solution we propose to this problem will take the form of an Entrepreneurship Program

implemented at the Yaounde Central Prison, to help inmates develop project ideas they would

implement, with the help of Mustard Seeds and Harambe-Cameroons financial and technicalassistance, once their sentence is over.

Main Aim:

To rehabilitate the Penitentiary by making the prisoners see their sojourn in the cell as a corrective

measure not punitive, to bring prisoners to think positively and to ameliorate prison conditions. It is

also aimed at getting the prisoners to use their time while in prison to think and conceive micro

projects to develop their communities and also as a means of livelihood be it under detention or when

granted freedom.

Specific Objectives:

i. To assist in their feeding by donating food materials.ii. Counseling the inmates to get to think positively about themselves.

iii. Organizing a concert and a prison fellowship as a means of bringing them close to God.iv. Helping them to conceive and come up with projects that could be a source of income be it

when out of prison or not even while there.


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HARAMBE-CAMEROON

MUSTARD SEED





Tel: +237 7013 5705 | P.O. Box: 5787, Yaound


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Project design:

The targeted group consists of the prisoners of the Kodengui Central prison and the project will run for

20 days : from the 1st

of August 2011 to the 19th

of August 2011.

Prison Realities:

Starvation to death because they have no food and most of them are not visited by their familymembers

Overpopulation; instead of housing 800 inmates, it houses about 4000 inmates. Violations of rights that is, the weaker inmates are used as slaves by stronger inmates.

On December 29th, 2010 Mustard Seed in collaboration with Harambe-Cameroon, launched an

Entrepreneurship program at the Yaounde Central Prison.

The Yaounde Central PrisonMustard Seeds donation of bags of rice

The inmates listening attentively to the program

description of the Entrepreneurship project we

want to launch with them.

Gospel Jam, Mustard Seed and

Harambe-Cameroon


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HARAMBE-CAMEROON

MUSTARD SEED





Tel: +237 7013 5705 | P.O. Box: 5787, Yaound


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Harambe-Cameroons Goal

Organize 3 Entrepreneurship Sessions to train YCP prisoners and equip them with the skills to

translate their ideas into projects to be implemented once theyre out of prison.

SESSION IINTRODUCTION TO BUSINESS PLANNING

Estimated time: 50mins + 30mins Q&A

Monitor/Trainer: Harambe Cameroon Alliance

Rules and Expectations will be made clear on the outcome and benefits of the Program.

- Sign up Sheet will circulate and gather information from each inmate, such as:Name, Age, Town of residence, Time of Sentence (start/end), marital status, number of

children, previous job/occupation before getting to prison.---

TURNING IDEAS INTO BUSINESSESBy Leon N Mengot (Strategy & Project Management, Consultant)

1. Where do ideas come from ???Examples/ Brainstorm

Using Banana Leaves for packaging Bottle tops recycling to make decorative art (Kenya) Doorstep gardening The Trikademics project in Ghanausing tricycles to transport kids while advertising in

rural areas.

2. A great business idea is the beginningGreat ideas are not enough. Knowing how your idea will make money, stand out from the crowd

& truly satisfy customers is often the difference between success and failure.

3. 6 step Guide to successi. Which markets you should focus on? (SWOT)

[Strengths, Weaknesses, Opportunities, Threats]

ii. What you need to do to make your business special? (PESTLE)[Political, Economical, Social, Technological, Legal, Ecological]

iii. How do you compare with your competition? (5 forces)[Current Rivals, Supplier power, Buyer power, Substitute

threats, New (competition) entry threat]


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HARAMBE-CAMEROON

MUSTARD SEED





Tel: +237 7013 5705 | P.O. Box: 5787, Yaound


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iv. Your potential market and volume of sales needed?v. How to promote and sell to customers successfully? (4Ps)

[Product, Price, Positioning, Promotion]

vi. How will you finance it? (success/failure factors?)4. Vector AnalysisPrioritising ideas

Rewards High/Low Effort High/Low

5. PrototypingRobert Cocking (17761837) was the developer of an early parachute design

HOMEWORK 1.0Draft a Simplified Business Plan. Respond elaborately to the following:

i. What is your Business Idea?ii. What are its Strenghts? Weaknesses? Opportunities? Trends? (SWOT)iii. How to make your Business Special: PESTLE [Political, Economical, Social, Technological,

Legal, Ecological

iv. How do you compare with your competition?Who is your competition? Current rivals? Buyers power? Sellers power? Substitute threat?

v. How will you promote and sell to customers successfully? (4Ps)[Product, Price, Positioning, Promotion]

vi. How will you finance it after we fund you?(Draft a cost estimate)


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HARAMBE-CAMEROON

MUSTARD SEED





Tel: +237 7013 5705 | P.O. Box: 5787, Yaound


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SESSION 2 POLISHING OUR IDEAS/ PITCH/ PLAN

Estimated time: 60 mins

1. Submit Draft Business Proposal2. Critical review/Peer review: Mistakes + Improvements3. Coaching on How to sell oneself/ones product

a. Example of Harambe Competition 90 Seconds to Convincei. State the problem

ii. Why is it a problemiii. State your solutioniv. Why is it pertinentv. How are you involved in the solution making

vi. Call to action4. How to draft an Estimated budget

HOMEWORK 2.0

Prepare a 3 minute Pitch on your idea/project, to present at the 3rd

session.

SESSION 3 YCP ENTREPRENEURSHIP COMPETITION (August 19th, 2011)

Top20 prisoners (based on Business Plan Draft + Participation in program + Need) competefor the top-3 spots to get their projects sponsored.

4 Guest juries invited to evaluate inmates projects 1st prize = $300 2nd Prize = $200 3rd Prize = $100

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Harambe - Cameroon + Mustard Seed - Nkondengui Prison Program 2011